Equipment
Toulon Golf reimagines its roots with Small Batch Dogwood putter release
Sean Toulon is returning to the roots he established in 2015 with Toulon Design expanding on the initial vision of premium milled putters with the new Toulon Golf.
With this third iteration of the company, channeling the spirit of a smaller, boutique manufacturer of high-end golf clubs, Toulon — who retired from his role as Senior Vice President at Callaway and GM of Odyssey in July — will leverage Callaway’s manufacturing capabilities and efficiencies in something of a “best of both worlds” scenario.
Material and budgetary constraints will take a back seat to unique products (not just putters!) of the highest quality that seamlessly blend art and science, Toulon, who has licensed the Toulon name back from Callaway, told GolfWRX. The industry veteran indicated small quantities and atypical processes will be standard operating procedures for the new Toulon offerings. An example of this: The company plans to utilize paints only found in Italian hypercars and aerospace construction methodologies.
With respect to the products, while larger ambitions are being kept close to the vest, GolfWRX learned the company plans a series of limited “Small Batch” releases over the next year, beginning with the Small Batch Dogwood putter, which is available today via the Toulon Golf website.
Small Batch Dogwood
In addition to refining the putter’s appearance, sound and feel were paramount for Toulon and company in crafting what he calls “the quintessential blade putter.”
The Small Batch Dogwood is manufactured from 904L stainless steel, the same material used by Rolex in crafting its watches.
The milling process is long, difficult, and requires special tooling, but according to Toulon, worth it because of the polish and unique feel it creates.
Complementing the heel-to-toe arc, a double-shelf back flange is featured in the putter’s traditional pintail design. Toulon has elected to widen the body of the putter slightly and craft “a little more aggressive” second step in the design.
The hours-long slow machining process concludes with hand polishing of the Midnight Brilliant Black finish for a unique depth and luster.
Toulon completes the design with its Super Fine Double Fly face mill, precisely tuned for sound and feel, a gentle flow neck, and intricate sole engraving.
Toulon Golf Small Batch Dogwood specs
- Material: 904L stainless
- Face Mill: Super Fine Double Fly
- Finish: Midnight Brilliant Black PVD
- Grip: Toulon Special Midsize Pistol
- Head Weight: 350 grams
- Toe Hang: 57 degrees
- Loft: 3 degrees
- Lie: 70 degrees
- Shaft: Chrome steel
- Headcover: Small Batch Leather
Pricing and availability
The Small Batch Dogwood is available for purchase now via the company’s website — ToulonGolf.com.
Supply is extremely limited with only 75 available worldwide. The price is $2,000, and a strict one-per-customer policy will be enforced.
Small Batch Dogwood goes live tomorrow at 12PM EST. We will provide the link for purchase at that time. Dogwood will be available in extremely limited quantities. First come, first served ?
?: @TheGolfHawk1 pic.twitter.com/AYQc6M10xr
— Toulon Design (@toulondesign) August 23, 2023
More on Toulon Golf
Sean Toulon will be joined in the venture by his son Tony, who has departed Odyssey Golf, and entrepreneur Toru Kamatari, who has helped multiple golf brands enter Asian markets and is now poised to assist Toulon Design in this capacity.
Beyond the aforementioned Small Batch releases of Toulon designs, the company plans to collaborate with Callaway, beginning in 2024.
Stay tuned to ToulonGolf.com and GolfWRX for details.
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Whats in the Bag
Kevin Streelman WITB 2024 (April)
- Kevin Streelman what’s in the bag accurate as of the Zurich Classic.
Driver: Titleist TSR3 (10 degrees, D1 SureFit setting)
Shaft: Fujikura Ventus TR Black 6 X
3-wood: Titleist TSR3 (15 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus Blue 8 X
5-wood: Ping G (17.5 degrees)
Shaft: Graphite Design Tour AD DI 10 X
Irons: Wilson Staff Model CB (4-9)
Shafts: Project X 6.5
Wedges: Wilson Staff Model (48-08, 54-08), Titleist Vokey Design WedgeWorks (58-L @59)
Shafts: Project X 6.5 (48), True Temper Dynamic Gold Tour Issue S400 (54, 58)
Putter: Scotty Cameron TourType SSS TG6
Grips: Golf Pride Tour Velvet
Ball: Titleist Pro V1x
Check out more in-hand photos of Kevin Streelman’s clubs here.
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Equipment
Choose Your Driver: Which 2012 driver was your favorite?
The year was 2012. Gangnam Style ruled supreme, its infectious beats and ludicrous horse-riding dance moves hypnotizing us with their stupidity. Everyone was talking about the Mayan calendar, convinced that the end of days was near. Superheroes soared on the silver screen, with the Avengers assembling in epic fashion. Katniss Everdeen survived The Hunger Games. And the memes! The memes abounded. Grumpy Cat triumphed. We kept calm and carried on.
