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Golf gets its first Czar (Part 5)

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I must admit that I was surprised and humbled when told I’ve been named Czar over all of golf. I asked about the process and was told that upon investigation the computer drives failed but the appointment stands. I was afraid it would eat into my gin rummy time, but given the lack of focus involving participation I have decided to accept.

I do not plan to dismantle any of the current organizations and those of you who openly questioned my election process will be forgiven over the next several decades. There will also be a new event starting at the regional level, “The (Mandatory) Czar Homage Invitational,” featuring a huge field and colossal entry fee: details forthcoming except for distribution of the entry fee.

As promised before being elected, I will devote my time and energies to setting up a format where golf courses can combat the “too slow, no fun” malaise that is effecting the game. I will also drop any pretense of formality and go forward in a conversational tone. As Czar, my legacy will be seeing participation increase to a comfortable level. This does not mean I’m ignoring cost, good management and associated issues. It means my first goal is to improve the game as a value proposition.

Some facilities have attempted a leadership position by moving players up to shorter tees under the “Tee It Forward” influence. With a few exceptions, the effort is C-worthy and emblematic of the lack of thought which resulted in the original problem.

A short course with bland, uninteresting holes is only slightly better than one with spectacular holes that are too long for 90 percent of players. There’s no question that moving up benefits the majority of players, but I want the assembled minds in the industry to take that objective and do so with the combined goal of a shorter and still challenging layout.

As Czar, I don’t really have to do this, but to show my humanitarian side, let me start by apologizing to women golfers. I will write about men’s lengths and layouts because it’s easier for me and I’m lazy. I can provide specifics for women and if anyone is serious in that area I suggest they contact Carol Mann of the LPGA’s Hall of Fame. She did the best job of altering a course to be “woman friendly” that I have encountered (email address available upon request).

I realize golf courses are not easily adjusted. What follows is a statistic-based analysis of what it should be. I say “statistic-based” because the guidelines emanate from data on more than 1 million handicaps. If you really want to improve, you will look at the concepts and change what you can.

First we establish the back tees. Every course, public or private, has some number of long-hitting, good players and they deserve the challenge. The difference is that these tees will be identified as being for a small percentage of the players and the “real courses” are shorter but very challenging.

Since there is a historical association with the color of tees and who is supposed to play there, my first suggestion is new tee names and colors. The name “Czar Tees” is available with rental terms to be negotiated.

Wind and terrain are major factors and must be considered. It’s not how long a hole measures, it’s how it plays. Obviously, unless you live in West Texas or Oklahoma, the wind won’t be predictable (it never stops, and yes, I have lived in both places).

Look at the great links courses of Europe where they design holes around prevailing winds. Trust me, they have great layouts. So as I lay out ground rules, understand that theoretically each hole has been factored for the conditions. The other premise is that the average golfer gets to hit something in the neighborhood of an 8 iron into par-4 holes.

For the record, 8 iron is the average club tour players hit into par-4’s on the Tour. This is a key factor. It really isn’t about where the tees are or how long the hole measures; it’s about where you play from into the green so you can hit the ball into the air and have it land and stop on the green.

Par 5’s

The unthinking rush to front tees has produced a lot of 450-to-480 yard par-5 holes. The majority are dumb holes, still three shots for most everyone, but you can hit almost anything off the tee, anything for a second shot and still have a relatively short third shot. The great unwashed can whip something around 210 yards with a decent tee shot and have 180-to-190 yards for a second shot.

Assuming that a player can hit a 7 or 8 iron about 140 yards, we should have par 5 holes of 530 yards or more, not 475 yards. A downhill par-5 with a fast fairway should play longer than 530 yards, while an uphill par-5 or one that plays into the wind should player shorter. Let me repeat that I’m talking distances for the majority. Challenges for long-hitting, good players are handled very well by today’s architects.

Par 3’s

I’ve seen a lot of par 3’s that play something like 180 yards over a 30-foot deep water hazard replete with man-eating creatures. Let’s move those up to about 150 yards. If it’s a fairly open fairway where golfers can roll the ball onto the green, 190 yards is not out of the picture. If the green is protected by 18-foot deep traps where you can break an ankle getting in and out, let’s shallow them out.

The bottom line is that par-3 holes should range from 120 yards with small, protected greens to 190 yards with a helpful fairway.

Par 4’s

Par 4 holes now become more obvious from our experiences with the par-3’s and par-5’s. Drivable par 4’s are a great addition to some tour courses. Good for them, but they’re not applicable for us. Longer par 4’s (up to 400 yards) should feature straighter, faster fairways that encourage a ball to roll onto the green. Shorter par-4’s can obviously be more nefarious with curves and rough, and my personal reaction is that these types of holes are where great architecture can truly emerge.

I have a personal favorite par-4 that measures 340 yards and plays uphill. I swear it plays closer to 400 yards and the very memory of hitting a decent drive and needing a hybrid to have a chance just bugs me. But I CAN play it, unlike many others at 430-yard holes. Those leave me thinking about fishing more.

For those of you obsessed with numbers, I can provide a playable course between 6000-and-6600 yards under normal conditions. Remember, the back tees will still be in the 7000-yard range. For the golf architects bemoaning the low level of current business, I suggest that applying their skills to this concept creates more business opportunities. Let them be known for designing fun, playable courses and altering current ones accordingly.

Who pays for all these makeovers? That will be covered in the next and final issue.

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Barney Adams is the founder of Adams Golf and the inventor of the iconic "Tight Lies" fairway wood. He served as Chairman of the Board for Adams until 2012, when the company was purchased by TaylorMade-Adidas. Adams is one of golf's most distinguished entrepreneurs, receiving honors such as Manufacturing Entrepreneur of the Year by Ernst & Young in 1999 and the 2010 Ernie Sabayrac Award for lifetime contribution to the golf industry by the PGA of America. His journey in the golf industry started as as a club fitter, however, and has the epoxy filled shirts as a testimony to his days as an assembler. Have an equipment question? Adams holds seven patents on club design and has conducted research on every club in the bag. He welcomes your equipment questions through email at [email protected] Adams is now retired from the golf equipment industry, but his passion for the game endures through his writing. He is the author of "The WOW Factor," a book published in 2008 that offers an insider's view of the golf industry and business advice to entrepreneurs, and he continues to contribute articles to outlets like GolfWRX that offer his solutions to grow the game of golf.

