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Titleist Vokey SM8 wedges: Leading with performance

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Say “Vokey” to any golfer and they will instantaneously know you are talking about wedges. The name Vokey, along with Titleist, is synonymous with performance. In 2020, Vokey is introducing its most performance-driven line yet, the Vokey SM8 wedges.

Built on the foundation of what were already the number one wedges on the PGA Tour, Vokey SM8’s take precision and control to the next level thanks to refined shapes, cosmetics, sole grinds, and for the first time, multi-material technology to improve performance.

2020 Vokey SM8 wedges: How did we get here?

Vokey wedges are the standard by which wedges are judged by most golfers, similar to the way new golf balls are often compared to the Titleist Pro V1 and Pro V1x. Dating all the way back to the original Spin Milled wedges, Titleist has lead the way with spin performance and quality club after club. This comes from the fact that each and every single wedge manufactured is tested for groove dimensions before ever being built.

Titleist believes that there are three key performance factors that golfers should consider when choosing new wedges

  • Distance and trajectory control
  • Shot versatility, in varying conditions
  • Spin depreciation and groove wear over time

Distance control is important for reasons I probably shouldn’t have to explain, and as golfers get into their wedges, the old mindset of just getting 52, 56, and 60-degree wedges to make sure you have all the shots is out the window. Golfers now have to consider where they transition from their irons to wedges and the lofts are of those clubs, which means if you have a 44 to 45-degree pitching wedge, grabbing that conventional 52 might not be the best idea. This is exactly why Titleist decided to put the lofts of its pitching wedges on the bottom of the T-Series irons: to better help golfers make good gapping decisions.

Loft decisions also rely on the type of shots players hit with each club, because if you are only taking full swings with your gap wedge and sand wedges, then those lofts need to reflect those shot choices and the desired distance goals. The shortest wedge can then become a specialty club built for versatility, and this is where grinds come in.

Wedges need to be the most versatile clubs in any golfer’s bag because of the variety of shots hit with them; from full swings to short touch shots around greens, they have to offer absolute control to help players not only score but also recover under diverse conditions.

This is why player dynamics, shot choice, and conditions play such a big role in selecting the proper short game tools, and as far as options go, Vokey wedges offer the most off-the-shelf options in the game.

Spin equals stopping power. As mentioned earlier, not only do Vokey grooves get pushed to the limit, but thanks to extremely high-quality control standards all the way up the manufacturing chain, you can be assured that you are going to get spin control shot after, which also leads to improved trajectory control. Less traction leads to less spin and higher launch, and as much as that might be helpful with a driver, it’s the last thing you want in a wedge.

What’s new with Vokey SM8 wedges

For the new Vokey SM8 wedges, performance is about creating better short game tools for golfers of all skill levels, shot after shot. It’s not about chasing an elusive spin number or building a wedge designed with a single task in mind, it’s about offering state-of-the-art technology alongside tour-proven consistency to give golfers more control than ever before.

“Out of head” center of gravity and multi-material construction

This is the biggest overhaul to Vokey wedge design since the introduction of Spin Milled grooves. For the first time in North America (there have been multi-material wedges made for the Japan market), the 58 to 62-degree wedges will have tungsten placed in the toe to push Center of Gravity more forward and out of the head into a space beyond the face of the club to offer more rotational control. When asked why the tungsten is kept hidden and is not a visible technology in the wedge, we were told: “it’s to keep with the classic styling associated with Vokey Designs.”

It might seem counterproductive to put tungsten in the toe of a wedge when a higher center of gravity has been proven to offer more trajectory control in higher lofted clubs, but the engineers at Titleist balanced out this toe mass by increasing hosel length to raise CG and MOI. These design tweaks create a seven-percent higher MOI than SM7 with even great vertical stability, too.

The rest of the Vokey line beyond the highest lofts still feature the proven center of gravity shifting to aid in trajectory control but now in a more subtle looks package.

The face and grooves

The Vokey Spin Milled groove design has not changed since Vokey began offering variable depth and width designs depending on loft. Tolerances continue to get pushed, but since the design was already at the limit, it’s now more about being able to replicate rather than search for an elusive few hundred RPM.

