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Barney Adams: Ball rollback isn’t the right move to combat “The Golfer of Tomorrow”

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The announcing crew at the 2020 U.S. Open seemed obsessed with “the bombers”—players who drove the ball extreme distances with little regard for the occasional tee shot into the rough. TV has selected Bryson DeChambeau as their representative, given his length and victory.

I thought I’d wait a bit to see what the industry sources had to say. I can’t say it’s unanimous, because I haven’t seen everything, but the theme is: “Get Ready for The Golfer of Tomorrow”

  • 350-yard carry
  • Clubhead speed which tears through the rough allowing the ball to launch high and carry to the green
  • The ‘new’ instructor who teaches distance be it ground up or whatever new method is used
  • Gym sessions producing athletes who look more like football players
  • And last, a whole new shelf of steroids for golf

At the same time the USGA and its organizational allies are planning meetings focusing on not if the ball will be rolled back, but when—clearly, influenced by visual evidence from a great Winged Foot course in our national championship.

Let’s look deeper!

A hypothetical: go back a few months. You are on the planning committee for the U.S. Open to be held at Winged Foot, one of America’s great venues. This year because of COVID-19 there will be no galleries, something never experienced at a USGA major golf event. I repeat, your committee is planning for the U.S. Open. That implies “Open Rough” a term that is significant on its own. You don’t play from Open Rough, you escape…maybe.

The nature of Open Rough is a thick chunky base with long tendrils reaching skyward. These make it very difficult to find your ball in the best of circumstances and when attempting to advance these tendrils wrap themselves around your hosel closing the face, sending your ball deeper into hostile territory. That’s if you can even find it, Open rough has “disappeared” many balls over the years and done so within full view of gallery spectators aiding course marshals. The rule of thumb for competitors has always been to find the most reasonable patch of fairway and get out.

But this is the year of COVID-19. No galleries. Marshals, but relatively few because of no galleries. Now, considering that normal U.S. Open rough will produce many searches where marshals are important, the shortage of them will cause endless searches—which don’t make for great TV viewing. So, a decision is made, cut the rough down so shots can be found. Still in the rough but sitting on the chunky base and very often can be played. A tough call for the purist but an objective economic evaluation leaves no choice.

The announcers regale us with astonishing distances and swing speeds that allow escape from Open Rough that used to be impossible! The golf publications jump on this theme and predict that the Golfer of Tomorrow will be “DeChambeau-like” not sweet swingers but physical hulks rewriting the book on distance strongly influenced by no fear of the rough.

My point here is those publications and instructors, jumping on the “longer and slightly crooked is better” bandwagon have added 2+2 and gotten 5 when using the 2020 U.S. Open as a premise.

DeChambeau is a great and powerful player, however, I don’t think he’s known for his putting. Now I may have dozed off but I don’t remember him being widely praised for his putting. He should have been, it was terrific, probably influenced his score! He is our National Champion, an unsurpassable honor. But his style has me betting that the USGA is working on dates to discuss changing the golf ball, as in making it shorter.

I’m 100% against such a move. Golf is a game where amateurs can go to the same course play the same clubs and given a huge difference in skill achieve some measure of affiliation with the pros. A birdie is a birdie, not a long or short ball birdie. From a business perspective, the overwhelming majority of those golfers financially supporting golf are over 50. And we want them to hit it shorter?

Well, Mr. Adams what would you do? I know zero about golf ball manufacturing, but keeping the distance the same I’d change the dimples to increase curvature—just enough so it doesn’t affect slower swings that much but very high swing speeds so it’s in the player’s head

More thoughts. As an admitted TV viewer, get rid of those yardage books. Fine for practice rounds but when the bell rings it should be player and caddie, not an “on green” conference. What’s next, a staff meeting?

I’ll conclude with a note to the PGA Tour and, importantly, an admonition. To the PGA Tour: The minute a tee goes into the ground on #1 every player is on the clock. Stroke penalties, not fines, will get their attention.

To the rest of the golfing world: Let’s not blindly pursue the Golfer of Tomorrow concept without considerably deeper study.

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Barney Adams is the founder of Adams Golf and the inventor of the iconic "Tight Lies" fairway wood. He served as Chairman of the Board for Adams until 2012, when the company was purchased by TaylorMade-Adidas. Adams is one of golf's most distinguished entrepreneurs, receiving honors such as Manufacturing Entrepreneur of the Year by Ernst & Young in 1999 and the 2010 Ernie Sabayrac Award for lifetime contribution to the golf industry by the PGA of America. His journey in the golf industry started as as a club fitter, however, and has the epoxy filled shirts as a testimony to his days as an assembler. Have an equipment question? Adams holds seven patents on club design and has conducted research on every club in the bag. He welcomes your equipment questions through email at [email protected] Adams is now retired from the golf equipment industry, but his passion for the game endures through his writing. He is the author of "The WOW Factor," a book published in 2008 that offers an insider's view of the golf industry and business advice to entrepreneurs, and he continues to contribute articles to outlets like GolfWRX that offer his solutions to grow the game of golf.

53 Comments

53 Comments

  1. Larry

    Oct 26, 2020 at 3:20 pm

    Ultimately is there an audience for what is basically a Pitch & Putt match. Without fans professional golf will vanish.

  2. John

    Oct 26, 2020 at 5:28 am

    The PGA have, for years, tried to put the shackles on the big hitters by lengthening the courses when, in fact, all they are doing is playing into their hands. The solution is simple and blindingly obvious – make the courses shorter and and trick them up so that skill and imagination is rewarded rather than sheer brute strength.

  3. 8thehardway

    Oct 25, 2020 at 3:32 pm

    Gentlemen, allow me to suggest a solution that burdens neither courses nor manufacturers of equipment; one that eliminates a pre-existing bifurcation and draws us closer to our favorite players as they traverse difficult courses; in short, I propose ruling bodies eliminate the caddy.