44 Comments

44 Comments

  1. Stretch

    Jul 22, 2014 at 1:22 pm

    I learned to play on a 9 hole course with two sets of tees. About 2800 yds from the longer tees. Quick domed greens and also very small. Firm fairways let players roll the ball a long ways. The course held the longest running amateur tournament in the state and it was rare if a scratch or plus handicap player shot better than two under.

    The second point is I worked at a championship course that had a lot of mini Tour pros and hot shot amateurs working in the tourist season. I had a running bet that they could not break par from the ladies tees. Never lost the bet. The really good players could not figure out that scoring on a short course meant controlling shot placement and that trying to overpower the course only led to penalties and chip outs from behind trees that normally aren’t in play.

    • Barney adama

      Jul 22, 2014 at 11:26 pm

      Exactly what I mean when I talk about educating the golfing public

  2. Jim

    Jul 22, 2014 at 9:06 am

    Barney – Love the articles. Please keep writing and writing. Most amateurs don’t even look at the yardage on a score card they either go to the back tees or they go one up from there. They never factor in wind, weather, temp, etc. That is a big problem and the stock response you get is “it doesn’t matter what tees I play, I still shoot the same”. I laugh at that because an 8 iron is easier to hit than a six iron. I even have friend you used to be elite college players who are no longer elite but still good and we have to play long courses. Well on our last trip, we got rain and wind and the course was too long for all of us and our scores skyrocketed. And the worst part was when we came in, everyone said they just didn’t play well not that the course was too long or tough in those conditions. Moving up helps, it speeds play, is more fun and changes course strategy. I don’t remember the last time I saw a starter on a tee “helping” a foursome play the correct tees.

  3. myron miller

    Jul 21, 2014 at 1:52 pm

    Personally I think Barney has hit it on the head. I play a ton of rounds each year with “average” golfers (those with zero handicap or even interest in one) and lots of beginners. And they can’t carry it 200 yards with the driver (not straight). Of course, there are also those that carry it 250 but only do it in the fairway 1 time in 4. But then they think they should play the next to back tees because they carry the ball so far.

    And I can’t count the number of courses where the “white” tee par-3 requires a carry from 180-220 yards over some major hazard. Average yardage for driver is about 200 with roll of 25 yards as measured by many many groups. So these par-3s become unplayable by many.

    I played one course in Seattle where the carry to the fairway was 225. Needless to say, lots of people didn’t carry it and ended up in the grunge (and the course has lots of 5-6 hours rounds and says that’s just because of the course difficulty – true, lousy design and artificial difficulty).

    And then there’s the PGA “Play it forward” program that the course pro’s don’t entirely follow. They put their membership at 6600-6800 yard events even though a number of the membership can’t handle more than 6200-6300 yards at best. And of course, the seniors are totally out because they can’t handle more than 5800 but unless they want to give strokes to the field they have to play at the long yardage.

    And of course, when all the events are at the long yardage, all the players play during regular play at these yardages (even though the Pro “encourages” players to “play it forward”.

    Seems contradictory to me. Why have the play it forward when all the events are too long for the players involved except for the longer better players.

    So since everyone is “practicing” for the next event, they’ll playing at too long yardages which makes play even slower.

    • cliff

      Jul 21, 2014 at 4:58 pm

      I assume your are talking about club championships and other tournaments. Our club championship is played from the back tees the first day (6800+) and flighted for the next day. Championship flight stays on the back tees and the rest of the flights move forward (6400+). Tournaments should be played from longer yardages, it separates the men from the boys.

      I work hard to be good at this game and people that don’t should be punished when the THINK they are ready to play tournaments.

      • Rich

        Jul 23, 2014 at 1:26 pm

        That’s the typical type thinking that has put golf in the position it’s in…Completely stupid thinking! You want to separate men from boys? What a crock of crap that comment is! Come put on the gloves…or no gloves…that will satisfy your “separation” …Meanwhile. your thinking is the very problem golf is facing! Sad!

        • cliff

          Jul 24, 2014 at 9:40 am

          So in your mind we should just have one set of tees at 5800 yards? Sounds comical to me! If you can play golf it really doesn’t matter what tees you play. If you can’t play golf it really doesn’t matter what tees you play. Point is, good golfers typically play fast and bad golfers typically play slow.

          Idiot golfer who think the are better than what they really are is the problem!

  4. Tommy

    Jul 20, 2014 at 11:42 pm

    All hail my 7100 yard private golf club that doesn’t allow women

  5. Chuck

    Jul 20, 2014 at 11:36 am

    Barney since you picked on unnamed “architects,” I thought I might offer a countering view…

    You wrote: “For the golf architects bemoaning the low level of current business, I suggest that applying their skills to this concept creates more business opportunities. Let them be known for designing fun, playable courses and altering current ones accordingly.”

    I’ve met Tom Doak and Geoff Shackelford and have read just about all of the books by both of them. There are few things I can imagine either one of them doing, than building a natural-looking, low-water, fine playable links on good ground for golf at about 6700 yards, with a number of forward tees up to 5800 or even 5500 yards. We’d need to ask their clients why they don’t want such designs.

    And I know — because he has put it in writing — that Tom Doak professes no interest in re-configuring classic golf course architecture to suit modern elite/tour golf. And mostly, when somebody forces (because that’s what it would usually take) Tom to comment on such courses, he thinks it is mostly rotten.

    We live in a golfing world where the gap between elite players and recreational players is wider than ever, and the elite players are threatening much of the architecture at golf’s most hallowed venues. Paraphrasing Shackelford, in no other sport are the venues where the game is conducted as central and critical to the enterprise, and in no other sport are the venues as delicately designed. The enduring beauty of golf, clearly (and, I’d say, unarguably) is in the courses and not the implements of play.

    We now have no less a triumvirate than Jack Nicklaus, Arnold Palmer and Gary Player all agreeing that the golf ball needs to be rolled back:

    http://www.geoffshackelford.com/homepage/2012/4/5/jack-arnold-gary-vital-to-slow-down-the-ball.html

    Barney, you might well say that a ball rollback has nothing to do with getting recreational players out to play more golf. I think I’d agree. But there’s also no reason to think that clever new ball regulations would hurt recreational golf. With all of your access to data, you must know that a relatively small number of recreational players even bother with urethane balls much less depend upon them the way that tour players do. The only people in golf who would miss the current status quo are the executives at Acushnet.

