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Toulon Design to launch 5 new putters in 2017

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Callaway’s new high-end putter brand, Toulon Design, is adding five new putters to its lineup in 2017, including four fully milled head shapes and one that’s off the track, you might say.

Toulon Design was launched in 2015 by golf industry veteran Sean Toulon, now Senior Vice President of Callaway Golf and General Manager of Odyssey Golf. The company carved its niche in the industry with premium milled putters that have a distinct face-milling pattern and interchangeable sole plates for improved customization.

The face of Toulon's new "Long Island" putter

The face of Toulon’s new “Long Island” putter

Related: Our review of Toulon’s 2016 putters

In 2016, Toulon Design released five fully milled models (San Diego, San Francisco, Rochester, Madison and Memphis) that have found their way into the bags of PGA Tour players and golfers around the world. The 2017 release continues down that path, but adds a high-MOI putter that ventures from the norm. It’s called “Indianapolis,” and was inspired by Toulon’s work with Chip Ganassi and his racing team while in Indianapolis.

IndyToulonCollection

Learning from Ganassi’s insight on multi-material constructions, Toulon constructed the uniquely-shaped mallet putter with 6061 aluminum on the face, 303 stainless steel on the sole, carbon composite on the crown and about 65 grams of weight on the putter’s “back wings.” The combination of materials and overall head shape makes for a forgiving putter that has an MOI of 5,400 g/cm² (moment of inertia, a measure of forgiveness).

ToulonIndyPutter

For better alignment, the putter also has 10 different alignment lines that are either parallel or perpendicular to the target, making it “almost impossible to misalign,” according to Toulon.

The other four models in the lineup — Austin, Columbus, Long Island and Latrobe — take after much more classic putter designs. Each of the four putters are milled from 303 stainless steel, and the faces have a diamond cut mill pattern that’s made to improve acoustics and get the golf ball rolling faster on the green.

The special pattern at the center of the face  — the company calls it a “contact patch” — has crosshatch grooves to channel vibrations from impact for improved sound and feel. Much like Toulon putters from the past, the 2017 putters also have interchangeable sole plates made from aluminum, stainless steel or tungsten to create different head weights and counter-balanced options.

Like the 2016 lineup and the new “Indianapolis,” all Toulon Putters are named after cities that have influenced either him, his family or the game of golf in general.

Columbus

SeanToulonOdyssey2017putters

Toulon calls Columbus, Ohio, the “most golf-crazed city in America,” which is home to 18-time major champion Jack Nicklaus. The Columbus putter is Toulon’s first longer neck design; it has about 20 degrees of toe hang, a notchback and “acts like a mallet” due to its stability.

Austin

ToulonAustin

Also, Toulon calls Austin a “great golf city,” where many Tour players were born and/or currently live. With an Anser-influence, the putter has a wider cavity, taller bumpers and “taller shoulders.”

Long Island

LongIslandToulon

Long Island, New York, is home to some of the country’s greatest golf courses. The Long Island putter has a high-sweeping toe and a flowing neck that results in 60 degrees of toe hang. Toulon says the putter was designed “with Patrick Reed in mind.”

Latrobe

ToulonLatrobe

The Latrobe, named after Arnold “The King” Palmer’s birthplace in Pennsylvania, is influenced by the ever-popular Wilson 8802 putter and had design input from Callaway design gurus Austie Rollinson and Roger Cleveland. Toulon stresses how difficult it is to mill this style of putter well and get the hosel bend correct.

“We’ve done an incredible job,” he says.

The diamond cut milling on this putter, which has a shorter blade length than others in the line, is spread across the entire face. Toulon calls it “magnificently beautiful,” and we tend to agree based on the company’s Instagram photo, pictured above.

The five new models for 2017 will be available on March 31, and prices start at $399.99.

We also spotted a previously unseen Toulon putter called “Atlanta” on the range at the CareerBuilder Challenge, although the company has not confirmed if it will hit retail.

ToulonATLProto

Join the discussion about Toulon Design putters here.

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16 Comments

16 Comments

  1. Travis

    Apr 21, 2017 at 7:25 pm

    Also love how it’s April 21st and none of these are available yet…

  2. Travis

    Apr 21, 2017 at 7:24 pm

    I guess they totally abandoned the Latrobe model? Sad, that’s the only one I wanted…

  3. joepz

    Jan 29, 2017 at 1:43 pm

    Didn’t PING and/or Nike have a putter that looked like the Indianapolis? Must admit, it looks interesting.

  4. JThunder

    Jan 26, 2017 at 9:55 pm

    Internet comments sections;

    “everyone is entitled to my own opinion”

  5. tlmck

    Jan 24, 2017 at 9:23 pm

    That Indianapolis would be cool without the big X thing on the back. Just a straight simple blade with double bend shaft. Looks like it is detachable, but that would probably mess up the weighting.

  6. Drew

    Jan 24, 2017 at 4:18 pm

    I second the above comment. I’d like to know if Latrobe or Long Island available in left handed!?

  7. Mad-Mex

    Jan 22, 2017 at 6:35 pm

    $400 with zero customizing ?!? Really like the Latrobe but Ill wait a year and pick one up along with an Epic driver for less than $300 for both,,,,

  8. DB

    Jan 21, 2017 at 9:20 pm

    I see the usual haters in the comments section. Haha

    Great looking stuff here from Toulon. I’m sure more pics will be coming after the PGA show.