    A moment’s reflection suggests that the energy required to lug a tour bag over 18 holes, searching for errant drives by yourself under time constraints, raking traps, cleaning clubs and confirming yardages reduces both the ability and incentive to launch 400-yard drives while holistically involving each pro in the more complete and authentic process we experience daily.

  4. geohogan

    Oct 25, 2020 at 1:37 pm

    “Gym sessions producing athletes who look more like football players
    And last, a whole new shelf of steroids for golf”

    Seems Bryson has a lock on the last two points, that go hand and hand.

  5. Karsten’s Ghost

    Oct 25, 2020 at 3:23 am

    No equipment bifurcation. If you want to, make 80-compression a maximum for everyone. Then your amateurs don’t get dumped on.

  6. ray arcade

    Oct 24, 2020 at 11:49 pm

    Don’t do anything to the ball. Limit clubhead speed. Every tournament has a launch monitor on the tee… Anything over some PGA/USGA defined limit is penalized.

  7. Larry

    Oct 24, 2020 at 10:33 pm

    Just cut the max club length for PGA events to 42 inches and we will see only a few 320 yard drives.

  8. Speedy

    Oct 24, 2020 at 2:47 pm

    Rock on, Barney, you’re always a good read.

  9. WiggyM

    Oct 24, 2020 at 2:08 pm

    Some golf holes could have an “offside/hazard” line that runs across the hole at a certain yardage, be it 380, 400 yards, whatever it may be on depending on the actual strategy of the hole. One stroke penalty if your ball crosses that line with your tee ball.

    It would still reward distance but it would make you put some thought into your tee shot if you were a long bomber. It would never be a factor for 99.9% of amateurs so no need to roll back any equipment…. Or they could just not play golf courses and hold long drive contests on a Trackman every weekend.

  10. Jack

    Oct 24, 2020 at 8:21 am

    Yes, Mr. Adams, you obviously “dozed off”. Sort of like Rip Van Winkle. Over the past few years, DeChambeau has transformed himself into one of the best putters on tour. Perhaps you should drink more coffee.

    • Brad

      Oct 24, 2020 at 11:29 pm

      Unfortunately, Jack, II think you may have “dozed off” during English class. Mr Adams was correctly making the point that Bryson is not KNOWN for his putting, but that he SHOULD be. The opposite of what you are implying he said.

      “…I don’t remember him being widely praised for his putting. He should have been, it was terrific…”

  11. Paulo

    Oct 24, 2020 at 5:37 am

    I’m sick to death of this debate. Golf is a sport and like any sport the athlete pushes themselves and the champion is the one who breaks the ceiling. When the first sub 10 second 100m was recorded they didn’t make a 100m longer. So what if we keep going and going until 49’s are winning ? As long as there’s separation keep pushing the boundaries until everyone is tied. Well done Bryson. WhT he’s doing now isn’t different to what tiger did to the likes of Tom Kite abd Colin Montgomery back in 97.

    • Rich

      Oct 24, 2020 at 2:19 pm

      Several holes in that logic:

      — Running faster doesn’t make the track obsolete, but hitting the golf ball so much farther has taken some golf courses out of the scene for professionals

      — Sports like track (and tennis and baseball and football and basketball) are competed against other competitors, not the course or venue. That’s why NBA players can be much taller and stronger, yet the court can stay at 94 feet and the basket can stay at 10 feet. Golf is played against the course. As we know, courses have gotten a lot longer–and some made obsolete–because of the distance phenomenon.

      This has been an issue since a long time before BDC, but it still hasn’t been addressed. I’m in favor of returning the risk/reward factor in distance. Distance would still be an advantage, especially when coupled with accuracy. But when distance totally trumps accuracy, you have little more than a long-distance contest….and those are really boring.

      My solution: change the ball and clubs in ways that hamper the pros and yet do not really affect the weekend duffer. Spinnier balls, lower COR, and less-effective grooves would be where I’d start.

      • Paulo

        Oct 27, 2020 at 11:56 am

        You’re completely wrong. Players play against each other on a course. Lowest score wins , so worst if somebody shoots 57,57,56 etc etc to win. Lowest score wins . I just don’t get your logic here at all

  12. Bear

    Oct 24, 2020 at 5:27 am

    The opinions posted here show how small minded the amateur golfer is. Roll back the ball 20%. Deal with it. Its not about punishing any one player, its about returning the game to a spot where courses aren’t obsolete. There will always be a bomber on tour but the golf ball of today goes 20-30% further than in 1930 regardless of who’s swinging the bat.

    • Jbone

      Oct 24, 2020 at 8:28 am

      20% is absurd and will never happen.

      Let’s be serious and not even try to appeal to somebody like this.

      • Barry

        Oct 24, 2020 at 10:27 am

        No, not absurd, very doable. Probably a necessity at this point.

        Would be good for golf at every level.

        Bad for a ball manufacturers for a few months, but they’ll go back to making the same profits as before when they realize “wow, people still need these.”

      • Bear

        Oct 24, 2020 at 10:44 am

        20% Is absolutely accurate and should happen. People will quickly get over it when they realize they are still the longest hitter in their foursome. If you can’t reach the green in two Jbone, maybe its time you moved up a set of tees or took up croquet.

        • Jbone

          Oct 24, 2020 at 8:34 pm

          It won’t ever happen so what’s the point in arguing. It is absurd imo. People like you can continue to be pessimistic about the state of the game.

    • Not dumb barry

      Oct 25, 2020 at 3:04 am

      You’re really really dumb

  13. Matt

    Oct 24, 2020 at 12:11 am

    2 piece golf balls only. Want short game spin you also get high driver spin. Want low driver spin to hit long bombs you sacrifice short game spin and feel. Core and cover thats it. Simple fix.