    I still think the big falloff in getting new devotees to golf is the death of caddy programs across the country with the rise of golf carts. Just more unintended consequences of golf technology.

    • Chuck

      Jul 20, 2014 at 11:38 am

      Correcting a typo above:

      “There are few things I can imagine either one of them RATHER BE doing MORE, than building a natural-looking, low-water, fine playable links…”

    • Barney adama

      Jul 20, 2014 at 9:34 pm

      I guess I’m just missing something. Lets design courses applicable to 4% of the market ? What business model does that follow. I will address the golf ball in my equipment column.

      • LB

        Jul 20, 2014 at 9:55 pm

        But what percent of US courses are designed with the issues you mention? It can’t be THAT much, can it? Sounds like a relatively recent problem…

      • Chuck

        Jul 21, 2014 at 10:57 am

        No, Barney. The question — paraphrasing you — is why build EQUIPMENT that benefits 4% of the golfing world? It’s a gross paraphrasing, of course. But who, really, has been aided most by the Pro V-1 era?

        I will look forward to your comments on the ball when we get there.

        But back to architects. Again, if what you are suggesting for the betterment of golf is more courses that are simple, playable, challenging from shorter overall distances, using less water to save costs (and therefore “firm and fast”) and walkable without need of golf carts… I say as I did above, that the architects in whom I believe would LOVE to build more of those. And the real question is why the people who hire those architects don’t ask for such designs.

      • AW

        Jul 24, 2014 at 4:31 pm

        Our neighborhood Doak course is: a) public, b) cheap, c) eminently fair and d) owned by the Colorado Golf Association. So at least for that one example, there’s no “4% of the maket” discrimination at all by one of the big name architects.

        http://www.commongroundgc.com

  6. Jeff Daschel

    Jul 19, 2014 at 4:46 pm

    I wholly appreciate what you’re trying to do from the saving golf angle. I believe in my heart its the wrong thing to do. First let me tell you why I play golf. I started playing at 24 when I got a job at a Country Club. In that time, 6 years, I have spent thousands upon thousands of hours practicing.(I don’t have any more free time than anyone else) I just became addicted to the challenge. Yes, golf is really hard. Its taken me 6 years of intense practice to SOMETIMES play to a single digit handicap. To SOMETIMES reach a par 5 in two. From the time I started it probably took me 4 years to stand on the first tee and know I had a good chance at hitting a solid approach to give myself a look at birdie.
    Now, respectfully, I earned every damn 8 iron I hit into a par 4. My playing partners may not hit 8 iron into the green all the time because my playing partners may not have spent hours that week hitting driver into an open field. They can’t get up and down because I spent 3 hours chipping into a kiddie pool and they didn’t. If you make golf easier for those who aren’t willing to try as hard, you risk cheapening the genuine admiration most have for the guys who put in enough work to be brilliant.
    I have a box that I used to keep every ball I’ve ever made birdie with in. I can’t imagine placing such a value and meaning to a birdie or the game if they suddenly became easy to come by.
    My argument is basically that there are plenty of people who love golf, as the game Hogan played. That’s good by me

    • Barney adama

      Jul 19, 2014 at 6:01 pm

      The problem, Jeff is the vast majority cannot reach the holes and they are out of gym time and practice. Congratulations on your time and effort and the back tees will always be there for you. I still want to see more people playing that will help keep the game healthy financially.

      • Jeff Daschel

        Jul 20, 2014 at 5:56 pm

        I guess I don’t. I think there’s nothing in the world better than an empty golf course, almost nothing worse in the world of golf than a crowded course. When any problem is addressed with the question, how do we make more money? the answers are problems in themselves. What are your thoughts on caddy programs?

        • Peter

          Jul 21, 2014 at 1:05 am

          Jeff, an empty course is great for a quick, enjoyable round. But it’s also the fastest ticket to a bankrupt golf course, since you’d be the only one playing! Wishing for markedly fewer golfers is cutting off one’s nose to spite one’s face.

  7. Ryan K

    Jul 19, 2014 at 1:48 pm

    Great take on how holes should be set up to par. Wholly agree on that! One thing that bothers me most on courses is having 4 Par 3’s, all within 15-20 yards of each other. Too many around my home will play something like 175, 190, 181, 188. That’s no fun! And again, too many Par 4’s at 410, 423, 427, etc. I am on the longer side of the average golfer but not by much. The repetition just gets old. Let’s see some variety, some of the 380 but tough Par 4’s and, again, 140 but tough Par 3’s make the round feel more complete! Make it happen!

  8. Chuck

    Jul 18, 2014 at 5:13 pm

    Barney, if you are the new Czar of All of Golf, who is going to break the news to Walter Driver?

  9. LB

    Jul 18, 2014 at 1:49 pm

    Great ideas to address design issues, but not much more of an idea or solution than just playing the white tees.

  10. ca1879

    Jul 18, 2014 at 11:00 am

    Hail Czar! We who are about to duff, salute you! Nice tongue in cheek article. Your description doesn’t seem all that far off the middle tees at most clubs I play. In fact it’s pretty close to dead on for my home club (7717 from the champ tees, 6532/5987 from the tees most male members play). Are there really that many clubs that need to change to offer reasonable length and challenge? I don’t see the average golfer behaving the way he’s presented by others here, even on munis. The vast majority seem to play one of the two middle sets of tees. You can argue that they should move up even further, but I don’t think the situation is as extreme as you would think from reading the golf forums. Are there any actual statistics available on the tees or length we choose to play?