When talking about those extra RPMs gained by potential tool and radius changes, Titleist likes to use the analogy of a pencil. You can sharpen a pencil to an absolute point, but the first thing you are going to notice when you start to use that pencil is how quickly that extremely sharp point dulls back to a “standard” sharpness. This relates directly to groove radius and Titleist’s philosophy to offer maximum spin for the life of the wedge, not just those first five rounds of golf, because unlike PGA Tour players, regular golfers can’t just wander into a tour van and ask for a new lob wedge every week.

vokey-sm8-wedge-face-2

Titleist also extends the life of the grooves with a centralized heat treatment to the face of all the wedges to harden the metal without negatively affecting feel.

Grind, finish, and custom options

titleist-vokey-sm8-wedges

Constant refinement is the name of game, and the SM8’s featured Vokey’s six tour-proven sole grinds—F, S, M, K, L, and D—to allow golfers of all skill levels to be expertly fit for their swing types, shot-making preferences, and course conditions. The wedge bounce matrix has changed too, with Titleist eliminating the 58-degree L grind, adding 54 and 56-degree D grind options for more higher bounce versatility.

The new SM8’s will come stock in Jet Black, Brushed Steel, and Tour Chrome, with the option for Raw available through custom order. Raw is the biggest news since it is normally reserved exclusively for tour and Wedge Works—and at an upcharge.

Last but not least, the most obvious design change is the overall aesthetics of the SM8 versus any previous Vokey design. The top half of the back of the wedge is entirely blank, and except for small script on the hosel, the name Titleist has been left off.

Call it modern minimalism mixed with the respect that Titleist has for Bob Vokey and the product that bears his name. What this canvas comprised of soft steel also allows is even more customization. Titleist hasn’t given any further details on what this could mean from a consumer standpoint, but it’s likely to be revealed through the Wedge Works program. For the artisan and at-home wedge stampers alike, this means, now more than ever before, you can customize too.

New Vokey SM8’s will retail for $159.99 in all finishes with custom upgrades available through Titleist Custom order.

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Ryan Barath is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

14 Comments

14 Comments

  1. Pingback: Vokey SM9 wedges begin tour seeding this week – GolfWRX

  2. Pingback: GolfWRX Members Choice: Best wedge of 2021 – GolfWRX

  3. DS

    Jan 22, 2020 at 8:49 pm

    I got fitted for SM6s and Cleveland RTX3s on consecutive days. I want to hit my lob wedge with a full swing and despite the Vokey 58 degree spinning the ball like it had Velcro on it (super impressive stopping power), I could not hit any of them consistently with a full swing. I figured the sweet spot was just too small for my ability. The Clevelands have been solid from day 1.

  4. Pelling

    Jan 22, 2020 at 4:53 pm

    It’s Boron, you moron!

  5. Paulo

    Jan 22, 2020 at 4:00 am

    Is it just me or do these look a lot like the Old mizuno t5 Wedges ?

    • Pelling

      Jan 22, 2020 at 4:50 pm

      The Mizuno MP T5 are the best wedges! You can get them new on EBay for about $40 per club, KSouth is the seller, top rated. I stocked up, can’t beat them, 1025 E mild carbon steel!

  6. Larry Coop

    Jan 21, 2020 at 8:41 pm

    Tried them in 56 and 60, hit them solid. The weight is nice. But oh, feel is hard, in cold weather almost unbearable. Vokey’s are now a thing of the past. He needs the Japan “Cold Forged” in USA. All companies have grinds, all have good grooves. Softer and better products out there. Bob, you need a better 8620 metal.

  7. Carolinagolf

    Jan 21, 2020 at 7:36 pm

    Had a chance to try the SM8 and the new Cleveland’s at demo day today. Man those Cleveland’s are unreal. I think they will be the wedges of 2020. SM8 just didn’t have a great feel

  8. clubhofosho

    Jan 21, 2020 at 1:57 pm

    Any idea if the raw version will be made available to the lefty population?

  9. CrashTestDummy

    Jan 21, 2020 at 12:13 pm

    Still waiting for a 56 K-Grind with 8-10 degrees of bounce.

  10. Jerry Kluger

    Jan 21, 2020 at 10:33 am

    I remember a few years back that a Golf WRX member was fitted by Bob Vokey at his facility and at that time he was told that a high bounce wedge is a better solution in firm conditions. This seemed counter-intutive at the time and certainly surprised the person being fitted as well as comments by others on Golf WRX. Looking at the chart for the new wedges, it appears that they are now recommending low bounce wedges for firm conditions. Does anyone else have the same recollection and perhaps confusion?

