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2021 Callaway Apex Launch Day Report: Everything you need to know about the new equipment from Callaway

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Today was the official launch day of the all-new Callaway Apex line of irons along with the newest Apex hybrids. To summarize the newest releases, Callaway is packing their Apex line full of technology and premium materials, with the irons using large amounts of tungsten to boost MOI and the hybrids using a new form of Jailbreak called “Velocity Blades” to stiffen the frame and create faster ballspeeds.

If are looking for in-depth information, on the ins and outs of the new designs and the technology that makes them possible, check out our full launch pieces below.

New Callaway 2021 Apex, Apex Pro, and Apex DCB irons: Could this be the best Apex launch ever?

2021-callaway-apex-irons

2021-callaway-apex-pro-21-irons

The new 2021 Callaway Apex Forged irons were created with one goal in mind: optimization, not only across the set, but into each specific iron. For the first time, Callaway used A.I to design its patented Flash Face Cup, which in previous applications created a face that was not only fast but extremely forgiving.

In this update, the focus was on control and “spin robustness,” which is an awesome way to say spin optimization. Callaway was able to not only increase ball speeds and forgiveness across the face, but with a new weighting configuration, also able to control and optimize spin.

Each iron face is tuned to complement the loft (i.e. long irons = high launch/low spin, mid irons = mid launch/mid spin, short irons = lower launch/higher spin).

New for 2021: Callaway Apex and Apex Pro hybrids

The Apex hybrids from Callaway (like the woods) feature Jailbreak A.I. Velocity Blades that are engineered to increase vertical stiffness near the club’s sole in design to create more speed low on the face where players often mishit their hybrids.

The A.I. Blades aim to allow the face cup to flex on the crown to promote better spin rate consistency and contain bars spread to encourage torsional stiffness and create added forgiveness across the clubface.

Perspectives from the GolfWRX forums

  • rsh0308 said: “I love the Pros. Not sure if this was covered, but how would someone blend the Apex and Pro from 6-7?…The Apex has like 3 degree steps with a 26.5* 6-iron and then a 33* 7-iron in the Pro?…The WRX story says split is between the 7/8 but it’s still a 6.5* gap….That’s like 2 clubs?”
  • BogeyTime13 replied: “I am wondering this as well. But if you look at the spec sheet it appears that there is no change in the loft (or length) for the Apex Pros or the Apex 21s in the combo set. Does that mean they should be around the same distance ? If so, can you break it anywhere you want in the set?”…”I hit both heads today at the store and they were amazing. Barely lost any distance on thin shots (which is my miss) and was shocked at how good the dispersion was. Really want to break the set at the 6 or 7. Here’s hoping you can!”
  • Imp says: “I’ve always had some kind of nit on the older Callaway iron offerings (and even after hitting them)… yet this one appeals to me a bit more. I’ll have to see how they feel.”
  • Homerun2Birdie writes: “I’m gonna have to see some awful first impressions of the Pro’s to not buy a set of those sight unseen. Ya’ll can wait out the TCB if you like, but I might just buy two sets of the Pro’s because not really sure what more you could ask for in an iron, and who knows when we’ll see one like this again haha.”

More from the GolfWRX forums

GolfWRX’s resident equipment tester, Brian Knudson of the Club Junkie podcast, had this to say

Apex iron (standard): Soft feel with almost no click at impact. Ball flies flatter than I expected but still goes a long way. Very straight with misses having less curvature and staying online very well. Off-center shots carry decently but slightly more drop off. Seems to be pretty low spin—even shots flared right had a flatter trajectory.

Apex Pro hybrid: Nice metallic sound at impact and face is responsive. Ball had higher trajectory—not as flat as previous Apex hybrids. Misses were good, slightly better than expected for a pro hybrid. Thin shots still got up and carried well.

Here’s what the biggest YouTube testers and reviews have to say on the newest Callaway Apex line

And on Instagram

From the Twitterverse

Have you had a chance to hit anything in the Callaway Apex line yet? What are your initial impressions? Let us know in the comments!

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4 Comments

4 Comments

  1. jgpl001

    Jan 13, 2021 at 8:18 am

    The Apex Pro looks really good

    A lot of very good irons out there for 2021, now if only we had Covid gone to go out and enjoy them……

    • Jon

      Jan 13, 2021 at 9:26 am

      Why can’t you go out and enjoy them in the outdoors?

      • Roy

        Jan 13, 2021 at 2:19 pm

        because some states still have golf courses shut down

        • jgpl001

          Jan 14, 2021 at 6:27 am

          Indeed…..very depressing, we are under level 5 lockdown, probably until mid March…….

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Whats in the Bag

Jordan Spieth’s winning WITB 2021 Valero Texas Open

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Jordan Spieth what’s in the bag accurate as of the Valero Texas Open.