    • Barney adama

      Jul 18, 2014 at 9:54 pm

      To coin a phrase on statistics. PLENTY in fact a majority. It’s getting better with Tee It Forward but the resistance is significant

  11. IH8

    Jul 18, 2014 at 10:03 am

    While Mr. Adams is very well written and is presenting some interesting ideas, I have to admit that I’m not really sure where this is going. I will say this however, this sure does come off very similar to all those other ‘grow the game’ things, i.e. written from a very golf centric perspective. Many of the premises here are taken from the view of the avid golfer. Too slow? Yeah, for all of us. But for an average golfer (you know, the type that plays 2-4 times a year, in a cart, drunk, can’t break 120 and is most interested in where the beer cart girl is so they can harass her), they don’t care that much as golf is usually an all day type event for them anyway (usually part of an all day outing, hence the heavy drinking). And to non-golfers, too slow? Not for them. They don’t know how long it takes to play and further more, they don’t care. Telling them the pace is quicker is like telling me that cricket is cheaper. I didn’t know it was expensive before and I don’t care if it’s free, I’m not interested (i.e. the majority’s attitude to golf). An 8 iron 140? Carry? You’re kidding right? Again, for us, sure. But the average golfer? I’d be amazed if they hit hybrid 150, with roll. I’m a former green fee golfer who’s in his first year private and with that knowledge I can honestly say that I don’t think Mr. Adams knows much about the average golfer. He knows us (golfwrx/avid golfer types) quite well. Most of us can break 100 or 90 fairly easily, play tees that are too long, hit an 8 iron 140 carry (or so) and understand the issues he’s talking about. But to the average golfer and the non-golfer, I don’t think any of this matters. I like his point about value for dollar but I don’t think he’s touching upon much other than to preach to the choir.

    And while I have your attention, why is every par 5 in this article designed to be a 3 shot hole? By his logic, anything over 400 yards or so should be a par 5, which might not necessarily be a bad thing. At least the punters could have a go. Basically, the par 5s being proposed by the czar here is basically a driving range for your driver and fw metal followed by an 8-iron par 3. If I’m playing it the same all the time, who cares? Might as well hit the range for some practice.

    • melrosegod

      Jul 18, 2014 at 5:23 pm

      We get it, you’re a hater. I don’t think anyone is trying to persuade drunk scramble golfers to get out more than twice a year. I think the average golfer loves the game but does work for a living. Hence, the average golfer would enjoy shooting trying to break 80 instead of avoid the 90s.

      • ih8

        Jul 20, 2014 at 2:46 pm

        I’m not hating, my point is Mr. Adams points are geared towards a golf obsessed culture with good players and nice courses. The reality for the average golfer doesn’t match up to the culture Mr. Adams comments are aimed at. He’s doing the equivalent of “let them eat cake.”

    • Barney adama

      Jul 18, 2014 at 6:14 pm

      Sorry cant pass that one up. Mr Adams has access to a data bank of 1.7m handicaps, has been in the equipment business as a club fitter then designer for 30 + years. Yes actually I do understand the average golfer.

      • Philip

        Jul 19, 2014 at 11:55 pm

        Note – I agree with Tee if Forward – I see many golfers playing off the whites/blues that cannot carry their driver 200 yards, and if you include their misses than the average is a lot lower. So this is not negative, just looking for additional info.

        So you mention 1.7m handicaps, compared to how many golfers? I’m assuming this information is USA – doesn’t the USA have over 25m golfers?

        The USGA GHIN system only has 2.3 million golfers from 79 golf associations that represent more than 14,000 golf clubs (as of January 2014).

        This tells me that the average golfer does not have a handicap, in fact the majority don’t and most likely do not pay for a custom fitting or purchase new clubs every year like many maintaining handicaps (USGA or not).

      • ih8

        Jul 20, 2014 at 2:44 pm

        Totally agree with Philip. 1.7 million handicaps when there are supposedly 25 million golfers in the US alone, so you’re data doesn’t even cover 10% of golfers. How can you make the claim you know the average golfer with such a teeny tiny amount of data? How often do you play a public course (where roughly 3/4 of rounds are played)? How many green fees do you pay a year? How often do you play with individuals without a handicap (i.e. 90+% of golfers)? If the answer to those questions are high numbers, I think you have a handle on the average golfer…or for that matter, the average golf course.

  12. John

    Jul 17, 2014 at 9:34 pm

    Look at Mr. Tom Watson, who at 64 is still competitive in The Open Championship (a 73 today that bettered many younger players). Why? Because the balls ROLLS over there in England, even with the course being greener than usual. Let’s get rid of the over watered, lush, environmentally irresponsible golf agronomy here in the US and Barney “Czar” Adams won’t have to build any courses. The ones we have, properly set up, will do just fine. Oh, and by the way, for the clueless posters out there, he’s kidding about the Czar thing. It’s humor.
    Thanks Mr. A, good articles, looking forward to the final edition and thank you for your efforts to improve the game.

    • Barney adama

      Jul 18, 2014 at 6:15 pm

      Exactly what Mr Watson told me the last time we were fishing. The roll out allows him to be competitive

  13. Jason

    Jul 17, 2014 at 7:22 pm

    Those are all nice ideas. Most courses already have several tee boxes set up for varied skill levels, the problem is that almost every group thinks their PGA ready.

    • paul

      Jul 18, 2014 at 2:35 pm

      Oh crap, we aren’t ready for the pro leagues?!

  14. Charlie

    Jul 17, 2014 at 5:10 pm

    Are you going to start designing courses? This article just seems like a farce to me.

  15. Tom

    Jul 17, 2014 at 5:08 pm

    Who called you Czar of anything? Is this a bad joke?

    • Barney adama

      Jul 17, 2014 at 7:28 pm

      Bad ? I guess up to the individual. Humor ? You bet. Just so we all don’t get too serious.

  16. Don

    Jul 17, 2014 at 4:54 pm

    I disagree about the par 5’s. Tour players get to eat up par 5’s, why shouldn’t the rest of us? Sub-500 yarders are the way to go for the average 200-225 yard drive golfer, IMO.

    • Barney adama

      Jul 17, 2014 at 5:17 pm

      But they are still 3 shot holes even at sub 500 unless slope and prevailing winds help The tour eats them up when they get home in two.

      • Jeremy

        Jul 17, 2014 at 7:02 pm

        Don is right though, mostly when they put a shot in the fairway they have the opportunity to go for it. I don’t see too many holes these days where it’s only Bubba who can make it in 2 with a helping wind. If you’re talking about making the game more fun, there’s few things in the game more fun than making eagle.

        Also, I love me some drivable par 4s and I think every course should have at least one.

      • paul

        Jul 18, 2014 at 2:39 pm

        My local course has two par 5s that are 500 yards. One has water around the green, so you need a high shot to hold it. The other has a big green and dog leg, make up the stroke you lost on last par 5 when you were going for it. Also has one drive able par 4 if its windy. I have flown it twice in to bunkers. The course plays 5900 white and 6400 blue tees. Just about shot par from the white, so I am graduating to the blues.

