Equipment
Cobra BiO Cell driver, fairway woods, hybrids and irons
Cobra has color cornered in its new line of BiO Cell drivers, fairway woods and hybrids, which are available in club heads painted blue, red, silver, orange and black.
Also see the new for 2014 Cobra Bio Cell + Fairway Woods and the New for 2014 Cobra Bio Cell + Drivers.
That makes the company the clear-cut leader in personalization among the major equipment manufacturers, a definite feather in Cobra’s many-hued cap. But Cobra leadership is hoping that the performance of the new line, not the five color options, will leave the biggest impression on golfers in 2014.
BiO Cell Driver
The BiO Cell drivers are longer than last year’s AMP Cell drivers thanks to their 50 percent lower center of gravity (CG), which makes the new model launch an average of 1.2 degrees higher than AMP Cell with about 300 rpms less spin, according to Cobra testing.
The lower CG was made possible through Cobra’s “BiO Cell” technology, changes to the walls of the 460-cubic-centimeter driver head that were inspired by strong, lightweight structures found in nature such as spider webs and beehives.
Similar webbed patterns are prominently displayed on the crown and sole of the 6-4 titanium driver, evidence of the cellular approach Cobra engineers took to moving as many grams of weight as possible from the higher, more-frontward parts of the driver head to lower, more-rearward areas.
Much of the weight savings came from driver’s crown, which is 0.15 mm thinner than last year’s model. It now measures a slim 0.5 mm, creating a weight saving of nearly 2 grams. The driver’s Forged E9 “BiO Cell” face was also made lighter and thinner, resulting in a two-fold improvement. It gave engineers another 2 grams of discretionary weight to move low and deep in the head, and the thinner face is also more responsive on shots hit off center, increasing the size of the driver’s sweet spot.
Those changes add up to a driver that is not only longer than the AMP Cell, but also more forgiving, with an impressive 4250 moment of inertia (MOI).
The BiO Cell driver also has Cobra’s new MyFly8 adjustable hosel, which adds two more settings than its predecessor. (Note: The new hosel design will not accommodate shafts with the company’s original MyFly tips).
The MyFly8 hosel gives golfers five different loft settings, 9, 9.5, 10.5, 11.5 and 12 degrees, as well as three draw (D) settings, 9.5D, 10.5D and 11.5D, which make the club more upright to promote more draw bias. Those eight settings work with the company’s Smart Pad, a 1.5-cm strip on the sole of the driver that helps keep the driver head square throughout its 3-degree adjustable range. In its lowest loft, 9 degrees, the BiO Cell will sit about 0.5-degrees opened, while in its highest loft, 12 degrees, the driver will sit about 0.75-degrees closed.
Also see the new for 2014 Cobra Bio Cell + Fairway Woods and the New for 2014 Cobra Bio Cell + Drivers.
The Cobra BiO Cell drivers will hit shelves on Jan. 15 and sell for $299. They’ll come stock with a 45.75-inch True Temper Project X PXv shaft, a co-engineered design available in lite, regular, stiff and x-stiff flexes. The stock swing weights are D3 (lite flex) D4 (regular and stiff flexes) and D4.5 (x-stiff flex).
Click here to see what GolfWRX Members are saying about Cobra’s new BiO Cell line.
BiO Cell Fairway Woods and Hybrids
Cobra’s BiO Cell fairway woods and hybrids take the same dedicated approach to moving weight low and deep in the head as the company’s BiO Cell drivers.
The bodies of the fairway woods are made from 17-4 stainless steel, but the clubs have high-strength 455 Carpenter steel faces, which along with the fairway woods’ slightly more forward CG creates about 2 mph more ball speed than the AMP Cell fairway woods.
The faces of the fairway woods are also 4 mm shallower, or shorter, making them easier to hit from the ground and light rough.
According to Jose Miraflor, director of product marketing for Cobra-Puma golf, golfers should expect the BiO Cell fairway woods to launch about 0.5-degrees higher than their AMP Cell equivalents with 500 rpms less spin. Those launch conditions, combined with the clubs’ faster ball speeds, should give golfers an average distance gain of 9-to-11 yards.
Photo above: Note the weight mass on the front of the sole of the BiO Cell fairway woods. That gives the clubs a more forward CG than the AMP Cell fairway woods, but it’s not so far forward that it negatively affects the clubs forgiveness, says Jose Miraflor, director of product marking for Cobra-Puma Golf.
