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First Look: Parsons Xtreme Golf Irons

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We’ve heard about GoDaddy founder Bob Parson’s interest in the golf equipment industry for several years. Now, we’re seeing it.

In August 2013, Parson hired two veteran club designers from Ping — Mike Nicolette, a former PGA Tour player, and Brad Schweigert, Ping’s former director of engineering. The two account for 130 and 150 golf-related patents, respectively.

B62M8t5IcAEAMQcpxg_7_iron_2_FOR_WEB1Details about Parsons’ equipment venture have been limited since — until Parsons tweeted a photo of this forged iron.

(updated 7/2015: See detailed photos click HERE)

According to the company website, the company’s clubs are created with “an extremely complex manufacturing process” and the assistance of a world-renowned metals expert. They use “the most exotic, high-performance alloys.”

“We refined our design again and again with an intense focus on maximizing performance and feel,” the site says. “Sound expensive? You bet. Worth it? Absolutely.”

The company is expected to launch a full line of equipment that includes drivers, fairway woods, hybrids, irons, wedges and putters. A release date has yet to be announced.

Update (1/9/15): Ryan Moore is using a prototype set of Parsons irons (3-PW) and wedges (54 and 60 degrees) at the PGA Tour’s Hyundai Tournament of Champions. 

Screen Shot 2015-01-09 at 4.57.13 PM
Seamus Golf released this photo on its Instagram account on Friday.

(updated 7/2015: See detailed photos click HERE)

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87 Comments

  1. petie3_2

    Jul 22, 2015 at 10:40 pm

    They’ve been fine-tuning putters and drivers for a few years now, some TMs have four separate screwin weights, so having a blue-printable iron set had to happen. I like the injection molding process as more important, and I bet the feel is unique. BTW, I think the best irons were made 2006-2009; everything older is antique, anything newer is mostly fluff.

  2. drawbias

    Jun 11, 2015 at 3:03 pm

    At least it will sound better when my ball goes OB and I say I made a good swing but I had a screw loose !!!!

  3. Pingback: Parsons Xtreme Golf: Golf's Newest Equipment Company - Redhawk Golf

  4. Pingback: Parsons Xtreme Golf Blade Putter, Guess What – It Has a Lot of Screws! - Waste It Away

  5. Pingback: GoDaddy’s Bob Parsons of Parsons Xtreme Golf is Officially a Golf Club Designer - Waste It Away

  6. electric nail files

    Mar 14, 2015 at 12:19 am

    Appreciate the recommendation. Willl try it out.

  7. mike tartaglia

    Feb 2, 2015 at 4:22 pm

    Just what we need ! More irons. So many companies are teetering on bankruptcy, how can others enter the market ??

  8. Gallas2

    Feb 2, 2015 at 11:28 am

    Did I see one of these wedges in Phil’s bag on Friday?

  9. Rob

    Jan 27, 2015 at 2:27 pm

    Wow they look awesome. Anyone know if/when/where they will be released?

  10. Gunner

    Jan 22, 2015 at 11:43 pm

    How does it happen that the New Calloway Mac daddy and the new PXG wedges have a similar technology, and look? Are they manufactured at the same place, or are they some how owned by the same group? They both were introduced this month. How does this happen?

  11. Gunner

    Jan 22, 2015 at 11:36 pm

    Interesting

  12. Don

    Jan 14, 2015 at 1:37 am

    Cost is relative…
    $400 for a Scotty Cameron is north of 2.5 times the cost of a $150 Odyssey.
    $500 for whatever Calloway is calling their latest Big Bertha is 2.5 times the cost of a Cleveland 588.
    Nike RZNs are about $50 a dozen, about 2.5 times the cost of a box of Cally HEX Warbirds.
    2.5 times the cost of some forged Mizunos is what, about $2500-3000?
    It’s all relative.

    If you can afford it, and it works for you, then great. If you can’t afford it, or it doesn’t fit your game, then that’s OK too. Just because your wife would never let you spend that much on a set of irons is no reason to bash them.

  13. Billy

    Jan 12, 2015 at 4:55 pm

    Ryan Moore is into this kinda thing. He was involved with the Scratch Golf club company. I believe he was a partner in that club company. They made some really nice stuff but couldn’t fill the orders that came thru. Looks like Ryan has another one of those deals. He is a neat guy and likes stuff that’s different. Different is great if it works and you can afford to pay for looking different.