  17. James

    Jul 17, 2014 at 3:28 pm

    The Czar has spoken well. I can remember the old courses I grew up on where you could run a ball up on the green and modern courses today seem to take that away from us all. I prefer firm and fast fairways and greens to the overly watered down soft courses that most are these days. My home course has about half the holes designed into the prevailing winds be them out of the south or north. Just those into the wind change depending on wind direction. You make some great points Czar Barney!

    • Christian

      Jul 19, 2014 at 12:00 am

      Czar Barney doesn’t work, comes off too soft. We’re gonna need a name that can instill a little fear if there’s any hope of getting some of these changes into effect. If Czar Barney called you onto the carpet would you sweat or giggle? I vote for Czar RipsYourHeadOff. Czar RipsYourHeadOff gets sh*t done!

      Btw the tee’s are an issue that do need some attention. Speed of play, enjoyment and attracting new players are all affected by it.

      • Christian

        Jul 19, 2014 at 12:02 am

        @IH8

        Next time you have a thought, wait 15 minutes, if you still have it let it go.

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19th Hole

Vincenzi’s 2024 PGA Championship betting preview: Rising star ready to join the immortals at Valhalla

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The second major of the 2024 season is upon us as the world’s best players will tee it up this week at Valhalla Golf Club in Louisville, Kentucky to compete for the Wanamaker Trophy.

The last time we saw Valhalla host a major championship, Rory McIlroy fended off Phil Mickelson, Henrik Stenson, Rickie Fowler and the creeping darkness that was descending upon the golf course. The Northern Irishman had the golf world in the palm of his hand, joining only Tiger Woods and Jack Nicklaus as players who’d won four major championships by the time they were 25 years old. 

Valhalla is named after the great hall described in Norse mythology where the souls of Vikings feasted and celebrated with the Gods. The course is a Jack Nicklaus-design that has ranked among Golf Digest’s “America’s 100 Greatest Courses” for three decades. 

Valhalla Golf Club is a par-71 measuring 7,542 yards with Zoysia fairways and Bentgrass greens. The course has rolling hills and dangerous streams scattered throughout and the signature 13th hole is picturesque with limestone and unique bunkering protecting the green. The 2024 PGA Championship will mark the fourth time Valhalla has hosted the event. 

The field this week will consist of 156 players, including 16 PGA Champions and 33 Major Champions. 

Past Winners of the PGA Championship

  • 2023: Brooks Koepka (-9) Oak Hill
  • 2022: Justin Thomas (-5) Southern Hills
  • 2021: Phil Mickelson (-6) Kiawah Island
  • 2020: Collin Morikawa (-13) TPC Harding Park
  • 2019: Brooks Koepka (-8) Bethpage Black
  • 2018: Brooks Koepka (-16) Bellerive
  • 2017: Justin Thomas (-8) Quail Hollow
  • 2016: Jimmy Walker (-14) Baltusrol
  • 2015: Jason Day (-20) Whistling Straits
  • 2014: Rory McIlroy (-16) Valhalla

In this article and going forward, I’ll be using the Rabbit Hole by Betsperts Golf data engine to develop my custom model. If you want to build your own model or check out all of the detailed stats, you can sign up using promo code: MATTVIN for 25% off any subscription package (yearly is best value).

Key Stats For Valhalla

Let’s take a look at five key metrics for Oak Hill to determine which golfers boast top marks in each category over their past 24 rounds.

1. Strokes Gained: Approach

Valhalla will play as a true all-around test of golf for the world’s best. Of course, it will take strong approach play to win a major championship.

Strokes Gained: Approach Over Past 24 Rounds

  1. Shane Lowry (+1.25)
  2. Scottie Scheffler (+1.09)
  3. Jordan Smith (+1.05)
  4. Tom Hoge (+.96)
  5. Corey Conners (+.94)

2. Strokes Gained: Off the Tee

Valhalla will play long and the rough will be penal. Players who are incredibly short off the tee and/or have a hard time hitting fairways will be all but eliminated from contention this week at the PGA Championship. 

Strokes Gained: Off the Tee Over Past 24 Rounds:

  1. Bryson DeChambeau (+1.47)
  2. Scottie Scheffler (+1.11)
  3. Keith Mitchell (+.90)
  4. Alejandro Tosti (+.89)
  5. Ludvig Aberg (+.82)

Strokes Gained: Total on Nickalus Designs

Valhalla is a classic Nicklaus Design. Players who play well at Nicklaus designs should have an advantage coming into this major championship. 

Strokes Gained: Total on Nicklaus Designs over past 36 rounds:

  1. Jon Rahm (+2.56)
  2. Scottie Scheffler (+2.48)
  3. Patrick Cantlay (+2.35)
  4. Collin Morikawa (+1.79)
  5. Shane Lowry (+1.57)

Strokes Gained: Tee to Green on Very Long Courses

Valhalla is going to play extremely long this week. Players who have had success playing very long golf courses should be better equipped to handle the conditions of this major championship.

Strokes Gained: Total on Very Long Courses Over Past 24 Rounds: 

  1. Scottie Scheffler (+2.44)
  2. Rory McIlroy (+2.24)
  3. Will Zalatoris (+1.78)
  4. Viktor Hovland (+1.69)
  5. Xander Schauffele (+1.60)

Strokes Gained: Total in Major Championships

One factor that tends to play a large role in deciding major championships is which players have played well in previous majors leading up to the event. 

Strokes Gained: Total in Major Championships over past 20 rounds:

  1. Scottie Scheffler (+3.14)
  2. Will Zalatoris (+2.64)
  3. Rory McIlroy (+2.49)
  4. Xander Schauffele (+2.48)
  5. Tommy Fleetwood (2.09)

Strokes Gained: Putting on Bentgrass Greens

Valhalla features pure Bentgrass putting surfaces. Players who are comfortable putting on this surface will have an advantage on the greens. 

Strokes Gained: Putting on Bentgrass Greens over Past 24 Rounds:

  1. Ludvig Aberg (+1.12)
  2. Denny McCarthy (+1.08)
  3. Matt Fitzpatrick (+0.99)
  4. Justin Rose (+0.93)
  5. J.T. Poston (0.87)

Strokes Gained: Total on Zoysia Fairways

Valhalla features Zoysia fairways. Players who are comfortable playing on this surface will have an advantage on the field.

