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Spotted: Titleist’s new Vokey SM7 wedges

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As promised by Bob Vokey on our new 19th Hole podcast (around the 19-minute mark), Titleist has unveiled its new Vokey SM7 wedges at the Shriner Hospitals for Children Open in Las Vegas. We have so many in-hand photos of the new wedges they needed to be broken up into two photo albums; here’s Part 1 and Part 2 of the photos.

SM6 (left) vs new SM7

VokeySM7wedgesWRX

From the photos, we can tell that Titleist is sticking with it’s progressive center of gravity (CG) design that was featured in its SM6 wedges, highlighted by the curves on the back cavities of the new SM7 wedges. Although in this year’s model — at least when comparing the 46-degree F Grinds — it appears the curve is going in the opposite direction, possibly relocating the CG for different launch, flight characteristics and spin.

Among some aesthetic changes, such as the placement of grind stampings, Titleist is also apparently introducing a new “D” grind into this lineup. Some GolfWRX members speculate it could stand for “Dill,” as in Titleist’s PGA Tour rep and grind master Aaron Dill, or as in PGA Tour player and major champion Jason Dufner, who uses a unique grind in his wedges.

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We’ll be on the lookout for more information on design, specs and release dates for the new SM7 wedges, but for now, enjoy the photos from Las Vegas.

More Photos of the SM7 wedges

Discussion: See what GolfWRX members are saying about the SM7 wedges in Pt. 1 and Pt. 2 in our forums

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21 Comments

21 Comments

  1. Acew7iron

    Oct 31, 2017 at 2:50 pm

    jwowzer…ban is for USGA sanctioned events and amateurs can play the old grooves until 2022. guess your a pro though, so don’t you already have the SM8s?

    By then Ill have the face as smooth as babys bottom and ready to buy a 6 yo SM7 inlike new condition for $25

  2. Dan

    Oct 31, 2017 at 1:42 pm

    Looks great!! I really wish Bob will produce the entire Iron range with his wedge design before he retires.

  3. Bob Jacobs

    Oct 31, 2017 at 12:53 pm

    looks like just another wedge to me…tough to get all that excited

  4. C.B.

    Oct 31, 2017 at 3:04 am

    No CBs? Where’s the Cleveland copy from Titleist? I need to make my AP1 set complete and I need a set of AP1 type wedge in SW and LW. lol

  5. TigerMom

    Oct 30, 2017 at 8:39 pm

    The SM6 looks frowny 🙁 and the SM7 looks smiley 🙂

  6. ronnie

    Oct 30, 2017 at 8:34 pm

    Awesome Vokey’s and I want them in my Fantasy WITB

  7. Acew7iron

    Oct 30, 2017 at 5:09 pm

    So I just purchased a 06 model Vokey 200 series 60 deg wedge off ebay for $25 in like new condition.

    What is *better about this one than what Im bagging?

    • Steve

      Oct 30, 2017 at 5:39 pm

      It’s Vokey/Titleist “brand new” and the latest shiny bright Vokey Design.
      Yours is old and second hand and has no new mojo designed into it by Vokey Design.
      Otherwise, there is no significant difference if you are a decent golfer and you don’t flaunt your WITB.

    • Jwowzer

      Oct 30, 2017 at 5:41 pm

      The SM7 wedges are conforming to the rules, whereas yours is not. Hope you don’t plan on playing in any events ever.

      • Dat

        Oct 30, 2017 at 8:45 pm

        jwowzer…ban is for USGA sanctioned events and amateurs can play the old grooves until 2022. guess your a pro though, so don’t you already have the SM8s?

        • Chuck

          Oct 31, 2017 at 4:21 am

          2024 actually. And even then, the decision of the USGA might be to just let it go anyway.

          Remember that the old grooves have never been made illegal. The USGA imposed its rule only on wedges built after a certain date. (After 12/31/10, if memory serves me.) And only via a “condition of competition,” which the USGA recommends be utilized only in elite-level competitions.

          • Darryl

            Nov 16, 2017 at 7:53 am

            As I’m given to understand also, the onus is on the tournament committee to prove your club is non conforming, which means they need to have the (no doubt very expensive) test rig.

            Someone may correct me on that.

            Either way my Mizuno TP 2000’s are good until 2024 :-))

  8. Stinger26

    Oct 30, 2017 at 4:51 pm

    still no forged offerings. much of the same.

