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A Hogan iron for the masses: Ben Hogan Edge returns

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Thirty years ago when the original Ben Hogan Edge iron hit the market, it was a game changer. Now, the direct-to-consumer Ben Hogan Golf Equipment Company is reintroducing the Edge iron. As Hogan’s first “game improvement” offering, the original Edge uniquely blended feel and forgiveness. The new Edge seeks to do the same.

Forged, with ample perimeter weighting, the Hogan company says the new Edge irons are uniquely capable of providing feel and better performance on mis-hits, importing the same perimeter-weighted design as the original Edge irons.

Edge irons are forged in two pieces. The hosel and back frame are forged first, then the forged face is laser-welded into place.

The precise, hollow head construction also allows the company to control (and vary) face thickness. Longer irons have a very thin, yet strong, engineered for distance. The mid and short irons incorporate a progressively thicker face design

Edge irons feature a modified version of the company’s V-Sole Technology. It’s the same design principles but redesigned for a wider variety of golfers. The leading edge from sole to face has been ‘softened’ with more bounce has been added to the trailing edge.

Ben Hogan Edge Irons can be customized at no charge. Golfers can select specific lengths, lies, and grips as well as their choice of a variety of steel and graphite shafts.

The Ben Hogan Edge Irons are available for demo or purchase at www.BenHoganGolf.com exclusively. Edge Irons are sold direct-to-consumers for $735.00 per seven-piece set (4-iron through pitching wedge).

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8 Comments

8 Comments

  1. Shallowface

    Mar 26, 2018 at 8:24 pm

    I thought Callaway owned the Edge trademark.

  2. Ben Jones

    Mar 26, 2018 at 6:07 pm

    Best set I ever had was Apex II.

  3. lance

    Mar 26, 2018 at 2:30 pm

    Strange…. all the OEM club makers are introducing hollow back flex face irons at the same time. Makes ya wonder if they are colluding with the Russians… 😮

  4. Anser

    Mar 26, 2018 at 2:20 pm

    These are going to make the 7 people who buy a set really happy

  5. Greg B.

    Mar 26, 2018 at 12:50 pm

    I still have a set of the original Edge irons from 1991. Lovely-looking things and played very well with the Hogan Apex shafts. These do not look to be worthy of the Hogan name.

  6. Man

    Mar 26, 2018 at 12:32 pm

    Sad.

  7. The Dude

    Mar 26, 2018 at 11:54 am

    Gawd, those are ugly.

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Whats in the Bag

Team McIlowry (Rory McIlroy, Shane Lowry) winning WITBs: 2024 Zurich Classic

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Rory McIlroy WITB

Driver: TaylorMade Qi10 (9 degrees @8.25) Buy here.
Shaft: Fujikura Ventus Black 6 X (45 inches)

3-wood: TaylorMade Qi10 (15 degrees) Buy here.
Shaft: Fujikura Ventus Black 8 X

5-wood: TaylorMade Qi10 (18 degrees) Buy here.
Shaft: Fujikura Ventus Black 9 X

Irons: TaylorMade Proto (4), TaylorMade Rors Proto (5-9) Buy here.
Shaft: Project X 7.0 (4-9)

Wedges: TaylorMade MG4 (46-09SB, 50-09SB, 54-11SB) Buy here, Titleist Vokey Design WedgeWorks (58-K @59) Buy here.
Shafts: Project X 6.5 (46-54), Project X 6.5 Wedge (60)

Putter: TaylorMade Spider Tour X3 Buy here.
Grip: SuperStroke Zenergy Pistol Tour

Ball: 2024 TaylorMade TP5x Buy here.

Grips: Golf Pride MCC

Check out more in-hand photos of Rory McIlroy’s WITB in the forums.

 

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Shane Lowry WITB

  • Shane Lowry what’s in the bag accurate as of the Cognizant Classic.

Driver: Srixon ZX5 Mk II (8.5 degrees) Buy here.
Shaft: Mitsubishi Diamana D+ White 70 TX

5-wood: TaylorMade Stealth Plus Buy here.
Shaft: Graphite Design Tour AD DI 8 X

Irons: Srixon ZX Utility (3, 20 degrees) Buy here, Srixon ZX5 Mk II (4, 5) Buy here, Srixon ZX7 Mk II (6-PW) Buy here.
Shafts: Nippon N.S. Pro Modus3 Tour 120 X (3), KBS Tour 130 X (4-PW)

Wedges: Cleveland RTX 6 ZipCore Tour Rack (50-10 MID, 54-10 MID) Buy here, Cleveland RTX Full Face (58-8) Buy here.
Shafts: KBS Tour Wedge X Black

Putter: TaylorMade Spider Tour Z Buy here.
Grip: SuperStroke Zenergy Pistol 1.0

Grips: Golf Pride Tour Velvet

Ball: Srixon Z-Star XV Buy here.

 

The winning WITB is presented by 2nd Swing Golf. 2nd Swing has more than 100,000 new and pre-swung golf clubs available in six store locations and online. Check them out here.

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Whats in the Bag

Steve Stricker WITB 2024 (April)

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Driver: Titleist TSR3 (9 degrees, C4 SureFit setting)
Shaft: Fujikura Motore Speeder VC 7.2 X

3-wood: Titleist 915F (13.5 degrees)
Shaft: Mitsubishi Tensei CK Pro White 80 TX

Hybrid: Titleist 816 H1 (17 degrees)
Shaft: Fujikura Motore Speeder VC 9.2 X

Irons: Titleist T200 (3, 4), Titleist T100 (5-9)
Shafts: Project X 6.5

Wedges: Titleist Vokey SM8 (46-10F @55), Titleist Vokey SM10 (54-10S @53), Titleist Vokey SM4 (60 @59)
Shafts: True Temper Dynamic Gold X100 w/Sensicore

Putter: Odyssey White Hot No. 2

Ball: Titleist Pro V1x

Grips: Golf Pride Tour Velvet Grip Rite

Check out more in-hand photos of Steve Stricker’s clubs here.

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Whats in the Bag

Alex Fitzpatrick WITB 2024 (April)

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  • Alex Fitzpatrick what’s in the bag accurate as of the Zurich Classic. 

Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: TaylorMade Qi10 (15 degrees)
Shaft: Fujikura Ventus TR Black 7 X

Hybrid: Ping G430 (19 degrees)
Shaft: Fujikura Ventus Black HB 10 TX

Irons: Ping iCrossover (2), Titleist T100 (4-PW)
Shafts: Fujikura Ventus Black HB 9 TX (2), Nippon N.S. Pro Modus 3 Tour 120 X (4-9)

Wedges: Titleist Vokey Design SM10 (50-12F, 56-12D, 60-08M)
Shafts: Nippon N.S. Pro Modus 3 Tour 120 X

Putter: Bettinardi SS16 Dass

Grips: Golf Pride MCC

Check out more in-hand photos of Alex Fitzpatrick’s clubs here.

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WITB

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