Strokes Gained: Total on Zoysia Fairways over past 36 rounds: 

  1. Justin Thomas (+1.53)
  2. Will Zalatoris (+1.47)
  3. Xander Schauffele (+1.40)
  4. Brooks Koepka (+1.35)
  5. Rory McIlroy (+1.23)

2024 PGA Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the key statistical categories previously discussed — SG: Approach (25%), SG: Off the Tee (22%), SG: T2G on Very Long Courses (12%), SG: Putting on Bentgrass (+12%), SG: Total on Nicklaus Designs (12%). SG: Total on Zoysia Fairways (8%), and SG: Total in Major Championships (8%). 

  1. Brooks Koepka
  2. Xander Schauffele
  3. Rory McIlroy
  4. Scottie Scheffler
  5. Bryson DeChambeau
  6. Shane Lowry
  7. Alex Noren
  8. Will Zalatoris
  9. Cameron Young
  10. Keith Mitchell
  11. Hideki Matsuyama
  12. Billy Horschel
  13. Patrick Cantlay
  14. Viktor Hovland
  15. Adam Schenk
  16. Chris Kirk
  17. Sahith Theegala
  18. Min Woo Lee
  19. Joaquin Niemann
  20. Justin Thomas

2024 PGA Championship Picks

Ludvig Aberg +1800 (BetMGM)

At The Masters, Ludvig Aberg announced to the golf world that he’s no longer an “up and coming” player. He’s one of the best players in the game of golf, regardless of experience.

Augusta National gave Aberg some necessary scar tissue and showed him what being in contention at a major championship felt like down the stretch. Unsurprisingly, he made a costly mistake, hitting it in the water left of the 11th hole, but showed his resilience by immediately bouncing back. He went on to birdie two of his next three holes and finished in solo second by three shots. With the type of demeanor that remains cool in pressure situations, I believe Ludvig has the right mental game to win a major at this point in his career.

Aberg has not finished outside of the top-25 in his past eight starts, which includes two runner-up finishes at both a “Signature Event” and a major championship. The 24-year-old is absolutely dominant with his driver, which will give him a major advantage this week. In the field he ranks, in Strokes Gained: Off the Tee, and has gained strokes in the category in each of his past ten starts. Aberg is already one of the best drivers of the golf ball on the planet.

In Norse mythology, Valhalla is the great hall where the souls of Vikings feasted and celebrated with the Gods. The Swedes, who are of Old Norse origin, were the last of the three Scandinavian Kingdoms to abandon the Old Norse Gods. A Swede played a major role in the 2014 PGA Championship at Valhalla, and I believe another, Ludvig Aberg, will be the one to conquer Valhalla in 2024. 

Bryson DeChambeau +2800 (BetMGM)

Bryson DeChambeau is one of the few players in the world that I believe has the game to go blow-for-blow with Scottie Scheffler. Although he isn’t as consistent as Scheffler, when he’s at his best, Bryson has the talent to beat him.

At The Masters, DeChambeau put forth a valiant effort at a golf course that simply does not suit his game. Valhalla, on the other hand, is a course that should be perfect for the 30-year-old. His ability to overpower a golf course with his driver will be a serious weapon this week.

Bryson has had some success at Jack Nicklaus designs throughout his career as he won the Memorial at Muirfield Village back in 2018. He’s also had incredible results on Bentgrass greens for the entirety of his professional career. Of his 10 wins, nine of them have come on Bentgrass greens, with the only exception being the Arnold Palmer Invitational at Bay Hill. He also has second place finishes at Medinah and TPC Summerlin, which feature Bentgrass greens.

Love him or hate him, it’s impossible to argue that Bryson isn’t one of the most exciting and important players in the game of golf. He’s also one of the best players in the world. A second major is coming soon for DeChambeau, and I believe he should be amongst the favorites to hoist the Wanamaker Trophy this week.

Patrick Cantlay +4000 (FanDuel)

There’s no way of getting around it: Patrick Cantlay has been dissapointing in major championships throughout his professional career. He’s been one of the top players on Tour for a handful of years and has yet to truly contend at a major championship, with the arguable exception of the 2019 Masters.

Despite not winning majors, Cantlay has won some big events. The 32-year-old has won two BMW Championships, two Memorial Tournaments as well as a Tour Championship. His victories at Memorial indicate how much Cantlay loves Nicklaus designs, where he ranks 3rd in the field in Strokes Gained: Total over his past 36 rounds behind only Scottie Scheffler and Jon Rahm.

Cantlay also loves Bentgrass greens. Six of Cantlay’s seven individual wins on the PGA Tour have come on Bentgrass greens and he also was one of the best putters at the 2023 Ryder cup at Marco Simone (also Bentgrass). At Caves Valley (2021 BMW Championship), he gained over 12 strokes putting to outduel another Bentgrass specialist, Bryson DeChambeau.

Cantlay finished 22nd in The Masters, which was a solid result considering how many elite players struggled that week. He also has two top-ten finishes in his past five PGA Championships. He’s undeniably one of the best players in the field, therefore, it comes down to believing Cantlay has the mental fortitude to win a major, which I do.

Joaquin Niemann +4000 (BetMGM)

I believe Joaquin Niemann is one of the best players in the world. He has three worldwide wins since December and has continued to improve over the course of his impressive career thus far. Still only 25, the Chilean has all the tools to be a serious contender in major championships for years to come.

Niemann has been the best player on LIV this season. Plenty will argue with the format or source of the money on LIV, but no one can argue that beating players such as Jon Rahm, Bryson DeChambeau, Dustin Johnson, Brooks Koepka and Cameron Smith is an unremarkable achievement. Niemann is an elite driver of the golf ball who hits it farther than just about anyone in the field not named Bryson DeChambeau or (arguably) Rory McIlroy.

Niemann is another player who has been fantastic throughout his career on Bentgrass greens. Prior to leaving the PGA Tour, Bentgrass was the only green surface in which Joaco was a positive putter. It’s clearly a surface that he is very comfortable putting on and should fare around and on the greens this week.

Niemann is a perfect fit for Valhalla. His low and penetrating ball flight will get him plenty of runout this week on the fairways and he should have shorter shots into the green complexes than his competitors. To this point in his career, the former top ranked amateur in the world (2018) has been underwhelming in major championships, but I don’t believe that will last much longer. Joaquin Niemann is a major championship caliber player and has a real chance to contend this week at Valhalla.