    • Hogan Mike

      Oct 25, 2020 at 2:23 pm

      This is actually a cool idea! It will also make golf balls more affordable

  14. Rwj

    Oct 23, 2020 at 10:14 pm

    Ban metal spikes. Most Local clubs have for everyone else. Make stability an issue

  15. Rwj

    Oct 23, 2020 at 10:02 pm

    Im a fan of banning green reading books. Green reading should be a skill.

    Yardage books are okay, just not fully detailed.

    Make bunkers true hazards. Long teeth rakes, not beautiful smooth beaches that are easy to play from.

    Plant trees

    More “out of bounds” stakes and areas

    Out of box ideas for pro tournaments:
    Make the hole smaller
    Limit # of clubs
    Limit the maximum club length
    Required grooves on entire driver faces

  16. Rich

    Oct 23, 2020 at 8:57 pm

    No manufacturer–like the author–wants bifurcation. The only other sport that bifurcates (other than some accommodations for women, like forward tees or a smaller basketball) is MLB with its wooden bat requirement. No sport commonly played by adults is bifurcated.

    But I like Barney’s thinking around making errors at high speeds more dangerous. (Like NASCAR?) Or changing other characteristics–driver length comes to mind, or limits on wedges’ lofts or grooves–that professionals and top players can take advantage of that most weekend duffers cannot. As Barney says, perhaps the ball can be changed to make it more dangerous at high speeds–frankly, the way wound balls with balata covers were at one time.

  17. Jeff Allen

    Oct 23, 2020 at 8:57 pm

    Because I want to see Usain Bolt running in Jesse Owens’ track shoes to protect Track & Field par. athletes and people are bigger, stronger and faster. Even with all that WRX just published an article that said the average single digit index hits the ball less than 225 yards. I say bombs away

  18. Chadd

    Oct 23, 2020 at 7:44 pm

    How about going back to V groves? We no longer see flyers coming out of the rough. And I would second the comment above regarding wedges not exceeding a certain loft.

  19. The Truth Jr.

    Oct 23, 2020 at 7:21 pm

    I enjoyed this article. Not sure why people are so bent out of shape with BAD. He won a few tournaments, so what. Throughout history some of the best golfers were long hitters. I’m sure Bobby Jones pounded the ball in his day. Remember Tiger Woods? He hit the ball super far too.

    Don’t change equipment, don’t modify rules to limit ball flight. Let BAD play the game his way, that’s what’s cool about golf. Let the sport evolve, let people hit it far. Hitting it far is a skill, its really hard to do and its every golfers dream to hit bombs. If someone says they don’t want to hit the driver farther they are lying.

    Lets move on and enjoy the ride! The pros who are complaining need to step up their games or loose their cards.

  20. Bobby44

    Oct 23, 2020 at 6:13 pm

    Why does everyone blame the ball?
    Amateurs are not hitting it any further.
    And why is Bryson hitting it 30 yards further, the ball?
    Hell no! He went to the gym, put on 40 pounds and focused on one thing; speed!
    I’m pretty sure he was using the same ball pre-Bryson 2020 so it’s not the damn ball.
    If you wind back the ball, the guys that hit the gym and do the work will have an even bigger advantage.
    Let’s say no Bryson hits SW into a par 4 that other guys are hitting with a 7-iron.
    You think they’re gonna do better if he’s hitting 7-iron and they’re hitting 3-iron? I doubt it!
    There are always guys that come and go that are super long, but most aren’t prolific winners or winners at all because they can’t chip, pitch or putt like Bryson. So it ain’t just the length, it’s the short game that goes with it.
    Last time this happened no one complained! There was a kid who was hitting it 20 yards past everyone, with his 2-iron no less, and he had a short game that matched too. He was incredible and no one complained that he hit it too far, which was due to his superior technique and physicality.
    His name was Tiger Woods.

  21. Jeff

    Oct 23, 2020 at 5:09 pm

    Get rid of yardage books and lines on the ball. Also you are only allowed to mark the ball once on the green unless you are in another golfer’s line. Finally get rid of the alignment line on the ball. Nothing worse that watching these guys fiddle with the ball trying to line up the hole with the line on the ball.

  22. Barry

    Oct 23, 2020 at 4:59 pm

    Breaking news! “Equipment industry lifer against additional equipment regulations.” In related news…sky blue, water wet.

    Just as turkeys will never vote for Thanksgiving, those with a financial stake in manufacturing and selling equipment will never support anything that threatens the illusion that “we play the same game as the pros” because it is financially beneficial.

    In another surprise, readers of GolfWRX, a website of the hardest core equipment junkies known to man, think anything that might even cost them two yards off the tee is unthinkable. We are talking about people who regularly drop $500 on a driver shaft that maybe provides a 1% performance gain. Yeah, another shocker folks here are dead set against a rollback.
    Mr. Adams, you say you are 100% against a ball rollback, I am 100% for it. I think it’s entirely possible that this could be accomplished in such a way that 99% of golfers would never know the difference. It’s by far the best and most sensible idea because:

    1)You cannot regulate athlete size, physical training, or coaching. You can barely regulate the performance enhancing substances modern pros put in their bodies (and that is highly suspect).

    2)The golf ball is for all intents and purposes a consumable commodity. It is by far the easiest item to regulate and adjust and keep the game in scale.

    3)PGA Tour golf is first and foremost an entertainment product. Watching pros go driver lob wedge into every hole is as boring as golf can get. Seriously, why bother putting? Let’s just go full LDA because accuracy doesn’t matter at all in the modern game.

    4)All non-insane sports realize that some adjustments to rules are necessary to keep a product entertaining over time as athletes improve. When something gets out of balance, you test a few theories, then you try some things to restore balance. You don’t sit on your hands for 20 years saying “This is fine” because you’re deathly afraid of an Acushnet lawsuit.

    5)Preparing a golf course that presents a comprehensive test of a golfer that carries the ball in excess of 350 yards with driver is an absurd and unnecessary use of water, land, and energy. Golf needs to be becoming more ecologically aware, not less.

