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PXG Signs Paige Spiranac as Brand Ambassador

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Paige Spiranac has a new equipment sponsor. The 24-year-old online influencer, who has a following of more than 1.2 million on Instagram, has signed on to be a brand ambassador for PXG.

“Paige epitomizes PXG’s customers – passionate golfers who value exceptional equipment,” said PXG Founder Bob Parsons. “She knows who she is and is unapologetic in her efforts to enjoy the game. I think that’s pretty cool and I think our customers will think so too.”

Spiranac played collegiate golf at San Diego State University, where she was a First-Team All-Mountain West Selection in 2012-2013 and a Second-Team Selection in 2013-2014. She turned professional in 2015 and notched her first professional win at a Cactus Tour event at Orange Tree Golf Result in June 2016. She’s also competed in three high-profile events on the Ladies European Tour, missing the cut at the Omega Dubai Ladies Masters in 2015 and 2016. She finished T58 at the Ladies Scottish Open in 2016. 

My kind of Friday night. Pizza and comic books????????

A post shared by Paige Spiranac (@_paige.renee) on

It’s off the course where Spiranac has become a star. Golf Digest put her on the cover of its May 2016 magazine, declaring her a “Futurist,” one of the “innovators and influencers changing the game” of golf. She’s best known for her fitness, fashion, and golf photos and videos. Spiranac has also been outspoken against online bullying as an Ambassador of the CyberSmile Foundation, and more recently, a critic against the LPGA’s new dress code.

PXG was founded in 2014. The ultra-premium golf equipment manufacturer has a PGA Tour staff of nine players, including major champions Zach Johnson and Charl Schwartzel. Its LPGA Tour staff also includes nine players, most notably two-time major champion Lydia Ko.

“PXG is changing the golf industry in a way that is exciting and refreshing,” Spiranac said. “I believe in the company and its people, and want to be part of what they’re doing. I’m excited to finally say I am a member of the PXG Troops!”

Paige Spiranac WITB?

Driver: PXG 0811X Driver (9 degrees)
Shaft: Mitsubishi Tensei White 60S

3 Wood: PXG 0341X (15 degrees)
Shaft: Fujikura Speeder Evo I 661S

Hybrids: PXG 0317X (19 and 22)
Shaft: Mitsubishi Tensei Blue 80R

Irons: PXG 0311XF (5-PW)
Shafts: Aerotech Steelfiber 70R

Wedges: PXG 0311T Milled Sugar Daddy (50, 54), Zulu (58)
Shafts: Steelfiber 70R

Putter: PXG Gunboat S

Discussion: See what GolfWRX Members are saying about the partnership. 

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62 Comments

62 Comments

  1. Jon

    Sep 5, 2017 at 9:33 pm

    Two words why she was picked, first begins with T and the second begins with A…and neither has anything to do with golf.

  2. Gary

    Sep 5, 2017 at 4:12 pm

    Now that she is using PXG clubs, her LPGA tour record is bound to improve, right?

  3. Jalan

    Sep 2, 2017 at 12:08 pm

    I’m sure as a Brand Ambassador, she’ll increase sales by about two sets, annually.

  4. Jacked_Loft

    Sep 2, 2017 at 8:23 am

    I bet she didn’t get a free Tesla or Rolex.

  5. Chipoverdale

    Sep 2, 2017 at 6:43 am

    Whoa that is truly stacked and tilt.

  6. matt_bear

    Sep 1, 2017 at 10:06 am

    Paige is very attractive. PXG clubs are very unattractive. I’m not sure how they align a strategy of “premium” price to go after affluent people when their clubs look tacky and the names are something an adolescent would think of. “milled sugar dady zulu” wedges? No thank you.

    • TT

      Sep 1, 2017 at 12:17 pm

      Sell the sizzle, not the steak…… and that’s a market advertising rule that works every time. Just look at the dazzling bling clubs being peddled to the desperate geerheads searching for masculinity. They will pay anything to pretend to be a man among men. So obvious.

  7. Jack Nash

    Sep 1, 2017 at 9:56 am

    Great to see Go Daddy going back to their original “Sex Sells Platform”.

    • steve

      Sep 1, 2017 at 11:47 am

      exactly. not surprising at all but it did make parsons a load of moolah.

      • Jack Nash

        Sep 1, 2017 at 5:25 pm

        Just like Danica can’t drive a race car, I guess this one can’t make a cut, so might as well sell product.

