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In-hand photos of Titleist’s new Vokey SM9 wedges (with insight from Bob Vokey himself)

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Titleist began tour seeding of its unreleased Vokey SM9 wedges at the 2022 Sentry Tournament of Champions in Maui two weeks ago, and players have already been switching in droves to the new models.

Although Titleist still isn’t yet commenting on the new designs (which will likely replace the company’s former SM8 models), GolfWRX got its first in-hand look at the new SM9 versions this week at the 2022 American Express at PGA West’s Stadium Course.

In addition to the photos, I was also able to catch up with legendary wedge maker and SM9-designer Bob Vokey himself. While tech details are still under wraps for the time being, he provided some awesome insight into his two-year design process.

“It takes us two years to put a product together…what happens every time is you make an improvement based on feedback from all the players,” Vokey told GolfWRX. “This is my 10th iteration of launching over the years, and each one I’ve learned something, from my series 200s, to SM1s, 2s, 3s, etc., you learn a little bit each time.

“What happens is you don’t know really how to improve it until we get it in the players’ hands, like we’re doing now, and that’ll take a few months when the players first take it live. Because there’s things that may happen on a certain shot under the heat of the gun on the backside Sunday afternoon. They hit a shot and go, ‘Whoa, what happened?’ There’s certain little things that nobody could ever see at all, and we’ve done so much testing, but you can’t replicate the human element under the heat of the gun. Then someone will tell me something, or they’ll tell Aaron [Dill] something, and we’ll bring it back to the wedge team. We can change that, work on that, modify it, get it right, without mucking up all that we have. That’s how we improve. “

For Vokey, player feedback is extremely important, and it starts with keeping a similar profile from address. As Vokey says, you don’t want to “muck up” something that works.

“We sit there and scratch our heads and get together and say, something’s been working so good, it’s tour-proven for so many years, you know, so if it ain’t broke, don’t fix it… retain the same profile, it’s so very important…a pro will come up and say, ‘What do you got Voke?’ Boom, they put it down right away. Then they hold it up and say, ‘What’s the bounce?'”

Speaking of bounce, and how the profile looks from address, GolfWRX got a look at a number of different lofts, grinds and bounce options at the 2022 American Express this week.

Below is a taste of what the Vokey SM9s look like in-hand, but make sure to click here for all of our photos.

Titleist Vokey SM9 52-degree F-grind

Titleist Vokey SM9 56-degree S-grind 

Titleist Vokey SM9 60-degree M-grind

Titleist Vokey SM9 60-degree D-grind

Check out our forum thread for all of the Titleist Vokey SM9 in-hand photos here.

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He played on the Hawaii Pacific University Men's Golf team and earned a Masters degree in Communications. He also played college golf at Rutgers University, where he graduated with a Bachelor of Arts in Journalism.

6 Comments

6 Comments

  1. Chip

    Jan 20, 2022 at 5:15 pm

    Really sexy. Bob Vokey brings so much hotness into the world.

    • Holden Tudiks

      Jan 21, 2022 at 11:45 am

      Hide your kids, Chips juices are flowing……….again

  2. Ryan

    Jan 20, 2022 at 1:16 pm

    I love when the new vokey’s drop. Now I can get the SM8 for 40% off!

  3. Chuck E. Cheese

    Jan 20, 2022 at 12:11 pm

    Looks like they moved some stampings around, similar to SM, SM2, SM3, SM4, SM5, SM6, SM7, and SM8. But I’m sure there’s $160 of Bob Vokey innovation and technology somewhere in there.

    • Raj

      Jan 20, 2022 at 3:56 pm

      Sm7, the moved weight up behind the face to supposedly bring cog inside of the face. Then sm8, they moved it back down based on feedback from players that the ball was coming out with less spin and a little dead.

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Whats in the Bag

Kris Kim WITB 2024 (May)

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Driver: TaylorMade Qi10 (9 degrees @7)
Shaft: Mitsubishi Tensei 1K White 60 TX

3-wood: TaylorMade Qi10 Tour (15 degrees @13.5)
Shaft: Mitsubishi Diamana WB 73 TX

Irons: TaylorMade P770 (2, 4), TaylorMade P7MB (5-PW)
Shafts: Mitsubishi Tensei 1K White 80 TX (2), Nippon N.S. Pro Modus3 Tour 120 X

Wedges: TaylorMade MG4 (50-09SB, 56-12SB, 60-11TW)
Shafts: Nippon N.S. Pro Modus3 WV 125

Putter: TaylorMade Spider Tour

Grips: Golf Pride Tour Velvet Cord

Check out more in-hand photos of Kris Kim’s equipment here.

