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Barney Adams: Stop calling golf “fun”

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Industry ads aimed at promoting participation have the same theme, “Play Golf Because It’s Fun.” I disagree with the presentation, but admittedly it takes explanation. Fun is considered, light, enjoyable among other adjectives. Golf hasn’t been around for centuries evoking a unique passion because it’s “fun.” It’s hard and frustrating yet we come back sometimes—even ignoring weather we wouldn’t otherwise be outside in.

Why?

Because it’s rewarding! Not on the whole, that’s reserved for the very few who are excellent players. “Rewarding” for the masses will be a well-played hole, even a singular shot. We are rewarded in small victories, not mastery.

How then do we focus on the concept of reward? The answer falls into what we call course layout and must be championed by those organizations promoting the game—the PGA of America and the USGA. I’ll proceed with some typical examples with real data, not opinion.

This is data-centric: Years ago, the former Technical Director of the USGA reported that his study revealed an average driving distance of 192 yards. Who are the 192s? The short answer is they are the overall majority of players who play and financially support the game. Their brethren are not coming on board in numbers, and pure age analysis shows that they are a declining population, albeit with a huge reservoir that is retiring and could decide to play.

They love to watch the 300-yard drives of Tour players and marvel that the average iron into greens is an 8—albeit some 170 yards. Further, these iron shots are struck consistently, high, landing with spin allowing them to shoot for targets within the confines of the green.

The 192 group doesn’t hit 170-yard 8-irons. If they make that good swing, their 8-iron goes roughly 120, and rather than a spot on the green, they are trying to get on the putting surface.

What does this have to do with rewarding? I was recently asked to analyze a course that had installed forward tees, but something was off. The overall yardage was 5,900 par 70, which seemed perfect.

However, there were six holes in various forms of what follows: yardage 354, a 192-yard drive leaves 162 and in each case, it was a forced carry of 162 yards. The 192s don’t have a high soft shot that carries 162 plus yards. They may have an occasional low bullet that doesn’t hold, but the sensible play is to lay up.

This gets old and it’s not rewarding. If their second shot on forced carry holes was, say, 125 yards they would have a chance to hit a solid shot onto the green, and that’s rewarding. We 192s aren’t good enough to hit center face solid shots every time. Give us the chance that we’ll be rewarded with a birdie putt just some of the time and the experience is one that keeps us playing (“fun,” if you will, but more accurately defined).

Further, a 370-yard par 4 with a slightly downsloping fairway into a green wide open in the front—and again we have a chance to be rewarded.

It isn’t a simple distance issue: It’s an understanding of the concept of reward and setting one set of tees accordingly. Golf courses are fairway width, firmness, elevations, hazards and the list goes on. That’s why I say the good folks who promote the game need to embrace the concept. Produce guidelines on how to make courses rewarding.

Years ago, I was very fortunate to be able to play a few rounds with Lee Trevino, arguably one of the greatest ball strikers of all times. He didn’t play “the tees” he picked the ones he wanted, some forward, some back. I asked why and he said, “Barnyard, I just want to be able to hit shots to the green. I always did.” I never forgot his comment, but I didn’t appreciate the genius behind it until I came upon the concept of rewarding golf. It’s exactly what Lee was doing!

Of course, I’m just one small voice. The PGA of America and USGA are the leaders and it’s up to them to turn the concept of rewarding golf into a movement designed to increase participation.

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Barney Adams is the founder of Adams Golf and the inventor of the iconic "Tight Lies" fairway wood. He served as Chairman of the Board for Adams until 2012, when the company was purchased by TaylorMade-Adidas. Adams is one of golf's most distinguished entrepreneurs, receiving honors such as Manufacturing Entrepreneur of the Year by Ernst & Young in 1999 and the 2010 Ernie Sabayrac Award for lifetime contribution to the golf industry by the PGA of America. His journey in the golf industry started as as a club fitter, however, and has the epoxy filled shirts as a testimony to his days as an assembler. Have an equipment question? Adams holds seven patents on club design and has conducted research on every club in the bag. He welcomes your equipment questions through email at [email protected] Adams is now retired from the golf equipment industry, but his passion for the game endures through his writing. He is the author of "The WOW Factor," a book published in 2008 that offers an insider's view of the golf industry and business advice to entrepreneurs, and he continues to contribute articles to outlets like GolfWRX that offer his solutions to grow the game of golf.

59 Comments

59 Comments

  1. Adams fan

    Sep 12, 2019 at 3:33 pm

    Why does this bitter old man still have relevancy or a platform? He created a one-hit infomercial wonder 20 years ago. He doesn’t need a platform like WRX to keep pontificating….waiting for his next “get off my lawn” moment.

    • Barney Adams

      Sep 12, 2019 at 6:08 pm

      My goodness it’s my brother Harry. Never got over my eating his ice cream.

  2. JimmyD2

    Sep 10, 2019 at 11:23 am

    Wow! We should stop calling the game of golf fun because what the scorecard shows as par on some holes may be too difficult for our skill level… Maybe a better recommendation would be to forget about the scorecard and “Just Have Fun”. When I was in the military I used to love visiting family and getting out to PLAY golf together! My father, who only played during these rare visits (and never practiced!) had more fun than any of us. My “happy place” for the past decade+ has been playing a round of golf with my son, especially when we get to play as a twosome. Golf is and should be Fun! As the great philosopher Tin Cup once said, “Sex and golf are the two things you can enjoy even if you’re not good at them.”

  3. Dave r

    Sep 9, 2019 at 8:08 pm

    My wife tells me I’m having fun so I guess I’m having fun.