  8. Bob Roberts

    Sep 1, 2017 at 8:53 am

    Hopefully it will help pay to fix that giant schnoz of hers.

    • Swingman/Jerry

      Sep 1, 2017 at 10:25 am

      Hey, hey, hey … I resemble that remark.

  9. i bogey alot

    Sep 1, 2017 at 8:43 am

    the name of her putter is obv named after BOB! we see what you did there!

  10. justin case

    Sep 1, 2017 at 8:41 am

    Guys. You all have missed the boat here. It is a tax write-off for BP/PXG. Plus, Paige will help attract the high income guys AND ladies to come out to AZ and go thru the fitting experience, play golf for 2 days and be treated like a tour pro. This is brilliant business and he gets to write it all off.
    She is not tour player quality as of right now, but she can play and hit shots. I think it is a huge value add for PGX.
    Also… I was in Detroit playing in a M-G at DCC… I must have seen 15 sets of PGXs on the range. I hit a 6 iron shafted with a KBS tour S and after about 6 balls, i wanted to break my pings. Those clubs are awesome.

    • Swingman/Jerry

      Sep 1, 2017 at 10:26 am

      Good points, and yes, the irons when fit, play well and are extremely soft.

    • Nouke DeWales

      Sep 1, 2017 at 10:51 am

      Justin hasn’t realized it yet, but his Pings are just fine. He just needs to re-shaft them with KBS Tour S’s.

      • TT

        Sep 1, 2017 at 12:21 pm

        But the shaft only carries the clubhead which hits the ball a ton. Haven’t you figured that out yet? It’s all about the sexy clubhead, not the unglamorous shaft.

  11. Chirpy

    Sep 1, 2017 at 6:23 am

    And PXG has officially “Jumped the Shark.”

  12. Golfur

    Aug 31, 2017 at 10:52 pm

    Nothing new here. Companies have used good-looking people to market their products for a long time. Good for Paige- she’s made her looks a big part of her brand. It’s unknown and possibly unlikely that PXG sales will take off with her on board, but she’s getting her cut of the cake.

  13. John

    Aug 31, 2017 at 10:18 pm

    She’s never made the cut on an LPGA event, only played in Dubai due to sponsor exemptions, and the tournament she won is on a 3rd string tour. As a professional golfer I’d really have to categorize her as a “scrub”. She does have social media credibility, but what value is added by an Instagram pro vs. a golf scrub. Not seeing the value add, you want pro tournament winners swinging your gear.

    • Jim

      Sep 1, 2017 at 8:58 am

      These clubs aren’t designed for scratch golfers…
      We sell the crap out of them. Even a few cats buying 2 of the milled wedges (despite me telling them they’d be perfectly happy with other offerings and save 1500 on 2 clubs).

      Guarantee not one of our customers actually gives a crap what any instagram era tour player (inc. Jordan, Jason, Rory or Tiger) plays…I’m not kidding. They ARE FINALLY asking a lot more about shafts, wanting to keep the loft adjustment square/neutral on drivers (premium brand bonded druver comeback?!) BALLS, and putter fittings….most of our customers won’t care if a fitness model who happens to play golf uses theses..

      The 12 & 13 yr old boys will be impressed. I wouldn’t be suprised if it helped keep stronger players away.

  14. Milo

    Aug 31, 2017 at 9:36 pm

    First and last time I’ve heard of her.

  15. Vancouver Mellencamp

    Aug 31, 2017 at 7:35 pm

    She hasn’t eaten a piece of pizza or read a comic book in her life!!! Fake news IMO.

    • Mower

      Sep 1, 2017 at 9:27 am

      Sorry, I accidentally reported you. They need to move the ‘report’ link off to the right side and use a light gray color. And maybe make it a 2-step process.

  16. Jerry

    Aug 31, 2017 at 4:50 pm

    What she done to get a contract?

    • Swingman/Jerry

      Aug 31, 2017 at 6:31 pm

      Done – nice smile, great bod, pleasant personality and is anti-bullying … yes, that’s it … that is the reason Parsons signed her. He doesn’t like bullies … 🙂

    • Bwall

      Aug 31, 2017 at 7:28 pm

      She has been under contract with Callaway for years. It came to an end, so PXG picked her up. Marketing is about exposure, and this is what she provides. She will influence club sales way before the Blayne Barbers’ and Kevin Tways’ of the world. Now, are those guys far better players, of course, but neither of them carry her 1 million plus social media followers.

