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Classic Name, Max Performance: TaylorMade launches 2017 “M CGB” irons

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TaylorMade is holding nothing back in terms of distance and forgiveness with its premium M CGB irons, which revive a name and concept from the company’s past.

In 2006, TaylorMade released super game-improvement irons with a high COR (coefficient of restitution, a measure of energy transfer) that sold for around $1,300 at retail. They were called r7 CGB, or “Center of Gravity Back.” These irons stood alone at the high-end of the market in terms of performance and pricing, after which the iron industry began shifting toward higher-COR irons, according to Tomo Bystedt, Senior Director of Product Creation (Irons) at TaylorMade. Even standard game-improvement irons were being built with high COR, like the company’s Burner 2009 irons, which sold for half the price. The demand for max performance at a premium price dissipated.

“The CGB name is iconic and represents some of the longest and most forgiving irons we’ve ever created at TaylorMade,” Bystedt said in a press release. “The concept has now been re-created with all our latest technology to bring never-before-seen performance to golfers of all skill levels.”

Flash forward to 2017, however, and that demand is back. The problem today is, according to Bystedt, is that super game-improvement irons that offer big distance, a high launch and maximum forgiveness are all delivered in iron heads that he said are too big, waving a red flag to a foursome.

“Super G.I. irons have always been huge,” Bystedt told me. “It signals to people that you’re not that good.”

TaylorMade's 2006 r7 CGB (left) vs. its 2017 M CGB

TaylorMade’s 2006 r7 CGB (left) vs. its 2017 M CGB

With its new M CGB irons, TaylorMade sought to provide golfers with a high-end product that provides the performance of a super game-improvement iron, but doesn’t look like it’s the size of a woodshed. Bystedt and his product development team also wanted to offer better sound and feel than super-GI golfers are used to.

That being the case, TaylorMade packed the M CGB irons with technologies from the company’s past, and a few new features as well, to make them the most forgiving and longest irons in the company’s stable.

Like the M2 irons, the M CGB irons have a fluted hosel to help displace center of gravity

Like the M2 irons, the M CGB irons have a fluted hosel to help displace CG.

Each M CGB iron in the set has four metal-injection-molded tungsten weights that sit deep behind the face to increase MOI (moment of inertia, a measure of forgiveness) and move center of gravity (CG) rearward to increase launch and forgiveness. The irons also use TaylorMade’s Inverted Cone design and a newly designed “Speed Pocket” to help golfers create faster, more consistent ball speeds. The irons also use an “accordion-style” undercut to create more distance, along with the company’s “Face Slots” that help expand the sweet spot of the irons. For better sound and feel, the M CGB irons use the company’s familiar “Geocoustic” technology, which includes a special geometry and a material called Hybrar in the badging of the irons to dampen vibrations for a better sound and feel.

TaylorMade's "Accordion" undercut for higher launch

TaylorMade’s “Accordion” undercut helps create a higher launch.

Each of the irons were given maximum COR, according to Bystedt, so there’s no progression or “holding back” on distance or forgiveness throughout the set. With TaylorMade’s M2 2017 irons, which are currently the company’s most forgiving iron model, the mid and short irons were not given maximum COR to help golfers create more consistent distance gaps throughout the set. The M CGB irons were to create the highest ball flight possible through the set. The result, according to TaylorMade, is an iron that achieves the highest peak height of any TaylorMade iron since 2012, which will certainly benefit golfers with slower swing speeds who need help to hit the ball higher and farther so they can hit more greens.

Since these irons launch higher and are created for golfers who swing the club a bit slower, their loft progression looks a bit different compared to TaylorMade’s M2 irons. The longer irons have higher lofts than the long irons of the M2 set (1.5 degrees higher in the 4 iron), and the shorter irons and wedges (9-PW, AW, SW) have stronger lofts. According to Bystedt, this differentiation in loft progression helps golfers with slower swing speeds hit ideal launch windows to create max performance.

The M CGB irons will be available on September 29 (4-PW and AW or SW) for $1,199.99 for an eight-piece set with a Nippon N.S. Pro 840 steel shafts. The cost is $1,399.99 with the stock graphite shaft option, UST’s Recoil 460 ES. The irons come stock with a TaylorMade Dual Feel grip. Custom shaft and grip options will be available, many at no added charge.