    • oONg

      Jun 18, 2015 at 4:07 am

      ryan moore was always into PING. PXG is now PING 2.0 after stealing away the most important members. cant wait to see their release…

  14. Grass Candy

    Jan 11, 2015 at 12:32 am

    If the irons help a tour player hit better/more accurate shots and a high handicap the same, then looks don’t matter. If you are willing to play with inferior equipment for looks even though your score will ultimately suffer, you’re just an ego golfer.

    • RG

      Jan 12, 2015 at 2:46 pm

      And if you think that gimmicks can make you strike the ball better, your not a very good golfer.

      • Jack Nash

        Jan 14, 2015 at 12:17 pm

        That’s Taylormade’s modus operandi.

        • leftright

          Jan 14, 2015 at 10:24 pm

          It’s every golf company’s modus operandi. Every iron made today is nothing but a relative of either Karsten’s perimeter weighting or forged blades of yesteryear. Technological advances have allow tolerances to be closer and I bet the equipment is of much higher quality than year’s past but companies can’t improve much on what is out there without violating rules.

  15. rymail00

    Jan 10, 2015 at 3:13 pm

    This whole expensive makes them better approach sounds just like the P53/Ben Hogan company approach too. I guess we’ll have to wait and see…

  16. RG

    Jan 10, 2015 at 4:05 am

    Yeah..but these go to 11.

  17. Brian

    Jan 9, 2015 at 11:13 pm

    If Machine putter company made irons???

  18. Lancebp

    Jan 9, 2015 at 6:59 pm

    There is nothing, nothing, nothing this guy or two “Ping veterans” can possibly do to significantly improve the performance of irons (for that matter, there’s nothing Ping can do either). His money may keep his company afloat for a few years, but success will depend on cosmetics and marketing – and he’s fighting a severe uphill battle on those fronts. Because irons are essentially fungible, the Ryan Moores of the world will play whatever they’re paid the most to play.

    • Don

      Jan 16, 2015 at 3:39 am

      So I guess all club manufactures should just stop making new clubs, right? If there’s no more room for improvement then I guess club engineers and designers should start looking for a new line of work. At least there’s plenty of new and used stock in golf stores across America to keep us all in clubs until the end of days.

  19. Steve

    Jan 9, 2015 at 5:00 pm

    Does it come with a tiny brush to clean the mud from the screws? Looks like no weight in the heel, looks like a lot of hooks. If this guy is looking for ways to thin out his money he might have found it. Strange designs and xtreme prices doesn’t sound like a good investment. The market for 2.5 grand irons is xtreme-ly limited. You could get a full bag of 2015 titleist or any other for that.

    • Zedsded

      Jan 9, 2015 at 11:53 pm

      Good point about Cleaning the screws…maybe only after an anger-slam though
      Fyi, weight in the heel would make them hook

      Zedsded

    • kloyd0306

      Jan 10, 2015 at 1:13 am

      Why would this design promote hooks?

      • Skip

        Jan 14, 2015 at 2:52 pm

        It doesn’t. Don’t believe everything you read on the internet.

  20. Mike Boatright

    Jan 9, 2015 at 4:39 pm

    I’m all into new metalegry however all those screws and the overall design looks clunky and very ugly,

    • Teaj

      Jan 12, 2015 at 9:31 am

      I kind of like it, its almost mechanical. but im a tinker’er so that probably explains my liking.

  21. Thomas

    Jan 9, 2015 at 3:37 pm

    How would these clubs make me play better? It is like paying $500 to play a famous course. I won’t play any better doing so.
    Save your money. Take lessons. Then buy whatever club you want. Remember, you still have to hit’em.

    • Skip

      Jan 14, 2015 at 2:59 pm

      Don’t really understand this comment. So somehow you play certain courses to improve your game? Odd. Just like how I’d shell out the cash for courtside seats, I’d pay $500 to play a famous course for the experience.

  22. Smiller

    Jan 9, 2015 at 3:29 pm

    I think they look friggin incredible! I can’t wait to hit a buttercut from 205 with a Parsons 6 iron!