  4. Todd Dugan

    Sep 9, 2019 at 6:03 pm

    I think of golf as an OPPORTUNITY to achieve a sense of accomplishment by doing something well which is not easy to do well. If it were easy to do well, then the reward would not be nearly as great. But there is a risk, as doing something poorly is disappointing…for me, anyway. There is also a nice social element to playing. I also think of playing golf as a sort of ritualistic “life exercise” in doing things correctly.

  5. scott

    Sep 9, 2019 at 7:28 am

    I think i have fun.
    Only really know when I take the winnings off my playing partners.

  6. Prime21

    Sep 8, 2019 at 11:40 pm

    I’m still confused. Are you saying in order to be fun it has to be easy? EVERYONE on the planet has to have the ability to access a pin? I could counter by saying I can hit high, soft shots and easy courses that allow for run up on every shot are no fun at all. Everyone has a different opinion, whether they are in the AVG or not. Simply because you have an opinion, which is “supported” by numbers doesn’t mean you have the support of the others in your “average” group. Everyone has ‘em, apparently you just get to share yours.

    • JThunder

      Sep 9, 2019 at 5:43 am

      The key point is “average” is meaningless. If you compile “average” in anything, those specs will only fit 1% of the people involved (see: height, weight, etc).

      I know PLENTY of golfers who drive 200 and can hit a high soft shot from 162. I know low handicappers who hit mid-trajectory irons with low spin who would have more trouble (eg, to elevated greens).

      I think the article misses it’s own point; it’s about bad golf course architecture and management. In my experience, those kind of courses alienate golfers, and have to drop prices to compete with better designs. Or they get turned into townhouse sites. I suppose there are areas with fewer choices, so golfers are stuck. Ultimately, courses should be designed around some variety; not all tee shots should require a fade, not all par 3s should be long, not all greens should be elevated. (Just ask the pros about Dubsdread!)

    • Barney Adams

      Sep 9, 2019 at 12:48 pm

      That’s just the point. It’s NOT about easy it’s about a reasonable challenge for the 192s. Courses throw out front tees with no thought so you get 400 yd par 5 holes ( which I call dumb) instead of 390 yd par 4 s
      Look up Moe’s poem by Paul Bertholy. I almost included it in the story.

  7. No Thanks

    Sep 8, 2019 at 7:03 pm

    I’m sorry, but this isn’t “backed up with data”. You have an AVERAGE distance. That average is not the MEDIAN. Those are two different things. But let’s say “192” is the median. We’ll imagine that for a moment, and then say you found one hole, on one course, unnamed, and site that as why things are failing?

    A 5900y Par-70 was mislabeled, and should have been a 5900y Par-71.

    Barney, I don’t even disagree with your premise that it isn’t easy, and maybe should avoid the term “fun”. But you’re way off here calling this “data-centric”. This is literally the opposite of “data-centric” — it’s cherry-picking.

    • Barney Adams

      Sep 8, 2019 at 9:22 pm

      Sorry but I disagree completely and it’s really my fault for not describing the situation better. It isn’t a case of all the holes having to fit the premise though that would be great. Given that we’re working with existing facilities I’m saying “ fix” as many errant holes as you can. Don’t throw out Forward tees that create unrewarding holes by being too easy , dumb holes. Recognize the power of rewarding and react in kind
      As for median vs average. Of course some will catch one and roll out others will pop up short. All you can do is use 192 as a reference point and know what that means in terms of second shot requirements.
      Last; I’ve written about this in various forms for 8 years now. I’m not smart enough to give it up , I believe it will add enjoyment to the game

      • No Thanks

        Sep 9, 2019 at 11:59 pm

        You can disagree completely, but it doesn’t change the point.

        If your example was labeled a Par-5, you wouldn’t have a complaint, would you?

        If that’s the case, then it goes back to the “what is par” question. Are you basically saying that you want shorter approach shots for high handicappers? Because if that’s the “challenge” you’re looking for, that risks the integrity of the course… those hitting from 50-100 further back are still aiming for that approach landing area, and they’ll be looking to put up a second shot the same as the HH.

        This seems like tilting at windmills.

  8. Bob Jones

    Sep 8, 2019 at 2:38 pm

    Sorry, but if you don’t enjoy your leisure time pursuit, if you don’t have fun doing it, then why bother?

    • Barney Adams

      Sep 8, 2019 at 11:10 pm

      Lost my bowling ball

      • Acemandrake

        Sep 9, 2019 at 10:49 am

        Bob Hope: “I’d quit the game but I have too many sweaters.”

  9. cc-rider

    Sep 8, 2019 at 9:45 am

    I did something that I had meaning to do for years over the holiday weekend. I played a nine hole round with wood woods and 1980 hogan apex 2 irons at a classic shorter course. It was a refreshing change of pace hitting the small headed woods and blade irons. I went on eBay afterwards and could not believe how little these real woods sell for second hand. They were literally pennies on the dollar compared to modern equipment. I am not saying that going back to old equipment is the answer, but it provided a very affordable and alternative take on golf in 2019.

  10. steve

    Sep 8, 2019 at 12:41 am

    For the past 10 + years, my handicap has fluctuated between three and six. Obviously, that is better than some and worse and others. That being said, the better I play, the less fun I seem to have as i tend to expect more from myself than i should. It’s a tough explanation to my wife when I am in a bad mood coming home from golf.