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24 Comments

24 Comments

  1. George

    Sep 12, 2017 at 10:20 am

    Gentlemen I purchased new & still play the 2006 R7 CGB irons, graphite, 12 h-cap & 69 years old. The new M CGBs look similar, I cannot wait to test them out, maybe it’s time for a new shiny set after 11 years.

    • steve2

      Jan 4, 2018 at 1:15 am

      Yes, they are the Viagra of golf clubs 😎

  2. Otis

    Sep 11, 2017 at 6:06 pm

    I really love the TM cosmetic plaques on the back of the clubs. They give you that powerful blingy stature which is so important in golf.

  3. dcorun

    Sep 9, 2017 at 2:19 pm

    I don’t care about playing irons that make people think I’m bad. I played the old Cleveland HiBore irons and hit it past the ones playing their pretty clubs. I’m going to get fitted for the new Cleveland Launcher HB irons and start hitting it long again. They will cost around $800 with a real deal Miyazaki C Kua shaft and I’ll keep the change to play more golf.

  4. ob&chipolte&rnoobs

    Sep 8, 2017 at 2:57 pm

    I know, it’s crazy to think that people who like golf clubs would visit a site that mainly talks about new equipment.
    Chipolte it seems foolish to visit a site that talks about what you don’t like.
    Perhaps you could find a site more to your liking. Try Ilovebarbiedolls.com that should be more up your alley.

    • OBnoob

      Sep 9, 2017 at 6:31 pm

      yes, this is a ‘safe space’ for gearheads to slobber all over the latest and greatest new equipment and fantasize with ignorant opinions like ‘love’ and ‘feel’.

  5. Chipolte

    Sep 8, 2017 at 11:52 am

    SGI clubs for hackers, duffers and assorted gearhead teens and struggling seniors.

  6. rgk5

    Sep 8, 2017 at 7:00 am

    This looks like the end for the M2 and M1 irons. Why have three that are very close to the same?

    • Steve S

      Sep 8, 2017 at 8:10 am

      Not sure that will happen. The price points for the M series is a lot lower. These irons are targeted to the golfer who has more money than brains…which seems to be a growing demographic. Full disclosure, I play 2016 M2’s.

      • OBnoob

        Sep 9, 2017 at 6:29 pm

        “… the golfer who has more money than brains…”, but that covers all the gearheads on this fine forum!

  7. skull

    Sep 7, 2017 at 10:57 pm

    Nope, not at that price

  8. David

    Sep 7, 2017 at 7:44 pm

    ok I like these!! but side by side I would like to see how much they DON’T outperform the 2006 model!! guarantee they don’t by much if at all.

    also why is the graphite shaft cheaper than that spinner Nippon?? way cheaper. they never happens. has ust just sold itself out to every iron set for dirt cheap?

    They don’t make ping’s shafts anymore so they must have to do something for the average golfer??

    IDK man!! but ill take that m cgb 2 iron with a c taper 130x pronto. new beat stick.

    Also, soon we will see rossa cgb putters!!!!!!!!!! and those were always a good look.

    thumbs up

  9. Matt Hardy

    Sep 7, 2017 at 5:13 pm

    Delete

  10. Ns

    Sep 7, 2017 at 11:29 am

    These are going to be the shiznit

  11. Steve

    Sep 7, 2017 at 10:44 am

    JPX 900 Hot Metal with Recoil Shaft (or any shaft they offer) are the BEST GI clubs I’ve ever hit hands down. They are by far the longest, hottest, best feeling iron I’ve ever hit. Head to Head nothing beat it, not Apex, not the p series from TM, not the PING, and definitely not the new AP1 or AP3’s. It was also more forgiving and much better looking than any SGI club I’ve ever hit….. I also paid only $899 for 4-GW with REA, taper tip, Recoil shafts – not a ‘made for TM parallel tip cheap version’.

    Now TM wants to compete with the JPX 900 Hot Metal by charging consumers $1200 for the blatant garbage fire of a head above?! Oh and also charge an extra $200 for a made for TM Recoil bs shaft?!

    Good Luck TM, your decision making skills are impeccable….
    – that was sarcasm by the way.

    I guess that’s why I’ve seen more Mizuno sticks being used this year than I ever have before, while seeing less and less TM sticks at my club. Mizuno is back and growing fast. TM continues to spend outrageously in marketing, hoping consumers are dumb enough to listen.

    I strongly URGE consumers to try the JPX 900 HM or JPX 900 Forged instead. Stop falling victim to over amplified marketing.