  23. Drew

    Jan 9, 2015 at 1:58 pm

    Looks like Ryan Moore is going to game these. Always appreciated the guy doing things slightly out of the box. Curious to see how it works out for him.

  24. John

    Jan 9, 2015 at 1:29 pm

    Ryan Moore has just passed on a high offer from TM; and will “go it on his own.” Has decided to play Parson’s irons and wedges; and provided glowing reviews. I like it.

  25. Mnmlist Golfr

    Jan 9, 2015 at 12:50 pm

    Ryan Moore passed on re-signing with Taylor Made so he could play these irons.

    • Zedsded

      Jan 9, 2015 at 11:51 pm

      That’s a stretch about Ryan Moore passing on a club deal for these irons
      He likes his freedom (and switching irons). I think he went PING, Callaway, Scratch, Adams, PING, TaylorMade, Muira and now PXG. I’m sure I missed a few.
      I’m sure they perform but I am hearing North of $5000 for a set of irons. Let’s say I’m off by $1000. Still stratospheric.
      Zedsded

  26. c masty

    Jan 9, 2015 at 12:26 pm

    You know how to turn a billion dollars into a few million? Start a golf company.

  27. AJ Smith

    Jan 9, 2015 at 11:40 am

  28. Joe

    Jan 9, 2015 at 11:12 am

    Every but as tacky as their commercials…

  29. Julian Clay

    Jan 9, 2015 at 11:10 am

    With Brad and Mike designing linked with Mr Parsons passion for golf there is no question these irons will perform. Every part of that iron has been designed with function,feel,and playability. This is a beautiful no compromise high performance iron…… There is a saying that you get what you pay for…… In this case engineering brilliance.

  30. Archie Bunker

    Jan 9, 2015 at 11:08 am

    Judging by the high cost, the buyer is getting screws.

  31. LaMoora

    Jan 9, 2015 at 11:08 am

    Their web site reads: “Sound expensive? You bet. Worth it? Absolutely.”
    I’m guessing $2,500+ for a set of irons

  32. Gary

    Jan 9, 2015 at 10:58 am

    How do you end up with a million dollars in the golf industry? Start with 2 million dollars.

  33. JT

    Jan 9, 2015 at 10:54 am

    Just what we need!!!

  34. Jafar

    Jan 9, 2015 at 10:33 am

    Good idea, lets make another overly expensive set of golf clubs to make sure no one can buy them.

  35. cody

    Jan 9, 2015 at 10:26 am

    I actually like the way they look, But I am guessing in the realm of a $1200 price tag.

  36. Middle name Danger

    Jan 9, 2015 at 9:01 am

    they can call it the alan parson’s project…..

  37. Jive

    Jan 9, 2015 at 8:11 am

    I’m going on the premiss that the screws are movable weights – The weights surround the hitting zone, think of truly tweaking your sweet spot on these irons, the down side would be messing with the swing weight too much, but by changing a few screws on the top to lower ball flight, or loading up the screws on the bottom to raise ball flight. I like change, I like thinking outside the mass market box. Let the rich fund the project at first to see if it works, then if it does, increased production could bring costs down to a reasonable level. I’m also happy to see someone new entering the golf market. Maybe screws on irons will be the next slot technology. And maybe the extra manufacturing will raise temps here in VA by contributing to global warming/climate change/disruption so we can get back to 11 month golf season. So many positives.

  38. James

    Jan 9, 2015 at 7:59 am

    Went to the website and these things are going to be expensive. Even says for the select few who can afford them.

  39. BigBoy

    Jan 9, 2015 at 2:47 am

    just another wheel, still round.

  40. Joel

    Jan 9, 2015 at 12:22 am

    I’m not gonna lie, I don’t get a warm and fuzzy on these. With such a solid couple of guys from PING though I’m sure these will be like most PING offerings…I’ll hate the way they look but the performance will be no doubt undeniable. Hopefully they wont be to over the top on the price tag.

  41. skylar

    Jan 9, 2015 at 12:06 am

    Maybe just me but I don’t like the look at all…

  42. 8thehardway

    Jan 8, 2015 at 11:14 pm

    If those are removable weights, will he pull a ‘scotty’ and insist only his company can replace them at $35 each?