Driver: Titleist TSi3 (10 degrees)
Shaft: Fujikura Ventus Blue 6 X

3-wood: Titleist TS2 (15 degrees)
Shaft: Fujikura Ventus Blue 7 X

Hybrid: Titleist 818 H2 (21 degrees)
Shaft: Graphite Design Tour AD DI 95 X Hybrid

Irons: Titleist T100 (4-9)
Shafts: True Temper Project X 6.5

Wedges: Titleist Vokey Design SM8 (46-10F, 52-08F, 56-10S), Vokey Proto (60-T)
Shafts: True Temper Project X 6.0 (6.5 in 46)

 

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A post shared by Aaron Dill (@vokeywedgerep)


Putter: Scotty Cameron Circle T 009
Grip: SuperStroke Traxion Flatso 1.0

Grips: SuperStroke S-Tech

Ball: Titleist Pro V1x

 

 

 

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Equipment rewind: A deep dive into the Cleveland HiBore driver legacy

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I have always been fascinated by product development, specifically the development of unconventional products. Now in the world of golf clubs, one of the most unconventional designs ever introduced was the Cleveland HiBore driver, which during its lifespan, experienced tremendous success through a number of generations, including the HiBore XL, XLS, and finally, the Monster XLS, which, as you may remember, hid the acronym “MOI” on the sole, alluding to its massive level of forgiveness.

As a golfer, I played the original HiBore, along with the XL Tour for a period of time and was always curious about the story behind the “scooped out crown.” In a search for answers, I reached out to Cleveland-Srixon to get the lowdown on the HiBore and discuss where it sits in the pantheon of drivers.

Ryan Barath: Considering how engineers are continuing to do everything they can to increase MOI and push the center of gravity low and deep in driver heads, it feels like the original HiBore and the subsequent models were well ahead of their time from a design perspective. 

It makes logical sense the best way to save weight from the crown is to make the crown “disappear” compared to traditionally shaped drivers, am I correct in assuming that?

Cleveland design team: You nailed it.

At the time of the HiBore, there were really only two solutions to create a low and deep center of gravity:

    1. Make the crown lighter – by either replacing the crown with a lighter-weight material such as a graphite composite or magnesium or by thinning out the material on the crown. Thinner crowns were possible thanks to advances in casting technology and using etching techniques to remove material.
    2. Make the driver shallower – this change in geometry created a very forgiving low profile design, but the downside to this was that you ended up with a very small face that looked intimidating compared to the larger-faced drivers on the market.

The HiBore took a new approach and inverted the crown geometry so that all the crown weight was moved lower. By inverting the crown the HiBore design allowed for a very long and flat sole, therefore there was space in the head that was really low and deep to put the weight.

The HiBore was really the first driver to eliminate, or nearly eliminate the tapered skirt. Almost every modern driver in the market is inspired by the HiBore in that respect. It was a two-part solution where we lowered the weight of the crown and simultaneously created a low/deep location to put any extra mass.

The lower and deeper CG of the HiBore improved launch conditions significantly, but also made the driver much more consistent across the entire face. The deep CG increased MOI resulting in tighter dispersion since the sweet spot was in the center of the face. Misses both low and high performed exceptionally as opposed to having a small hot spot high on the face.

RB: In every conversation I have ever had with engineers, there is always this give-and-take mentality from a design perspective to get to the final iteration. Was there anything that was given up or sacrificed for overall performance with this design?

Cleveland design team: The hardest part about the HiBore design was the sound. Prior to the HiBore, internal ribbing in a hollow golf club head was nearly unheard of. To make the HiBore sound acceptable, we had to design a ribbing structure to control the sound and design an entirely new manufacturing process to produce those internal ribs. To this day, most drivers include some form of internal ribbing to control sound or improve ball speed and that ribbing technology can be traced back to the HiBore.

In terms of tradeoffs, the major one was the low spin nature of the driver made it more difficult for low spin players to use. If a golfer is already low spin, this club would be too low and drives would just fall out of the air. Low spin golfers tend to be low spin because they hit the ball high on the face. Since we lowered the sweet spot, a high face impact was further from the sweet spot so ball speed fell as compared to a higher CG driver. Fortunately for us, in that era most golfers were fighting too much spin or way too much spin, this wasn’t a real issue.

RB: Do you have any final words on the HiBore drivers and the legacy they have left behind?

Cleveland design team: We are very proud of the HiBore driver family and the success it had at the time, but we are also proud of its legacy.

In the same way that you can trace nearly every modern band back to the Beatles or Led Zeppelin, you can trace nearly every modern driver back to HiBore either through the internal structure that is prolific across modern drivers, or the long, flat sole that is a must-have in a high-performance driver.

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Equipment

Coolest thing for sale in the GolfWRX Classifieds (04/03/21): Tiger Woods spec’d irons

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At GolfWRX, we love golf, plain and simple.

We are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways. It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing, including equipment or, in this case, a sweet set of irons!

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for Tiger Woods spec’d TaylorMade P7TW irons, or as they are also known: the GOAT irons.

To check out the full listing in our BST forum, head through the link: TaylorMade P7TW **TIGER SPECS* 3-PW

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules.

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