  11. Mike Larson

    Jan 21, 2020 at 10:19 am

    Vokey’s have felt so harsh and clicky since the SM4’s And lost their feel…..why can’t he get back what he had with the sm2’s? Callaway, Mizuno, and PXG (hate to say it) have it figured out. Sure wish Voke could use a softer metal.

    • Skip

      Jan 21, 2020 at 4:39 pm

      I work on Vokeys all the time and agree with your assessment.

  12. AndyfromNC

    Jan 21, 2020 at 9:55 am

    Not saying any previous gen of the V wedges didn’t look good….but man, these look fantastic!!!!!

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Whats in the Bag

Kevin Tway WITB 2024 (May)

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Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: TaylorMade Stealth 2 (15 degrees)
Shaft: Mitsubishi Diamana D+ 80 TX

5-wood: TaylorMade Stealth 2 (18 degrees)
Shaft: Mitsubishi Diamana D+ 90 TX

Irons: Wilson Staff Utility (2), Titleist T100 (4-9)
Shafts: Mitsubishi MMT 100 TX (2), True Temper Dynamic Gold Tour Issue X100 (4-9)

Wedges: Titleist Vokey Design SM10 (48-10F @47, 52-12F @51, 56-14F), SM7 (60-10S)
Shafts: True Temper Dynamic Gold Tour Issue X100 (48-56), True Temper Dynamic Gold Tour Issue S400 (60)

Putter: Scotty Cameron T-5 Proto
Grip: Scotty Cameron Black Baby T

Grips: Golf Pride Tour Velvet Plus4

More photos of Kevin Tway’s WITB in the forums.

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Did Rory McIlroy inspire Shane Lowry’s putter switch?

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Editor’s note: This is an excerpt from a piece our Andrew Tursky originally wrote for PGATour.com’s Equipment Report. Head over there for the full article.

The timing of Lowry’s putter changeup was curious: Was he just using a Spider putter because he was paired with McIlroy, who’s been using a Spider Tour X head throughout 2024? Was Lowry just being festive because it’s the Zurich Classic, and he wanted to match his teammate? Did McIlroy let Lowry try his putter, and he liked it so much he actually switched into it?

Well, as it turns out, McIlroy’s only influence was inspiring Lowry to make more putts.

When asked if McIlroy had an influence on the putter switch, Lowry had this to say: “No, it’s actually a different putter than what he uses. Maybe there was more pressure there because I needed to hole some more putts if we wanted to win,” he said with a laugh.

To Lowry’s point, McIlroy plays the Tour X model, whereas Lowry switched into the Tour Z model, which has a sleeker shape in comparison, and the two sole weights of the club are more towards the face.

Lowry’s Spider Tour Z has a white True Path Alignment channel on the crown of his putter, which is reminiscent of Lowry’s former 2-ball designs, thus helping to provide a comfort factor despite the departure from his norm. Instead of a double-bend hosel, which Lowry used in his 2-ball putters, his new Spider Tour Z is designed with a short slant neck.

“I’ve been struggling on the greens, and I just needed something with a fresh look,” Lowry told GolfWRX.com on Wednesday at the 2024 Wells Fargo Championship. “It has a different neck on it, as well, so it moves a bit differently, but it’s similar. It has a white line on the back of it [like my 2-ball], and it’s a mallet style. So it’s not too drastic of a change.

“I just picked it up on the putting green and I liked the look of it, so I was like, ‘Let’s give it a go.’”

Read the rest of the piece over at PGATour.com.

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Webb Simpson equipment Q&A: Titleist’s new 2-wood, 680 blade irons, and switching to a broomstick Jailbird

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With seven career wins on the PGA Tour, including a U.S. Open victory, Webb Simpson is a certified veteran on the course. But he’s also a certified veteran in the equipment world, too. He’s a gearhead who truly knows his stuff, and he’s even worked closely with Titleist on making his own custom 682.WS irons.

On Wednesday at the 2024 Wells Fargo Championship, I caught up with Simpson to hear about his experience with Titleist’s new prototype 2-wood, how Titleist’s 680 Forged irons from 2003 ended up back in his bag, and why he’s switching into an Odyssey Ai-One Jailbird Cruiser broomstick putter this week for the first time.

Click here to read our full story about Simpson’s putter switch on PGATOUR.com’s Equipment Report, or continue reading below for my full Q&A with Simpson at Quail Hollow Club on Wednesday.