  43. Nathan

    Jan 8, 2015 at 10:21 pm

    Interesting concept. Looks like military tech in a golf iron. If the price is high, will be like every Epon player. They’ll say it feels amazing just to justify the ridiculous price.

  44. RAT

    Jan 8, 2015 at 9:23 pm

    looks interesting, what about the price?

  45. Steve

    Jan 8, 2015 at 9:23 pm

    Cool look, like the terminator of irons. Performance is another thing. Are those weights on the back serving a purpose? Or just for looks.

  46. other paul

    Jan 8, 2015 at 7:24 pm

    I don’t care if the screws are adjustable or not, but I think those are sexy looking. Hoping they aren’t to expensive.

  47. golfiend

    Jan 8, 2015 at 6:46 pm

    made in china?

  48. The right guy

    Jan 8, 2015 at 5:50 pm

    doesnt seem successful to me. Try taking the alternate route and make great performing and feeling clubs that are cheaper than all of the competition and offer complete tinkering, kind of like the happy putter. That’s a business.

    • christian

      Jan 8, 2015 at 11:25 pm

      The clubs are not even released yet and you deem them not “succesfull”?

  49. Danny

    Jan 8, 2015 at 5:49 pm

    The irons looks awesome. Something I would definitely consider.

  50. kess

    Jan 8, 2015 at 5:46 pm

    Didn’t like it at first. But, after thinking about it, I do now. Exchangeable weights that high on the back I haven’t seen yet. I like the brushed look and shape. I like the notch taken out of the heel, I would imagine that help move the cog closer to the center of the face and make this one very toe side friendly. However, sounded like he was setting us up for 2ger per. I’ll wait till they hit the bst.

  51. kyle

    Jan 8, 2015 at 5:46 pm

    It is an interesting looking iron. Isn’t he the same guy who bought a golf club in Scottsdale and then put a limit of only 30 rounds a member could play each year?

    • christian

      Jan 8, 2015 at 11:30 pm

      Relevance?

      • Rich

        Jan 9, 2015 at 8:11 am

        If it is the same guy he’s clearly got a screw loose! Not so good with these irons!

      • kyle

        Jan 9, 2015 at 8:46 am

        He seems to be someone that is going to bring different ideas to the retail side of golf. I can only assume that his golf club company will be different from others just based on how he’s running the private golf course he bought in Scottsdale

  52. Jeff B

    Jan 8, 2015 at 5:27 pm

    I kinda like them. Industrial. Gimme a CB and i’m in

  53. The dude

    Jan 8, 2015 at 5:10 pm

    Kinda prefer the lead tape look

  54. Jimmy

    Jan 8, 2015 at 5:08 pm

    This doesn’t seem promising. Maybe around a few years is my guess.

  55. The dude

    Jan 8, 2015 at 5:06 pm

    ????????????

  56. Double Mocha Man

    Jan 8, 2015 at 5:02 pm

    If those are removable weights on the back just imagine all the tweaking you could do!

    • MHendon

      Jan 9, 2015 at 1:50 pm

      I would guess the screws are so they can adjust the swing weight at the factory to get each club spot on. Not for the consumer to try and adjust the flight with each club.

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Equipment

WRX Spotlight Review: TaylorMade M5 fairway Rocket 3

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Product: TaylorMade M5 fairway Rocket 3

Pitch: The TaylorMade M5 fairway Rocket 3 is a stronger-lofted version of the standard TaylorMade M5 3-wood. The Rocket is 14 degrees. The standard M5 is 15.

Our take on the TaylorMade M5 Rocket 3

“WOW, you really hit that 3-wood like a rocket!”

” Not like a rocket… an actual Rocket!”

The beloved 3-wood. A favorite club of both average golfers and pros alike, a club that many will hold onto well after what some might consider their “best before” date. But with new options and improved technology, these old faithfuls are getting the boot quicker for a lot of reasons including the ability to better dial in a fit and help minimizing misses.

Since making a club faster off the middle is becoming more and more difficult thanks to the limits set forth but the USGA, OEMs are changing the way we think about clubs and putting a greater focus on decreasing dispersion and optimizing misses. TaylorMade is doing this with TwistFace, which was originally introduced in drivers a generation ago, and has now been included in the M5 and M6 fairway woods.