    • The dude

      Oct 30, 2017 at 8:45 pm

      Why do you want a forged wedge?.

      • Steve Sands

        Oct 30, 2017 at 10:44 pm

        Everybody wants a Forged wedge….why don’t you? We’ve been asking Vokey forever, and he makes them for the Japanese market which is much smaller than the USA market. Have you ever hit a Callaway X Forged wedges flush or a Mizuno MP series? There is no comparing a Forged wedge to the cast.

        • The dude

          Oct 31, 2017 at 8:50 am

          ….I knew you’d say that….point is..you don’t know the difference…(don’t bother saying you do)….with a high lofted club…it’s almost impossible to distinguish. And Cast has the benefit of durability for amateurs. Also…Why do you think so many tour players use Vokes?

        • Pat

          Dec 8, 2017 at 11:24 am

          Steve Sands, cost. Would you buy a set of 3 wedges at $350 each JUST because they’re forged?

  9. Geof

    Oct 30, 2017 at 3:51 pm

    this is a joke!

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Equipment

Forum Thread of the Day: “Anti-hook hybrid?”

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Today’s Forum Thread of the Day comes from kgeisler13 who is looking to replace his current 3-iron with an anti-hook hybrid. Our members give their thoughts on the subject to kgeisler13, with Ping’s G410, as well as Callaway’s ’19 Apex proving to be popular suggestions.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • Joelsim: “Ping G410. I’ve hit about 60 shots with my new one and not a single hook. I sold the G400 as it was prone to hooking.”
  • Banker: “G410 flat setting, KBS hybrid 95x. Swing as hard as you want.”
  • Golfingguru11: “Callaway apex has the highest toe and most open face of any I’ve seen since the original idea pro.”
  • eaglestan66: “Titleist 818 H1 can be very fade biased if weight and lie angles are set correctly. This is one of the reasons I purchased the 3 and 4-hybrid version.”
  • phil75079: “The Callaway ’19 Apex hybrid. Everyone who has hit it agrees it is neutral to fade biased.”

Entire Thread: “Anti-hook hybrid?”

 

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Whats in the Bag

Shane Lowry’s winning WITB: 2019 Open Championship

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Driver: Srixon Z 585 (9.5 degrees)
Shaft: Mitsubishi Diamana D+ 70X (45.25″, tipped .75″, D3 swing weight)

3-wood: TaylorMade M4 (15 degrees)
Shaft: Graphite Design Tour AD DI-8X

Irons: Srixon Z U85 (2 [18 degrees], 3 [20 degrees bent to 21]), Srixon Z 585 (4 [23 degrees], 5 [26 degrees]), Srixon Z 785 (6-PW)
Shafts: Mitsubishi Tensei CK Pro White TX Hybrid (2), KBS Tour 130X (3-PW)

Wedges: Cleveland RTX 4 (50 [bent to 51, 35.75″, D5], 58 degrees [35.25″, D7.5)
Shafts: KBS Tour Wedge X

Putter: Odyssey Stroke Lab Exo 2-Ball (Lowry’s putter has an all-black finish, and he switched into it earlier this year at the RBC; 34″)
Grip: SuperStroke Traxion Pistol GT 1.0 (custom shamrock)

Ball: Srixon Z-Star XV Pure White

Grips: Golf Pride Tour Velvet 58R (logo down)

Image c/o Srixon (obviously, Lowry does not have all wedges pictured in play)

Additional Shane Lowry WITB notes, via Johnny Wunder

2019 Open Champion Shane Lowry, compared to Tommy Fleetwood, is on the other side of the spectrum in regards to brand loyalty. He is Cleveland/Srixon in 12 clubs including the ball with the only two exceptions being the TaylorMade M4 3-wood and his Odyssey Putter. In this case, that makes sense, those clubs seem to be a challenge to swap, especially the 3-wood, and Cleveland/Srixon isn’t really known for putters on the PGA Tour.

I got some interesting intel on his driver Switch from the TaylorMade M2 into the Srixon Z585.

According to Rodney McDonald, VP of Tour Operations for Cleveland/Srixon, Shane is a dedicated staff member that is always willing to get all Cleveland/Srixon in the bag.