See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here

GolfWRX: It seems like you’ve been a little all over the place with your irons in the past six months or so, and now going back to the 680’s. Is that just a comfort thing? What’s been going on with the irons?

Webb Simpson: Titleist has been so great at working with me, and R&D, on trying to get an iron that kind of modernizes the 680. And so the 682.WS took the T100 grooves, but kinda took the look and the bulk and the build of the 680’s into one club. They’re beautiful, and awesome looking. I just never hit them that well for a consistent period of time. It was probably me, but then I went to T100’s and loved them. I loved the spin, the trajectory, the yardage, but again, I never went on good runs. Going through the ground, I couldn’t feel the club as well as with the blade. So last week, I’m like, ‘Alright. I’m gonna go back more for…comfort, and see if I can get on a nice little run of ball striking.’

So that’s why I went back.

 

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A post shared by GolfWRX (@golfwrx)

OK, that makes sense. I know you had done some 2-wood testing recently. Is that in the bag right now?

It’s like day-by-day. I used it at Hilton Head every day. Valero, I used it one round. And this week, me and my caddie will do the book every morning, and if it’s a day where we think we need it, we’ll just put it in and take the 3-wood out. I love it because it’s a super simple swap. Like, it doesn’t really change much.

Yeah, can you tell me about that club? I mean, we don’t really know anything about it yet. You know? I haven’t hit it or anything, obviously.

It has grooves like a 3-wood. Spin is perfect. And it’s honestly, like, everything is in the middle of a 3-wood and driver number. Trajectory, spin, carry, all of it. So, a Hilton Head golf course is almost too easy to talk about because, you know, there, so many holes are driver 3-wood.

Valero, our thinking was we had two par-5’s into the wind, and we knew that it would take two great shots to get there in two. So instead of hitting driver-driver, we just put it in. And I used it on those holes.

Hilton was a little easier because it was off-the-tee kind of questions. But Colonial will be a golf course where, you know, there’s a lot of driver or 3-woods. It’s kind of like a backup putter or driver for me now. I’ll bring it to every tournament.

So it’s, like, in your locker right now, probably?

Well, it would be. It’s in my house [because Webb lives near by Quail Hollow Club, and is a member at the course.] It’s in the garage.

Oh, yeah, that’s right. Do you know what holes you might use it out here if it goes in play? 

Potentially 15, depending on the wind. Second shot on 10. Could be 14 off the tee. The chances here are pretty low (that he’ll use the 2-wood). But, like, Greensboro would be an awesome club all day. I’m trying to think of any other golf courses.

There’s plenty that it’ll be a nice weapon to have.

It’s interesting, the wave of 2-woods and mini drivers. Like, it’s just really taken off on Tour, and all the companies have seemed to embrace it.

Yeah. The thing I had to learn, it took me, like, at least a week to learn about it is you gotta tee it up lower than you think. I kept teeing it up too high. You need it low, like barely higher than a 3-wood. And that was where I got optimal spin and carry. If you tee it up too high, you just don’t get as much spin and lose distance, I don’t know if that’s just a mini driver thing.

And you obviously have a Jailbird putter this week. What spurred that on?

Inconsistent putting. I’m stubborn in a lot of ways when it comes to my equipment, but I have to be open minded – I just hadn’t putted consistently well in a while. And I’m like, ‘Man, I feel my ball-striking coming along. Like I feel better; for real, better.’

If I can just get something in my hands that I’m consistent with. Being on Tour, you see it every year, guys get on little runs. I can put together four to five tournaments where I’m all the sudden back in the majors, or in the FedExCup Playoffs. You can turn things around quick out here. I’m like, ‘Man, whatever’s going to get me there, great.’

My caddie, David Cook, caddied for Akshay at the Houston Open and he putted beautifully. Then, I watched Akshay on TV at Valero, and he putted beautifully. And, I’m like, ‘I’m just going to try it.’

I’ve never tried it for more than a putt or two, and I just ordered what Akshay uses. It was pretty awkward at first, but the more I used it, the more I’m like, ‘Man, it’s pretty easy.’ And a buddy of mine who’s a rep out here, John Tyler Griffin, he helped me with some setup stuff. And he said at Hilton Head, he wasn’t putting well, then tried it, and now he makes everything. He was very confident. So I’m like, ‘Alright, I’ll try it.’”

And you’re going with it this week?

Hundred percent.

Alright, I love it. Thank you, I always love talking gear with you. Play well this week. 

Thanks, man.

See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here

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