Like the BiO Cell drivers, the fairway woods have Cobra’s MyFly8 adjustable hosels and Smart Pad sole designs. They’re offered in two different heads, a 3-4F and a 5-7F.
- The 3-4F woods measure 43.5 inches, and adjust to five different lofts: 13, 13.5, 14.5, 15.5, and 16 degrees. They also have three different draw settings: 13.5D, 14.5D and 15.5D. Stock swing weight is D3.
- The 5-7F woods measure 43 inches, and adjust to lofts of 17, 17.5, 18.5, 19.5 and 20 degrees. They have draw settings of 17.5D, 18.5D and 19.5D. Stock swing weight is D3.
The BiO Cell hybrids share the same construction as the BiO Cell fairway woods, with 17-4 stainless steel bodies and high-strength 455 Carpenter steel faces. They are offered in three different heads with MyFly8 adjustable hosels and Smart Pad sole designs:
- 2-3H Lofts: 16, 16.5, 16.5D, 17.5, 17.5D, 18.5, 18.5 D, 19, Length: 41 inches, D2 swing weight.
- 3-4H Lofts: 19, 19.5, 19.5D, 20.5, 20.5D, 21.5, 21.5D, 22, Length: 40.25 inches , D2 swing weight.
- 4-5 Lofts: 22, 22.5, 22.5D, 23.5, 23.5D, 24.5, 24.5D, 25, Length: 39.5 inches, D2 swing weight.
The Cobra BiO Cell fairway woods and hybrids will be available at retailers on Jan. 15. The fairway woods will sell for $219, and the hybrids will cost $189. Each comes stock with a True Temper Project X PXv co-engineered shaft, available in lite, regular, stiff and x-stiff flexes.
BiO Cell Irons
Large unsupported faces, deep undercuts and a multi-material construction are all staples of a distance-driven game-improvement set of irons. But Cobra engineers took those measures to the extremes with their new BiO Cell irons, creating a set that Cobra officials hope golfers will soon know as the longest irons in golf.
The long irons (3-7) are cast from 17-4 stainless steel, and have a undercut that plunges deep into their soles. It causes the sole of the BiO Cell 4 iron to be as thin as 1.49 mm, which according to Miraflor tested the limits of just how thin Cobra could make an iron sole and still have it meet durability standards.
The deep undercut and thin iron faces, which are taller and wider than their predecessors, create the largest unsupported faces of any set of irons Cobra has ever created.
The long irons also have two 10-gram tungsten weights (one in the heel, one in the toe), which lower the center of gravity of the irons for a higher launch and increased ball speed — key ingredients for more distance. But their position in the outer-cavity ports of the irons also make the iron heads more stable on mishits, boosting forgiveness.
The more accuracy-driven short irons (8-GW) are cast from a softer 431 stainless steel, and have their tungsten weights positioned in the two inner-cavity ports on the back of the iron. That more inward positioning decreases forgiveness, but it improves feel and workability, more valued attributes for game-improvement short irons. However, both the long irons and short irons have multi-material badges adhered to the back of the irons’ extremely thin faces to help increase sound and feel.
The BiO Cell irons will be available on Jan. 15 in four colors (blue, black orange and red), and cost $699 (4-PW, GW) with True Temper’s Dynalite 85 steel shafts (regular and stiff flexes). The full iron specs are listed below (click to enlarge).
Also see the new for 2014 Cobra Bio Cell + Fairway Woods and the New for 2014 Cobra Bio Cell + Drivers.
Click here to see what GolfWRX Members are saying about Cobra’s new BiO Cell line.
- LIKE3
- LEGIT1
- WOW1
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Steve Stricker WITB 2024 (April)
- Steve Stricker WITB accurate as of the Zurich Classic. More photos from the event here.
Driver: Titleist TSR3 (9 degrees, C4 SureFit setting)
Shaft: Fujikura Motore Speeder VC 7.2 X
3-wood: Titleist 915F (13.5 degrees)
Shaft: Mitsubishi Tensei CK Pro White 80 TX
Hybrid: Titleist 816 H1 (17 degrees)
Shaft: Fujikura Motore Speeder VC 9.2 X
Irons: Titleist T200 (3, 4), Titleist T100 (5-9)
Shafts: Project X 6.5
Wedges: Titleist Vokey SM8 (46-10F @55), Titleist Vokey SM10 (54-10S @53), Titleist Vokey SM4 (60 @59)
Shafts: True Temper Dynamic Gold X100 w/Sensicore
Putter: Odyssey White Hot No. 2
Ball: Titleist Pro V1x
Grips: Golf Pride Tour Velvet Grip Rite
Check out more in-hand photos of Steve Stricker’s clubs here.