    Do we really want a game where you can’t play the Open at St Andrews? We are in such a poor state of affairs because the USGA and R&A have been asleep at the wheel on this issue for decades.

    • Bear

      Oct 24, 2020 at 11:22 am

      I think we’d get along Barry. No BS. You should try the hickory game! Its a breath of fresh air although these turds are finding ways to slowly ruin that too.

    • Darnie

      Oct 24, 2020 at 10:36 pm

      Correct. “that carries the ball in excess of 350 yards with driver is an absurd and unnecessary use of water, land, and energy. Golf needs to be becoming more ecologically aware, not less.”
      The ball limits were wrong, the COR limits were wrong and the driver size limits were wrong.Where does it end? 20% increase in 1980’s PGA courses would put them at over 8000+ yards. They are playing courses that would be equivalent of a person hitting it 275 playing the up tees at many courses. It just illogical for this to continue.

    • Barney Adams

      Oct 26, 2020 at 4:36 pm

      I had to re read my article. There it was , change the spin , makes the tee shot much more challenging ! A perfect solution ? Nobody knows but it’s a relatively painless way to start.

  23. Dave

    Oct 23, 2020 at 2:57 pm

    Barney, why do you assume the ball has to roll back also for the weekend duffer? You kind of jumped the shark there…
    Dave

    • Rich

      Oct 23, 2020 at 9:34 pm

      Because golf manufacturers are absolutely against bifurcation. They thrive on the illusion that the equipment you buy is the same as the equipment the pros use.

      They also conveniently ignore the fact that professionals play an entirely different game. Their courses are immensely more difficult, they have a personal assistant with them who knows their games intimately, etc.

  24. Mike

    Oct 23, 2020 at 2:39 pm

    Dechambeau, over 4 days, averaged 1.5 strokes under par per round & his short game / putting was fantastic. That’s 1.5 strokes per round, & I don’t think anyone else broke par over the 4 days. Sorry, looking at those scores, I don’t see the ruination of golf as we know it.

  25. Jbone

    Oct 23, 2020 at 2:06 pm

    Persimmon, wound balata, no graphite, 56* limit wedge.

  26. Carolyn

    Oct 23, 2020 at 1:16 pm

    Just adjust the COR on the driver face to give less or NO rebound…90% of players do not swing fast enough to get any benefit anyway…so with out rebound effect the 350 drive becomes 325..better.

  27. Jason G

    Oct 23, 2020 at 11:58 am

    Bifurcation is the answer to rolling the golf ball back. College football players play with a slightly smaller ball than the NFL and it is much stickier than the “Duke” that is played in the NFL. Junior High basketballs are smaller than high school. The 3 point line in high school is closer than the NBA. NASCAR had the “car of tomorrow” that was required for particular races and ended up teaching us a lot about how to better protect drivers.

    • Jbone

      Oct 23, 2020 at 12:44 pm

      Ridiculous comparisons that just do not translate to golf

      • Moosejaw McWilligher

        Oct 23, 2020 at 2:12 pm

        The apt comparisons in golf would be that shorter players use shorter (and lighter) golf clubs, and that there are multiple sets of tee boxes which you can choose based on strength and handicap. AND, there is the handicap system.

        Bifurcation in golf changes one of the core premises of golf – that we are all playing the same game.

        There are also MANY questions unanswered about what a golf ball “rollback” would mean: a “single” tour ball? Is that fair? Would this ball affect the longest hitters disproportionately? Is that fair? Will the current short hitters drive the ball even less far – and would that eliminate their chances anyway?

        Like Tiger said, it’s pretty hard to put the genie back in the “bag”.

    • Joey5Picks

      Oct 23, 2020 at 3:26 pm

      Excellent comparisons. There’s already bifurcation in golf. Professionals play 7200+ yard courses. We don’t. Pros play on 12+ stimp greens. We don’t. Pros play under the “one-ball” rule. We don’t.

      Who cares if my score wouldn’t be directly comparable to a Tour Pro because they were playing a “tour ball”? It’s already not comparable because:
      1) even if we play the same course, it’s not in PGA Tour tournament condition
      2) we’re playing a course that’s ~1,000 yards shorter

      Again, it’s already bifurcated. Shave 5% off the Tour Ball

      • Moosejaw McWilligher

        Oct 23, 2020 at 7:49 pm

        You can take %5 off the ball all you want. Pros will find a way to get that distance right back with their fitting, their fitness, etc. That’s what has happened in recent years – the “ball” has not continued to fly further. Everything else has gotten better as well. You would need a seriously limited “tour ball” to achieve any significant reduction in current distance. And if that happens – will it remove XX% across the board? Will longer players be “penalized” more than shorter hitters? Is driving distance not at all part of the golf skill set? Maybe just make drivers illegal – let everyone tee off with hybrids and long irons.

  28. Jbone

    Oct 23, 2020 at 11:50 am

    Good thoughtful article.

    The rollback of the ball is such a shortsighted and elitist view.

    • Roy

      Oct 23, 2020 at 3:18 pm

      “The rollback of the ball is such a shortsighted and elitist view”

      And that why it scares me what the USGA might do about it…..

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19th Hole

Vincenzi’s 2024 PGA Championship betting preview: Rising star ready to join the immortals at Valhalla

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The second major of the 2024 season is upon us as the world’s best players will tee it up this week at Valhalla Golf Club in Louisville, Kentucky to compete for the Wanamaker Trophy.

The last time we saw Valhalla host a major championship, Rory McIlroy fended off Phil Mickelson, Henrik Stenson, Rickie Fowler and the creeping darkness that was descending upon the golf course. The Northern Irishman had the golf world in the palm of his hand, joining only Tiger Woods and Jack Nicklaus as players who’d won four major championships by the time they were 25 years old. 

