Equipment

Latest patent filings: Sound-tuning, sound-analysis and adjustable irons

Published

10 years ago

Oct 11, 2014

It’s been a few months since we took a peek at the technologies major OEMs are working on. In an ever-increasingly competitive space amid an industry in contraction, OEMs seem to be digging deeper and going bolder to attract consumers (Callaway’s driver with a spoiler from the July edition of this series comes to mind here).

In a survey of what’s recently been made available for public consumption, that trend continues.

Let’s take a look at how our friends in Fairhaven, Carlsbad, Fort Worth and Phoenix are pushing the envelope.

TaylorMade: Multi-layer face insert

Golf club head - TMAG

TaylorMade is working on a driver with a multi-layer face insert that includes the prepreg plies technology we discussed in a previous installment in this series. The filing also makes mention of an “undercut fill structure,” which “can include at least three ribs equidistantly spaced from each other.”

TaylorMade: Contrast-enhanced club heads

Contrast-enhanced golf club heads - TMAG

TMag is also looking at “contrast enhanced” crowns. As the company’s filing states, “new approaches that permit more accurate and repeatable alignment are needed.” The filing also makes clear that the both black and white crowns are being developed.

Callaway: Adjustable iron-type golf club head

Adjustable iron-type golf club head

Callaway is exploring a highly adjustable iron head. As you can see from the image above, multiple sections can be adjusted. The filing refers to “features that allow for the adjustment of the principal moment of inertia angle and/or turf interaction, including an adjustable weight cartridge or an adjustable sole plate and a lightweight face.”

Callaway: Multi-material putter

Multiple material putter-CALLY

The Carlsbad-based company is also working on a “multiple material putter having a high moment of inertia and a low center of gravity,” according to another filing.

The filing further states: “Most putters are constructed in such a way that the head is made from a single type of parent material, such as steel. There is a need for putters that have increased moments of inertia and low centers of gravity.”

Titleist: A workable and forgiving iron

Set of golf clubs-Titleist

Moving on to Titleist’s R&D efforts: The company is continuing to work on cavity-backed players irons that offer more forgiveness and more workability at the same time. A lengthy paragraph from the filing lays this out in detail.

Previous game improvement club heads have relatively higher MOI-Y, at the expense of a higher MOI-SA because they are relatively large. Generally, better players have a tendency to prefer golf clubs having a lower MOI-SA so that they can control the orientation of the club head throughout the swing with greater ease….There remains a need in the art for an improved iron-type golf club. In particular, there is a need for an iron-type golf club that provides a lower MOI-SA in combination with a higher MOI-Y.

Titleist: Optimizing club heads for sound

Titleist is also working on a driver that’s sound is “is aesthetically pleasing when the golf club head impacts the golf ball.” The filing indicates that today’s large, flat driver typically produce lower frequency sounds, which golfers, according to Titleist, don’t like.

Ping: Tuneable everything

Club head sets with varying characteristics and related methods-PING

The denizens of Phoenix are toying with irons with multiple adjustable weights, as a recent filing makes mention of. The filing further suggests that loft can be tinkered with.

Nike: Actually analyzing impact through sound

If you remember the “microwavable golf ball” Nike applied for a patent that we mentioned a few months ago, then this might not surprise you: Nike is working on technology to analyze impact sound to “determine one or more characteristics of the impact, and generating an output based on the determined impact characteristic.”

What does that mean? A few paragraphs in the filing sheds a little light on what Nike’s up to:

“The amplitudes and frequencies of the audio signal may be analyzed to determine various characteristics such as a magnitude of compression of the golf ball, an impact location on the surface and/or a speed with which the surface impacts the golf ball.

“The determined characteristics may be used, in some arrangements, to determine a golf ball impact location on the surface of the golf club head. Alternatively or additionally, the characteristics may be used to identify a type of golf ball best suited for a particular user (and/or, e.g., golf club head speed). In yet other arrangements, the determined characteristics, such as golf ball compression, may be used to insure the quality of a golf ball.

“According to other aspects, a mobile communication device may be configured to detect golf ball impact sounds and to determine the various impact characteristics. In one example, a mobile communication device may record the sound of a golf ball impact and to visually indicate the golf ball impact location against a golf club head.”

