Equipment
Cleveland makes new appointments, plans to bring XXIO to US
Cleveland golf announced today that Chuck Thiry will assume the role of Vice President and Special Advisor to the President with the specific goal of maximizing the brand presence of Cleveland Golf, Srixon and XXIO with green grass accounts across the country.
“I couldn’t be more pleased to be embarking on a new mission, Thiry said. “It’s the next logical step in my career, and I look forward to serving the company in this new role.”
Cleveland will also be bringing its XXIO brand to North America, which Mason Prange will oversee.
“Mason has earned the respect of everyone within our organization because of his combination of sound logic and innovative thinking,” Thiry said. “He’s the perfect individual to lead us as we prepare to relaunch our two largest brands, Srixon and Cleveland Golf, while introducing the exciting XXIO brand to North America.”
The Cleveland-Srixon-Dunlop conglomerate will be looking to push the XXIO, which is relatively unknown in the U.S. but immensely popular in Japan and Korea, with the restructuring. The company recently released its XXIO 8 line of woods and irons, which you can view here.
- LIKE0
- LEGIT3
- WOW6
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Equipment
A shocking Backstryke putter appearance + 7 interesting gear photos from the Zurich Classic
Welcome to New Orleans, where TPC Louisiana plays host to the 2024 Zurich Classic. In between breakfast beignets and nightly Creole feasts, PGA Tour players are also competing in the unique two-man format at the Zurich this week.
Although the vibes in Nawlins are a bit lighter-fare than the recent back-to-back competitions the Masters and the RBC Heritage signature event), the gear news was no less serious this week.
We spotted some recent changes from Rory McIlroy, a very rare Odyssey Backstryke putter, dove into the bag of legendary New Orleans Saints quarterback Drew Brees, and spotted Patrick Cantlay continuing to test new equipment.
Get your beads out and crack your crawfish, because it’s time for an equipment rundown from The Big Easy (meaning New Orleans, of course, not Ernie Els).
See all of our photos from the Zurich Classic here
Rory’s on-and-off lob wedge
Since the end of 2023, Rory McIlroy has had an on-again, off-again relationship with a Titleist Vokey K-Grind lob wedge. In his last start, it was on, and the wedge is back in the bag again this week. We got a great look at the complicated grind that McIlroy uses.
View this post on Instagram
A full look into McIlroy’s bag above also shows that he switched out of the TaylorMade BRNR Mini Copper that he used at the RBC Heritage, and he’s back into the Qi10 core 3-wood. As we discussed last week, McIlroy will likely keep the BRNR around as a course-specific club, trading it in and out for the 3-wood.
See Rory McIlroy’s full 2024 WITB from the Zurich here
Turning Back the clock
Unless Tommy Gainey is in the field, it’s unlikely you’ll ever see Odyssey’s Backstryke technology make an appearance on the PGA Tour.
But then, when you least expect it, Russ Cochran shows up.
For more than a decade – since the 2013 Sony Open in Hawai’i – Cochran has been stuck on 599 PGA Tour starts. This week will be his 600th.
Cochran is in the field at the Zurich this week playing alongside Eric Cole, whose regular caddie is Reed Cochran, Russ’s son.
The Backstryke putter was first released back in 2010, and its unique design helps shift the axis point of the putter closer to the CG of the head. And, the putter is getting a nod this week at the Zurich Classic, thanks to Cochran’s 600th career PGA Tour start.
The putter is certainly awesome, but don’t forget to check out Cochran’s full WITB from this week.
Drew Brees with a Super Bowl winning Scotty Cameron putter
Drew Brees, a legendary retired quarterback for the hometown New Orleans Saints, made an appearance at the Zurich’s Wednesday Pro-Am, playing alongside Zach Johnson, Ryan Palmer, and current Saints QB Derek Carr.
Brees’ bag included a TaylorMade Stealth2 Plus driver, a BRNR Mini 13.5-degree, a Stealth 5-wood, a mixed set of P-790 and P-760 irons, Milled Grind Hi-Toe wedges, and a custom Scotty Cameron “New Orleans Saints” putter, which Scotty made for Brees following his Super Bowl MVP-winning performance in 2010.
View this post on Instagram
It should also be noted that Brees has his Venmo QR code as a bag tag.
If you’re gambling with Brees on the course, just know that not having cash won’t work as an excuse.
Brilliant.
See Drew Brees’ full WITB from the Zurich here
Stricker’s unrecognizable putter
Steve Stricker has made numerous upgrades to his bag recently, including a new TSR3 driver and T100 irons, but his longtime Odyssey White Hot No. 2 putter is still going strong. It’s the most recognizable unrecognizable putter ever.
Here’s a better look at Stricker’s flatstick, which he started using back in 2007.
View this post on Instagram
Patrick Cantlay has opened the equipment-switching floodgates
Over on the PGA Tour’s Equipment Report this week, we covered Cantlay’s recent switch into Ping Blueprint S irons, and a Titleist TSR2 driver.
Cantlay hadn’t switched irons for about seven years, so the iron switch he made at The 2024 Masters came as a shock to the norm. He simply isn’t one to change gear very often, so anytime Cantlay makes a switch, it’s news.
It seems the floodgates of equipment testing have opened up a bit for Cantlay, who was also spotted testing a custom Scotty Cameron blade putter on Tuesday this week. By Wednesday, Cantlay was back practicing with his familiar Scotty Cameron T5 Proto mallet, but it’s certainly something to keep an eye on going forward.