Valhalla is named after the great hall described in Norse mythology where the souls of Vikings feasted and celebrated with the Gods. The course is a Jack Nicklaus-design that has ranked among Golf Digest’s “America’s 100 Greatest Courses” for three decades. 

Valhalla Golf Club is a par-71 measuring 7,542 yards with Zoysia fairways and Bentgrass greens. The course has rolling hills and dangerous streams scattered throughout and the signature 13th hole is picturesque with limestone and unique bunkering protecting the green. The 2024 PGA Championship will mark the fourth time Valhalla has hosted the event. 

The field this week will consist of 156 players, including 16 PGA Champions and 33 Major Champions. All of the top players will be here gunning for the glory of a major championship with the exception of 

Past Winners of the PGA Championship

  • 2023: Brooks Koepka (-9) Oak Hill
  • 2022: Justin Thomas (-5) Southern Hills
  • 2021: Phil Mickelson (-6) Kiawah Island
  • 2020: Collin Morikawa (-13) TPC Harding Park
  • 2019: Brooks Koepka (-8) Bethpage Black
  • 2018: Brooks Koepka (-16) Bellerive
  • 2017: Justin Thomas (-8) Quail Hollow
  • 2016: Jimmy Walker (-14) Baltusrol
  • 2015: Jason Day (-20) Whistling Straits
  • 2014: Rory McIlroy (-16) Valhalla

In this article and going forward, I’ll be using the Rabbit Hole by Betsperts Golf data engine to develop my custom model. If you want to build your own model or check out all of the detailed stats, you can sign up using promo code: MATTVIN for 25% off any subscription package (yearly is best value).

Key Stats For Valhalla

Let’s take a look at five key metrics for Oak Hill to determine which golfers boast top marks in each category over their past 24 rounds.

1. Strokes Gained: Approach

Valhalla will play as a true all-around test of golf for the world’s best. Of course, it will take strong approach play to win a major championship.

Strokes Gained: Approach Over Past 24 Rounds

  1. Shane Lowry (+1.25)
  2. Scottie Scheffler (+1.09)
  3. Jordan Smith (+1.05)
  4. Tom Hoge (+.96)
  5. Corey Conners (+.94)

2. Strokes Gained: Off the Tee

Valhalla will play long and the rough will be penal. Players who are incredibly short off the tee and/or have a hard time hitting fairways will be all but eliminated from contention this week at the PGA Championship. 

Strokes Gained: Off the Tee Over Past 24 Rounds:

  1. Bryson DeChambeau (+1.47)
  2. Scottie Scheffler (+1.11)
  3. Keith Mitchell (+.90)
  4. Alejandro Tosti (+.89)
  5. Ludvig Aberg (+.82)

Strokes Gained: Total on Nickalus Designs

Valhalla is a classic Nicklaus Design. Players who play well at Nicklaus designs should have an advantage coming into this major championship. 

Strokes Gained: Total on Nicklaus Designs over past 36 rounds:

  1. Jon Rahm (+2.56)
  2. Scottie Scheffler (+2.48)
  3. Patrick Cantlay (+2.35)
  4. Collin Morikawa (+1.79)
  5. Shane Lowry (+1.57)

Strokes Gained: Tee to Green on Very Long Courses

Valhalla is going to play extremely long this week. Players who have had success playing very long golf courses should be better equipped to handle the conditions of this major championship.

Strokes Gained: Total on Very Long Courses Over Past 24 Rounds: 

  1. Scottie Scheffler (+2.44)
  2. Rory McIlroy (+2.24)
  3. Will Zalatoris (+1.78)
  4. Viktor Hovland (+1.69)
  5. Xander Schauffele (+1.60)

Strokes Gained: Total in Major Championships

One factor that tends to play a large role in deciding major championships is which players have played well in previous majors leading up to the event. 

Strokes Gained: Total in Major Championships over past 20 rounds:

  1. Scottie Scheffler (+3.14)
  2. Will Zalatoris (+2.64)
  3. Rory McIlroy (+2.49)
  4. Xander Schauffele (+2.48)
  5. Tommy Fleetwood (2.09)

Strokes Gained: Putting on Bentgrass Greens

Valhalla features pure Bentgrass putting surfaces. Players who are comfortable putting on this surface will have an advantage on the greens. 

Strokes Gained: Putting on Bentgrass Greens over Past 24 Rounds:

  1. Ludvig Aberg (+1.12)
  2. Denny McCarthy (+1.08)
  3. Matt Fitzpatrick (+0.99)
  4. Justin Rose (+0.93)
  5. J.T. Poston (0.87)

Strokes Gained: Total on Zoysia Fairways

Valhalla features Zoysia fairways. Players who are comfortable playing on this surface will have an advantage on the field.

Strokes Gained: Total on Zoysia Fairways over past 36 rounds: 

  1. Justin Thomas (+1.53)
  2. Will Zalatoris (+1.47)
  3. Xander Schauffele (+1.40)
  4. Brooks Koepka (+1.35)
  5. Rory McIlroy (+1.23)

2024 PGA Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the key statistical categories previously discussed — SG: Approach (25%), SG: Off the Tee (22%), SG: T2G on Very Long Courses (12%), SG: Putting on Bentgrass (+12%), SG: Total on Nicklaus Designs (12%). SG: Total on Zoysia Fairways (8%), and SG: Total in Major Championships (8%). 

  1. Brooks Koepka
  2. Xander Schauffele
  3. Rory McIlroy
  4. Scottie Scheffler
  5. Bryson DeChambeau
  6. Shane Lowry
  7. Alex Noren
  8. Will Zalatoris
  9. Cameron Young
  10. Keith Mitchell
  11. Hideki Matsuyama
  12. Billy Horschel
  13. Patrick Cantlay
  14. Viktor Hovland
  15. Adam Schenk
  16. Chris Kirk
  17. Sahith Theegala
  18. Min Woo Lee
  19. Joaquin Niemann
  20. Justin Thomas

2024 PGA Championship Picks

Ludvig Aberg +1800 (BetMGM)

At The Masters, Ludvig Aberg announced to the golf world that he’s no longer an “up and coming” player. He’s one of the best players in the game of golf, regardless of experience.