I got to spend some time with the knowledgeable crew at TaylorMade Canada in their new indoor facility just north of Toronto (lets call it Kingdom North) In that time, we went through a driver fitting, and then to the new M5 fairway woods to try and replace one of my oldest faithfuls: a 14-degree SLDR Tour Spoon. To say I have a unique ability to elevate a fairway wood is something that even my fitter was a little surprised by. My numbers with my cranked down to 12 degree (measured) fairway off the deck were good but could be improved. I can hit it both ways (as much as a 6-handicap can actually claim that) but my trusted go-to shot is a slight fade with some heel bias contact because of my swing. I am willing to sacrifice some distance but usually hit it where I want.

What I saw at the end of the fitting was a club that produced longer shots along with a tighter dispersion without having to make or to try and make any changes to my swing. The final fit was a 14-degree “Rocket” M5 fairway set to 12 degrees. It beat out my SLDR by a total of nine yards, which is an increase of just over a total of three percent, including an additional six yards of carry.

To say I was honestly surprised would be an understatement. The SLDR TS is a club that the first time I hit it I went WHOA! Low spin, workable, looks exactly how I want that club to look (small and compact). You can see from the numbers below when it works it works.

Why does TwistFace work?

Let’s explain and get a little deep in the technology weeds for a second. Bulge and roll is not a new concept. In fact, it would be a lie to claim that all OEMs haven’t done something similar to this is the past or played with these two variables to help golfers hit better shots. Fact: Every OEM optimizes the bulge and roll on their clubs to increase speed and maximize performance. Tom Wishon actually had a line of woods at one point that went the other way had VERY limited roll from the top tine to the sole. With this design, more loft on the bottom of the head helped players who miss low or need help elevating the ball off the deck increase launch and spin. It worked. Cobra also has what it calls E9 technology to tweak bulge and roll to help maximize the speed and forgiveness of their woods. It also works.

What makes TaylorMade’s TwistFace different is that it is the most aggressive iteration of this bulge and roll tweaking yet, and by introducing it into the fairway woods and hybrids, it’s proving to be a winner — even for this now-proven wrong skeptic.

At the end of the day, the M5 Ti “Rocket” was a measurable improvement over my previous 3-wood. Now it would be disingenuous to say “if you aren’t using TwistFace in your fairway woods you’re not maximized,” but if you are someone that struggles with fairway wood dispersion and looking to find some extra distance for taking on par-5s, taking a look at the new M5 and M6 fairway woods as part of your next fitting should be very high on your list.

 

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Forum Thread of the Day: “Low handicapper switching to game improvement irons”

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Today’s Forum Thread of the Day comes from jasonTel3 – a low handicap player who plays blades but who has had his head turned by game improvement irons. According to jasonTel3, every ball was hit straight when testing out a set of Ping G400’s at a simulator, and he’s been asking fellow members for advice on whether he should make the move to GI’s.

Here are a few posts from the thread discussing jasonTel3’s conundrum, but make sure to check out the entire discussion and have your say at the link below.

  • balls_deep: “My first thought is to say don’t do it.. but then if you’ve hit them, liked them, and the numbers were right, it could be a good option. A friend I play with uses G400 and they have too much offset for my liking. I also don’t like that you can see the cavity on the 4 and 5 iron. Top line is actually very nice for a SGI iron. I just read the Ping Blueprint article on Golf Digest where they were talking about how some players hit small heads better. I definitely fall into that category. That said, I just ordered a set of i210 to try as I had really good luck with the i200 and should never have sold them. Have you tried the newer I series? IMO it’s GI help in a players look with an acceptable sole width. Long story short though – if you felt comfortable and the fit was right, why not try them? If you don’t work the ball a ton, I don’t see any issue with it. High and straight is a good way to go!”
  • hammergolf: “I’ve been playing Ping G25’s for 6 years. Still can’t find anything I like better. I can hit any shot I need to whether it’s my stock draw, fade, high, or low. And when I hit it a little thin, or on the toe, it still lands on the green. My thought is why play golf with a club that will punish you for mishit when you can play one that will help you.”
  • azone: “Everyone has an opinion, and here is mine. If you are/have been a good ball striker with a sound mental game, your mind will keep writing checks your body may not be able to cash as you get older or don’t practice enough. Those “ugly” forgiving irons look beautiful when a miss ends up on the green, and you are putting– not in rough or deep in a short side bunker. Those irons won’t be AS ACCURATE as, say, a blade, BUT if you aren’t as dependable as in the past, your results will be better. I used to keep two sets of blueprinted irons; blades for practice and CB for play. I play with guys that have cashed checks playing…and they don’t care how ugly the iron is.”
  • Jut: “As a decent player (and ball striker) and a sweeper/picker (I could hit off of a green and not take any landscape with me), I’ve found much success with the F9s (which, with the wide sole, are very similar to the G410 irons). In the past 4 years I’ve gone from Mizuno MP-68 to Callaway Apex CF16 to Ping i500 (a brief and bad experience) to the Cobra F9’s. For what it’s worth, the Cobras have been the best of the bunch by far.”

