Equipment
Toulon Design to launch 5 new putters in 2017
Callaway’s new high-end putter brand, Toulon Design, is adding five new putters to its lineup in 2017, including four fully milled head shapes and one that’s off the track, you might say.
Toulon Design was launched in 2015 by golf industry veteran Sean Toulon, now Senior Vice President of Callaway Golf and General Manager of Odyssey Golf. The company carved its niche in the industry with premium milled putters that have a distinct face-milling pattern and interchangeable sole plates for improved customization.
Related: Our review of Toulon’s 2016 putters
In 2016, Toulon Design released five fully milled models (San Diego, San Francisco, Rochester, Madison and Memphis) that have found their way into the bags of PGA Tour players and golfers around the world. The 2017 release continues down that path, but adds a high-MOI putter that ventures from the norm. It’s called “Indianapolis,” and was inspired by Toulon’s work with Chip Ganassi and his racing team while in Indianapolis.
Learning from Ganassi’s insight on multi-material constructions, Toulon constructed the uniquely-shaped mallet putter with 6061 aluminum on the face, 303 stainless steel on the sole, carbon composite on the crown and about 65 grams of weight on the putter’s “back wings.” The combination of materials and overall head shape makes for a forgiving putter that has an MOI of 5,400 g/cm² (moment of inertia, a measure of forgiveness).
For better alignment, the putter also has 10 different alignment lines that are either parallel or perpendicular to the target, making it “almost impossible to misalign,” according to Toulon.
The other four models in the lineup — Austin, Columbus, Long Island and Latrobe — take after much more classic putter designs. Each of the four putters are milled from 303 stainless steel, and the faces have a diamond cut mill pattern that’s made to improve acoustics and get the golf ball rolling faster on the green.
The special pattern at the center of the face — the company calls it a “contact patch” — has crosshatch grooves to channel vibrations from impact for improved sound and feel. Much like Toulon putters from the past, the 2017 putters also have interchangeable sole plates made from aluminum, stainless steel or tungsten to create different head weights and counter-balanced options.
Like the 2016 lineup and the new “Indianapolis,” all Toulon Putters are named after cities that have influenced either him, his family or the game of golf in general.
Columbus
Toulon calls Columbus, Ohio, the “most golf-crazed city in America,” which is home to 18-time major champion Jack Nicklaus. The Columbus putter is Toulon’s first longer neck design; it has about 20 degrees of toe hang, a notchback and “acts like a mallet” due to its stability.
Austin
Also, Toulon calls Austin a “great golf city,” where many Tour players were born and/or currently live. With an Anser-influence, the putter has a wider cavity, taller bumpers and “taller shoulders.”
Long Island
Long Island, New York, is home to some of the country’s greatest golf courses. The Long Island putter has a high-sweeping toe and a flowing neck that results in 60 degrees of toe hang. Toulon says the putter was designed “with Patrick Reed in mind.”
Latrobe
The Latrobe, named after Arnold “The King” Palmer’s birthplace in Pennsylvania, is influenced by the ever-popular Wilson 8802 putter and had design input from Callaway design gurus Austie Rollinson and Roger Cleveland. Toulon stresses how difficult it is to mill this style of putter well and get the hosel bend correct.
“We’ve done an incredible job,” he says.
The diamond cut milling on this putter, which has a shorter blade length than others in the line, is spread across the entire face. Toulon calls it “magnificently beautiful,” and we tend to agree based on the company’s Instagram photo, pictured above.
The five new models for 2017 will be available on March 31, and prices start at $399.99.
We also spotted a previously unseen Toulon putter called “Atlanta” on the range at the CareerBuilder Challenge, although the company has not confirmed if it will hit retail.
Join the discussion about Toulon Design putters here.
- LIKE207
- LEGIT24
- WOW15
- LOL9
- IDHT1
- FLOP11
- OB6
- SHANK63
Whats in the Bag
Taylor Pendrith’s winning WITB: 2024 CJ Cup Byron Nelson
Driver: Ping G430 LST (9 degrees) Buy here.
Shaft: Accra TZ Six ST
3-wood: Ping G430 Max (15 degrees) Buy here.
Shaft: Project X HZRDUS Smoke Green 80 6.5 TX
7-wood: Ping G425 Max (20.5 degrees) Buy here.
Shaft: Project X HZRDUS Smoke Green 90 6.5 TX
Irons: Srixon ZX (2, 3) Buy here, Srixon ZX7 Mk II (4-9) Buy here.
Shafts: Project X HZRDUS Smoke Black 6.5 90, 6.5 100 (2-3), True Temper Dynamic Gold Tour Issue X100
Wedges: Cleveland RTX 6 Tour Rack (46-10 Mid, 52-10 Mid, 56-10 Mid, 60-9 Full) Buy here.
Shafts: True Temper Dynamic Gold Tour Issue X100
Putter: Odyssey Jailbird Versa Buy here.
Grip: SuperStroke Zenergy Flatso 1.0
Grips: Golf Pride MCC
The winning WITB is presented by 2nd Swing Golf. 2nd Swing has more than 100,000 new and pre-swung golf clubs available in six store locations and online. Check them out here.
- LIKE15
- LEGIT0
- WOW0
- LOL2
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Ben Kohles WITB 2024 (May)
Driver: Titleist TSR3 (9 degrees, D1 SureFit setting)
Shaft: Fujikura Ventus Blue 6 X
3-wood: TaylorMade Stealth Plus (15 degrees)
Shaft: Fujikura Ventus Blue 8 X
Hybrid: Titleist TSR3 (19 degrees, D1 SureFit setting)
Shaft: Fujikura Ventus Blue HB 9 X
Irons: Titleist T200 (4, 5), Titleist 620 CB (6-9)
Shafts: Project X 6.0
Wedges: Titleist Vokey Design SM10 (46-10F, 50-12F, 54-12D, 60)
Shafts: Project X 6.0
Putter: Scotty Cameron P5 prototype
Grips: Golf Pride Tour Velvet
Ball: Titleist Pro V1
Check out more in-hand photos of Ben Kohles’ clubs in the forums.