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Opinion & Analysis

The Wedge Guy: What really makes a wedge work? Part 2

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In my last post, I explained the basic performance dynamics of “smash factor” and “gear effect” as they apply to your wedges and your wedge play success. If you missed that post, you can read it here.

At the end of that post, I promised “part 2” of this discussion of what makes a wedge work the way it does. So, let’s dive into the other two components of any wedge – the shaft and the grip.

It’s long been said that the shaft is “the engine of the golf club.” The shaft (and grip) are your only connection to all the technologies that are packed into the head of any golf club, whether it be a driver, fairway, hybrid, iron, wedge or even putter.

And you cannot ignore those two components of your wedges if your goal is optimizing your performance.

I’ve long been an advocate of what I call a “seamless transition” from your irons into your wedges, so that the feel and performance do not disconnect when you choose a gap wedge, for example, instead of your iron-set-matching “P-club.” In today’s golf equipment marketplace, more and more golfers are making the investment of time and money to experience an iron fitting, going through trial and error and launch monitor measuring to get just the right shaft in their irons.

But then so many of those same golfers just go into a store and choose wedges off the retail display, with no similar science involved at all. And that’s why I see so many golfers with a huge disconnect between their custom-fitted irons, often with lighter and/or softer graphite or light steel shafts . . . and their off-the-rack wedges with the stock stiff steel ‘wedge flex’ shaft common to those stock offerings.

If your wedge shafts are significantly heavier and stiffer than the shafts in your irons, it is physically impossible for you to make the same swing. Period.

To quickly improve your wedge play, one of the first things you can do is have your wedges re-shafted with the same or similar shaft that is in your irons.

There’s another side of that shaft weight equation; if you don’t have the forearm and hand strength of a PGA Tour professional, you simply cannot “handle” the same weight shaft that those guys play to master the myriad of ‘touch shots’ around the greens.

Now, let’s move on to the third and other key component of your wedges – the grips. If those are not similar in shape and feel to the grips on your irons, you have another disconnect. Have your grips checked by a qualified golf club professionals to make sure you are in sync there.

The one caveat to that advice is that I am a proponent of a reduced taper in your wedge grips – putting two to four more layers of tape under the lower hand, or selecting one of the many reduced taper grips on the market. That accomplishes two goals for your scoring.

First, it helps reduce overactive hands in your full and near-full wedge swings. Quiet hands are key to good wedge shots.

And secondly, it provides a more consistent feel of the wedge in your hands as you grip down for those shorter and more delicate shots around the greens. And you should always grip down as you get into those touch shots. I call it “getting closer to your work.”

So, if you will spend as much time selecting the shafts and grips for your wedges as you do choosing the brand, model, and loft of them, your scoring range performance will get better.

More from the Wedge Guy

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19th Hole

Vincenzi’s 2024 Wells Fargo Championship betting preview: Tommy Fleetwood ready to finally land maiden PGA Tour title

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The PGA Tour season ramps back up this week for another “signature event,” as golf fans look forward to the year’s second major championship next week.

After two weaker-field events in the Zurich Classic and the CJ Cup Byron Nelson, most of the best players in the world will head to historic Quail Hollow for one of the best non-major tournaments of the year. 

Last season, Wyndham Clark won the event by four shots.

Quail Hollow is a par-71 measuring 7,521 yards that features Bermudagrass greens. The tree-lined, parkland style course can play quite difficult and features one of the most difficult three-hole stretches in golf known as “The Green Mile,” which makes up holes 16-18: two mammoth par 4s and a 221-yard par 3. All three holes have an average score over par, and water is in play in each of the last five holes on the course.

The field is excellent this week with 68 golfers teeing it up without a cut. All of the golfers who’ve qualified are set to tee it up, with the exception of Scottie Scheffler, who is expecting the birth of his first child. 

Past Winners at Quail Hollow

  • 2023: Wyndham Clark (-19)
  • 2022: Max Homa (-8)
  • 2021: Rory McIlroy (-10)
  • 2019: Max Homa (-15)
  • 2018: Jason Day (-12)
  • 2017: Justin Thomas (-8) (PGA Championship)
  • 2016: James Hahn (-9)
  • 2015: Rory McIlroy (-21)

Key Stats For Quail Hollow

Strokes Gained: Approach

Strokes gained: Approach will be extremely important this week as second shots at Quail Hollow can be very difficult. 

Total SG: Approach Over Past 24 Rounds

  1. Akshay Bhatia (+1.16)
  2. Tom Hoge (+1.12)
  3. Corey Conners (+1.01)
  4. Shane Lowry (+0.93)
  5. Austin Eckroat (+0.82)

Strokes Gained: Off the Tee

Quail Hollow is a long course on which it is important to play from the fairway. Both distance and accuracy are important, as shorter tee shots will result in approach shots from 200 or more yards. With most of the holes heavily tree lined, errant drives will create some real trouble for the players.

Strokes Gained: Off the Tee Past 24 Rounds:

  1. Ludvig Aberg (+0.73)
  2. Rory McIlroy (+0.69)
  3. Xander Schauffele (+0.62)
  4. Viktor Hovland (+0.58)
  5. Chris Kirk (+0.52)

Proximity: 175-200

The 175-200 range is key at Quail Hollow. Players who can hit their long irons well will rise to the top of the leaderboard. 

Proximity: 175-200+ over past 24 rounds:

  1. Cameron Young (28’2″)
  2. Akshay Bhatia (29’6″)
  3. Ludvig Aberg (+30’6″)
  4. Sam Burns (+30’6″)
  5. Collin Morikawa (+30’9″)

SG: Total on Tom Fazio Designs

Players who thrive on Tom Fazio designs get a bump for me at Quail Hollow this week. 

SG: Total on Tom Fazio Designs over past 36 rounds:

  1. Patrick Cantlay (+2.10)
  2. Rory McIlroy (+1.95)
  3. Tommy Fleetwood (+1.68)
  4. Austin Eckroat (+1.60)
  5. Will Zalatoris (+1.57)

Strokes Gained: Putting (Bermudagrass)

Strokes Gained: Putting has historically graded out as the most important statistic at Quail Hollow. While it isn’t always predictable, I do want to have it in the model to bump up golfers who prefer to putt on Bermudagrass.

