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The Wedge Guy: Musings on the golf ball rollback

Published

5 months ago

Dec 14, 2023

By now, you have likely read and heard endless anguish and musings about the recent decision by the USGA and R&A to tweak the testing for golf ball distance conformity in an effort to roll back golf ball performance for the game’s elite players. Whether you think this is a good idea or not is beside the point, as it appears to be a “done deal.” So, I’d like to offer some musings from my perspective as a 40-year veteran of the golf equipment industry and over 60 years of playing this game at a reasonably serious level.

My perspective covers a lot of ground as I have personally experienced the technology of our industry as an accomplished scratch or near-scratch player. I’ve seen most all of it in those six decades. From learning and developing my game into my 30s with persimmon drivers, pure muscle-back blades and balata balls . . . to what I find in my bag today. I’ve seen the quantum leaps in driving distance for golfers of all levels with each new development, with huge leaps in performance delivered by the first metal woods (thanks TaylorMade), then to the Big Bertha and all its copies and on to the continuing advancements in size, COR, shafts and other driver performance technologies.

You simply cannot discuss distance and focus only on the golf ball, when you have this amazing run of technology in the driver category. And besides those advancements in head designs, driver shafts also made great strides in both weight and performance. I can share that the driver in my bag today is right at 30-percent lighter than the overall weight of my steel-shafted persimmon drivers from back then. I’m sure my clubhead speed at 71 years old is likely close to what I had in my 30s and 40s because of that.

And because of the great strides in driver technologies and the forgiveness of off-center hits, golfers began to get bigger and fitter in pursuit of swinging ever faster. I agree with Adam Scott’s assessment that the distance gains are much more about driver technologies than the golf ball. In case you didn’t experience real “woods,” with these big drivers, a perfect strike is much less important than it was in the days of persimmon or even early oversized metal drivers.

But let’s get back to the golf ball and what I think is going to happen over the next five to seven years . . .
Up until the mid-1990s, the “state of the art” was that old rubber-band-wound and balata-covered ball that spun like crazy but went out of round if you looked at it wrong. While many give Titleist and its Pro V1 franchise credit for the revolution to multi-piece ball construction and technologies, history shows that Spalding was ahead of them in this area with their early work with the Top Flite and Tour Edition lines. But it was Mark O’Meara winning both the Masters and U.S. Open in 1998 playing the revolutionary Strata ball that triggered the entire ball industry to abandon the old rubber band ball and pursue these new multi-piece technologies.

Since then, there is no question that continual strides have been made in golf ball technologies, as these rocket scientist engineers explore and optimize every element of the ball, from core properties to cover properties to dimple aerodynamics. I’ll be the first to admit that the most brilliant and technologically advanced engineers are plying their craft in the ball segment of the industry.

That’s why I believe what we’ll see come out of this next half-decade of research and development is an approach to golf ball performance that will surprise us all. It seems totally realistic that these brainiacs will figure out how to make golf balls that optimize distance performance at various clubhead speeds. I have complete confidence they can figure out how to make a ball that meets the new standards at the highest swing speeds, while not causing the 90-95 mph clubhead player to lose even a yard.

In fact, it wouldn’t surprise me at all to see the ball brands come up with a fitting matrix to fit the golf ball to your exact swing speed, so that instead of the average golfers losing distance, we would actually gain some. Those major brands’ line-ups could be as thorough in fitting the exact ball to your swing speed as we find the fitting bays doing so with shafts.

It will be fun and interesting to watch, that’s for sure.

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Photos from the 2024 Wells Fargo Championship

Published

16 hours ago

May 7, 2024

GolfWRX Staff

GolfWRX is live this week at the Wells Fargo Championship as a field of the world’s best golfers descend upon Charlotte, North Carolina, hoping to tame the beast that is Quail Hollow Club in this Signature Event — only Scottie Scheffler, who is home awaiting the birth of his first child, is absent.

From the grounds at Quail Hollow, we have our usual assortment of general galleries and WITBs — including a look at left-hander Akshay Bhatia’s setup. Among the pullout albums, we have a look inside Cobra’s impressive new tour truck for you to check out. Also featured is a special look at Quail Hollow king, Rory McIlroy.

