Connect with us

Equipment

Titleist to offer limited-edition AP1 irons with “Smoke” finish

Published

on

In today’s market, wedges are becoming a pallet for creative expression as more and more companies offer different finishes and custom stamping options. Titleist, for example, offers a Jet Black finish that’s popular on Tour; Jimmy Walker recently switched to the finish on his Vokey SM6 wedges.

But what about irons? Will golfers begin gravitating toward unique finishes on their irons as they do with wedges?

That’s the question Titleist is looking to answer by experimenting with a new iron finish on its 716 AP1 irons called “Limited Edition Smoke.” They will have a dark, PVD coating instead of the polished stainless steel look of the standard offering.

null

“We’re introducing the Smoke finish as a test run because golfers have been asking for it,” said Josh Talge, Vice President of Marketing at Titleist. “We’ve seen a trend in players gravitating toward the darker finishes in our Vokey SM6 wedges and many of them have asked if we’ll ever bring those types of finishes to our iron line. Smoke is our first experiment.”

As the most forgiving irons in the Titleist stable, the AP1 irons have the largest profile and thickest toplines of any Titleist 716 iron. The Smoke finish, along with reducing glare, may actually help make the AP1’s chassis look sleeker, according to Titleist.

AP1 Smoke finish (left), standard AP1

AP1 Smoke finish (left), standard AP1

“Not only does it have a great look, but for many golfers it will also make the club appear smaller at address,” Talge said. “It’s really a great option for those players who want all the benefits of a game improvement iron but want to look down and see something more slim and compact.”

Related: Titleist answers questions about the 716 AP1 irons.

Only 500 sets of the limited-edition 716 AP1 irons will be available from authorized Titleist dealers starting on March 24. They will sell for $112.50 per club in steel ($899 per set of 8) and $137.50 per club in graphite ($1,099 per set of 8).

Your Reaction?
  • 834
  • LEGIT23
  • WOW19
  • LOL10
  • IDHT1
  • FLOP7
  • OB6
  • SHANK64

We share your golf passion. You can follow GolfWRX on Twitter @GolfWRX, Facebook and Instagram.

27 Comments

27 Comments

  1. D

    Mar 25, 2017 at 7:31 pm

    The upcoming 718 irons (release fall 2017)will include a new model that is positioned between the AP1 and AP2.

    • rymail00

      Mar 26, 2017 at 8:54 pm

      Wha really?
      I’m not sure if your joking or not? Can’t imagine Titleist adding a 6th iron set to the mix (AP1/AP2/T-MB/CB/MB). Wouldn’t the T-MB fit between the AP1 and AP2?

  2. Miuralovechild

    Mar 25, 2017 at 12:54 am

    I’ll take a Miura with a black boron over these all day long and twice on Sunday.

    • S Hitter

      Mar 25, 2017 at 1:38 am

      I gotta lotta floors in my house that need scrubbing on hands and knees, you’d better get started to help you pay for them Miuras lmao

  3. KCCO

    Mar 24, 2017 at 10:57 pm

    My thought on black is they look great in the bag on first day, and OTR, they just no matter the type of finish of black they wear, and look old quick. I saw a guy with a new set on black nikes, blue check; looked beatiful. I asked “how the finish is holding up?, response was this is first round” Chrome is horrible, i.e. MP64 look so beautiful, a couple rounds riding in a cart and chatter shows everywhere. So I would have to say satin, as most Ping irons, some new Mizzy’s and PXG seem to look freshest longest. Some don’t care, I do. They are also easy to refinish or freshen up. So I think I’ll stick with black wedges, black shafts, as satin is the winner for me in iron sets. Don’t get me wrong, black 945’s with black onyx x100’s may be my favorite looking iron, I would play them to cautiously to not want to destroy them.
    I also think that why driver faces are black, they wear quicker and make you feel a new driver is due. Just my opinion.
    ** but I do play black wedges with black shafts as I like the contrast and no glare in sand.

  4. rymail00

    Mar 24, 2017 at 8:29 pm

    I’d like to see a AP2 done in PVD. I hope the they offer it the 718 line. Personally I think the AP2 black and grey color scheme would fit the PVD better than the AP1 and the red

    And yes every PVD finish will wear over time, but it’s only the sole and sweet spot (well sweet spot area). I wish they’d do a black PVD like the old Adams A4 Tour irons which actually held up really well and was a true black matte PVD finish with the color of likea Golf Pride Tour Velvet grip.

  5. Fat Perez

    Mar 24, 2017 at 6:28 pm

    They must be bored to death over there. What’s next, the illustrious pewter finish. It’s ok Titleist, we know you guys have a 2 year windows between products, we won’t forget you.

  6. Tom Duckworth

    Mar 24, 2017 at 4:11 pm

    If they could come up with a dark finish that would hold up I would be all for it.

  7. JimmyJam

    Mar 24, 2017 at 12:11 pm

    Callaway did this years ago with the Razr X Black. I owned a set and the finish wears off making them look worse. The reduced glare does help, just wish there was a way to make the finish last, doesn’t seem to happen with the PVD though.

    • Ian

      Mar 24, 2017 at 12:35 pm

      +1. had a set of X24 hot irons with the black pvd – look disgusting in no time and hit one dirty ball and the mark is permanent.

  8. Scott R

    Mar 24, 2017 at 11:33 am

    It seems Titleist is uncomfortable with this offering … limited production and the VP of marketing calling it an “experiment” … hmmm

  9. S Hitter

    Mar 24, 2017 at 10:56 am

    Gotta keep up with Callaway somehow

    • Jim

      Mar 30, 2017 at 10:31 am

      ….they should make better stuff….period.
      Head Weights NEVER matched
      Hosel Insert Depths inconsistent
      Loft & Lie ALMOST never correct thru an entire set…
      More failed / reground / DC’d iron models in last 30 years than even TM.