Entire Thread: “Low handicap going to game improvement irons”

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WRX Spotlight: Stitch headcovers

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Product: Stitch headcovers

Pitch: From Stitch: “Your game should match your style. At Stitch, we aim to merchandise our line of products so you can easily put together items that not only match your bag and what is it in it, but also match your style and personality. We want to make it easy for you to have a unique and color-coordinated golf bag. We have designed unique products that have defined color schemes so that choosing which items to put in your bag becomes easier. We aim to provide you with various looks, mixing and matching our head covers to give you confidence that the purchase you make for your bag will take you to the course in style. Let us help you dress your game.”

Our Take On Stitch Headcovers

Stitch is a relatively new company – founded in 2012. The company initially only created premium headcovers but has grown into so much more, with all sorts of golfing accessories now on offer on their site StitchGolf.com. Their bags, in particular, are now some of the most popular amongst golfers, with the quality and uniqueness provided leading multiple Tour players to sport them in tournament play.

That sign of quality in the bags bodes well for what the company was founded on – their headcovers. Stitch provides both leather and knit headcovers in a variety of designs that do as good a job as any in covering the needs of all golfers.

Stitch describes the companies Monte Carlo headcover as being their “classic, timeless design”, and for those looking for that vintage style to add to their set up then they can’t go wrong with this headcover. A mainstay in the likes of multiple tour winner Paul Casey’s bag, the Monte Carlo headcover, as with all of the companies leather covers, is hand-crafted from 100% leather and is both water and stain resistant. The cover comes in four color codes: Black, White, Navy and Red, and at $68 is the most affordable of all their leather headcovers.

Other options in the leather department range from their intricately designed Camo cover which comes in a multiple color design, as well as Stitch’s tribute to “The King”, through their Arnold Palmer headcover.

The AP cover comes in a minimalist black with white stripes for a classic feel, but it also comes in a white color code decorated with red, white and yellow stripes which, for myself at least, looks even more alluring. Part of an exclusive collection, the only issue with the AP cover is that only those located in the U.S. are currently eligible to get their hands on one. But for those in the states, the company is now offering a set of three AP leather covers for $128 instead of $298 should you use the code APLEATHERS on their site.

From their Tour Racer, USA, Shamrock and Bonesman editions, Stitch provides a great choice when it comes to their leather covers, and as previously mentioned, all are hand-crafted from 100% leather, water and stain resistant and will assure an excellent fit on your clubs.

Stitch also provides knit headcovers which contain not only excellent designs but also the same quality which has gone into their leather covers. All of the companies knit covers are made from Techno Wool, which is 100% acrylic and designed in order for your clubs to stay entirely dry. Another feature of the knit covers from Stitch is their smart fit design which ensures all of the covers retain their shape over a long period, as well as providing for a cover that will reliably stay on your club.

The knit covers from Stitch cost $68 ($72 for the limited AP cover), and there are currently seven different designs available to choose from over at StitchGolf.com. The leather covers are, unsurprisingly, a little pricier, but still very affordable, ranging from $68-$98. The covers deliver in both style and performance, and for a relatively new company, it speaks volumes that the likes of Jim Furyk, Paul Casey, Bryson DeChambeau and many more tour pros are now sporting the company’s creations.

 

 

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