Augusta National gave Aberg some necessary scar tissue and showed him what being in contention at a major championship felt like down the stretch. Unsurprisingly, he made a costly mistake, hitting it in the water left of the 11th hole, but showed his resilience by immediately bouncing back. He went on to birdie two of his next three holes and finished in solo second by three shots. With the type of demeanor that remains cool in pressure situations, I believe Ludvig has the right mental game to win a major at this point in his career.

Aberg has not finished outside of the top-25 in his past eight starts, which includes two runner-up finishes at both a “Signature Event” and a major championship. The 24-year-old is absolutely dominant with his driver, which will give him a major advantage this week. In the field he ranks, in Strokes Gained: Off the Tee, and has gained strokes in the category in each of his past ten starts. Aberg is already one of the best drivers of the golf ball on the planet.

In Norse mythology, Valhalla is the great hall where the souls of Vikings feasted and celebrated with the Gods. The Swedes, who are of Old Norse origin, were the last of the three Scandinavian Kingdoms to abandon the Old Norse Gods. A Swede played a major role in the 2014 PGA Championship at Valhalla, and I believe another, Ludvig Aberg, will be the one to conquer Valhalla in 2024. 

Bryson DeChambeau +2800 (BetMGM)

Bryson DeChambeau is one of the few players in the world that I believe has the game to go blow-for-blow with Scottie Scheffler. Although he isn’t as consistent as Scheffler, when he’s at his best, Bryson has the talent to beat him.

At The Masters, DeChambeau put forth a valiant effort at a golf course that simply does not suit his game. Valhalla, on the other hand, is a course that should be perfect for the 30-year-old. His ability to overpower a golf course with his driver will be a serious weapon this week.

Bryson has had some success at Jack Nicklaus designs throughout his career as he won the Memorial at Muirfield Village back in 2018. He’s also had incredible results on Bentgrass greens for the entirety of his professional career. Of his 10 wins, nine of them have come on Bentgrass greens, with the only exception being the Arnold Palmer Invitational at Bay Hill. He also has second place finishes at Medinah and TPC Summerlin, which feature Bentgrass greens.

Love him or hate him, it’s impossible to argue that Bryson isn’t one of the most exciting and important players in the game of golf. He’s also one of the best players in the world. A second major is coming soon for DeChambeau, and I believe he should be amongst the favorites to hoist the Wanamaker Trophy this week.

Patrick Cantlay +4000 (FanDuel)

There’s no way of getting around it: Patrick Cantlay has been dissapointing in major championships throughout his professional career. He’s been one of the top players on Tour for a handful of years and has yet to truly contend at a major championship, with the arguable exception of the 2019 Masters.

Despite not winning majors, Cantlay has won some big events. The 32-year-old has won two BMW Championships, two Memorial Tournaments as well as a Tour Championship. His victories at Memorial indicate how much Cantlay loves Nicklaus designs, where he ranks 3rd in the field in Strokes Gained: Total over his past 36 rounds behind only Scottie Scheffler and Jon Rahm.

Cantlay also loves Bentgrass greens. Six of Cantlay’s seven individual wins on the PGA Tour have come on Bentgrass greens and he also was one of the best putters at the 2023 Ryder cup at Marco Simone (also Bentgrass). At Caves Valley (2021 BMW Championship), he gained over 12 strokes putting to outduel another Bentgrass specialist, Bryson DeChambeau.

Cantlay finished 22nd in The Masters, which was a solid result considering how many elite players struggled that week. He also has two top-ten finishes in his past five PGA Championships. He’s undeniably one of the best players in the field, therefore, it comes down to believing Cantlay has the mental fortitude to win a major, which I do.

Joaquin Niemann +4000 (BetMGM)

I believe Joaquin Niemann is one of the best players in the world. He has three worldwide wins since December and has continued to improve over the course of his impressive career thus far. Still only 25, the Chilean has all the tools to be a serious contender in major championships for years to come.

Niemann has been the best player on LIV this season. Plenty will argue with the format or source of the money on LIV, but no one can argue that beating players such as Jon Rahm, Bryson DeChambeau, Dustin Johnson, Brooks Koepka and Cameron Smith is an unremarkable achievement. Niemann is an elite driver of the golf ball who hits it farther than just about anyone in the field not named Bryson DeChambeau or (arguably) Rory McIlroy.

Niemann is another player who has been fantastic throughout his career on Bentgrass greens. Prior to leaving the PGA Tour, Bentgrass was the only green surface in which Joaco was a positive putter. It’s clearly a surface that he is very comfortable putting on and should fare around and on the greens this week.

Niemann is a perfect fit for Valhalla. His low and penetrating ball flight will get him plenty of runout this week on the fairways and he should have shorter shots into the green complexes than his competitors. To this point in his career, the former top ranked amateur in the world (2018) has been underwhelming in major championships, but I don’t believe that will last much longer. Joaquin Niemann is a major championship caliber player and has a real chance to contend this week at Valhalla.

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Opinion & Analysis

The Wedge Guy: What really makes a wedge work? Part 2

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In my last post, I explained the basic performance dynamics of “smash factor” and “gear effect” as they apply to your wedges and your wedge play success. If you missed that post, you can read it here.

At the end of that post, I promised “part 2” of this discussion of what makes a wedge work the way it does. So, let’s dive into the other two components of any wedge – the shaft and the grip.

It’s long been said that the shaft is “the engine of the golf club.” The shaft (and grip) are your only connection to all the technologies that are packed into the head of any golf club, whether it be a driver, fairway, hybrid, iron, wedge or even putter.

And you cannot ignore those two components of your wedges if your goal is optimizing your performance.