    – Steve OUT (Mic-drop)

    • OB

      Sep 7, 2017 at 11:40 am

      YES YES YES!!!! I’m going out this evening to buy these new club contraptions with all the undercuts filled with elastomer and embedded with fantastic hi-density tungsten plugs…. not to mention the cool bling graphics. I want that soft buttery feel that I lost with my old clubs.
      I will retire my old Hogan Radials with the big bottom flange that lowers the club CG but it has little MOI to correct for my really bad toe and heel hits. I need drastic help for my awful off-center hits and these new club designs should really really help… I hope.

      • OBnoob

        Sep 7, 2017 at 5:09 pm

        What a fool. Sarcasm is not your forte. By the way it is certain some new technology will benefit your game. Those ratty old Hogans you hit are beater sticks for people that can’t play.

        • Chipolte

          Sep 8, 2017 at 11:50 am

          Gearheads slobbering over golf clubs are fools.

          • OBnoob

            Sep 9, 2017 at 6:27 pm

            I agree gearheads are fools, but that’s no reason to insult them with sarcasm about new technology. Newer is always better.

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Equipment

U.S. Open Tour Truck Report: #7woodSZN, mini drivers, fresh grooves, and tinkering

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A nearly 7,700-yard, par-71 track featuring penal rough off the fairway and green, Torrey Pines’ South Course presents a difficult, demanding examination for players at this week’s U.S. Open. From every television, computer, and mobile device screen this truth is being conveyed to the point that, as is often the case in the leadup to U.S. Opens, a certain fatigue sets in.

However, it’s worth pointing to the obvious in order to highlight the fact that some players are making changes to their setups to accommodate the long approaches into par-4s and the need to maximize descent angle into — what are expected to be — thoroughly baked out greens.

Additionally, we’re hearing a ton of players are putting 7-woods in play primarily for the purpose of advancing the ball from the rough — not exactly “a get out of jail free” card, but hopefully a key to slip out of one’s cell.

Let’s get into the specifics.

Titleist

Jordan Spieth is testing a 21-degree TSi2 fairway wood, which is a game-time decision to add to the lineup in place of his 818 H2 hybrid.

Both Lanto Griffin and Matt Jones are adding TSi2 (21-degree) fairway woods in place of their utility irons.

Adam Scott is going with four woods this week. He’s adding a 13.5-degree TSi2 fairway wood. The Australian is also putting a Vokey 60A wedge in play (switching from a 60-06K). With four degrees of bounce, the wedge works well on tight lies.

Titleist Tour Rep J.J. Van Wezenbeeck: “The rough is really, really difficult this week. And the greens are starting to firm up. So we have a lot of players evaluating TSi fairway wood options. The TSi 21-degree 7-wood has been very popular. Players are really liking what it does out of the rough and then into the greens – really high launch angle and landing very softly has been really effective.”

Max Homa put a new Scotty Cameron Phantom X 5.5, which is a similar profile to the 11.5 model he played earlier in the year. Homa likes the feel, forgiveness, and ease of alignment in the smaller profile.

Vokey

Not surprisingly, the majority of players asking for fresh grooves this week.

Vokey Tour Rep Aaron Dill on wedges this week: “This golf course is a beast. As you would imagine, rough is long and thick, but it’s a really cool different style of golf course where you’ve got a couple different types of grasses and just the way they put it together, it makes it extremely challenging. Because of this rough, because of the fairways, because of the greens, you would think that you’d want a little bit more bounce because of just how juicy and thick and healthy this rough is. But the reality is the more bounce you get, the slower it moves through that tall grass.”

“And so we see a lot of guys gravitate to something with less bounce: T grinds, A Grinds, L Grinds, Low-bounce K’s. Adam Scott switched to a 60A this week. He dabbled a little bit with it at Augusta National this year, but this is that week where it really fits the conditions. He wants that speed. He wants that comfort. He wants to be aggressive, so it’s great fit for him. Guys like Justin Thomas, Jordan Spieth are bringing in fresh 60’s this week. So these guys are prepared. They’re ready to go. But again, very difficult golf course. You’ve got to have fresh grooves and you’ve got to have a little bit less bounced to maneuver through this tall grass.”

(Photo via Titleist)

Callaway

Phil Mickelson was spotted with a TaylorMade 300 Mini Driver (Fujikura Ventus Black shaft) in practice rounds. He’s also reportedly testing a 5-wood with a Fujikura Ventus Red 9 X shaft.