On Lowry switching into the Z585 Driver McDonald had this to say

“The switch was very easy. Even though he had won early in the year with another driver, he was not driving it good at all. He is very loyal to our team and our products that he came to us to find a new driver. He instantly loved the look of the Z 585 and once we started testing the numbers were exactly what he was looking for. His main comment about the driver is how his misses are minimal and he can hit all the shots he wants to.”

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Equipment

Tommy Fleetwood’s bag is as awesome as he is (Tommy Fleetwood WITB)

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I’m obsessed with this guy. If there was a movie about his life, Aaron Taylor Johnson would play him…can we make that happen?

His bag has taken over for my past obsession with Charles Howell III, David Toms, and Rocco Mediate. I’m drawn to players that tweak a bit, it keeps it fun for me on Getty Images at 3 a.m.

Much like a Bernhard Langer, there is no telling what OEM sticks will land in Fleetwood’s bag. It’s awesome and a sign of the non-contract “eat what you kill” mentality shared by some of the biggest names out there (BK and Patrick Reed to name a couple).

Tommy has messed around quite a bit in the past two years with his bag and the fun part is, he’s not afraid to shake it up.

Here is a partial list of clubs that were previously in the bag since ’17 leading up to his current setup

  • TaylorMade M3 driver (Mitsubishi Kuro Kage 70X shaft)
  • Titleist 917 D2 driver (@ 8.5 degrees) (Mitsubishi Kuro Kage 70X shaft)
  • Nike Vapor Fly 3-wood (13 degrees) (UST Mamiya VTS ProForce Red 7X shaft)
  • Nike Vapor Fly 5-wood (Mitsubishi Diamana Blue 80TX shaft)
  • Titleist 917 3-wood (14 degrees) (UST Mamiya VTS ProForce Red 7X shaft)
  • Titleist TS3 3-wood (12.75 degrees) (UST Mamiya ProForce Black 7X shaft)
  • Nike VR Pro Blades
  • Callaway MD4 wedges
  • Ping G410 3-wood (14 degrees) (UST Mamiya ProForce Black 7X shaft)
  • Ping G410 7-wood (18 degrees) (Mitsubishi Diamana BF 80T shaft)
  • Odyssey 2-Ball (plumbers neck)

His grips are also a fun one, he goes Blue Golf Pride TVC in his woods, Iomic Sticky in his irons, and black Golf Pride TVC in his wedges. God, I love this guy!

Tommy Fleetwood WITB @The Open

Driver: TaylorMade M6 (9 degrees @7.5)
*has lofted up a bit, his driver has been down to 6.5 I’ve heard.
Shaft: Mitsubishi DF 70X (45 inches)

3-wood: TaylorMade M6 (15 degrees @14)
Shaft: Mitsubishi DF 70X (42.5 inches)
*was in a Ping G410 until the Scottish Open where he switched into the M6.

Irons: TaylorMade GAPR Lo (@18.75), Srixon Z785 (4-iron, 23 degrees), TaylorMade P7TW (5-9)
Shafts: GAPR: Project X 6.5 (39.5 inches), 4-iron: Project X 6.5 (38.5 inches), 5-9: Project X 6.5 (38 inches @ 5-iron, minus 1/2 inch from there) (26, 30, 34, 38, 42 degrees)

Wedges: Titleist Vokey SM7 (47, 52, 55, 60 degrees)
Shafts: True Temper Dynamic Gold Tour Issue S400

Wedge notes: 48.10F (bent to 47) Tour chrome finish
52.08F raw
56.10 (bent 55) raw
60.08 raw

Putter: Odyssey White Hot Pro #3
Grip: Super Stroke Mid Slim 2.0


Quick thought: I do see a specific trend when it comes to free agents, and it’s mildly telling. Keep in mind I understand that it’s not 100 percent, but the trends are there.

In woods and wedges specifically, TaylorMade seems to be a popular choice in the overall woods category for non-signed players and Vokey is hands down the wedge of choice. Makes sense in my opinion, I’m not a big “best company” guy, but I do understand the choice. Both companies make and have made extremely high-performing sticks for many years. Consistency in anything is a hard opponent to beat. When Nike bounced out of clubs Rory, BK, Casey, and a few others put Vokeys straight in, and a BK and Casey put TM woods in the bag. (Just an example for context)

Anyway, Tommy Fleetwood is four back going into the final round. I have a weird feeling if it blows he could be holding a trophy.

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