  11. Walt Pendleton

    Sep 7, 2019 at 11:58 pm

    Mr. Adams…enjoyed your angle on courses matching age to holes, new tee boxes and relative to the majority of the game’s largest supporters. As you know, most public clubs don’t have the money to build all new boxes but building 3 to 5 new tees on the hardest holes per year would surely help. I have but one question: Why doesn’t the game ask The PGA Tour to help financially or ask the Euro public tracks what they have done to reduce course closings?

  12. Larry Brown

    Sep 7, 2019 at 4:16 pm

    Golf only becomes “fun” when you have put in enough work to have a reasonably consistent swing. Until then, it’s just work. Unless you just play as an excuse to get out with the buddies and drink.

  13. s

    Sep 7, 2019 at 2:20 pm

    A lot of you readers are missing the point. My wife is a decent player but having a birdie opportunity is a rare event.. Most of the course we play, the women’s red tee is only about 30-50 yards closer than the men’s white, where I feel “rewarding”. The GIR rate for her is almost 0% in theory. I give her one shot every single hole just to make her feel fun, rewarding, or whatever you call it. Some even say those courses do it because they don’t want women to come because of the slow play… If not, let me ask you a question. Is it a lot more expensive to maintain the teeing grounds farther apart?

  14. rex 235

    Sep 7, 2019 at 1:11 pm

    Barney-

    Wasn’t it Roger Cleveland who in the Cleveland ad- “wanted to make golf more fun?”

    And aren’t you the guy who wrote the Golf World article saying “The wood wood is dead?”

    And now the company you sold out to- TaylorMade- makes a different Driver model every 3 months?

    Especially when the NEW models featured by every company each year are exclusively RH Only?.

    And having a subscription to Golfwrx featuring “New” equipment models you can’t ever get?

    No..that isn’t fun.

    • Geoffrey Holland

      Sep 7, 2019 at 4:00 pm

      The new models are not exclusively right-handed. And I’m a lefty so I pay attention to these things. You never get the full range that righties get for obvious reasons so stop whining.

    • Jake

      Sep 7, 2019 at 5:09 pm

      The “TM releases a new driver every three months” is going on 5 years since they actually did stuff like that.

    • Gerald Teigrob

      Sep 7, 2019 at 6:28 pm

      Take a chill pill or two and call your doctor in the morning! Get your facts straight before you comment next time! Did you know that Acushnet bought out TM since your dinosaur comment?

      • Bill

        Sep 7, 2019 at 11:23 pm

        Might want to check that. Adidas bought then sold TM. Achusnet once owned Titlest but it’s now owned by Fila. Acushnet never owned TM.

  15. The dude

    Sep 7, 2019 at 11:03 am

    Fun…rewarding …= semantics

  16. Doug McManus

    Sep 7, 2019 at 10:54 am

    Completely useless article, Golf is great fun with some highs and lows.
    I can think of a better game. It is what you make of it!

  17. Sebastien

    Sep 7, 2019 at 7:07 am

    Me and my dad have much more fun since I let him play front tee instead of giving him ‘shots’ in our family competition….

  18. NoTalentLefty

    Sep 6, 2019 at 9:42 pm

    The peripherals of golf are fun. Fellowship, equipment wh0r1ng, etc. Barney has a point on the game itself. The challenges of well played shot is not about fun.

  19. Jeff

    Sep 6, 2019 at 8:44 pm

    Golf is what you make of it. If you suck and still have fun, then that’s great. I’m usually mad when I play bad, but its a fun game. IMHO of course.

    • Rick

      Sep 6, 2019 at 11:18 pm

      Yes it is what you make it…after I hit 70 instead of moving up another tee box I just added a stroke to every par 4 and 5 and played them as 5 and 6 keeping even the longest par 3 still a 3. I took about a year for my mind to settle in but it did and I now an happy as heck hitting those numbers not maybe as a par but as what I can still do and have a fair chance to do on every hole.

  20. Ben Black

    Sep 6, 2019 at 5:59 pm

    This a lot of what I’ve seen in golf course set up for Amateur players.

    Every week I play with two friends who are 30 years older than I. We play from forward mens tees. The Par 5s play like long par 4s for me and I’ll hit 4 iron and wedge to the par 4s. Why don’t I hit driver on the par 4s? Because the course will EAT YOU UP if you miss the fairway.

    The two older guys hit it 160-180 yards (I GPS’d them on their asking – they were very disappointed it was not 220 yards.) The approach shots, if they hit the fairway,make it almost impossible for them to hit shots that are rewarding. On a 350 yard hole they hit a driver 180 then will have to hit another wood to an elevated green that has a deep bunker at front, bushes behind and scraggly rough all around.

    Even hitting a wedge in from 60 yards can be hazardous with where they put the pins. Some are three paces off the edge of a bunker…

    And the Par 3s for these guys are brutal. Three of them can measure 160-190 yards. Yes, that’s not long if you can hit your mid irons that far, but when can these guys play a fun par 3 that doesn’t involve their driver?

    Sometimes I think the greenskeeper has watched golf on Sunday TV then decided to emulate it.
    I’d rather have a short course with excellent greens than extra tee boxes and longer fairways to maintain. I can play from the back tees, but what’s it worth when your putts wibble wobble on bad greens?

    • Simms

      Sep 6, 2019 at 11:25 pm

      The over 50 women have the same problem all the time once a course hits 5,200 or more they just cannot reach the greens in 2 on 4’s or 3 on 5’s…I have a very smart wife (over 65) she found a great Callaway wedge she hits 50 yards almost without fail and now has learned to play as close to that number then trying to run a 3 or 5 wood to roll a ball onto the green with the front bunker a real factor on those shots. It alone cut her handicap form 21 to 16 in less then 6 months…because women can one putt 100% more of the time then they can get out of a green side bunker.