 

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Welcome to the family: TaylorMade launches PUDI and PDHY utility irons

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TaylorMade is continuing its UDI/DHY series with the successor to the Stealth UDI and DHY utility irons: PUDI and PDHY (which the company styles as P·UDI and P·DHY). TaylorMade is folding the designs in with its P Series of irons.

TaylorMade outlined the process of developing its new utilities this way. The company started with the data on utility iron usage. Not surprisingly, better players — i.e. those who generate more clubhead speed and strike the ball more precisely — were found to gravitate toward the UDI model. DHY usage, however, covered a wider swath than the company might have expected with six-to-18 handicappers found to be bagging the club.

TaylorMade also found that the majority of golfers playing UDI or DHY utilities were playing P Series irons at the top of their iron configurations.

Can you see where this is going?

Matt Bovee, Director of Product Creation, Iron and Wedge at TaylorMade: “As we look to the future, beyond the tech and the design language, we are excited about repositioning our utility irons into the P·Series family. P·UDI is an easy pair for players that currently play P·Series product and P·DHY is an extremely forgiving option for players of all skill levels. It is a natural fit to give these players the performance in this category that they are looking for.”

 

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TaylorMade PUDI

TaylorMade PUDI technology cutaway (via TaylorMade)

Crafted with tour player input, TaylorMade sought to develop a confidence-inspiring utility iron that blends with the rest of the P Series irons. Also of note: Interestingly, the PUDI has a more compact head than the P790.

In comparison to past UDI products, the PUDI has a more traditional iron shape, slimmer toplines, and less offset with a little of the backbar visible at address.

TaylorMade PDHY

TaylorMade PDHY tech cutaway (via TaylorMade).

Larger in profile than the PUDI, the PDHY seeks to position center of gravity (CG) lower in the club for ease of launch. The toe height is larger and the profile is larger at address — roughly five millimeters longer than PUDI — the sole of the club is wider for improved forgiveness.

Club Junkie’s take

Golfers who feel like they are missing something at the top of the bag could find the PUDI or PDHY a great option. The look of the PUDI should fit the most discerning eye with a more compact look, less offset, and a thinner topline. If you want a little more confidence looking down the P-DHY will be slightly larger while still being a good-looking utility iron.

For being small packages both models pack a pretty good punch with fast ball speeds, even off-center. The feel is soft and you get a solid feel of the ball compressing off the face when you strike it well. Your ears are greeted with a nice heavy thud as the ball and club come together. The PDHY will launch a little higher for players who need it while the PUDI offers a more penetrating ball flight. Both utility irons could be the cure for an open spot in the top end of the bag.

PUDI, PDHY, or Rescue?

TaylorMade offers the following notes to assist golfers in filling out their bags:

  • PUDI has mid-CG right behind the center face to create a more penetrating mid-to-low ball flight
  • PDHY has a lower center of gravity to produce an easier-to-launch mid-to-high ball flight.
  • Both PUDI and PDHY are lower-flying than the company’s hybrid/Rescue clubs.
  • PUDI is more forgiving than P790.
  • PDHY is the most forgiving iron in the entire TaylorMade iron family

Pricing, specs, and availability

Price: $249.99

At retail: Now

Stock shafts: UST Mamiya’s Recoil DART (105 X, 90 S and 75 R – only in PDHY)

Stock grip: Golf Pride’s ZGrip (black/grey)

PUDI lofts: 2-17°, 3-20°, 4-22° in both left and right-handed

PDHY lofts: 2-18°, 3-20° and 4-22° in both left and right-handed

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Coolest thing for sale in the GolfWRX Classifieds (5/3/24): Scotty Cameron Champions Choice 2.5+ putter

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At GolfWRX, we are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways.

It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a Scotty Cameron Champions Choice 2.5+ putter

From the seller: (@wwcl): “Has been gamed as pics show. 33.5 includes original h/c and grip. $575 includes shipping and PP fees.”

To check out the full listing in our BST forum, head through the link: Scotty Cameron Champions Choice 2.5+ putter

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

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