I’ve long been an advocate of what I call a “seamless transition” from your irons into your wedges, so that the feel and performance do not disconnect when you choose a gap wedge, for example, instead of your iron-set-matching “P-club.” In today’s golf equipment marketplace, more and more golfers are making the investment of time and money to experience an iron fitting, going through trial and error and launch monitor measuring to get just the right shaft in their irons.

But then so many of those same golfers just go into a store and choose wedges off the retail display, with no similar science involved at all. And that’s why I see so many golfers with a huge disconnect between their custom-fitted irons, often with lighter and/or softer graphite or light steel shafts . . . and their off-the-rack wedges with the stock stiff steel ‘wedge flex’ shaft common to those stock offerings.

If your wedge shafts are significantly heavier and stiffer than the shafts in your irons, it is physically impossible for you to make the same swing. Period.

To quickly improve your wedge play, one of the first things you can do is have your wedges re-shafted with the same or similar shaft that is in your irons.

There’s another side of that shaft weight equation; if you don’t have the forearm and hand strength of a PGA Tour professional, you simply cannot “handle” the same weight shaft that those guys play to master the myriad of ‘touch shots’ around the greens.

Now, let’s move on to the third and other key component of your wedges – the grips. If those are not similar in shape and feel to the grips on your irons, you have another disconnect. Have your grips checked by a qualified golf club professionals to make sure you are in sync there.

The one caveat to that advice is that I am a proponent of a reduced taper in your wedge grips – putting two to four more layers of tape under the lower hand, or selecting one of the many reduced taper grips on the market. That accomplishes two goals for your scoring.

First, it helps reduce overactive hands in your full and near-full wedge swings. Quiet hands are key to good wedge shots.

And secondly, it provides a more consistent feel of the wedge in your hands as you grip down for those shorter and more delicate shots around the greens. And you should always grip down as you get into those touch shots. I call it “getting closer to your work.”

So, if you will spend as much time selecting the shafts and grips for your wedges as you do choosing the brand, model, and loft of them, your scoring range performance will get better.

More from the Wedge Guy

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19th Hole

Vincenzi’s 2024 Wells Fargo Championship betting preview: Tommy Fleetwood ready to finally land maiden PGA Tour title

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The PGA Tour season ramps back up this week for another “signature event,” as golf fans look forward to the year’s second major championship next week.

After two weaker-field events in the Zurich Classic and the CJ Cup Byron Nelson, most of the best players in the world will head to historic Quail Hollow for one of the best non-major tournaments of the year. 

Last season, Wyndham Clark won the event by four shots.

Quail Hollow is a par-71 measuring 7,521 yards that features Bermudagrass greens. The tree-lined, parkland style course can play quite difficult and features one of the most difficult three-hole stretches in golf known as “The Green Mile,” which makes up holes 16-18: two mammoth par 4s and a 221-yard par 3. All three holes have an average score over par, and water is in play in each of the last five holes on the course.

The field is excellent this week with 68 golfers teeing it up without a cut. All of the golfers who’ve qualified are set to tee it up, with the exception of Scottie Scheffler, who is expecting the birth of his first child. 

Past Winners at Quail Hollow

  • 2023: Wyndham Clark (-19)
  • 2022: Max Homa (-8)
  • 2021: Rory McIlroy (-10)
  • 2019: Max Homa (-15)
  • 2018: Jason Day (-12)
  • 2017: Justin Thomas (-8) (PGA Championship)
  • 2016: James Hahn (-9)
  • 2015: Rory McIlroy (-21)

Key Stats For Quail Hollow

Strokes Gained: Approach

Strokes gained: Approach will be extremely important this week as second shots at Quail Hollow can be very difficult. 

Total SG: Approach Over Past 24 Rounds

  1. Akshay Bhatia (+1.16)
  2. Tom Hoge (+1.12)
  3. Corey Conners (+1.01)
  4. Shane Lowry (+0.93)
  5. Austin Eckroat (+0.82)

Strokes Gained: Off the Tee

Quail Hollow is a long course on which it is important to play from the fairway. Both distance and accuracy are important, as shorter tee shots will result in approach shots from 200 or more yards. With most of the holes heavily tree lined, errant drives will create some real trouble for the players.

Strokes Gained: Off the Tee Past 24 Rounds:

  1. Ludvig Aberg (+0.73)
  2. Rory McIlroy (+0.69)
  3. Xander Schauffele (+0.62)
  4. Viktor Hovland (+0.58)
  5. Chris Kirk (+0.52)

Proximity: 175-200

The 175-200 range is key at Quail Hollow. Players who can hit their long irons well will rise to the top of the leaderboard. 

Proximity: 175-200+ over past 24 rounds:

  1. Cameron Young (28’2″)
  2. Akshay Bhatia (29’6″)
  3. Ludvig Aberg (+30’6″)
  4. Sam Burns (+30’6″)
  5. Collin Morikawa (+30’9″)

SG: Total on Tom Fazio Designs

Players who thrive on Tom Fazio designs get a bump for me at Quail Hollow this week. 

SG: Total on Tom Fazio Designs over past 36 rounds:

  1. Patrick Cantlay (+2.10)
  2. Rory McIlroy (+1.95)
  3. Tommy Fleetwood (+1.68)
  4. Austin Eckroat (+1.60)
  5. Will Zalatoris (+1.57)

Strokes Gained: Putting (Bermudagrass)

Strokes Gained: Putting has historically graded out as the most important statistic at Quail Hollow. While it isn’t always predictable, I do want to have it in the model to bump up golfers who prefer to putt on Bermudagrass.

Strokes Gained: Putting (Bermudagrass) Over Past 24 Rounds:

  1. Taylor Moore (+0.82)
  2. Nick Dunlap (+.76)
  3. Wyndham Clark (+.69)
  4. Emiliano Grillo (+.64)
  5. Cam Davis (+.61)

Course History

This stat will incorporate players that have played well in the past at Quail Hollow. 