      • Barney Adams

        Sep 8, 2019 at 11:15 pm

        I wrote from a male perspective because they are the majority and I have relevant data. There is actually a very interesting story on women’s tees and their location.

      • ChipNRun

        Sep 9, 2019 at 4:56 pm

        My wife is 4-foot-9. Barney, she got a boxed set of Adams Ideas about four years ago. Custom fit by the woman in local GG shop, aided by two on-phone sessions with Fort Worth factory to ensure right flavor of petite. (Adams Golf – gone but not forgotten!)

        Anyway, she likes the clubs – especially those things call hybrids which were not available for her last fitting in 1989. (Nancy Lopez Square 2 Petites, FYI).

        So, when we prepare for vacation I purposely look for courses which are less than 5,000 yards from the women’s tees. This gives her some sub-300 yard par 4 holes and hopefully a couple of 95-yard par 3s. Something that gives her a chance to make bogies or an occasional par.

        As a caddie in the previous century and a player up until today, I was take aback by how little a distance break the women got on many of the courses. And of the courses built in the early 2000s, the 5400-yard women’s tees got augmented with shorter boxes about 5000 yards. But, these shorter boxes were merely a semi-flat place in the short rough with a couple of markers spiked into the ground. Not usually a true golf tee that others got to use.

        At our home course, a new greenskeeper came in two years ago. The original layout featured lots of exotic “splash” bunkers which were hard to play AND hard to maintain. Senior golfers and those below average height could injure themselves trying to climb down into these sand pits. I used to have to lower my wife into some of the bunkers, and then hand her a club to hit. The rebuilt bunkers for the most part are flat-bottom. The bank and lip may be several feet high, but at least you can walk in without spraining an ankle.

        Before the redo, rainy season made for tough bunker play, as soil pollution was a problem. In past seasons, the safest play was to pick the ball off the “sand” with a PW rather than blast out. Now, we have true bunkers to play from.

        So, golf goes from being challenging to grating when…
        * Course developers think the local public links can be the next Bethpage Black, and design it for US Open rather Wednesday morning seniors league.
        * So that golfers don’t exploit the lob wedge too easily, new layouts tend to have outlandish bunkers that the average person can’t handle.
        * Too aggressive a layout leads to… that scourge we dare not speak of out loud… SLOW PLAY!
        * The greens crew accidentally sets up the Thursday pins for a scramble, forgetting that it’s a medal play tournament for the local amateur circuit. The #13 hole gets thrown out of scoring because most golfers have a 3- or a 4-putt going after the funhouse cup. (Replay hole #1 and use it as a replacement)

    • Geoffrey Holland

      Sep 7, 2019 at 4:03 pm

      Obviously these guys should be playing from the forward tees. Don’t call them ladies tees. But they’re obviously not long enough to play where they are playing from.

  21. Tim

    Sep 6, 2019 at 4:59 pm

    People who hit it 200 are not hitting the ball with the middle of the face. Well struck, an 85mph swing can result in 212+ yard drive. 90mph can result in 225+.

    Golf is more fun when you hit the ball further. Learn to hit the ball further.

    • Barney Adams

      Sep 8, 2019 at 11:18 pm

      Dear Tim
      I have one word for you; age ! Ps your numbers are off!

  22. Bruce

    Sep 6, 2019 at 4:26 pm

    I play at an RTG facility in Mobile,Al., where the courses host many tour level events and Barney is very right about the design aspect as a big detriment to the 192’ers of the world. This is a quality layout but the local muni, Azalea City, is on older design and is booked solid with 192’ers and not because of cost. The 2 courses are virtually the same money when riding a cart. The reason is at RTG one is required on virtually every approach to hit a high shot with spin to an elevated green. On not one occasion will there be an opportunity to run a shot on the green. Not one. This is a choice in design and as a result the course is under subscribed while the muni is over run with play and conditioning suffers as a result. This parallel is endemic in golf. We are building courses for the most skilled players while ignoring those that are the majority.

  23. JP

    Sep 6, 2019 at 4:22 pm

    Playing good or bad, it’s fun for me. It’s not a frustrating game unless that’s what you make it. For me, it’s a social game and I play with close friends that are awesome to hang out with. I can shoot 150 and I’d still have fun. Again, for me, it’s more about the company I keep than the score I shoot.

  24. darrell

    Sep 6, 2019 at 4:04 pm

    Absolutely agree. Most players never break 90, some never break 100. Is that fun? Most play the wrong tees, ( if you’re not breaking 80), so how much fun is it, to never have a putt for a birdie? Of all the course designers, I prefer Arnold Palmer courses. In most cases, he leaves a “run up” option on most holes…..even the par 3’s. This helps players of all abilities……even pro’s might want to play a low running shot on a windy day.

  25. BobbyG

    Sep 6, 2019 at 3:25 pm

    Adams golf products made the game fun for me.

  26. Ryan

    Sep 6, 2019 at 2:41 pm

    The “fun” aspect of “playing” golf comes from shooting low scores and hitting solid shots. However, that isn’t the only aspect of the game. The true “fun” aspect comes from being outside on beautiful days playing a round with your buddies where you are constantly ribbing each other over the smallest things. Seeing a buddy duff a putt and everyone cracks up laughing. Winning a few skins on them and then treating them to a round at the 19th. Its the friendships that make the game fun for us averages. We aren’t trying to play on tour.

