Equipment

Cobra partners with HP to unveil 3D-printed King Supersport-35 putter

Published

3 years ago

Nov 17, 2020

The engineers at Cobra are well known for pushing the boundaries of materials and manufacturing processes. Recently, they introduced the King Tour irons produced using MIM (Metal Injection Molding), and now they are unveiling the King Supersport-35 produced using 3D-printing technology.

Cobra King Supersport-35 putter: The details

The King Supersport-35 is a collaborative effort by Cobra with teams at both HP and Paramatech—companies that are leading the way in the mass commercialization of metal 3D-printing technology, along with help from SIK putters and its patented face insert. The King Supersport-35 is the first large scale commercially available 3D-printed putter, with the technology being using up until this point by boutique brands.

The putter is 3D-printed using 316 stainless steel and features a metal outer body filled with a complex-looking intertwined lattice structure to optimally distribute mass and create the highest-possible MOI in a blade-shaped putter. Beyond just being 3D-printed to optimize performance, the King Supersport-35 utilizes a face insert designed with the team at SIK Golf to take advantage of their patented Descending Loft Technology (DLT) to impart consistent launch and roll putt after putt.

The team at Cobra selected HP as its partner to pioneer 3D printing in golf for the same reason other companies, including Volkswagen, have in the car industry—because HP is leading the way in technology and production capabilities. HP’s Metal Jet Technology offers faster processing time and greater adaptability through the development process. Similar to how artificial intelligence allows for exponential virtual modeling, 3D printing allows the fastest way to design, prototype, and test multiple products compared to traditional manufacturing methods.

To give you an example of the effectiveness of the process, within eight months of beginning the project, HP and Cobra had created 35 different designs to showcase just how far they could push various designs using HP Metal Jet.

“At COBRA Golf we strive to deliver high-performance products that help golfers of all levels play their best and enjoy the game”

“To do that, it’s critical to use the most effective manufacturing processes to design, develop, and achieve optimal results, and we’ve certainly done that with this new putter… During the development of the KING Supersport-35 Putter, we saw immediate benefits from this process, including design freedom, rapid design iteration, and high-quality parts that meet our economic demands. 3D printing is accelerating design innovation, and this breakthrough putter will help usher in a new era for the sporting equipment industry at large.” –Jose Miraflor, Vice President of Marketing, Cobra Golf.

The future goes way beyond putters

The King Supersport-35 isn’t just intended to be a single showcase piece designed to align brands. In fact, with the launch of the putter, Cobra along with HP, have announced working on a strategic product roadmap that will take advantage of the manufacturing advantages of HP’s additive technology. There are plans to launch two additional products in 2021 that feature 3D-printed technology.

“The power of personalization enabled by 3D printing delivers completely reimagined consumer products and experiences. This first of its kind putter is a shining example of the disruptive design and production capabilities of HP Metal Jet 3D printing technology. Cobra’s commitment to innovation and competitive excellence combined with the technical expertise and leadership from Parmatech has led to a breakthrough design win for golf fans around the world.” – Uday Yadati, global head of HP Metal Jet, HP Inc.

King Supersport-35 putter: Price, Specs, and Availability

The King Supersport-35 putter is priced at $399 and will be offered in extremely limited quantities online, exclusively at cobragolf.com, starting Friday, Nov. 20th.

It is available right-handed only at 34″ standard spec with a lightweight Lamkin Sinkfit Smart Grip. Speaking of grips, the putter comes equipped with COBRA CONNECT Powered by Arccos.

Your Reaction?

LIKE134
LEGIT23
WOW26
LOL7
IDHT5
FLOP9
OB6
SHANK65

Related Topics:featured

Up Next

How do you measure forgiveness in irons? – GolfWRXers discuss

Don't Miss

Wilson Golf launches new raw, unpainted Staff Model R golf ball

Ryan Barath

Ryan Barath is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

20 Comments

Pingback: Cobra introduces its first line of 3D-printed multi-material putters – GolfWRX
Pingback: Arnold Palmer Invitational Tour Truck Report: Rickie’s iron experiments continue, MMT train rolls on, Rose tests a ton – GolfWRX
Pingback: 2021 Cobra RadSpeed irons – GolfWRX
Mando

Nov 19, 2020 at 12:43 pm

Welcome to 1983. Took Golf this long to get in the game. LOL
heck guns, homes, airplanes, bridges, etc. Now a putter haha….I still want one.

