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Callaway introduces new Great Big Bertha lineup

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Callaway Golf has today unveiled its new Great Big Bertha family of clubs.

The ultra-premium lineup includes driver, hybrids, fairway woods and irons, with all hitting retail on November 11, 2022.

In contrast to the Rogue ST line, Callaway envisions the GBB family as a more targeted product that will appeal to a smaller audience of slower swing speed players looking for easier distance.

Great Big Bertha Driver

Engineered with an ultra-lightweight design in design for unmatched distance characteristics, the Great Big Bertha driver is nearly 30g lighter than the Rogue ST MAX driver.

To increase MOI, Callaway engineers paired a lightweight Triaxial Carbon Crown with a Forged Carbon Sole. With all this discretionary weight, the engineers moved the CG lower and deeper in a bid to enhance forgiveness, while the steel sole plate is designed to make it easier to hit a draw.

The driver includes a Jailbreak Speed Frame that is powered by A.I. in design for enhanced horizontal and torsional stability. All this stability bids to promote increased ball speed across the face.

In addition, Callaway has now included spin optimization in its industry-leading A.I. face technology. The new formula bids to increase ball speed while lowering spin to increase total distance.

  • Available Lofts: 9°, 10.5°, 12°
  • Pricing: $699.99

Great Big Bertha Irons

By leveraging materials that are typically reserved for drivers, Callaway generated up to 96g of discretionary weight and precisely repositioned this saved weight in their new irons in design to increase launch and forgiveness.

The Great Big Bertha iron features the thinnest titanium face the brand has ever used in an iron. On top of that, it’s also the lightest. In addition, the Commercially Pure Grade 4 (CP4) Titanium body flexes more at impact than traditional steel and works together with the thinner face in a bid to transfer more energy to the ball.

The Tungsten Speed Cartridge features up to 145g of high-density tungsten, which is designed to provide increased speed and launch by giving Callaway the deepest center of gravity they’ve ever achieved in an iron. This level of tungsten is a 133% increase over Rogue ST Max and the most ever in a Callaway iron.

The forged titanium face is optimized to increase speed and improve spin consistency, while the brand’s urethane microspheres bid to enhance sound and deliver a softer feel while still allowing the face to flex for more ball speed.

  • Available Lofts: 4-SW
  • Pricing: $449.99/stick

Great Big Bertha Fairway Woods

Featuring a titanium face and body, 53% of the total head weight of the Great Big Bertha Fairway Woods is made up of discretionary weight. This weight savings enabled Callaway to create a larger, more forgiving footprint and an ultra-low CG that steel does not allow.

The titanium face is uniquely optimized for each fairway wood head through A.I. for enhanced ball speed and spin consistency in a powerful design. Callaway’s Jailbreak with Batwing Technology pushes stiffness to the perimeter while still allowing the face to flex for high ball speeds across the face.

The fairway woods feature a lighter, stronger triaxial carbon crown that saves a significant amount of weight. The Forged Carbon sole also aids in weight savings and relocates the CG in design to create a slight draw bias. With all this discretionary weight, Callaway engineers also leveraged 50g of internal tungsten and a 15g steel plate on the sole in order to create an easier, higher launch.

  • Available Lofts: 3w, 5w, 7w, 9w
  • Pricing: $499.99 each

Great Big Bertha Hybrids

In their Great Big Bertha hybrids, Callaway engineers leveraged a titanium face and body, resulting in 100g of discretionary saved weight. After extensively reviewing performance characteristics, this weight was then redistributed in design to enhance ball speed, improve forgiveness, and promote an easy launch.

The titanium face has been uniquely optimized through A.I. in a bid to enhance ball speed and spin consistency in a hybrid construction, especially on off-center hits. And for the first time ever in a hybrid, the A.I. designed Jailbreak with Batwing Technology seeks to increase stiffness in the perimeter while allowing the face to flex for high ball speeds across the face.