    • Shallowface

      Sep 6, 2019 at 3:20 pm

      When I started as a youngster in the 1970s no one laughed at another player’s poor shots and there was no such thing as ribbing. It simply wasn’t tolerated. Fact is, it’s cruel and disrespectful, and just like when you point a finger at something and you have three pointing back at you, when it’s your turn to be ribbed it hurts three times worse than the amount of “fun” you got from whatever it was you inflicted on someone who alredy feels bad enough. I’ve had a number of young men tell me that the reason they stopped playing the game was that they could no longer tolerate the so-called good natured kidding from “buddies.” It’s unseemly, immature and it needs to disappear from the game. Grow up, kids.

      • Herman

        Sep 7, 2019 at 4:52 pm

        This made me laugh … hope I dint hurt your feelings

      • JThunder

        Sep 9, 2019 at 5:33 am

        If you can’t take “good natured kidding” from your buddies during a leisure activity in which you are not a professional, and this forces you to quit the game, then you need psychiatric help. You’re taking a leisure activity WAY too seriously, and you’re heading for high blood pressure and other stress-induced illnesses.

        • JThunder

          Sep 9, 2019 at 5:35 am

          I grew up in the 70s too, and kids could be brutal to each other. Teasing each other on the golf course would have been the least of anyone’s worries. Maybe you’re thinking of the 1950s, when kids weren’t allowed to speak without adult permission?

  27. StatGrad

    Sep 6, 2019 at 1:53 pm

    Just because one person sees it as rewarding doesn’t mean it’s not fun to others. Or some may even see it as both. No need to “Stop Calling It Fun.”

  28. Fergie

    Sep 6, 2019 at 1:47 pm

    You bait people to play golf by saying it’s fun. The rewarding aspect doesn’t kick in until you’re hitting reasonable shots. It’s then that the rewarding aspect kicks in.

    • JThunder

      Sep 9, 2019 at 5:24 am

      I hit the golf ball almost 100% of the time that I swing at it, and it usually stays in-bounds. The same cannot be said for the majority of people in a batter’s box, or playing tennis. The success rate of shooting a basketball or completing a pass are likewise much lower. Are we questioning whether all sports are “fun” or not?

      “Rewarding” being all about the score is akin to “success” being defined entirely by money.

  29. JThunder

    Sep 6, 2019 at 12:28 pm

    The real problem is not defining golf, but defining “fun”. “Fun” – like most everything else – has been relegated to lowest-common-denominator pursuits. A large demographic would define “fun” as attending Nascar and getting hammered; I would not.

    Webster’s defines fun as “what provides amusement or enjoyment”… A lot of people find challenges “enjoyable” – bearing in mind, golf is 100% voluntary for most people who play it. But, yes, if you don’t enjoy this particular challenge, you’ll likely not play the game. (Most video games are challenging and mostly you die before you win; that doesn’t seem to hurt sales…)

    Raise the next generation to view “enjoyment” differently. And to define words correctly (eg, “literally”).

    Declines in golf participation have the most to do with money and time – in that order. The middle class has pathetically little of the first and a decreasing amount of the second because of it. A challenge is one thing; an expensive 4-6 hour challenge is another.

  30. Acemandrake

    Sep 6, 2019 at 11:56 am

    A lot of older courses were designed with wide openings in front of the greens.

    This allowed the option of playing a low, running approach shot; an option appreciated by us slower swingers.

    • DB

      Sep 6, 2019 at 2:49 pm

      The old parks-style courses are great. Not only are they designed for an easy walk, but as you say most greens are wide open from the front. The only time you find a front bunker is maybe on a Par 5 or a short Par 3. There are no forced carries off the tee, it just wasn’t a thing. Slower swingers are free to play their 180-yard worm burner down the fairway on every hole.

  31. Tom Duckworth

    Sep 6, 2019 at 10:37 am

    When I come home from a round my wife asks if I had fun. I am never sure how to answer.

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Opinion & Analysis

The Wedge Guy: What really makes a wedge work? Part 2

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In my last post, I explained the basic performance dynamics of “smash factor” and “gear effect” as they apply to your wedges and your wedge play success. If you missed that post, you can read it here.

At the end of that post, I promised “part 2” of this discussion of what makes a wedge work the way it does. So, let’s dive into the other two components of any wedge – the shaft and the grip.

It’s long been said that the shaft is “the engine of the golf club.” The shaft (and grip) are your only connection to all the technologies that are packed into the head of any golf club, whether it be a driver, fairway, hybrid, iron, wedge or even putter.

And you cannot ignore those two components of your wedges if your goal is optimizing your performance.

I’ve long been an advocate of what I call a “seamless transition” from your irons into your wedges, so that the feel and performance do not disconnect when you choose a gap wedge, for example, instead of your iron-set-matching “P-club.” In today’s golf equipment marketplace, more and more golfers are making the investment of time and money to experience an iron fitting, going through trial and error and launch monitor measuring to get just the right shaft in their irons.

But then so many of those same golfers just go into a store and choose wedges off the retail display, with no similar science involved at all. And that’s why I see so many golfers with a huge disconnect between their custom-fitted irons, often with lighter and/or softer graphite or light steel shafts . . . and their off-the-rack wedges with the stock stiff steel ‘wedge flex’ shaft common to those stock offerings.

If your wedge shafts are significantly heavier and stiffer than the shafts in your irons, it is physically impossible for you to make the same swing. Period.

To quickly improve your wedge play, one of the first things you can do is have your wedges re-shafted with the same or similar shaft that is in your irons.

There’s another side of that shaft weight equation; if you don’t have the forearm and hand strength of a PGA Tour professional, you simply cannot “handle” the same weight shaft that those guys play to master the myriad of ‘touch shots’ around the greens.