Daniel Berger’s custom Jailbird site lines
Berger, who’s currently using Odyssey’s Ai-One Mini Jailbird mallet putter, has a unique 3-dot, 2-line alignment on the crown of his navy-white-navy-white mallet putter. Looking down at the putter, it’s easy to see why this alignment system would help; it just seems impossible to set up to the ball off-center, or misaligned to the target.
Also, for anyone worried, you can rest easy. Yes, he’s still playing the 2013 TaylorMade TP MC irons, which we highlighted in our recent “Modern Classics: Old vs. New” video testing series.
FitzMagic teams back up
Brothers Matthew and Alex Fitzpatrick are teaming up once again at the Zurich this year, and Bettinardi Golf hooked them up with some festive “FitzMagic” headcovers to match this week.
See what else is in Alex Fitzpatrick’s WITB here
And, with that, we say goodbye to the Zurich Classic in New Orleans. Don’t forget to check out all of our photos from this week, including 30 unique photo galleries full of equipment photos.
We’ll see you next week in Texas for the 2024 CJ Cup Byron Nelson!
- LIKE4
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Alejandro Tosti WITB 2024 (April)
- Alejandro Tosti what’s in the bag accurate as of the Zurich Classic.
Driver: Srixon ZX5 Mk II LS (9.5 degrees @10.5)
Shaft: Project X HZRDUS T1100 75 6.5
3-wood: TaylorMade Qi10 Tour
Shaft: Project X HZRDUS Black 80 TX
Hybrid: TaylorMade Qi10 Tour Rescue (22 degrees)
Shaft: Project X HZRDUS Smoke Black RDX 6.5 100
Irons: Srixon ZX7 Mk II (4-PW)
Shafts: True Temper Dynamic Gold Mid Tour Issue X100
Wedges: Cleveland RTX6 ZipCore Tour Rack (50-10 MID, 54-10 MID, 58-10 MID, 60-06 LOW)
Shafts: True Temper Dynamic Gold Mid Tour Issue X100, S400
Putter: Scotty Cameron
Grips: Golf Pride MCC Plus4
Check out more in-hand photos of Alejandro Tosti’s WITB in the forums.
- LIKE1
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Drew Brees WITB 2024 (April)
View this post on Instagram
Driver: TaylorMade Stealth 2 Plus (10.5 degrees)
Mini driver: TaylorMade BRNR Mini Copper (13.5 degrees)
5-wood: TaylorMade Stealth Plus (19 degrees)
Irons: TaylorMade P790 (4-8, PW), TaylorMade P760 (9)
Wedges: TaylorMade MG Hi-Toe (52-09, 56-10, 60)
Putter: Scotty Cameron Select Newport 2 Prototype
Check out more in-hand photos of Drew Brees’ clubs here.
- LIKE1
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
-
19th Hole2 weeks ago
Dave Portnoy places monstrous outright bet for the 2024 Masters
-
19th Hole3 days ago
Justin Thomas on the equipment choice of Scottie Scheffler that he thinks is ‘weird’
-
19th Hole2 weeks ago
Tiger Woods arrives at 2024 Masters equipped with a putter that may surprise you
-
19th Hole3 days ago
‘Absolutely crazy’ – Major champ lays into Patrick Cantlay over his decision on final hole of RBC Heritage
-
19th Hole2 weeks ago
Two star names reportedly blanked Jon Rahm all week at the Masters
-
19th Hole1 week ago
Report: LIV Golf identifies latest star name they hope to sign to breakaway tour
-
19th Hole1 week ago
Neal Shipley presser ends in awkward fashion after reporter claims Tiger handed him note on 8th fairway
-
19th Hole1 week ago
Brandel Chamblee has ‘no doubt’ who started the McIlroy/LIV rumor and why
LeoLeo
Dec 12, 2014 at 7:31 pm
This brand and Honma dominated the shelves when I visited some golf shops in Japan. Nice looking stuff but expensive.
Jim
Jun 27, 2014 at 10:36 am
I like this. I bought a xxio hybrid for my dad a few years ago and had a chance to hit it. It was long and very forgiving.
tbowles411
Jun 26, 2014 at 8:38 am
This brand will sell. The price will obviously have to come down, but I just hope the quality doesn’t follow suit.
tbowles411
Jun 26, 2014 at 8:39 am
Additionally, it’s Japan’s most popular brand and it’s not even close.
Adrian
Jun 26, 2014 at 10:23 am
I agree they will sell especially since they cater lower swingspeed players and will have that Japanese “mystique” if they price them correctly.
Pingback: Cleveland makes new appointments, plans to bring XXIO to US | Spacetimeandi.com
4pillars
Jun 25, 2014 at 4:16 pm
Wow a $650 driver (in Japan)
No wonder its pronouced zek-si-oh
4pillars
Jun 25, 2014 at 3:59 pm
When you have two brands that are not doing too well, adding a third brand seems like a genius marketing strategy.
hotspot64
Jun 26, 2014 at 2:26 am
3 Brands…:-)
Ventucky Local
Jun 26, 2014 at 3:28 pm
Ah yes, anyone else remember what a hit New Coke was?
Large chris
Jun 28, 2014 at 5:06 pm
Agreed…. All these companies apart from TM with ‘big plans for 2014/15’
Reality is, Matsuyama won the Memorial a few weeks ago with a beautiful set of Srixon 945 blades, and you sure can’t buy them in the UK and I doubt many of you will find them on the shelf anywhere in the US either.
Yes yes I know the blade market is tiny, but if it was TM they would be damn sure something vaguely similar, brand wise, was available to the market. Win on Sunday, sell on Monday.