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15 Comments

Joe Golfer

Oct 16, 2014 at 1:13 am

Ralph Maltby of Golfworks has been selling irons for quite some time that have adjustable weights in the heel and toe.
I think their latest is the Maltby KE4 iron head, which can be seen at the Golfworks site.
I’m not advocating it, as I don’t know anyone who has ever tried one.
I’m just saying that adjustable irons in this weighting respect have existed already for many years now.

Reply Report comment
Archie Bunker

Oct 14, 2014 at 4:26 pm

These patents are technically worthless, and only provide marketing direction to sell more product. I can only imagine the absurd claims that will be made for these “breakthroughs” in the future.

Reply Report comment
nikkyd

Oct 12, 2014 at 8:39 pm

I like the adjustable bounce on the callys. I was just thinking that the other day. Why couldnt a guy weld a flange on the sole of an old set of blades ? Callaway has done it. Bravo.

Reply Report comment
BigBoy

Oct 12, 2014 at 6:31 pm

the sheer stupidity of manufacturers today, it knows no bounds to that stupidity.

Reply Report comment
Tom

Oct 12, 2014 at 11:50 am

From the looks of the design concepts, it would appear that there is more on the clubs that can break or fall off.

Reply Report comment
Jay

Oct 12, 2014 at 10:47 am

Adjustable irons are ridiculous. Get fit for length,loft and lie and call it good. More does not equal better.

Reply Report comment
- Tom
  
  Oct 12, 2014 at 11:48 am
  
  Amen brother…..amen.
  
  Reply Report comment
moses

Oct 11, 2014 at 8:18 pm

Hmmm. If only the USGA would let us have COR .860 it would save the golf equipment industry for the next 10 years.

Reply Report comment
- No
  
  Oct 12, 2014 at 2:50 am
  
  No, it wouldn’t. It would make it worse.
  
  Reply Report comment
  - Joe Golfer
    
    Oct 16, 2014 at 1:08 am
    
    @No
    the comment by @Moses was meant to be sarcastic.
    
    Reply Report comment
Shelton Cooper

Oct 11, 2014 at 7:38 pm

So Nike will just be using the Mizuno harmonic impact technology then. Does Mizuno not have a patent on that already?

Reply Report comment
- Josh
  
  Oct 11, 2014 at 7:52 pm
  
  That is different. Mizuno’s tech is about making the feel and sound good to the player. Nike’s idea is about actually determining where the ball hit on the club face or how much compression a player got from the ball. From what it reads it sounds like it will be an app based on sound. So instead of using impact tape or a high speed camera to determine where the ball hit on the face, the app will determine it based on the impact sound.
  
  Reply Report comment
  - RAT
    
    Oct 11, 2014 at 9:23 pm
    
    I can do this myself. I can tell by sound and feel that it was a good strike or not.
    
    Reply Report comment
- MHendon
  
  Oct 11, 2014 at 9:49 pm
  
  Patents have become a joke and are virtually worthless.
  
  Reply Report comment
  - 1badbadger
    
    Oct 18, 2014 at 4:18 am
    
    I think some of these IDEAS are a joke, but patents can be very valuable. Golf equipment companies will aggressively protect their intellectual property, and if a competitor infringes on another manufacturer’s patents the settlements can be in the hundreds of millions of dollars.
    
    Reply Report comment

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Equipment

A shocking Backstryke putter appearance + 7 interesting gear photos from the Zurich Classic

Published

8 hours ago

Apr 25, 2024

Andrew Tursky

Welcome to New Orleans, where TPC Louisiana plays host to the 2024 Zurich Classic. In between breakfast beignets and nightly Creole feasts, PGA Tour players are also competing in the unique two-man format at the Zurich this week.

Although the vibes in Nawlins are a bit lighter-fare than the recent back-to-back competitions the Masters and the RBC Heritage signature event), the gear news was no less serious this week.

We spotted some recent changes from Rory McIlroy, a very rare Odyssey Backstryke putter, dove into the bag of legendary New Orleans Saints quarterback Drew Brees, and spotted Patrick Cantlay continuing to test new equipment.

Get your beads out and crack your crawfish, because it’s time for an equipment rundown from The Big Easy (meaning New Orleans, of course, not Ernie Els).

See all of our photos from the Zurich Classic here

Rory’s on-and-off lob wedge

Since the end of 2023, Rory McIlroy has had an on-again, off-again relationship with a Titleist Vokey K-Grind lob wedge. In his last start, it was on, and the wedge is back in the bag again this week. We got a great look at the complicated grind that McIlroy uses.