Now, let’s move on to the third and other key component of your wedges – the grips. If those are not similar in shape and feel to the grips on your irons, you have another disconnect. Have your grips checked by a qualified golf club professionals to make sure you are in sync there.

The one caveat to that advice is that I am a proponent of a reduced taper in your wedge grips – putting two to four more layers of tape under the lower hand, or selecting one of the many reduced taper grips on the market. That accomplishes two goals for your scoring.

First, it helps reduce overactive hands in your full and near-full wedge swings. Quiet hands are key to good wedge shots.

And secondly, it provides a more consistent feel of the wedge in your hands as you grip down for those shorter and more delicate shots around the greens. And you should always grip down as you get into those touch shots. I call it “getting closer to your work.”

So, if you will spend as much time selecting the shafts and grips for your wedges as you do choosing the brand, model, and loft of them, your scoring range performance will get better.

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19th Hole

Vincenzi’s 2024 Wells Fargo Championship betting preview: Tommy Fleetwood ready to finally land maiden PGA Tour title

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The PGA Tour season ramps back up this week for another “signature event,” as golf fans look forward to the year’s second major championship next week.

After two weaker-field events in the Zurich Classic and the CJ Cup Byron Nelson, most of the best players in the world will head to historic Quail Hollow for one of the best non-major tournaments of the year. 

Last season, Wyndham Clark won the event by four shots.

Quail Hollow is a par-71 measuring 7,521 yards that features Bermudagrass greens. The tree-lined, parkland style course can play quite difficult and features one of the most difficult three-hole stretches in golf known as “The Green Mile,” which makes up holes 16-18: two mammoth par 4s and a 221-yard par 3. All three holes have an average score over par, and water is in play in each of the last five holes on the course.

The field is excellent this week with 68 golfers teeing it up without a cut. All of the golfers who’ve qualified are set to tee it up, with the exception of Scottie Scheffler, who is expecting the birth of his first child. 

Past Winners at Quail Hollow

  • 2023: Wyndham Clark (-19)
  • 2022: Max Homa (-8)
  • 2021: Rory McIlroy (-10)
  • 2019: Max Homa (-15)
  • 2018: Jason Day (-12)
  • 2017: Justin Thomas (-8) (PGA Championship)
  • 2016: James Hahn (-9)
  • 2015: Rory McIlroy (-21)

Key Stats For Quail Hollow

Strokes Gained: Approach

Strokes gained: Approach will be extremely important this week as second shots at Quail Hollow can be very difficult. 

Total SG: Approach Over Past 24 Rounds

  1. Akshay Bhatia (+1.16)
  2. Tom Hoge (+1.12)
  3. Corey Conners (+1.01)
  4. Shane Lowry (+0.93)
  5. Austin Eckroat (+0.82)

Strokes Gained: Off the Tee

Quail Hollow is a long course on which it is important to play from the fairway. Both distance and accuracy are important, as shorter tee shots will result in approach shots from 200 or more yards. With most of the holes heavily tree lined, errant drives will create some real trouble for the players.

Strokes Gained: Off the Tee Past 24 Rounds:

  1. Ludvig Aberg (+0.73)
  2. Rory McIlroy (+0.69)
  3. Xander Schauffele (+0.62)
  4. Viktor Hovland (+0.58)
  5. Chris Kirk (+0.52)

Proximity: 175-200

The 175-200 range is key at Quail Hollow. Players who can hit their long irons well will rise to the top of the leaderboard. 

Proximity: 175-200+ over past 24 rounds:

  1. Cameron Young (28’2″)
  2. Akshay Bhatia (29’6″)
  3. Ludvig Aberg (+30’6″)
  4. Sam Burns (+30’6″)
  5. Collin Morikawa (+30’9″)

SG: Total on Tom Fazio Designs

Players who thrive on Tom Fazio designs get a bump for me at Quail Hollow this week. 

SG: Total on Tom Fazio Designs over past 36 rounds:

  1. Patrick Cantlay (+2.10)
  2. Rory McIlroy (+1.95)
  3. Tommy Fleetwood (+1.68)
  4. Austin Eckroat (+1.60)
  5. Will Zalatoris (+1.57)

Strokes Gained: Putting (Bermudagrass)

Strokes Gained: Putting has historically graded out as the most important statistic at Quail Hollow. While it isn’t always predictable, I do want to have it in the model to bump up golfers who prefer to putt on Bermudagrass.

Strokes Gained: Putting (Bermudagrass) Over Past 24 Rounds:

  1. Taylor Moore (+0.82)
  2. Nick Dunlap (+.76)
  3. Wyndham Clark (+.69)
  4. Emiliano Grillo (+.64)
  5. Cam Davis (+.61)

Course History

This stat will incorporate players that have played well in the past at Quail Hollow. 

Course History over past 36 rounds (per round):

  1. Rory McIlroy (+2.50)
  2. Justin Thomas (+1.96)
  3. Jason Day (+1.92)
  4. Rickie Fowler (+1.83)
  5. Viktor Hovland (+1.78)

Wells Fargo Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the five key statistical categories previously discussed — SG: Approach (27%), SG: Off the Tee (23%), SG: Total on Fazio designs (12%), Proximity: 175-200 (12%), SG: Putting Bermuda grass (12%), and Course History (14%).