In much the same way that automotive enthusiasts love classic cars, we at GolfWRX love taking a backward glance at some of the iconic designs of years past. Heck, we love taking iconic designs to the tee box in the present!
In that spirit, GolfWRX has been running a series inspired by arguably the greatest fighting game franchise of all time: Mortal Kombat. It’s not “choose your fighter” but rather “choose your driver.”
Check out some of the standout combatants of 2012 below.
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Nike VRS
Often harshly critiqued during its years releasing golf equipment (right, Phil Mickelson?), Nike’s tenure in the club-and-ball business gets a gloss of nostalgic varnish, with many of its iron and putter designs continuing to attract admirers. Among the company’s driver offerings, the 2012 VRS — or VR_S, if you will — drew high marks for its shaping and toned-down appearance. The multi-thickness, NexCOR face was no joke either.
Check out our coverage from 2012 here.
Callaway RAZR Fit
Callaway’s first foray into moveable weight technology (married with its OptiFit hosel) did not disappoint. With a carbon fiber crown, aerodynamic attention to detail, and variable and hyperbolic face technologies, this club foreshadowed the tech-loaded, “story in every surface” Callaway drivers of the present, AI-informed design age.
Check out our coverage from 2012 here.
Cleveland Classic 310
Truly a design that came out of left field. Cleveland said, “Give me a persimmon driver, but make it titanium…in 460cc.” Our 2012 reviewer, JokerUsn wrote, “I don’t need to elaborate on all the aesthetics of this club. You’ve seen tons of pics. You’ve all probably seen a bunch in the store and held them up close and gotten drool on them. From a playing perspective, the color is not distracting. It’s dark enough to stay unobtrusive in bright sunlight…Even my playing partners, who aren’t into clubs at all…commented on it saying it looks cool.” Long live!
Check out our coverage from 2012 here.
Titleist 910
While there’s no disputing Titleist’s “Titleist Speed” era of drivers perform better than its 2010s offerings, sentimentality abounds, and there was something classically Titleist about these clubs, right down to the alignment aid, and the look is somewhere between 983 times and the present TS age. Representing a resurgence after a disappointing stretch of offerings (907, 909), The 910D2 was a fairly broadly appealing driver with its classic look at address and classic Titleist face shape.
Check out our coverage from 2012 here.
TaylorMade RocketBallz
The white crown. The name. You either loved ‘em or you hated ‘em. TaylorMade’s 2012 offering from its RocketBallz Period boasted speed-enhancing aerodynamics and an Inverted Cone Technology in the club’s titanium face. Technology aside, it’s impossible to overstate what a departure from the norm a white-headed driver was in the world of golf equipment.
Check out our coverage from 2012 here.
Ping i20
Long a quietly assertive player in the driver space, Ping’s i20 was more broadly appealing than the G20, despite being a lower-launch, lower-spin club. Ping drivers didn’t always have looks that golfer’s considered traditional or classic, but the i20 driver bucked that trend. Combining the classic look with Ping’s engineering created a driver that better players really gravitated toward. The i20 offered players lower launch and lower spin for more penetrating ball flight while the rear 20g tungsten weights kept the head stable. Sound and feel were great also, being one of the more muted driver sounds Ping had created up to that time.
Check out our coverage from 2012 here.
GolfWRXers, let us know in the comments who “your fighter” is and why!
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Equipment
Coolest thing for sale in the GolfWRX Classifieds (4/29/24): Krank Formula Fire driver with AutoFlex SF505 shaft
At GolfWRX, we are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways.
It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.
Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a Krank Formula fire driver with AutoFlex SF505 shaft.
From the seller: (@well01): “Krank formula fire 10.5 degree with AUtoflex SF505. $560 shipped.”
To check out the full listing in our BST forum, head through the link: Krank Formula Fire driver with AutoFlex SF505 shaft
This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules
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DPL
Sep 8, 2023 at 1:24 pm
AWW is spot on. No one would notice the difference between the 2. Itts a complete copy of the Cameron Studio.
Aj
Aug 28, 2023 at 5:20 pm
Why on earth do you all buy putters with some other dudes name stamped on it?
Pat
Aug 30, 2023 at 11:08 am
Don’t all putters have some ones name on it?
Pat
Aug 30, 2023 at 11:13 am
PXG
PIng
Cameron
Toulon
Benttinardi
I guess Odyssey is an exception.
Sean
Aug 25, 2023 at 3:37 pm
I can’t wait to buy this putter
Tony
Aug 27, 2023 at 4:13 pm
Same here dad
AWW
Aug 24, 2023 at 2:20 pm
Scotty Cameron California Coronado – Interchangeable weights and same quality.
1/10th the price!
V
Aug 24, 2023 at 3:38 pm
Not the same quality at all
Guh
Aug 25, 2023 at 11:01 am
Lol what does that even mean? No its not
Duh
Aug 25, 2023 at 4:23 pm
Correct. It’s NOT the same quality.
B
Aug 24, 2023 at 1:59 pm
$2000.00 for a putter?