Akshay Bhatia is testing a Fujikura Ventus Black 7 X shaft in an Epic Max LS driver.

Patrick Rodgers is testing a Callaway Epic Speed 7-wood (Graphite Design Tour AD DI 9 TX).

Henrik Stenson has new Jaws MD5 Slate wedges in the bag (52-10S, 58-08C).

(Photo via Callaway’s Johnny Wunder)

TaylorMade

Dustin Johnson looks to be returning to a TaylorMade TP Bandon putter (now outfitted with an LA Golf shaft) after rolling it with his Spider IB Limited at the Palmetto Championship. He’s sticking with the prototype LA Golf shaft in his driver, which makes sense, considering he now owns part of the company.

Ping

Reportedly “half of the tour staff” are putting 7-woods in play, according to our source at Ping. Bubba Watson and Mackenzie Hughes included.

Watson’s 7-wood specs: Ping G425 Max (23.5 degrees). 40.5-inch Fujikura Black 9 X shaft in custom pink (tipped 2 inches, D2+).

Cole Hammer is testing a Graphite Design Tour AD HD 7 TX shaft in his driver.

Others, free agents

Hideki Matsuyama is testing a Graphite Design Tour AD UB 9 X shaft in a SIM2 Max 3-wood.

Rikuya Hoshino is testing Graphite Design Tour AD UB 9 X in a Srixon ZX5 driver.

Shane Lowry has a new Cleveland RTX Full-Face 58-degree wedge in play.

Zack Sucher is putting a 16-degree Srixon ZX hybrid in play.

The king of stout shafts, Jhonny Vegas is testing a Fujikura Ventus Black 100 X shaft in his 5-wood.

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Equipment

‘Now I’m short and crooked:’ Revisiting Phil Mickelson’s driver-less setup at the 2008 U.S. Open

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Editor’s note: We filed this piece for PGATour.com’s Equipment Report

At 7,643 yards, Torrey Pines was the longest course in major championship history when it hosted the 2008 U.S. Open.

So what was Phil Mickelson’s plan of attack for the first major at his hometown muni? Eschew the driver. With firm summer conditions and thick rough lining the fairways, Mickelson decided to start the week without a driver in his bag.

“I don’t really want to hit it past 300 yards on most of the par-4s because it starts running into the rough,” Mickelson said back then. “And I felt like with the fairways being firm like they were today, all I needed was 3-wood on the holes.”

Mickelson may employ a similar strategy this week. He expects to hit a 2-wood on about half his tee shots this week. But Mickelson, who’s made no secret of his pursuit of extra clubhead speed in recent years, also will have his driver in the bag.

“There’s a lot of holes where it kind of turns or tightens,” he said in his pre-tournament press conference. “That 2-wood, I’ll call it, seems to fit the right yardage on a lot of those holes for me.”

Mickelson’s 5-degree driver, the Callaway Epic Speed Triple Diamond driver with a Fujikura Ventus Black shaft, also will be in the bag. It’s the same club that helped him hit big bombs in his win at last month’s PGA Championship. Most impressive was the 366-yard tee shot he hit to set up a crucial birdie on the tournament’s 69th hole.

In 2008, Mickelson opted for a Callaway FT Tour 3-wood — a 13-degree version bent to 11.5 degrees and equipped with a 43-inch Mitsubishi Diamana White Board shaft – in lieu of his driver.

However, over the opening two days of the tournament, Mickelson struggled off the tee. On the brutally challenging and lengthy California course, Mickelson found himself not just in the rough for most of Thursday and Friday, but short too.

Read the full piece here. 

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Coolest thing for sale in the GolfWRX Classifieds (06/16/21): TaylorMade SIM 2 Max 5-wood

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At GolfWRX, we love golf, plain and simple.

We are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways. It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buy and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a Taylormade SIM 2 Max 5 Wood w/ Ventus Velo Blue 7X SST PURE ($445 shipped).

From the seller (@edwardsr): “Taylormade 5 wood shafted with Fujikura Ventus Velocore Blue 7X SST Pure’d and built by True Spec Golf in Scottsdale AZ. True spec measured the head at closer to 16.5-17ish degrees loft and the lie angle to be about 58.5ish  Club plays right at 43 inches and the shaft is tipped 1 inch. OEM HC included!”

To check out the full listing in our BST forum, head through the link: Taylormade SIM 2 Max 5 Wood w/ Ventus Velo Blue 7X SST PURE

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

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