  1. Wyndham Clark
  2. Rory McIlroy
  3. Xander Schauffele
  4. Shane Lowry
  5. Hideki Matsuyama
  6. Viktor Hovland 
  7. Cameron Young
  8. Austin Eckroat 
  9. Byeong Hun An
  10. Justin Thomas

2024 Wells Fargo Championship Picks

Tommy Fleetwood +2500 (DraftKings)

I know many out there have Tommy fatigue when it comes to betting, which is completely understandable given his lack of ability to win on the PGA Tour thus far in his career. However, history has shown us that players with Fleetwood’s talent eventually break though, and I believe for Tommy, it’s just a matter of time.

Fleetwood has been excellent on Tom Fazio designs. Over his past 36 rounds, he ranks 3rd in the field in Strokes Gained: Total on Fazio tracks. He’s also been incredibly reliable off the tee this season. He’s gained strokes in the category in eight of his past nine starts, including at The Masters, the PLAYERS and the three “signature events” of the season. Tommy is a golfer built for tougher courses and can grind it out in difficult conditions.

Last year, Fleetwood was the first-round leader at this event, firing a Thursday 65. He finished the event in a tie for 5th place.

For those worried about Fleetwood’s disappointing start his last time out at Harbour Town, he’s bounced back nicely after plenty of poor outings this season. His T7 at the Valero Texas Open was after a MC and T35 in his prior two starts and his win at the Dubai Invitational came after a T47 at the Sentry.

I expect Tommy to bounce back this week and contend at Quail Hollow.

Justin Thomas +3000 (DraftKings)

It’s been a rough couple of years for Justin Thomas, but I don’t believe things are quite as bad as they seem for JT. He got caught in the bad side of the draw at Augusta for last month’s Masters and has gained strokes on approach in seven of his nine starts in 2024. 

Thomas may have found something in his most recent start at the RBC Heritage. He finished T5 at a course that he isn’t the best fit for on paper. He also finally got the putter working and ranked 15th in Strokes Gained: Putting for the week.

The two-time PGA champion captured the first of his two major championships at Quail Hollow back in 2017, and some good vibes from the course may be enough to get JT out of his slump.

Thomas hasn’t won an event in just about two years. However, I still believe that will change soon as he’s been one of the most prolific winners throughout his PGA Tour career. Since 2015, he has 15 PGA Tour wins.

Course history is pretty sticky at Quail Hollow, with players who like the course playing well there on a regular basis. In addition to JT’s PGA Championship win in 2017, he went 4-1 at the 2022 Presidents Cup and finished T14 at the event last year despite being in poor form. Thomas can return as one of the top players on the PGA Tour with a win at a “signature event” this week. 

Cameron Young +3500 (DraftKings)

For many golf bettors, it’s been frustrating backing Cam Young this season. His talent is undeniable, and one of the best and most consistent performers on the PGA Tour. He just hasn’t broken through with a victory yet. Quail Hollow has been a great place for elite players to get their first victory. Rory McIlroy, Anthony Kim, Rickie Fowler and Wyndham Clark all notched their first PGA Tour win at Quail.

Throughout Cam Young’s career, he has thrived at tougher courses with strong fields. This season, he finished T16 at Riviera and T9 at Augusta National, demonstrating his preference of a tough test. His ability to hit the ball long and straight off the tee make him an ideal fit for Quail Hollow, despite playing pretty poorly his first time out in 2023 (T59). Young should be comfortable playing in the region as he played his college golf at Wake Forest, which is about an hour’s drive from Quail Hollow.

The 26-year-old has played well at Tom Fazio designs in the past and ranks 8th in the field in Strokes Gained: Total on those courses in his last 36 rounds. Perhaps most importantly, this season, Young is the best player on the PGA Tour in terms of proximity from 175-200 in the fairway, which is where a plurality and many crucial shots will come from this week.

Young is an elite talent and Quail Hollow has been kind to players of his ilk who’ve yet to win on Tour.

Byeong Hun An +5000 (FanDuel)

Byeong Hun An missed some opportunities last weekend at the CJ Cup Byron Nelson. He finished T4 and played some outstanding golf, but a couple of missed short putts prevented him from getting to the winning score of -23. Despite not getting the win, it’s hard to view An’s performance as anything other than an overwhelming success. It was An’s fourth top-ten finish of the season.

Last week, An gained 6.5 strokes ball striking, which was 7th in the field. He also ranked 12th for Strokes Gained: Approach and 13th for Strokes Gained: Off the Tee. The South Korean has been hitting the ball so well from tee to green all season long and he now heads to a golf course that should reward his precision.

An’s driver and long irons are absolute weapons. At Quail Hollow, players will see plenty of approach shots from the 175-200 range as well as some from 200+. In his past 24 rounds, Ben ranks 3rd in the field in proximity from 175-200 and 12th in proximity from 200+. Playing in an event that will not end up being a “birdie” fest should help An, who can separate from the field with his strong tee to green play. The putter may not always cooperate but getting to -15 is much easier than getting to -23 for elite ball strikers who tend to struggle on the greens.

Winning a “signature event” feels like a tall task for An this week with so many elite players in the field. However, he’s finished T16 at the Genesis Invitational, T16 at The Masters and T8 at the Arnold Palmer Invitational. The 32-year-old’s game has improved drastically this season and I believe he’s ready to get the biggest win of his career.

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19th Hole

Vincenzi’s LIV Golf Singapore betting preview: Course specialist ready to thrive once again

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After another strong showing in Australia, LIV Golf will head to Sentosa Golf Club in Singapore looking to build off of what was undoubtedly their best event to date.