Reply Report comment
jgpl001

Nov 19, 2020 at 5:39 am

Wow, persimmon woods and balata balls seem like the Stone Age era now

Reply Report comment
Marcel Dubois

Nov 18, 2020 at 2:56 pm

A large equipment company like Cobra should be offering new releases in both right and left hand.
This is a shank for me??

Reply Report comment
- Dunno
  
  Nov 18, 2020 at 3:30 pm
  
  If they’re 3-D printing it, making it lefty should be about as easy as it gets…
  
  Reply Report comment
  - SeeDiver
    
    Nov 19, 2020 at 12:06 pm
    
    It comes in LH as well as 34″ and 35″. Although looks like 35″ is already sold out.
    
    Reply Report comment
JP

Nov 18, 2020 at 11:30 am

That looks terrible at address! What is that in the cavity? I would have bet money they would have released this is some 43 inch armlock configuration for bryson deshampoo.

Reply Report comment
John

Nov 18, 2020 at 9:54 am

I thought 3D printing was meant to bring prices down?

Reply Report comment
What's an inch?

Nov 17, 2020 at 6:41 pm

How is the Kingsport 35 only available in 34″?

Reply Report comment
jim

Nov 17, 2020 at 2:04 pm

Rick Shiels gave it the thumbs down … next ..

Reply Report comment
- Cris
  
  Nov 17, 2020 at 2:37 pm
  
  That should settle it then. Rick is the authority in everything golf and he speaks for all of us.
  
  Reply Report comment
  - Richard Shiels
    
    Nov 17, 2020 at 7:41 pm
    
    Thanks, I agree!!!!
    
    Reply Report comment
- RickyBoy
  
  Nov 17, 2020 at 3:42 pm
  
  It should be a great putter then, Ricky boy is only concerned with price of products these days!
  
  Reply Report comment
Eric Hutchens

Nov 17, 2020 at 12:37 pm

This putter would look great beside the MIM King irons in the bag. Pretty Cool!

Reply Report comment
Paul Runyan

Nov 17, 2020 at 12:09 pm

Now this is what I call innovation and real technology in golf!
Not just having a heavier weight in the toe or heel or a “special” line.

And the in the important club in the bag! As seen on TV last week.

I’ve always said what would a putter be with if you could get 24 putts per round or less!?

Great Work Cobra!!!

Reply Report comment
DD

Nov 17, 2020 at 11:33 am

Cool idea. Pretty strange that they didn’t include a picture of what the putter actually looks like at address.

Also it only comes at 34 inches? That’s pretty weird that you can’t specify length at that price point.

Reply Report comment
- chip75
  
  Nov 17, 2020 at 7:44 pm
  
  I think they’re only running off 500 of these, so having variations in lengths (and head weights) wasn’t a concern, although the Supersport (terrible name) 35 could have been 35″!
  
  Reply Report comment
Travis

Nov 17, 2020 at 11:33 am

Partnered with SIK golf, eh? They must really, really want to get Bryson into a Cobra branded putter.

Reply Report comment

Cancel reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Equipment

A shocking Backstryke putter appearance + 7 interesting gear photos from the Zurich Classic

Published

15 hours ago

Apr 25, 2024

Andrew Tursky

Welcome to New Orleans, where TPC Louisiana plays host to the 2024 Zurich Classic. In between breakfast beignets and nightly Creole feasts, PGA Tour players are also competing in the unique two-man format at the Zurich this week.

Although the vibes in Nawlins are a bit lighter-fare than the recent back-to-back competitions the Masters and the RBC Heritage signature event), the gear news was no less serious this week.

We spotted some recent changes from Rory McIlroy, a very rare Odyssey Backstryke putter, dove into the bag of legendary New Orleans Saints quarterback Drew Brees, and spotted Patrick Cantlay continuing to test new equipment.

Get your beads out and crack your crawfish, because it’s time for an equipment rundown from The Big Easy (meaning New Orleans, of course, not Ernie Els).

See all of our photos from the Zurich Classic here

Rory’s on-and-off lob wedge

Since the end of 2023, Rory McIlroy has had an on-again, off-again relationship with a Titleist Vokey K-Grind lob wedge. In his last start, it was on, and the wedge is back in the bag again this week. We got a great look at the complicated grind that McIlroy uses.