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A full look into McIlroy’s bag above also shows that he switched out of the TaylorMade BRNR Mini Copper that he used at the RBC Heritage, and he’s back into the Qi10 core 3-wood. As we discussed last week, McIlroy will likely keep the BRNR around as a course-specific club, trading it in and out for the 3-wood.

See Rory McIlroy’s full 2024 WITB from the Zurich here

Turning Back the clock

Unless Tommy Gainey is in the field, it’s unlikely you’ll ever see Odyssey’s Backstryke technology make an appearance on the PGA Tour.

But then, when you least expect it, Russ Cochran shows up.

For more than a decade – since the 2013 Sony Open in Hawai’i – Cochran has been stuck on 599 PGA Tour starts. This week will be his 600th.

Cochran is in the field at the Zurich this week playing alongside Eric Cole, whose regular caddie is Reed Cochran, Russ’s son.

The Backstryke putter was first released back in 2010, and its unique design helps shift the axis point of the putter closer to the CG of the head. And, the putter is getting a nod this week at the Zurich Classic, thanks to Cochran’s 600th career PGA Tour start.

The putter is certainly awesome, but don’t forget to check out Cochran’s full WITB from this week.

Drew Brees with a Super Bowl winning Scotty Cameron putter

Drew Brees, a legendary retired quarterback for the hometown New Orleans Saints, made an appearance at the Zurich’s Wednesday Pro-Am, playing alongside Zach Johnson, Ryan Palmer, and current Saints QB Derek Carr.

Brees’ bag included a TaylorMade Stealth2 Plus driver, a BRNR Mini 13.5-degree, a Stealth 5-wood, a mixed set of P-790 and P-760 irons, Milled Grind Hi-Toe wedges, and a custom Scotty Cameron “New Orleans Saints” putter, which Scotty made for Brees following his Super Bowl MVP-winning performance in 2010.

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It should also be noted that Brees has his Venmo QR code as a bag tag.

If you’re gambling with Brees on the course, just know that not having cash won’t work as an excuse.

Brilliant.

See Drew Brees’ full WITB from the Zurich here

Stricker’s unrecognizable putter

Steve Stricker has made numerous upgrades to his bag recently, including a new TSR3 driver and T100 irons, but his longtime Odyssey White Hot No. 2 putter is still going strong. It’s the most recognizable unrecognizable putter ever.

Here’s a better look at Stricker’s flatstick, which he started using back in 2007.

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Patrick Cantlay has opened the equipment-switching floodgates

Over on the PGA Tour’s Equipment Report this week, we covered Cantlay’s recent switch into Ping Blueprint S irons, and a Titleist TSR2 driver.

Cantlay hadn’t switched irons for about seven years, so the iron switch he made at The 2024 Masters came as a shock to the norm. He simply isn’t one to change gear very often, so anytime Cantlay makes a switch, it’s news.

It seems the floodgates of equipment testing have opened up a bit for Cantlay, who was also spotted testing a custom Scotty Cameron blade putter on Tuesday this week. By Wednesday, Cantlay was back practicing with his familiar Scotty Cameron T5 Proto mallet, but it’s certainly something to keep an eye on going forward.

Daniel Berger’s custom Jailbird site lines

Berger, who’s currently using Odyssey’s Ai-One Mini Jailbird mallet putter, has a unique 3-dot, 2-line alignment on the crown of his navy-white-navy-white mallet putter. Looking down at the putter, it’s easy to see why this alignment system would help; it just seems impossible to set up to the ball off-center, or misaligned to the target.

Also, for anyone worried, you can rest easy. Yes, he’s still playing the 2013 TaylorMade TP MC irons, which we highlighted in our recent “Modern Classics: Old vs. New” video testing series.

FitzMagic teams back up

Brothers Matthew and Alex Fitzpatrick are teaming up once again at the Zurich this year, and Bettinardi Golf hooked them up with some festive “FitzMagic” headcovers to match this week.

See what else is in Alex Fitzpatrick’s WITB here

And, with that, we say goodbye to the Zurich Classic in New Orleans. Don’t forget to check out all of our photos from this week, including 30 unique photo galleries full of equipment photos.

We’ll see you next week in Texas for the 2024 CJ Cup Byron Nelson!

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