Course History over past 36 rounds (per round):

  1. Rory McIlroy (+2.50)
  2. Justin Thomas (+1.96)
  3. Jason Day (+1.92)
  4. Rickie Fowler (+1.83)
  5. Viktor Hovland (+1.78)

Wells Fargo Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the five key statistical categories previously discussed — SG: Approach (27%), SG: Off the Tee (23%), SG: Total on Fazio designs (12%), Proximity: 175-200 (12%), SG: Putting Bermuda grass (12%), and Course History (14%).

  1. Wyndham Clark
  2. Rory McIlroy
  3. Xander Schauffele
  4. Shane Lowry
  5. Hideki Matsuyama
  6. Viktor Hovland 
  7. Cameron Young
  8. Austin Eckroat 
  9. Byeong Hun An
  10. Justin Thomas

2024 Wells Fargo Championship Picks

Tommy Fleetwood +2500 (DraftKings)

I know many out there have Tommy fatigue when it comes to betting, which is completely understandable given his lack of ability to win on the PGA Tour thus far in his career. However, history has shown us that players with Fleetwood’s talent eventually break though, and I believe for Tommy, it’s just a matter of time.

Fleetwood has been excellent on Tom Fazio designs. Over his past 36 rounds, he ranks 3rd in the field in Strokes Gained: Total on Fazio tracks. He’s also been incredibly reliable off the tee this season. He’s gained strokes in the category in eight of his past nine starts, including at The Masters, the PLAYERS and the three “signature events” of the season. Tommy is a golfer built for tougher courses and can grind it out in difficult conditions.

Last year, Fleetwood was the first-round leader at this event, firing a Thursday 65. He finished the event in a tie for 5th place.

For those worried about Fleetwood’s disappointing start his last time out at Harbour Town, he’s bounced back nicely after plenty of poor outings this season. His T7 at the Valero Texas Open was after a MC and T35 in his prior two starts and his win at the Dubai Invitational came after a T47 at the Sentry.

I expect Tommy to bounce back this week and contend at Quail Hollow.

Justin Thomas +3000 (DraftKings)

It’s been a rough couple of years for Justin Thomas, but I don’t believe things are quite as bad as they seem for JT. He got caught in the bad side of the draw at Augusta for last month’s Masters and has gained strokes on approach in seven of his nine starts in 2024. 

Thomas may have found something in his most recent start at the RBC Heritage. He finished T5 at a course that he isn’t the best fit for on paper. He also finally got the putter working and ranked 15th in Strokes Gained: Putting for the week.

The two-time PGA champion captured the first of his two major championships at Quail Hollow back in 2017, and some good vibes from the course may be enough to get JT out of his slump.

Thomas hasn’t won an event in just about two years. However, I still believe that will change soon as he’s been one of the most prolific winners throughout his PGA Tour career. Since 2015, he has 15 PGA Tour wins.

Course history is pretty sticky at Quail Hollow, with players who like the course playing well there on a regular basis. In addition to JT’s PGA Championship win in 2017, he went 4-1 at the 2022 Presidents Cup and finished T14 at the event last year despite being in poor form. Thomas can return as one of the top players on the PGA Tour with a win at a “signature event” this week. 

Cameron Young +3500 (DraftKings)

For many golf bettors, it’s been frustrating backing Cam Young this season. His talent is undeniable, and one of the best and most consistent performers on the PGA Tour. He just hasn’t broken through with a victory yet. Quail Hollow has been a great place for elite players to get their first victory. Rory McIlroy, Anthony Kim, Rickie Fowler and Wyndham Clark all notched their first PGA Tour win at Quail.

Throughout Cam Young’s career, he has thrived at tougher courses with strong fields. This season, he finished T16 at Riviera and T9 at Augusta National, demonstrating his preference of a tough test. His ability to hit the ball long and straight off the tee make him an ideal fit for Quail Hollow, despite playing pretty poorly his first time out in 2023 (T59). Young should be comfortable playing in the region as he played his college golf at Wake Forest, which is about an hour’s drive from Quail Hollow.

The 26-year-old has played well at Tom Fazio designs in the past and ranks 8th in the field in Strokes Gained: Total on those courses in his last 36 rounds. Perhaps most importantly, this season, Young is the best player on the PGA Tour in terms of proximity from 175-200 in the fairway, which is where a plurality and many crucial shots will come from this week.

Young is an elite talent and Quail Hollow has been kind to players of his ilk who’ve yet to win on Tour.

Byeong Hun An +5000 (FanDuel)

Byeong Hun An missed some opportunities last weekend at the CJ Cup Byron Nelson. He finished T4 and played some outstanding golf, but a couple of missed short putts prevented him from getting to the winning score of -23. Despite not getting the win, it’s hard to view An’s performance as anything other than an overwhelming success. It was An’s fourth top-ten finish of the season.

Last week, An gained 6.5 strokes ball striking, which was 7th in the field. He also ranked 12th for Strokes Gained: Approach and 13th for Strokes Gained: Off the Tee. The South Korean has been hitting the ball so well from tee to green all season long and he now heads to a golf course that should reward his precision.

An’s driver and long irons are absolute weapons. At Quail Hollow, players will see plenty of approach shots from the 175-200 range as well as some from 200+. In his past 24 rounds, Ben ranks 3rd in the field in proximity from 175-200 and 12th in proximity from 200+. Playing in an event that will not end up being a “birdie” fest should help An, who can separate from the field with his strong tee to green play. The putter may not always cooperate but getting to -15 is much easier than getting to -23 for elite ball strikers who tend to struggle on the greens.

Winning a “signature event” feels like a tall task for An this week with so many elite players in the field. However, he’s finished T16 at the Genesis Invitational, T16 at The Masters and T8 at the Arnold Palmer Invitational. The 32-year-old’s game has improved drastically this season and I believe he’s ready to get the biggest win of his career.

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