- LIKE11
- LEGIT0
- WOW0
- LOL3
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Kris Kim WITB 2024 (May)
- Kris Kim what’s in the bag accurate as of the CJ Cup Byron Nelson. More photos from the event here.
Driver: TaylorMade Qi10 (9 degrees @7)
Shaft: Mitsubishi Tensei 1K White 60 TX
3-wood: TaylorMade Qi10 Tour (15 degrees @13.5)
Shaft: Mitsubishi Diamana WB 73 TX
Irons: TaylorMade P770 (2, 4), TaylorMade P7MB (5-PW)
Shafts: Mitsubishi Tensei 1K White 80 TX (2), Nippon N.S. Pro Modus3 Tour 120 X
Wedges: TaylorMade MG4 (50-09SB, 56-12SB, 60-11TW)
Shafts: Nippon N.S. Pro Modus3 WV 125
Putter: TaylorMade Spider Tour
Grips: Golf Pride Tour Velvet Cord
Check out more in-hand photos of Kris Kim’s equipment here.
View this post on Instagram
- LIKE4
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
-
19th Hole2 weeks ago
Justin Thomas on the equipment choice of Scottie Scheffler that he thinks is ‘weird’
-
19th Hole2 weeks ago
‘Absolutely crazy’ – Major champ lays into Patrick Cantlay over his decision on final hole of RBC Heritage
-
19th Hole3 weeks ago
Report: LIV Golf identifies latest star name they hope to sign to breakaway tour
-
19th Hole3 weeks ago
Neal Shipley presser ends in awkward fashion after reporter claims Tiger handed him note on 8th fairway
-
19th Hole3 weeks ago
Brandel Chamblee has ‘no doubt’ who started the McIlroy/LIV rumor and why
-
19th Hole1 week ago
LET pro gives detailed financial breakdown of first week on tour…and the net result may shock you
-
Equipment3 weeks ago
Jason Day on his recent switch into Srixon ZX5 and ZX7 Mk II irons
-
19th Hole5 days ago
Gary Player claims this is what ‘completely ruined’ Tiger Woods’ career
Travis
Apr 21, 2017 at 7:25 pm
Also love how it’s April 21st and none of these are available yet…
Travis
Apr 21, 2017 at 7:24 pm
I guess they totally abandoned the Latrobe model? Sad, that’s the only one I wanted…
joepz
Jan 29, 2017 at 1:43 pm
Didn’t PING and/or Nike have a putter that looked like the Indianapolis? Must admit, it looks interesting.
JThunder
Jan 26, 2017 at 9:55 pm
Internet comments sections;
“everyone is entitled to my own opinion”
tlmck
Jan 24, 2017 at 9:23 pm
That Indianapolis would be cool without the big X thing on the back. Just a straight simple blade with double bend shaft. Looks like it is detachable, but that would probably mess up the weighting.
Drew
Jan 24, 2017 at 4:18 pm
I second the above comment. I’d like to know if Latrobe or Long Island available in left handed!?
Mad-Mex
Jan 22, 2017 at 6:35 pm
$400 with zero customizing ?!? Really like the Latrobe but Ill wait a year and pick one up along with an Epic driver for less than $300 for both,,,,
DB
Jan 21, 2017 at 9:20 pm
I see the usual haters in the comments section. Haha
Great looking stuff here from Toulon. I’m sure more pics will be coming after the PGA show.
rymail00
Jan 21, 2017 at 8:55 pm
Was really hoping to see a few pics of each putter. Like the Austin, Latrobe, and Long Islandl the view to see is from the back so you can see the details of the design, not the face view.
JMHO
Big Mike
Jan 20, 2017 at 11:54 pm
Loving my Memphis. Best feeling and sounding putter I have owned. Scotty who?
S Hitter
Jan 20, 2017 at 8:10 pm
Hate the names. Ugh.
BM
Jan 20, 2017 at 7:55 pm
6061 aluminum is way too soft to be using on the face. Should have used 7075. it is not that much more difficult to machine, but is much harder and more durable.
BallBuster
Jan 20, 2017 at 2:42 pm
Exciting new styles (yawn)… However, I was intrigued by the Indy picture that had all those jazzy green flow lines and saw the claim “For better alignment, the putter also has 10 different alignment lines that are either parallel or perpendicular to the target, making it “almost impossible to misalign””, but fail to see any but the square face. No lines at all. But I’m just an aerospace engineer who works in aerodynamics I guess!! No imagination. Good marketing hype tho… to some I’m sure.
$400 = insanity to me… I did think it also insane I spent $100 for a Cameron Red X in early 2000’s but that proved to be very worthwhile for over a dozen years. I feel totally confident in it, still love it in every way, and by my own statistical measurements and gut feeling, works quite well for me. I doubt these new models could elevate my game or replace my favorite that has beaten back all other challengers to date! Mine also has a square face plus 2 lines that seem to work well for alignment purposes!!
Dj
Jan 20, 2017 at 11:32 am
Not one of these is appealing.
bogeypro
Jan 20, 2017 at 9:08 am
more putters named after cities… how original.
Michael
Jan 20, 2017 at 7:45 am
Any of the upcoming models available to us lefties? I’m crossing everything that Latrobe does.