In addition, a lighter, stronger Triaxial Carbon Crown saves significant weight vs. a traditional steel crown. The Forged Carbon sole plate also aids in weight savings and relocates the CG in design to create a slight draw bias. All this saved weight is then meticulously redistributed to promote high launch and more forgiveness.

With the substantial amount of discretionary weight available from titanium, Callaway engineers also redistributed up to 78g of weight between internal tungsten and the sole plate in a bid to promote faster ball speeds and a higher launch.

  • Available Lofts: 3H, 4H, 5H, 6H, 7H, 8H
  • Pricing: $449.99 each
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Gianni is the Managing Editor at GolfWRX. He can be contacted at [email protected].

14 Comments

14 Comments

  1. Jason

    Oct 27, 2022 at 7:24 am

    Kudos Callaway marketing and pricing departments! You have ensured that I will never consider buying a new Callaway club. Pricing is an absolute joke.

  2. Jason

    Oct 27, 2022 at 7:22 am

    Kudos Callaway marketing and pricing departments! You have ensured that I will never consider buying a new Callaway club.. Pricing is an absolute joke.

  3. Ned

    Oct 27, 2022 at 5:49 am

    Shades of PXG there’s no way any club is worth 2-3 times any other club out there. I can see a massive sale in 6 months or so.

  4. ericsokp

    Oct 26, 2022 at 8:06 pm

    At these prices I’m going to go out on a limb and predict that these will be taking up a lot of shelf space about this time next year.

  5. Jim

    Oct 26, 2022 at 1:55 pm

    The pricing on these is completely out of control. Who would pay $450 per iron? And $700 for a driver. You can buy much better clubs even within their own lineup for much less money. The cost of golf lately is not only out of control but is going to drive people away from the sport, not to mention the club manufacturers as most sane people will look to the used market instead. Between golf clubs and cars the prices are too high for most people to afford. When is too much too much for these companies?!

  6. James Sparks

    Oct 26, 2022 at 12:11 pm

    Agree the prices are out of control

  7. Dunce

    Oct 26, 2022 at 9:57 am

    You’d be better off taking the money you’d spend on these and put it towards lessons.

  8. Garrett D

    Oct 25, 2022 at 10:55 pm

    Callaway is kind of lame-Ooooo.

    I’ll take my Mizuno, Srixon, and Titleist any day over their stuff. I could probably buy 3 full sets for one of their ridiculously overpriced game-improvement sets.

    If I see someone w these clubs, in my head I will think to myself this person is trying to cheat the game no matter what the cost. Practice, not purchase.

  9. Sef

    Oct 25, 2022 at 7:56 pm

    In a bid to do this, bids to do that, can I lend you a thesaurus brother?

  10. geohogan

    Oct 25, 2022 at 7:42 pm

    Just bought six club set, JPX919 on ebay for less than $300 with graphite shafts.

    Now that is a “forgiving” set of clubs.

  11. Bryan

    Oct 25, 2022 at 1:03 pm

    $450 per iron is insane! Almost feel like this is being released at this price so when their next flagship line comes out and is only priced at $300 an iron people will think it’s a bargain. Or not.

  12. Geno4952

    Oct 25, 2022 at 11:00 am

    So…. without adding an overpriced putter to the lineup, woods and irons would cost me… $5299.89 plus tax. (8% in NY state). ARFKM??? Might as well add in the lawyer cost for the divorce as well.
    And they want to bring more young people into the game. Come on Suzie… we’re going to the bank to get a loan for your new clubs. This is definitely getting ridiculous.

  13. Zach

    Oct 25, 2022 at 9:13 am

    These prices are getting out of hand. Who’s going to pay that much for game improvement irons?

    • Brandon

      Oct 25, 2022 at 10:15 pm

      Rich Asians who don’t want another set of Honma Berres or XXIO. Pretty much the only market I see for these.

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Whats in the Bag

Bud Cauley WITB 2024 (February)

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  • Bud Cauley WITB accurate as of the Cognizant Classic.