- LIKE10
- LEGIT1
- WOW0
- LOL0
- IDHT1
- FLOP0
- OB0
- SHANK0
Whats in the Bag
Alex Fitzpatrick WITB 2024 (April)
- Alex Fitzpatrick what’s in the bag accurate as of the Zurich Classic.
Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X
3-wood: TaylorMade Qi10 (15 degrees)
Shaft: Fujikura Ventus TR Black 7 X
Hybrid: Ping G430 (19 degrees)
Shaft: Fujikura Ventus Black HB 10 TX
Irons: Ping iCrossover (2), Titleist T100 (4-PW)
Shafts: Fujikura Ventus Black HB 9 TX (2), Nippon N.S. Pro Modus 3 Tour 120 X (4-9)
Wedges: Titleist Vokey Design SM10 (50-12F, 56-12D, 60-08M)
Shafts: Nippon N.S. Pro Modus 3 Tour 120 X
Putter: Bettinardi SS16 Dass
Grips: Golf Pride MCC
Check out more in-hand photos of Alex Fitzpatrick’s clubs here.
- LIKE3
- LEGIT0
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK0
Equipment
What’s the perfect mini-driver/shaft combo? – GolfWRXers discuss
In our forums, our members have been discussing Mini-Drivers and accompanying shafts. WRXer ‘JamesFisher1990’ is about to purchase a BRNR Mini and is torn on what shaft weight to use, and our members have been sharing their thoughts and set ups in our forum.
Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.
- PARETO: “New BRNR at 13.5. Took it over to TXG (Club Champ but TXG will always rule) in Calgary for a fit. Took the head down to 12, stuck in a Graphite Design AD at 3 wood length and 60g. Presto- numbers that rivaled my G430Max but with waaaaay tighter dispersion. Win.”
- driveandputtmachine: “Still playing a MIni 300. The head was only 208, so I ordered a heavier weight and play it at 3 wood length. I am playing a Ventus Red 70. I play 70 grams in my fairways. I use it mainly to hit draws off the tee. When I combine me, a driver, and trying to hit a draw it does not work out well most of the time. So the MIni is for that. As an aside, I have not hit the newest BRNR, but the previous model wasn’t great off the deck. The 300 Mini is very good off the deck.”
- JAM01: “Ok, just put the BRNR in the bag along side a QI10 max and a QI10 3 wood. A load of top end redundancy. But, I have several holes at my two home courses where the flight and accuracy of the mini driver helps immensely. Mine is stock Proforce 65 at 13.5, I could see a heavier shaft, but to normal flex, as a nice alternative.”
Entire Thread: “What’s the perfect Mini-Driver/Shaft combo? – GolfWRXers discuss”
- LIKE3
- LEGIT1
- WOW0
- LOL0
- IDHT0
- FLOP0
- OB0
- SHANK4
-
19th Hole2 weeks ago
Dave Portnoy places monstrous outright bet for the 2024 Masters
-
19th Hole5 days ago
Justin Thomas on the equipment choice of Scottie Scheffler that he thinks is ‘weird’
-
19th Hole3 weeks ago
Tiger Woods arrives at 2024 Masters equipped with a putter that may surprise you
-
19th Hole4 days ago
‘Absolutely crazy’ – Major champ lays into Patrick Cantlay over his decision on final hole of RBC Heritage
-
19th Hole2 weeks ago
Two star names reportedly blanked Jon Rahm all week at the Masters
-
19th Hole2 weeks ago
Report: LIV Golf identifies latest star name they hope to sign to breakaway tour
-
19th Hole2 weeks ago
Neal Shipley presser ends in awkward fashion after reporter claims Tiger handed him note on 8th fairway
-
19th Hole1 week ago
Brandel Chamblee has ‘no doubt’ who started the McIlroy/LIV rumor and why
Cam Lindsay
Mar 25, 2014 at 2:49 am
Hey ppl
Well I have just purchased a set of biocell + irons after going through a fitting process with a well regarded master fitter, and should get them in 10 days.
I agree that the irons don’t look great but after hitting with three other brands I couldn’t go past the Cobra. I think that if I can improve my game with these irons then the looks will b a distant memory.
A pro once told me that” the club picks the player , not the player picks the club “. ??