Be sure to check back throughout the week as we add more galleries.

General Albums

2024 Wells Fargo Championship – Monday #1

WITB Albums

Pullout Albums

New Cobra equipment truck – 2024 Wells Fargo Championship

See what GolfWRXers are saying about our Wells Fargo Championship photos in the forums.

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SuperStroke acquires Lamkin Grips

Published

2 days ago

May 6, 2024

GolfWRX Staff

SuperStroke announced today its purchase of 100-year-old grip maker Lamkin Grips, citing the company’s “heritage of innovation and quality.”

“It is with pride and great gratitude that we announce Lamkin, a golf club grip brand with a 100-year history of breakthrough design and trusted products, is now a part of the SuperStroke brand,” says SuperStroke CEO Dean Dingman. “We have always had the utmost respect for how the Lamkin family has put the needs and benefits of the golfer first in their grip designs. If there is a grip company that is most aligned with SuperStroke’s commitment to uncompromised research, design, and development to put the most useful performance tools in the hands of golfers, Lamkin has been that brand. It is an honor to bring Lamkin’s wealth of product innovation into the SuperStroke family.”

Elver B. Lamkin founded the company in 1925 and produced golf’s first leather grips. The company had been family-owned and operated since that point, producing a wide array of styles, such as the iconic Crossline.

According to a press release, “The acquisition of Lamkin grows and diversifies SuperStroke’s proven and popular array of grip offerings with technology grounded in providing golfers optimal feel and performance through cutting-edge design and use of materials, surface texture and shape.”

CEO Bob Lamkin will stay on as a board member and will continue to be involved with the company.

“SuperStroke has become one of the most proven, well-operated, and pioneering brands in golf grips and we could not be more confident that the Lamkin legacy, brand, and technology is in the best of hands to continue to innovate and lead under the guidance of Dean Dingman and his remarkably capable team,” Lamkin said.

Related: Check out our 2014 conversation with Bob Lamkin, here: Bob Lamkin on the wrap grip reborn, 90 years of history

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Tour Rundown: Pendrith, Otaegui, Longbella, and Dunlap soar

Published

2 days ago

May 6, 2024

Ronald Montesano

Take it from a fellow who coaches high school golf in metro Toronto: there’s plenty of great golf played in the land of the maple leaf. All the greats have designed courses over the USA border: Colt, Whitman, Ross, Coore, Mackenzie, Doak, as well as the greatest of the land, Stanley Thompson. I’m partial to him, because he wore my middle name with grandeur. Enough about the architecture, because this week’s Tour Rundown begins with a newly-minted, Canadian champion on the PGA Tour. Something else that the great white north is known for, is weather. It impacted play on three of the world’s tours, forcing final-round cancellations on two of them.

It was an odd week in the golf world. The LPGA and the Korn Ferry were on a break, and only 13/15 of the rounds slated, were played. In the end, we have four champions to recognize, so let’s not delay any longer with minutiae about the game that we love. Let’s run it all down with this week’s Tour Rundown.

PGA Tour: TP takes TS at Byron’s place

The 1980s was a decade when a Canadian emergence was anticipated on the PGA Tour. It failed to materialize, but a path was carved for the next generation. Mike Weir captured the Masters in 2003, but no other countrymen joined him in his quest for PGA Tour conquest. 2024 may herald the long-awaited arrival of a Canadian squad of tour winners. Over the past few years, we’ve seen Nick Taylor break the fifty-plus year dearth of homebred champions at the Canadian Open, and players like Adam Hadwin, Corey Conners, Adam Svennson, and Mackenzie Hughes have etched their names into the PGA Tour’s annals of winners.

This week, Taylor Pendrith joined his mates with a one-shot win at TPC Craig Ranch, the home of the Byron Nelson Classic. Pendrith took a lead into the final round and, while the USA’s Jake Knapp faltered, held on for the slimmest of victories. Sweden’s Alex Noren posted six-under 65 on Sunday to move into third position, at 21-under par. Ben Kohles, a Texan, looked to break through for his first win in his home state. He took the lead from Pendrith at the 71st hole, on the strength of a second-consecutive birdie.