      • Swingman/Jerry

        Sep 1, 2017 at 10:30 am

        Agree – she is a better fit with PXG because of their fitting vacations and she will entertain them during a round of golf with a decent game and she has a variety of trick shots.

      • 1badbadger

        Sep 11, 2017 at 11:24 am

        Excellent points. Parsons didn’t become a billionaire by making stupid decisions. Just because some of you “don’t get it” doesn’t mean it was a bad move.

  17. CT

    Aug 31, 2017 at 4:25 pm

    This is a tough crowd. I think she looks great — and has a better swing than I do. Good for her for making a living playing/modeling. If I could … I would.

  18. Nick

    Aug 31, 2017 at 1:17 pm

    I’ve only seen 1 amateur playing PXG’s. When I asked him about it, it turned out a tour pro gave them to him. Who is paying this price point?

    • John

      Aug 31, 2017 at 1:53 pm

      They don’t play the same courses as you and I

  19. Gorden

    Aug 31, 2017 at 12:36 pm

    As more and more public courses dry up and die hear in California, what we need is $3,000 sets of irons and $150 green fees….and they complain people are backing away from golf, yes they are trying to chase the average Joe away so rounds will be under 4 hours for the few.

  20. Brandon

    Aug 31, 2017 at 12:15 pm

    I was up at Haggin Oaks in Sacramento this past weekend and saw some used PXG clubs that were for sale for the first time (irons, woods). Not very pleasing to the eye and my initial thought was “are these Ping’s?”

    It’s a niche brand. The question I have is how many people who are buying these clubs are financing them? You’re seeing TaylorMade go that route, or should I say the leasing route. But with PXG being so expensive, how many sets are owned outright?

    • cgasucks

      Aug 31, 2017 at 9:56 pm

      You do that PXG clubs are designed by former Ping engineers right?

      • Brandon

        Sep 1, 2017 at 12:24 pm

        Yes I am aware. And I hate Ping clubs so it’s only natural that I hate these ultra expensive Ping clubs with a bunch of screws all over them.

  21. LoBlo

    Aug 31, 2017 at 12:12 pm

    This proves PXG clubs are not meant for playing well

    • LoBlo

      Aug 31, 2017 at 12:12 pm

      They’re only meant for image bling bling

  22. Swingman/Jerry

    Aug 31, 2017 at 11:27 am

    It’s all business and $$$, guys. You know that. Callaway sponsored her since she graduated from college and helped her career. And she returned that loyalty by going with PXG. Loyalty? I should not have used that word. Everyone uses the other for profit, just as PXG is using Paige.

  23. Interpol

    Aug 31, 2017 at 11:02 am

    Does this mean we’re going to start seeing PXG TV commercials similar to GoDaddy’s?

  24. Thomas A

    Aug 31, 2017 at 10:56 am

    Really no different than Callaway sponsoring Justin Timberlake and Alice Cooper. She may be a middling golfer but she gets page views. I do find it funny on how her comment of golf being for everyone is counter to the exclusivity that PXG promotes.

    • Swingman/Jerry

      Aug 31, 2017 at 6:33 pm

      Yes, since Callaway was sponsoring her until yesterday… I think Hank was giving her lessons. Is that why she left?

  25. Jon

    Aug 31, 2017 at 10:38 am

    I was wondering how long it would take before Bob would start a marketing approach like he did with Go Daddy. All I have to say is, what the hell took so long!?

  26. AceW7Iron

    Aug 31, 2017 at 10:24 am

    You Guys are hard on the girl…Like someone else mentioned its 2017 and a different world out there than it was in 1980. A college degree and hard work do not always = success at the level most desire anymore. It takes presenting yourself in a “special” light that makes you stand out.

    Paige has done that IMO…while using all her assets? Yes…but not to the point of distaste.
    All I have to say is…”You Go Girl”

    • Mower

      Aug 31, 2017 at 3:50 pm

      Yelp! Make hay while the sun shines. Don’t blame her a bit!

  27. Brian

    Aug 31, 2017 at 9:59 am

    Leave it to Bob Parsons to hire a golfer of questionable talent, but ample…um…you know….to be his brand ambassador. You say classy, Bob!