View this post on Instagram

A post shared by GolfWRX (@golfwrx)

A full look into McIlroy’s bag above also shows that he switched out of the TaylorMade BRNR Mini Copper that he used at the RBC Heritage, and he’s back into the Qi10 core 3-wood. As we discussed last week, McIlroy will likely keep the BRNR around as a course-specific club, trading it in and out for the 3-wood.

See Rory McIlroy’s full 2024 WITB from the Zurich here

Turning Back the clock

Unless Tommy Gainey is in the field, it’s unlikely you’ll ever see Odyssey’s Backstryke technology make an appearance on the PGA Tour.

But then, when you least expect it, Russ Cochran shows up.

For more than a decade – since the 2013 Sony Open in Hawai’i – Cochran has been stuck on 599 PGA Tour starts. This week will be his 600th.

Cochran is in the field at the Zurich this week playing alongside Eric Cole, whose regular caddie is Reed Cochran, Russ’s son.

The Backstryke putter was first released back in 2010, and its unique design helps shift the axis point of the putter closer to the CG of the head. And, the putter is getting a nod this week at the Zurich Classic, thanks to Cochran’s 600th career PGA Tour start.

The putter is certainly awesome, but don’t forget to check out Cochran’s full WITB from this week.

Drew Brees with a Super Bowl winning Scotty Cameron putter

Drew Brees, a legendary retired quarterback for the hometown New Orleans Saints, made an appearance at the Zurich’s Wednesday Pro-Am, playing alongside Zach Johnson, Ryan Palmer, and current Saints QB Derek Carr.

Brees’ bag included a TaylorMade Stealth2 Plus driver, a BRNR Mini 13.5-degree, a Stealth 5-wood, a mixed set of P-790 and P-760 irons, Milled Grind Hi-Toe wedges, and a custom Scotty Cameron “New Orleans Saints” putter, which Scotty made for Brees following his Super Bowl MVP-winning performance in 2010.

View this post on Instagram

A post shared by GolfWRX (@golfwrx)

It should also be noted that Brees has his Venmo QR code as a bag tag.

If you’re gambling with Brees on the course, just know that not having cash won’t work as an excuse.

Brilliant.

See Drew Brees’ full WITB from the Zurich here

Stricker’s unrecognizable putter

Steve Stricker has made numerous upgrades to his bag recently, including a new TSR3 driver and T100 irons, but his longtime Odyssey White Hot No. 2 putter is still going strong. It’s the most recognizable unrecognizable putter ever.

Here’s a better look at Stricker’s flatstick, which he started using back in 2007.

View this post on Instagram

A post shared by GolfWRX (@golfwrx)

Patrick Cantlay has opened the equipment-switching floodgates

Over on the PGA Tour’s Equipment Report this week, we covered Cantlay’s recent switch into Ping Blueprint S irons, and a Titleist TSR2 driver.

Cantlay hadn’t switched irons for about seven years, so the iron switch he made at The 2024 Masters came as a shock to the norm. He simply isn’t one to change gear very often, so anytime Cantlay makes a switch, it’s news.

It seems the floodgates of equipment testing have opened up a bit for Cantlay, who was also spotted testing a custom Scotty Cameron blade putter on Tuesday this week. By Wednesday, Cantlay was back practicing with his familiar Scotty Cameron T5 Proto mallet, but it’s certainly something to keep an eye on going forward.

Daniel Berger’s custom Jailbird site lines

Berger, who’s currently using Odyssey’s Ai-One Mini Jailbird mallet putter, has a unique 3-dot, 2-line alignment on the crown of his navy-white-navy-white mallet putter. Looking down at the putter, it’s easy to see why this alignment system would help; it just seems impossible to set up to the ball off-center, or misaligned to the target.

Also, for anyone worried, you can rest easy. Yes, he’s still playing the 2013 TaylorMade TP MC irons, which we highlighted in our recent “Modern Classics: Old vs. New” video testing series.

FitzMagic teams back up

Brothers Matthew and Alex Fitzpatrick are teaming up once again at the Zurich this year, and Bettinardi Golf hooked them up with some festive “FitzMagic” headcovers to match this week.

See what else is in Alex Fitzpatrick’s WITB here

And, with that, we say goodbye to the Zurich Classic in New Orleans. Don’t forget to check out all of our photos from this week, including 30 unique photo galleries full of equipment photos.

We’ll see you next week in Texas for the 2024 CJ Cup Byron Nelson!

Your Reaction?