Equipment
Cleveland makes new appointments, plans to bring XXIO to US
Cleveland golf announced today that Chuck Thiry will assume the role of Vice President and Special Advisor to the President with the specific goal of maximizing the brand presence of Cleveland Golf, Srixon and XXIO with green grass accounts across the country.
“I couldn’t be more pleased to be embarking on a new mission, Thiry said. “It’s the next logical step in my career, and I look forward to serving the company in this new role.”
Cleveland will also be bringing its XXIO brand to North America, which Mason Prange will oversee.
“Mason has earned the respect of everyone within our organization because of his combination of sound logic and innovative thinking,” Thiry said. “He’s the perfect individual to lead us as we prepare to relaunch our two largest brands, Srixon and Cleveland Golf, while introducing the exciting XXIO brand to North America.”
The Cleveland-Srixon-Dunlop conglomerate will be looking to push the XXIO, which is relatively unknown in the U.S. but immensely popular in Japan and Korea, with the restructuring. The company recently released its XXIO 8 line of woods and irons, which you can view here.
- LIKE0
- LEGIT3
- WOW6
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Equipment
Rickie Fowler’s new putter: Standard-length Odyssey Jailbird 380 in custom orange
Editor’s note: This is an excerpt from a piece our Andrew Tursky originally wrote for PGATour.com’s Equipment Report. Head over there for the full article.
…The Jailbird craze hasn’t really slowed down in 2024, either. According to Odyssey rep Joe Toulon, there are about 18-20 Jailbird putter users on the PGA TOUR.
Most recently, Akshay Bhatia won the 2024 Valero Texas Open using a broomstick-style Odyssey Jailbird 380 putter and Webb Simpson is switching into a replica of that putter at the 2024 Wells Fargo Championship.
Now, Fowler, who essentially started the whole Jailbird craze, is making a significant change to his putter setup.
Fowler, who has had a couple weeks off since the 2024 RBC Heritage, started experimenting with a new, custom-orange Jailbird 380 head that’s equipped with a standard 35-inch putter build, rather than his previous 38-inch counter-balanced setup.
According to Fowler, while he still likes the look and forgiveness of his Jailbird putter head, he’s looking to re-incorporate more feel into his hands during the putting stroke.
He told GolfWRX.com on Tuesday at the Wells Fargo Championship that the 38-inch counterbalanced setup “served its purpose” by helping him to neutralize his hands during the stroke, but now it’s time to try the standard-length putter with a standard-size SuperStroke Pistol Tour grip to help with his feel and speed control.
Although Fowler was also spotted testing standard-length mallets from L.A.B. Golf and Axis1 on Tuesday, he confirmed that the custom Odyssey Jailbird 380 is the putter he’ll use this week at the 2024 Wells Fargo Championship.
Head over to PGATour.com for the full article.
- LIKE15
- LEGIT2
- WOW1
- LOL1
- IDHT0
- FLOP1
- OB0
- SHANK3
Whats in the Bag
Akshay Bhatia WITB 2024 (May)
- Akshay Bhatia what’s in the bag accurate as of the Wells Fargo Championship. Bhatia is deciding between drivers. More photos from the event here.
Driver: Callaway Rogue ST Max LS (9 degrees @7.2, 2 grams lead tape heel, 4 grams toe)
Shaft: Fujikura Ventus Black 7 X (44 7/8 inches, tipped 1 inch)
Driver: Callaway Paradym Ai Smoke Max D (9 degrees @7)
Shaft: Fujikura Ventus Black 7 X
3-wood: Callaway Paradym Ai Smoke Max (15 degrees @13.9)
Shaft: Fujikura Ventus Black 8 X (43 inches, tipped 1.5)
Hybrid: Callaway Apex UW Prototype (19 degrees @17.8)
Shaft: Fujikura Ventus Black 10 X
Irons: Callaway X Forged UT (21 degrees) Buy here, Callaway Apex TCB Raw (5-PW)
Shafts: KBS $-Taper 125 S+
Wedges: Callaway Jaws Raw (50-10S @49, 54-10S, 60-08C @61)
Shafts: KBS Hi-Rev 2.0 135 X
Putter: Odyssey Versa Jailbird 380
Grip: SuperStroke Zenergy Split
Grips: Iomic
Ball: Callaway Chrome Tour
More photos of Akshay Bhatia’s WITB in the forums.