Driver: Titleist TSR2 (9 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus Black 6 X

3-wood: Titleist TSR3 (15 degrees, D4 SureFit setting)
Shaft: Aldila

5-wood: Titleist TSi2 (18 degrees, A1 SureFit setting)
Shaft: Aldila Rogue Black 130 MSI 80 TX

Irons: Titleist T200 (4), Titleist 620 MB (5-9)
Shafts: True Temper Dynamic Gold Tour Issue

Wedges: Titleist Vokey Design SM10 (46-10F, 52-12F, 56-14F), Vokey Design WedgeWorks (60-K)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: Scotty Cameron Prototype

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1

See more in-hand photos of Bud Cauley’s clubs here.

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Whats in the Bag

Maverick McNealy WITB 2024 (February)

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  • Maverick McNealy WITB accurate as of the Cognizant Classic.

Driver: TaylorMade Qi10 (10.5 degrees)
Shaft: Graphite Design Tour AD XC 6 TX

3-wood: TaylorMade Stealth 2 (16.5 degrees)
Shaft: Fujikura Ventus Black 7 X

7-wood: TaylorMade Stealth 2 (21 degrees)
Shaft: Fujikura Ventus Red 8 X

Irons: TaylorMade P7TW (3-9)
Shafts: True Temper Dynamic Gold Tour Issue X100

Wedges: Titleist Vokey Design SM10 (46-10F, 50-08F, 54-08M), Vokey Design WedgeWorks (58-L)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putters: Toulon Stanford MM Custom, Odyssey Ai-One Milled Stanford

Ball: Titleist Pro V1x

Grips: Golf Pride MCC

Check out more in-hand photos of McNealy’s clubs here.

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Equipment

Jake Knapp discusses why he opts for a mini driver instead of a 3-wood

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The following is an excerpt from a piece we filed for PGATour.com’s Equipment Report. Head on over there for the full story, which also includes the Mexico Open winner discussing how he configures his PXG irons set up. 

Knapp may be a Tour rookie, but he’s experienced enough to know what works for him. And it’s not a 3-wood.

“I put in a 3-wood every once in a while, but I was just never able to find one that I loved,” Knapp told GolfWRX.com on Tuesday. “Three woods, in general, I just hit on the bottom of the face. They spin a lot and don’t go anywhere.”

Rather than using a fairway wood, Knapp goes with a TaylorMade BRNR Mini Driver that has 13.5 degrees of loft. The club complements his 9-degree Ping G425 LST driver.

During a fitting session in Oklahoma last year, Knapp told his fitter he was looking for a club that goes 286 yards, and his first three shots with the mini driver went between 285 and 290.

“It’s just an easier club to hit than a 3-wood,” Knapp explained. “It spins more off the ground, but I don’t need it off the ground too often. And from 270+ yards away, you’re not really trying to be too precise. You’re just trying to get it up around the green most of the time. So, for me, it’s really just a tee club and kind of a fairway finder for me.”

Read more here and check out Jake Knapp’s full WITB below.

Driver: Ping G425 LST (9 degrees @7.5)
Shaft: Project X HZRDUS T1100 75 6.5

Mini driver: TaylorMade BRNR Mini Driver (13.5 degrees)
Shaft: Project X HZRDUS T1100 95 6.5

Irons: Srixon ZU85 (2), PXG 0311 X (4), PXG 0211 ST (5-PW) 
Shafts: Mitsubishi Tensei White Hybrid 100 TX (2), KBS Tour C-Taper 130 X (4-PW)

Wedges: PXG 0311 Sugar Daddy II (52-10), Titleist Vokey Design SM9 (56.5-10S), WedgeWorks (60-T @61)
Shafts: KBS Tour C-Taper 130 X (52, 56), Nippon N.S. Pro Modus3 WV 125

Putter: TaylorMade Spider Tour Double Bend
Grip: SuperStroke Zenergy Tour SGP 1.0

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1 Left Dot

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