    • C

      Aug 31, 2017 at 11:12 am

      How about Zach Johnson, a golfer with fantastic talent, and not a lot of, um, you know…

      • Brian

        Aug 31, 2017 at 11:26 am

        Male golfers aren’t marketed on their sex appeal, but their ability to win tournaments.

        • C

          Aug 31, 2017 at 12:31 pm

          Don’t tell the LPGA that.

          • Brian

            Aug 31, 2017 at 1:08 pm

            Which part of “male” did you not understand?

        • DD

          Sep 3, 2017 at 10:42 am

          Now you’re equivocating. You clearly took Parsons to task for hiring someone with little golfing talent but great looks. When Zach was brought up you then added in ‘male’. Sorry, dude, you can troll if you want but you deserved to be called out on your hypocritical positions.

          She’s beautiful, probably a better player than 95% of the folks on this site, doesn’t say mean *stuff* about anyone, and is finding a way to a successful career in the golf business. Let me summarize for the dim-witted: beautiful, good at golf, nice, and successful. Yet the denizens here still find something to snipe at. Wtf?

      • Swingman/Jerry

        Aug 31, 2017 at 6:34 pm

        It’a all about balance…

  28. Patrick norm

    Aug 31, 2017 at 9:52 am

    I have a daughter about the same age as Page who just completed a communications degree. What I’ve learned from my daughter is how young people like Page monetize their ” brand” which is really their attractiveness , athletic ability and number of followers on Facebook, YouTube and instagram. If I didn’t follow this website or the Golf Channel I wouldn’t have clue who she is because I’m aware she’s a competent college golfer but has had little or no success on pro tours. Apparently that’s not important to PXG and I get that.
    I don’t begrudge this young lady’s success because it’s 2017 and this is how advertising is done. With over a million followers on instagram she has a specific target audience. This is pure gold to any advertiser. Page created her brand through hard work and now is reaping some rewards. Good for her.

    • Chris

      Sep 1, 2017 at 12:03 am

      All but a handful of those million followers just want to jerk off and have no interest in PXG’s. Whatever, Trout Bob. Disgrace to the USMC.

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Equipment

What GolfWRXers have spent more money on – Drivers vs Putters

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In our forums, WRXer ‘2down’ has got our members talking about their purchase history and whether drivers or putters have taken more of their money. For ‘2down’ the answer is putters, who has a respectable seven flat-sticks sitting around his home, and our members divulge their history with drivers slightly edging it so far.

  • getitdaily: “Putters, but I change drivers more frequently…how does that make sense? When I change putters I will go through 7-10 of them until I find my bride. Then I stick with my bride for a while. I’ve had 2 brides…an old scotty newport beach studio stainless. Took about 10 putters to find it and then played it for like 12 years. Current bride is a spider tour plumbers neck. It’s been in the bag for 1.5 years now. Took about 8 putters to get to it, including a somewhat long term relationship with a 2ball fang. Since 1996 I think I’ve had 10 drivers total. 4 in the last 4 years.”
  • platgof: “I would say 24 drivers and 12 putters thereabouts. Took a long time to find what I wanted. I am still looking all the time though, it’s a disease, totally incurable. Now it is the wedges, and the SM7’s have my eye for now!”
  • CDLgolf: “Thats a really good question. At the moment I have 4 putters and 2 drivers. Over the last 25 years I’d have to say I’ve bought more drivers.”
  • Ray Jackson: “Definitely drivers as have used the same putter for at least the last 5 years. In that time frame I’ve probably had 4 drivers.”
  • dekez: “Drivers for sure. I go 6 – 7 years before even thinking about a putter switch.”

Entire Thread: “Your history – Drivers vs Putters”

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Whats in the Bag

WITB Time Machine: Phil Mickelson WITB, 2016 Waste Management Phoenix Open

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  • Equipment is accurate as of the Waste Management Phoenix Open (2016).