With victory in site, Kohles found a way to make bogey at the last, without submerging in the fronting water. His second shot was greenside, but he could not move his third to the putting surface. His fourth was five feet from par and a playoff, but his fifth failed to drop. Meanwhile, Pendrith was on the froghair in two, and calmly took two putts from 40 feet, for birdie. When Kohles missed for par, Pendrith had, at last, a PGA Tour title.

360° and in!

A nervy par save by @TaylorPendrith to remain one back as he seeks his first PGA TOUR victory @CJByronNelson. pic.twitter.com/LVFXUSidSg

— PGA TOUR (@PGATOUR) May 5, 2024

DP World Tour: China Open in Otaegui’s hands after canceled day four

It wasn’t the fourth round that was canceled in Shenzhen, but the third. Rains came on Saturday to Hidden Grace Golf Club, ensuring that momentum would cease. Sunday would instead be akin to a motorsports restart, with no sense of who might claim victory. Sebastian Soderberg, the hottest golfer on the Asian Swing, held the lead, but he would slip to a 72 on Sunday, and tie for third with Paul Waring and Joel Girrbach. Italy’s Guido Migliozzi completed play in 67 strokes on day three, moving one shot past the triumvirate, to 17-under par.

It was Spain’s Adrian Otaegui who persevered the best and played the purest. Otaegui was clean on the day, with seven birdies for 65. Even when Migliozzi ceased the lead at the 10th, Otaegui remained calm. With everything on the line, Migliozzi made bogey at the par-five 17th, as his principal competitor finished in birdie. To the Italian’s credit, he bounced back with birdie at the last, to claim solo second. The victory was Otaegui’s fifth on the DP World Tour, and first since October of 2022.

.@adrianotaegui birdies the 16th to tie the lead at -17 ?#VolvoChinaOpen pic.twitter.com/p4tfE5DRJa

— DP World Tour (@DPWorldTour) May 5, 2024

PGA Tour Americas: Quito’s rains gift title to Longbella

Across the world, superintendents and their staffs will do anything to prepare a course for play. Even after fierce, nightime rains, the Quito TG Club greeted the first four groups on Sunday. The rains worsened after 7 am, however, and the tour was forced to abort the final round of play. With scores reverting to Saturday’s numbers, Thomas Longbella’s one-shot advantage over Gunn Yang turned into a Tour Americas victory.

64 held the opening-day lead, and Longbella was not far off, with 66. Yang jumped to the top on day two, following a67 with 66. He posted 68 on day three, and anticipated a fierce, final-round duel for the title. As for Longbella, he fought off a ninth-hole bogey on Saturday with six birdies and a 17th-hole eagle. That rare bird proved to be the winning stroke, allowing Longbella to edge past Yang, and secure ultimate victory.

.@TBalla21 eagles 17, shoots 65 on Saturday to take a one-shot lead into the final round of the KIA Open. pic.twitter.com/TTOL2LxSdh

— PGA TOUR Americas (@PGATOURAmericas) May 4, 2024

PGA Tour Champions: Dunlap survives Saturday stumble for win

Scott Dunlap did not finish Saturday as well as he might have liked. After beginning play near Houston with 65, Dunlap made two bogeys in his final found holes on day two, to finish at nine-under par. Hot on his heels was Joe Durant, owner of a March 2024 win on PGA Tour Champions. Just behind Durant was Stuart Appleby, perhaps vibing from his Sunday 59 at Greenbrier on this day in 2010. Neither would have a chance to track Dunlap down.

The rains that have forced emergency responders into action, to save hundreds of lives in the metro Houston area, ended hopes for a third day of play at The Woodlands. Dunlap had won once previously on Tour Champions, in 2014 in Washington state. Ten years later, Dunlap was the fortunate recipient of a canceled final round, and his two days of play were enough to earn him TC victory number two.

Off the green? No worries for @ScottDu12500063

8-under solo leader @InsperityInvtnl pic.twitter.com/hoj5OujL5C

— PGA TOUR Champions (@ChampionsTour) May 4, 2024

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