  10. Terry (TMAC)

    Mar 24, 2017 at 10:40 am

    Looks cool when they are new. Look like crap after they start to wear though.
    At least they aren’t charging more, unlike most other companies that offer black/smoked irons.

    • Skip

      Mar 24, 2017 at 5:20 pm

      Agree. $100 premium for a finish than wears off in no time is ludicrous.

  11. Alex

    Mar 24, 2017 at 9:57 am

    PVD looks horrible. Why OEMs keep using it is beyond me. Matte Black is the only way to go for irons and wedges. The Apex Black is far superior in aesthetics.

  12. Mr Muira

    Mar 24, 2017 at 9:35 am

    Ugly as a dogs breakfast.

    • Jim

      Mar 30, 2017 at 10:35 am

      No joke! Eerily similar ugly as Razr X irons were…..just as cheap casting too…

  13. Bullhead

    Mar 24, 2017 at 8:59 am

    To. Expensive

    • Brian

      Mar 24, 2017 at 9:26 am

      Same price as the standard AP1, if I’m not mistaken. I’m very rarely a Titleist apologist, but at least they didn’t jack up the prices like Callaway (CF16 black) and PXG on their dark finish irons.

  14. Brian

    Mar 24, 2017 at 8:59 am

    I always forget just how ugly the 716 AP1 and AP2 are, until I’m reminded by pictures.

  15. gwillis7

    Mar 24, 2017 at 8:38 am

    I like it, will be even better if down the road they add the AP1 forged iron to the mix.

  16. David W.

    Mar 24, 2017 at 8:29 am

    Will these PVD finishes wear off with time? It is expected that an iron set will have a longer usable lifetime than a set of wedges. Same questions for the Callaway Steelhead Pros.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Equipment

What GolfWRXers are saying about Mizuno’s ST-Z fairway woods

Published

on

In our forums, our members have been discussing Mizuno’s ST-Z fairway woods. WRXer ‘Kale_m’ is in the market for a fairway wood and reaches out to fellow members for feedback on the Mizuno ST-Z, and our members have been sharing their reviews of the club in our forum.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • bryanwmilburn: “I have the 3 wood with Ventus Black 7X, and it’s the best fairway I’ve ever owned.”
  • JMB83: “I played the 3 wood with Ventus Blue 6s this past weekend, and it was a weapon off the tee. I really like the deep face for that purpose, and I appreciate the more neutral to open setup at 14*. The feel is unbelievable too.”
  • JDW3: “Got mine out on the course today. I hit it really well off the deck and off the tee. I really like that the lie angle is a little flatter. Looking forward to getting out this weekend to get in some more testing.”
  • Kale_m: “Ummmm, this thing is a cannon…Best looking 3w ever though. Turned it down a notch, and it sits perfect. A hook is my miss with the 3w. Not 1 with this in about 15 balls I hit.”

Entire Thread: “What GolfWRXers are saying about Mizuno’s ST-Z fairway woods”

Your Reaction?
  • 10
  • LEGIT0
  • WOW0
  • LOL0
  • IDHT0
  • FLOP1
  • OB0
  • SHANK0

Continue Reading

Equipment

Coolest thing for sale in the GolfWRX Classifieds (07/28/21): TaylorMade 300 Mini Driver

Published

on

At GolfWRX, we love golf, plain and simple.

We are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways. It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buy and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a TaylorMade 300 Mini Driver

From the seller (@KingKong): “New TM 300 13.5*. Paired with Diamana TB 80tx. Head is new but out of plastic. Never been hit. Shaft hit a few times. $525 shipped.”

To check out the full listing in our BST forum, head through the link: TaylorMade 300 Mini Driver

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

Your Reaction?
  • 1
  • LEGIT0
  • WOW0
  • LOL0
  • IDHT0
  • FLOP0
  • OB0
  • SHANK0

Continue Reading

Equipment

Srixon ZX7 vs Srixon 785 irons – GolfWRXers discuss

Published

on

In our forums, our members have been pitting Srixon’s ZX7 irons against the brand’s 785 irons. WRXer ‘AbSWFPGA’ is currently playing the company’s 745 irons and reaches out to members for feedback on the ZX7’s and 785’s, and WRXers have been sharing their experiences with both in our forums.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • tssgj65: “I played the 785 last season. Went ahead and bought the ZX7 because of the hype. Same shaft in both, but for whatever reason, I am back with the 785. Probably no different than any other iron change, but as of now, I feel more confident with the 785’s.”
  • KPH808: “I’ve had both sets with the same shafts as well. I prefer the 785s, but the ZX7s look much better. I had the 785s in the bag for a while, but the ZX7s lasted only a few rounds.”
  • ace036: “I had the ZX7’s and also ended up going back to my Z785’s. I prefer the shape and longer blade length appearance of the Z785’s. The slightly wider sole works better for me as well.”
  • Haber: “I’ve had my Z785’s for almost 2 years now. Hoping I can go a couple more without switching. I recently demoed the zx7 and the apex pro for fun. Zx7 felt very similar and looked fantastic. Apex pro launched higher and carried a little further, but the sound and feel of the cup face made them an instant turn off. Couldn’t discern too much between the 2 Srixon offerings, so I will be sticking with my z785’s until the next round of temptation hits. I will say dollar for dollar Srixon irons are the best value in the golf market. Hundreds cheaper than the other guys and amazing quality.”

Entire Thread: “Srixon ZX7 vs Srixon 785”

Your Reaction?
  • 2
  • LEGIT1
  • WOW1
  • LOL1
  • IDHT0
  • FLOP0
  • OB0
  • SHANK1

Continue Reading

WITB

Facebook

Trending