  9. rymail00

    Jan 21, 2017 at 8:55 pm

    Was really hoping to see a few pics of each putter. Like the Austin, Latrobe, and Long Islandl the view to see is from the back so you can see the details of the design, not the face view.

    JMHO

  10. Big Mike

    Jan 20, 2017 at 11:54 pm

    Loving my Memphis. Best feeling and sounding putter I have owned. Scotty who?

  11. S Hitter

    Jan 20, 2017 at 8:10 pm

    Hate the names. Ugh.

  12. BM

    Jan 20, 2017 at 7:55 pm

    6061 aluminum is way too soft to be using on the face. Should have used 7075. it is not that much more difficult to machine, but is much harder and more durable.

  13. BallBuster

    Jan 20, 2017 at 2:42 pm

    Exciting new styles (yawn)… However, I was intrigued by the Indy picture that had all those jazzy green flow lines and saw the claim “For better alignment, the putter also has 10 different alignment lines that are either parallel or perpendicular to the target, making it “almost impossible to misalign””, but fail to see any but the square face. No lines at all. But I’m just an aerospace engineer who works in aerodynamics I guess!! No imagination. Good marketing hype tho… to some I’m sure.

    $400 = insanity to me… I did think it also insane I spent $100 for a Cameron Red X in early 2000’s but that proved to be very worthwhile for over a dozen years. I feel totally confident in it, still love it in every way, and by my own statistical measurements and gut feeling, works quite well for me. I doubt these new models could elevate my game or replace my favorite that has beaten back all other challengers to date! Mine also has a square face plus 2 lines that seem to work well for alignment purposes!!

  14. Dj

    Jan 20, 2017 at 11:32 am

    Not one of these is appealing.

  15. bogeypro

    Jan 20, 2017 at 9:08 am

    more putters named after cities… how original.

  16. Michael

    Jan 20, 2017 at 7:45 am

    Any of the upcoming models available to us lefties? I’m crossing everything that Latrobe does.

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Whats in the Bag

Max Homa WITB 2024 (April)

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  • Max Homa what’s in the bag accurate as of the Masters. 

Driver: Titleist TSR3 (9 degrees, D1 SureFit setting)
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3-wood: Titleist TSR2+ (14.5 degrees, A1 SureFit setting)
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5-wood: Titleist TSR2 (21 degrees @19.25, D1 SureFit setting)
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Shafts: KBS $ Taper 130 (4-9)

Wedges: Titleist Vokey Design SM10 (46-10F, 50-12F, 56-14F), WedgeWorks (60)
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Putter: Scotty Cameron T-5.5 Proto

Grips: Golf Pride Tour Velvet Cord

Ball: Titleist Pro V1

More photos of Max Homa’s WITB in the forums.

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Driver: Krank Formula Fire Pro (6 degrees)
Shaft: Project X HZRDUS T1100 75g 6.5

Mini driver: TaylorMade BRNR Mini Driver (11.5 degrees @10)
Shaft: Project X HZRDUS T1100 75g 6.5

  • Unconfirmed. We are working to gather details.

5-wood: Krank Formula Fire

  • Unconfirmed. We are working to gather details.

Irons: Avoda Prototype (5-PW)
Shafts: LA Golf Prototype

Wedges: Ping Glide 4.0 (46-12S @45, 50-12S, 56, 60)
Shafts: LA Golf Prototype

Putter: SIK Pro C-Series Armlock/LA Golf Proto
Shaft: LA Golf C2L-180
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Grips: JumboMax UltraLight XL

Ball: Titleist Pro V1x Left Dash

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Equipment

Accra launches new GX wood and hybrid shafts

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Accra Golf shafts have long been synonymous with fitting, and the new GX line of driver, fairway, and hybrid shafts continues that legacy.

Since 2004, Accra has been making high-end performance golf shafts that use the latest in materials and design philosophy. Their group of around 350 fitters are some of the best and most highly ranked in the world. While you might see other brands on professional tours more often, there are plenty of touring pros using Accra products and winning.

Accra’s new GX line of shafts is designed to offer a consistent and accurate shaft to a wide range of players. The GX line consists of 3 different shafts in driver, fairway, and hybrid designs.

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Accra GX Red 300 Series

GX Red is lowest launching and spinning option in the GX line. Driver shafts have fewer options with just the 360 and 370 models that come in at 63 and 71 grams. The GX Red is made for faster swinging, or stronger, players who require a stiff (M4) or x-stiff (M5) shaft for their swing. Fairway and hybrid models are also on the higher weight side with the fairway clocking in at 80g and 90g for the hybrid. Accra designed this series with one of the stiffest tip sections of any Accra shaft in the current line, and while it is built to control launch and spin, the Red 300 Series will still offer that smooth feel.

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Accra GX Blue 200 Series

While the GX Blue 100 Series is the highest launching and spinning option in the GX lineup, it will still give golfers the control and consistency they need. Starting off at 40g, the GX Blue series puts an emphasis on lighter weight to allow players to swing the club faster, promoting more distance. Accra touts the stability of the GX 140 Blue driver shaft by stating that some long driver competitors have put it in play to try and gain every MPH they can. Matching fairway and hybrid shafts are both on the lighter side at around 60g for the fairway and 65g for the hybrid depending on the flex.

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