I’m not gonna lie, I didn’t want to write this story. Given the amount of times the Odyssey Versa Jailbird putter was brought up during the Sunday coverage of the 2023 U.S. Open at LACC, I figured that most golfers were sick of hearing about it and just wanted to move on.

Hand up, I was wrong. After covering the early-week equipment activity at the 2023 Travelers Championship, and seeing what’s going on in the putter market overall, it’s clear that the Odyssey Versa Jailbird counterbalanced putter setup has officially moved from “hype,” to “trend.”

“Success tends to leave clues behind,” – @KramerHickok @GolfWRX spotted at least 4 players testing an @odysseygolf Versa Jailbird today at the Travelers after Wyndham and Rickie put on a show with it @usopengolf

This is fun. pic.twitter.com/Vprhc59Id7

— Andrew Tursky (@AndrewTursky) June 20, 2023

On Tuesday and Wednesday at the 2023 Travelers Championship, I counted at least five* PGA Tour players testing one out for themselves. The list included Kramer Hickok, Carl Yuan, Jimmy Walker, Ryan Moore and Joel Dahmen. And that’s just who I saw with my own eyes. Obviously, Rickie Fowler and Wyndham Clark are using the putter, and Keegan Bradley (who’s currently atop the Travelers leaderboard after round 1) has also been using the putter since 2021.

When I asked Joe Toulon, Callaway’s Tour Manager, how many requests he’s had for a Jailbird in the last week, he simply answered, “A lot.”

Also, in the third-party used golf equipment world, the market prices have officially hit quadruple digits for listed prices.

So has the golf world simply lost its mind over this putter? Or is the hype actually real?

Before I get into my conversation this week with top PGA Tour putting coach Stephen Sweeney (who works with a TON of PGA Tour players on their putting strokes), I wanted to provide my own personal anecdote.

Don’t worry, I’ll be quick.

Back in 2018, I switched from playing golf right-handed to playing golf left-handed. It was partially because of a bet with my Two Guys Talking Golf podcast co-host Brian Knudson, and partially because of a back injury. Either way, during my first full 18 holes as a lefty, I used an Odyssey Versa Jailbird putter to help me break 100… and win the bet.

So I guess you could say I am slightly biased when it comes to the benefits of the Jailbird mallet head. I’ve seen them first hand.

But I’ve yet to try out the newer age setup that’s currently hot in the golf world – a counterbalanced Versa Jailbird version with a large, elongated SuperStroke 17-inch putter grip, and slabs of lead tape on the sole.

Before every amateur golfer in the world goes out and overspends on a used Odyssey Versa Jailbird putter, and reconfigures it into the Rickie/Wyndham specification, I wanted to get to the bottom of what’s going on here.

In my opinion, there was no one better to turn to than Sweeney. He’s one of the foremost authorities on the putting stroke in the world of golf, and he works with players like Shane Lowry, Aaron Wise, Collin Morikawa, and a slew of other top players in the world.

So, Stephen Sweeney, what’s actually going on with this Jailbird? What is counterbalancing? Why does it help? Should everyone in the world switch to this putter, or what?

Here’s what he had to say on the matter…

Andrew Tursky, GolfWRX.com: I know you’ve worked with at least one player who’s tried out the Jailbird for the first time this week. Does it have legitimate impact on improving the stroke? Like, should amateurs try out a counterbalanced putter? Should they try out the Jailbird, or is it hype?

Stephen Sweeney, PGA Tour putting coach: No, it’s not hype. I mean, I think the biggest thing that people don’t understand with that putter is the Versa element to it; the black-white-black colorway. So it helps with alignment at the very start.

And then with the counterbalanced part of the putter, and the Versa together, the way they work together, it almost swings itself once you get it started. It’s very easy to swing on the correct path. So, no, it’s not hype. It actually does have some technology in it that helps it perform better.

Can you explain “counterbalancing” to someone, you know, amateurs, who really don’t know what that means?

SS: Yeah, so the simplest way to think about it would be on a regular putter, the end of the putter, that’s where the last gram of weight is on the putter. So basically 90 percent of the weight is below the hands. It makes the putter quite heavy, activates the wrists, and makes the hands pretty active. Whereas, with a counterbalanced putter, there’s a proportion of the weight that sits higher than the hands. It basically quiets the hands down and stops so much wrist movement, and it makes the stroke more arm and body driven as opposed to wrists, hands driven.