Brian
Mar 6, 2014 at 8:23 am
Do the headcovers match the color of the club? Looking at orange and wandering if the driver and fairway headcovers match or if it is simply a generic headcover. Thanks
Stephen Perkins
Mar 4, 2014 at 2:12 am
So finally after year of my Titleist 905R – I got some cash together and bought a new driver.
And I love it!!! First round I hit 80% of fairways – which is about twice as many as normal – and considerable distance gains over the old club (which is expected I guess)
I bought the orange head – which I think I’ll have to get used to – but off center hits still performed very very well – and I was happy with the sound and feel.
I play off 18 – with a cricket and baseball background – so I don’t get to play every weekend – but as much as possible I will get out so I can use the club.
Well done cobra – a very satisfied customer.
tatmur
Jan 15, 2014 at 6:12 am
I disagree, read that http://www.golfclearview.com/best-customer-review-cobra-mens-3-4-w-bio-cell-sliver-fairway-wood-right-hand-graphite-stiff-silver/
Craig
Dec 10, 2013 at 11:24 pm
Seriously people? The last time I checked, it was how a club performed not how it looked. Quit basing your opinions on how they look and try them out. At least then your opinion will be based on feel and performance. NOT the look.
Hooterbear
Feb 20, 2014 at 2:45 pm
Come on, you know a look makes you feel more confident, how it sets up, how you feel about it and what you like…..not TOO many play clubs that don’t appeal to them…..include yourself when you put others down.
Matt
Nov 16, 2013 at 4:49 pm
I bought te amp cell irons early this year. I was playing r9 tp’s, I hit these straight and long. Three of my buddies have switched after hitting them. All of us are under 5 hdcp….that said- these bio’s look horrific.
No chance I’m switching.
joro
Nov 14, 2013 at 10:05 am
They just have to do it don’t they. Seems that proven is not always best when they just have to take a good, easy to hit club and change it for maybe something no better. The industry has gone crazy.
Matthew Carter
Nov 13, 2013 at 10:49 pm
I agree w Troy. I have Amp Cell Driver that is the easiest driver I have ever hit. Hadn’t hit anything Cobra for 15 years until demo day six months ago. Only Cobra club in the bag but one of my favorites.
snowman0157
Nov 13, 2013 at 10:40 pm
These Irons are atrocious looking. I play the Cobra s2 forged circa 2010 and they are nice, traditional cavity backs… these are ridiculous. Come on Cobra, you can do better than this. BTW, drop fowler and the all the orange also.
LorenRobertsFan
Nov 13, 2013 at 4:55 pm
Is there a Pro line that’s going to be available too? Not that I’m really interested..
jgpl001
Nov 13, 2013 at 4:47 pm
Cobra the end is near
Who in God’s name would buy this rubbish???
ED
Feb 16, 2014 at 11:38 pm
have u tried them???
Young
Nov 13, 2013 at 3:48 pm
wrong.. wrong.. wrong.. they need find new RND guy ASAP
I am so sorry cobra / puma stock holders..
Troy Vayanos
Nov 12, 2013 at 7:28 pm
I’ve had the AMP Cell driver for at least 12 months or so and love it. If the BIO Cell is any sort of improvement then for me it’s going to be a great club.
Will be testing one out as soon as it’s available.
Bryan
Nov 12, 2013 at 5:52 pm
Totally disagree, irons looks very good, a definite improvement to amp cell. In fact, they do look more like the original amp iron which is good. Better flow from topline to the neck. Awesome to see tungsten used for forgiveness the way it is and then to enhance feel and trajectory on the short irons. Will absolutely look at these when they come out!
tim
Nov 12, 2013 at 4:49 pm
no golfer I know plays cobra anymore except for some of the hybrids. irons look awful.
totebagger
Nov 12, 2013 at 11:52 am
those irons look like vomit
Jon W
Nov 12, 2013 at 12:05 pm
Jepp..
Didnt Nickent have something similiar inn green?
Cobra Nut
Nov 12, 2013 at 1:16 pm
I would not use vomit as an adjective for the irons, however I do agree they look bad, not sure what Cobra is thinking with these. They should have revamped the Amp irons from 2012 now they are some damn good looking irons IMO far superior in looks than these ones. I think some designer or engineer needs to get fired for these and whomever gave the okay to release them needs to be fired as well, they will only lose fans now instead of gain them.
ED
Feb 16, 2014 at 11:40 pm
i didnt kno u score w/ looks???
ED
Feb 16, 2014 at 11:49 pm
Have u had your eyes checked recently, i highly recommend u should!