- LIKE5
- LEGIT1
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Emiliano Grillo WITB 2024 (May)
- Emiliano Grillo what’s in the bag accurate as of the Wells Fargo Championship. More photos from the event here.
Driver: Callaway Paradym Ai Smoke Triple Diamond (9 degrees @10)
Shaft: Project X Denali Blue 60 TX
3-wood: Callaway Paradym Ai Smoke Triple Diamond (15 degrees)
Shaft: Project X HZRDUS Smoke Blue RDX 70 TX
5-wood: Cobra LTDx Prototype (18.5 degrees)
Shaft: Project X HZRDUS Smoke Blue RDX 70 TX
Irons: Callaway Apex TCB (4-9)
Shafts: Project X 6.5
Wedges: Callaway MD3 Milled (46-08S), Callaway Jaws Raw (50-10S, 54-10S, 60-08T)
Shafts: True Temper Dynamic Gold Tour Issue S400
Putter: Odyssey White Hot OG #5
Grip: SuperStroke Zenergy Flatso 1.0
Grips: Golf Pride MCC
Check out more in-hand photos of Emiliano Grillo’s clubs here.
- LIKE1
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
-
19th Hole2 weeks ago
Justin Thomas on the equipment choice of Scottie Scheffler that he thinks is ‘weird’
-
19th Hole2 weeks ago
‘Absolutely crazy’ – Major champ lays into Patrick Cantlay over his decision on final hole of RBC Heritage
-
19th Hole2 weeks ago
LET pro gives detailed financial breakdown of first week on tour…and the net result may shock you
-
19th Hole2 days ago
Report: LIV star turns down PGA Championship invite due to ‘personal commitments’
-
19th Hole1 week ago
Gary Player claims this is what ‘completely ruined’ Tiger Woods’ career
-
Whats in the Bag2 weeks ago
Team McIlowry (Rory McIlroy, Shane Lowry) winning WITBs: 2024 Zurich Classic
-
19th Hole3 weeks ago
TaylorMade signs 15-year-old AJGA Rolex Junior Player of the Year to an NIL contract
-
Equipment1 week ago
Golf fans left surprised by LIV’s choice of course for its 2024 individual championship event
LeoLeo
Dec 12, 2014 at 7:31 pm
This brand and Honma dominated the shelves when I visited some golf shops in Japan. Nice looking stuff but expensive.
Jim
Jun 27, 2014 at 10:36 am
I like this. I bought a xxio hybrid for my dad a few years ago and had a chance to hit it. It was long and very forgiving.
tbowles411
Jun 26, 2014 at 8:38 am
This brand will sell. The price will obviously have to come down, but I just hope the quality doesn’t follow suit.
tbowles411
Jun 26, 2014 at 8:39 am
Additionally, it’s Japan’s most popular brand and it’s not even close.
Adrian
Jun 26, 2014 at 10:23 am
I agree they will sell especially since they cater lower swingspeed players and will have that Japanese “mystique” if they price them correctly.
Pingback: Cleveland makes new appointments, plans to bring XXIO to US | Spacetimeandi.com
4pillars
Jun 25, 2014 at 4:16 pm
Wow a $650 driver (in Japan)
No wonder its pronouced zek-si-oh
4pillars
Jun 25, 2014 at 3:59 pm
When you have two brands that are not doing too well, adding a third brand seems like a genius marketing strategy.
hotspot64
Jun 26, 2014 at 2:26 am
3 Brands…:-)
Ventucky Local
Jun 26, 2014 at 3:28 pm
Ah yes, anyone else remember what a hit New Coke was?
Large chris
Jun 28, 2014 at 5:06 pm
Agreed…. All these companies apart from TM with ‘big plans for 2014/15’
Reality is, Matsuyama won the Memorial a few weeks ago with a beautiful set of Srixon 945 blades, and you sure can’t buy them in the UK and I doubt many of you will find them on the shelf anywhere in the US either.
Yes yes I know the blade market is tiny, but if it was TM they would be damn sure something vaguely similar, brand wise, was available to the market. Win on Sunday, sell on Monday.