Sentosa Golf Club sits on the southern tip of Singapore and is one of the most beautiful courses in the world. The course is more than just incredible scenically; it was also rated 55th in Golf Digest’s top-100 courses in 2022-2023 and has been consistently regarded as one of the best courses in Asia. Prior to being part of the LIV rotation, the course hosted the Singapore Open every year since 2005.

Sentosa Golf Club is a par 71 measuring 7,406 yards. The course will require precise ball striking and some length off the tee. It’s possible to go low due to the pristine conditions, but there are also plenty of hazards and difficult spots on the course that can bring double bogey into play in a hurry. The Bermudagrass greens are perfectly manicured, and the course has spent millions on the sub-air system to keep the greens rolling fast. I spoke to Asian Tour player, Travis Smyth, who described the greens as “the best [he’s] ever played.”

Davis Love III, who competed in a Singapore Open in 2019, also gushed over the condition of the golf course.

“I love the greens. They are fabulous,” the 21-time PGA Tour winner said.

Love III also spoke about other aspects of the golf course.

“The greens are great; the fairways are perfect. It is a wonderful course, and it’s tricky off the tee.”

“It’s a long golf course, and you get some long iron shots. It takes somebody hitting it great to hit every green even though they are big.”

As Love III said, the course can be difficult off the tee due to the length of the course and the trouble looming around every corner. It will take a terrific ball striking week to win at Sentosa Golf Club.

In his pre-tournament press conference last season, Phil Mickelson echoed many of the same sentiments.

“To play Sentosa effectively, you’re going to have a lot of shots from 160 to 210, a lot of full 6-, 7-, 8-iron shots, and you need to hit those really well and you need to drive the ball well.”

Golfers who excel from tee to green and can dial in their longer irons will have a massive advantage this week.

Stat Leaders at LIV Golf Adelaide:

Fairways Hit

1.) Louis Oosthuizen

2.) Anirban Lahiri

3.) Jon Rahm

4.) Brendan Steele

5.) Cameron Tringale

Greens in Regulation

1.) Brooks Koepka

2.) Brendan Steele

3.) Dean Burmester

4.) Cameron Tringale

5.) Anirban Lahiri

Birdies Made

1.) Brendan Steele

2.) Dean Burmester

3.) Thomas Pieters

4.) Patrick Reed

5.) Carlos Ortiz

LIV Golf Individual Standings:

1.) Joaquin Niemann

2.) Jon Rahm

3.) Dean Burmester

4.) Louis Oosthuizen

5.) Abraham Ancer

LIV Golf Team Standings:

1.) Crushers

2.) Legion XIII

3.) Torque

4.) Stinger GC

5.) Ripper GC

LIV Golf Singapore Picks

Sergio Garcia +3000 (DraftKings)

Sergio Garcia is no stranger to Sentosa Golf Club. The Spaniard won the Singapore Open in 2018 by five strokes and lost in a playoff at LIV Singapore last year to scorching hot Talor Gooch. Looking at the course setup, it’s no surprise that a player like Sergio has played incredible golf here. He’s long off the tee and is one of the better long iron players in the world when he’s in form. Garcia is also statistically a much better putter on Bermudagrass than he is on other putting surfaces. He’s putt extremely well on Sentosa’s incredibly pure green complexes.

This season, Garcia has two runner-up finishes, both of them being playoff losses. Both El Camaleon and Doral are courses he’s had success at in his career. The Spaniard is a player who plays well at his tracks, and Sentosa is one of them. I believe Sergio will get himself in the mix this week. Hopefully the third time is a charm in Singapore.

Paul Casey +3300 (FanDuel)

Paul Casey is in the midst of one of his best seasons in the five years or so. The results recently have been up and down, but he’s shown that when he’s on a golf course that suits his game, he’s amongst the contenders.

This season, Casey has finishes of T5 (LIV Las Vegas), T2 (LIV Hong Kong), and a 6th at the Singapore Classic on the DP World Tour. At his best, the Englishman is one of the best long iron players in the world, which makes him a strong fit for Sentosa. Despite being in poor form last season, he was able to fire a Sunday 63, which shows he can low here at the course.

It’s been three years since Casey has won a tournament (Omega Dubai Desert Classic in 2021), but he’s been one of the top players on LIV this season and I think he can get it done at some point this season.

Mito Pereira +5000 (Bet365)

Since Mito Pereira’s unfortunate demise at the 2022 PGA Championship, he’s been extremely inconsistent. However, over the past few months, the Chilean has played well on the International Series as well as his most recent LIV start. Mito finished 8th at LIV Adelaide, which was his best LIV finish this season.

Last year, Pereira finished 5th at LIV Singapore, shooting fantastic rounds of 67-66-66. It makes sense why Mito would like Sentosa, as preeminent ball strikers tend to rise to the challenge of the golf course. He’s a great long iron player who is long and straight off the tee.

Mito has some experience playing in Asia and is one of the most talented players on LIV who’s yet to get in the winner’s circle. I have questions about whether or not he can come through once in contention, but if he gets there, I’m happy to roll the dice.

Andy Ogletree +15000 (DraftKings)

Andy Ogletree is a player I expected to have a strong 2024 but struggled early in his first full season on LIV. After failing to crack the top-25 in any LIV event this year, the former U.S. Amateur champion finally figured things out, finished in a tie for 3rd at LIV Adelaide.

Ogletree should be incredible comfortable playing in Singapore. He won the International Series Qatar last year and finished T3 at the International Series Singapore. The 26-year-old was arguably the best player on the Asian Tour in 2023 and has been fantastic in the continent over the past 18 months.

If Ogletree has indeed found form, he looks to be an amazing value at triple-digit odds.

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