Strokes Gained: Putting (Bermudagrass) Over Past 24 Rounds:

  1. Taylor Moore (+0.82)
  2. Nick Dunlap (+.76)
  3. Wyndham Clark (+.69)
  4. Emiliano Grillo (+.64)
  5. Cam Davis (+.61)

Course History

This stat will incorporate players that have played well in the past at Quail Hollow. 

Course History over past 36 rounds (per round):

  1. Rory McIlroy (+2.50)
  2. Justin Thomas (+1.96)
  3. Jason Day (+1.92)
  4. Rickie Fowler (+1.83)
  5. Viktor Hovland (+1.78)

Wells Fargo Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the five key statistical categories previously discussed — SG: Approach (27%), SG: Off the Tee (23%), SG: Total on Fazio designs (12%), Proximity: 175-200 (12%), SG: Putting Bermuda grass (12%), and Course History (14%).

  1. Wyndham Clark
  2. Rory McIlroy
  3. Xander Schauffele
  4. Shane Lowry
  5. Hideki Matsuyama
  6. Viktor Hovland 
  7. Cameron Young
  8. Austin Eckroat 
  9. Byeong Hun An
  10. Justin Thomas

2024 Wells Fargo Championship Picks

Tommy Fleetwood +2500 (DraftKings)

I know many out there have Tommy fatigue when it comes to betting, which is completely understandable given his lack of ability to win on the PGA Tour thus far in his career. However, history has shown us that players with Fleetwood’s talent eventually break though, and I believe for Tommy, it’s just a matter of time.

Fleetwood has been excellent on Tom Fazio designs. Over his past 36 rounds, he ranks 3rd in the field in Strokes Gained: Total on Fazio tracks. He’s also been incredibly reliable off the tee this season. He’s gained strokes in the category in eight of his past nine starts, including at The Masters, the PLAYERS and the three “signature events” of the season. Tommy is a golfer built for tougher courses and can grind it out in difficult conditions.

Last year, Fleetwood was the first-round leader at this event, firing a Thursday 65. He finished the event in a tie for 5th place.

For those worried about Fleetwood’s disappointing start his last time out at Harbour Town, he’s bounced back nicely after plenty of poor outings this season. His T7 at the Valero Texas Open was after a MC and T35 in his prior two starts and his win at the Dubai Invitational came after a T47 at the Sentry.

I expect Tommy to bounce back this week and contend at Quail Hollow.

Justin Thomas +3000 (DraftKings)

It’s been a rough couple of years for Justin Thomas, but I don’t believe things are quite as bad as they seem for JT. He got caught in the bad side of the draw at Augusta for last month’s Masters and has gained strokes on approach in seven of his nine starts in 2024. 

Thomas may have found something in his most recent start at the RBC Heritage. He finished T5 at a course that he isn’t the best fit for on paper. He also finally got the putter working and ranked 15th in Strokes Gained: Putting for the week.

The two-time PGA champion captured the first of his two major championships at Quail Hollow back in 2017, and some good vibes from the course may be enough to get JT out of his slump.

Thomas hasn’t won an event in just about two years. However, I still believe that will change soon as he’s been one of the most prolific winners throughout his PGA Tour career. Since 2015, he has 15 PGA Tour wins.

Course history is pretty sticky at Quail Hollow, with players who like the course playing well there on a regular basis. In addition to JT’s PGA Championship win in 2017, he went 4-1 at the 2022 Presidents Cup and finished T14 at the event last year despite being in poor form. Thomas can return as one of the top players on the PGA Tour with a win at a “signature event” this week. 

Cameron Young +3500 (DraftKings)

For many golf bettors, it’s been frustrating backing Cam Young this season. His talent is undeniable, and one of the best and most consistent performers on the PGA Tour. He just hasn’t broken through with a victory yet. Quail Hollow has been a great place for elite players to get their first victory. Rory McIlroy, Anthony Kim, Rickie Fowler and Wyndham Clark all notched their first PGA Tour win at Quail.

Throughout Cam Young’s career, he has thrived at tougher courses with strong fields. This season, he finished T16 at Riviera and T9 at Augusta National, demonstrating his preference of a tough test. His ability to hit the ball long and straight off the tee make him an ideal fit for Quail Hollow, despite playing pretty poorly his first time out in 2023 (T59). Young should be comfortable playing in the region as he played his college golf at Wake Forest, which is about an hour’s drive from Quail Hollow.

The 26-year-old has played well at Tom Fazio designs in the past and ranks 8th in the field in Strokes Gained: Total on those courses in his last 36 rounds. Perhaps most importantly, this season, Young is the best player on the PGA Tour in terms of proximity from 175-200 in the fairway, which is where a plurality and many crucial shots will come from this week.

Young is an elite talent and Quail Hollow has been kind to players of his ilk who’ve yet to win on Tour.

Byeong Hun An +5000 (FanDuel)

Byeong Hun An missed some opportunities last weekend at the CJ Cup Byron Nelson. He finished T4 and played some outstanding golf, but a couple of missed short putts prevented him from getting to the winning score of -23. Despite not getting the win, it’s hard to view An’s performance as anything other than an overwhelming success. It was An’s fourth top-ten finish of the season.

Last week, An gained 6.5 strokes ball striking, which was 7th in the field. He also ranked 12th for Strokes Gained: Approach and 13th for Strokes Gained: Off the Tee. The South Korean has been hitting the ball so well from tee to green all season long and he now heads to a golf course that should reward his precision.

An’s driver and long irons are absolute weapons. At Quail Hollow, players will see plenty of approach shots from the 175-200 range as well as some from 200+. In his past 24 rounds, Ben ranks 3rd in the field in proximity from 175-200 and 12th in proximity from 200+. Playing in an event that will not end up being a “birdie” fest should help An, who can separate from the field with his strong tee to green play. The putter may not always cooperate but getting to -15 is much easier than getting to -23 for elite ball strikers who tend to struggle on the greens.

Winning a “signature event” feels like a tall task for An this week with so many elite players in the field. However, he’s finished T16 at the Genesis Invitational, T16 at The Masters and T8 at the Arnold Palmer Invitational. The 32-year-old’s game has improved drastically this season and I believe he’s ready to get the biggest win of his career.

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