Driver: Callaway XR 16 Sub Zero (8.5 degrees)
Shaft: Mitsubishi Fubuki J 60 X (tipped 1 inch, 45.5 inches)

3-wood: Callaway X Hot 3 Deep (13 degrees)
Shaft: Mitsubishi Fubuki J 70 X (tipped 1.5 inches)

Hybrid: Callaway Apex (18 degrees)
Shaft: Mitsubishi Diamana S Hybrid 100 TX

Utility iron: Callaway Apex UT (21 degrees)
Shaft: KBS Tour-V 125

Irons: Callaway Apex Pro ’16 (5-PW)
Shafts: KBS Tour-V 125

Wedges: Callaway Mack Daddy PM Grind Wedge (56-13, 60-10, 64-10)
Shafts: KBS Tour-V 125

Putter: Odyssey “Phil Mickelson” Blade
Grip: Odyssey by SuperStroke JP40

Ball: Callaway Chrome Soft (2016)

Grip: Golf Pride MCC Black/White

WITB Notes: Mickelson uses the rearward weight setting in his XR 16 Sub Zero driver.

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Greatest Adams hybrids of all time

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It’s almost impossible that, over the past decade, you or someone you played golf with didn’t own an Adams hybrid. The fact that they can still be found in the bags of players on the PGA Tour demonstrates the kind of cult-like dedication some players have to those clubs.

They were in everyone’s bags—from low handicaps to golfers just trying to break 100. Simply, Adams was hybrids in the early-to-mid 2000s. In an age when many would still call them “cheater” or “old man” clubs, Adams pushed the envelope of design and ushered in a new era of small, workable-yet-forgiving, anti-left clubs.

Adams was also one of the first companies to do exclusive combo sets off the rack for better players with the initial Idea Pros and then later with the Idea Pro Golds. It’s a common practice now, but at the time it was revolutionary.

Here is a list of some of Adams’ all-time great hybrid designs.

Original Idea Pro – 2008

This is the one that started it all. After going through a number of tour issue prototypes leading up to the retail release, the Idea Pro had a lot of buzz, and it delivered. It wasn’t that other companies weren’t producing hybrids at the time, but the sheer popularity of the Adams outweighed what others had in the market thanks to it working its way to become the number one hybrid on the PGA Tour. It also came stock with an 80g Aldila VS Proto Hybrid shaft that was directly aimed at better players, and considering the aftermarket price of the shaft on its own, it made the Idea Pro a no brainer for those looking to replace harder-to-hit longer irons.

XTD – 2014

This was the final hybrid ever made by Adams and was packed with technology: all-titanium construction, crown, and sole slots for greater face deflection and ball speed—along with an adjustable hosel. TaylorMade had taken over ownership at this point and engineers at Adams took advantage by using the proprietary TaylorMade adjustable sleeve—this allowed for more shaft options for many golfers that had used TaylorMade hybrids in the past.

The entire XTD line from Adams was premium by design and from the driver to the hybrid, offered real-deal shafts and tight quality control. This is still a hard club to beat.

Idea XTD Super Hybrid Ti – 2012

You could argue the 2012 Super Hybrid XTD was the original bomber hybrid. Thanks to the multi-material titanium construction, it produced a higher-than-expected launch, along with exceptionally low spin. For faster players, this was a perfect control club off the tee and easily replaced a 5-wood (in the 19 degree). Don’t believe it? Check out this historic review from the GolfWRX Archives: GolfWRX.com – Adams Super Hybrid Review (2012)

Super 9031 – 2013

The Super 9031 was released the year after the original Idea Pro Blacks and featured an updated white paint job along with a technology upgrade that included both sole and crown slots for faster ball speeds compared to the original (hence the “Super” designation). It has a high toe, flatter lie angle, and open appearance from address—something better players love! Although I should attempt to be unbiased, I will admit that not only did I love these hybrids, but I still hold a place in one of my travel bags.

It’s not just me that has a sweet spot for the Super 9031, you can still find these in the bag of PGA Tour player Brian Gay.

Boxer A3 Idea – 2007

You might be wondering that after all of the others on the list, how the A3 earned its spot. Well, it’s quite simple. Just before the launch of the Idea Pro, the A3 and A3OS (oversized) were massive sellers at the retail level. The sets offered classicly shaped irons alongside easy-to-hit hybrid clubs into the longer clubs. Although never marketed towards better players, it did have a bit of a cult following to the point that even Vijay Singh was using one during the 2008 season in replacement of a 5-wood. They came stock with Grafalloy ProLaunch Red hybrid shafts and in both right and left-handed to outfit almost any player.

GolfWRXers, did you have any of these clubs? Check out the Cult Classic Clubs Discussion in the GolfWRX.com forums.

 

 

 

 

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