Equipment

Equipment

Scotty Cameron's new GoLo 3, GoLo 5, GoLo 5R and Golo 6 putters merge aluminum and stainless steel in a innovative way that the putter maker...

Callaway's new Mack Daddy 2 PM Grind wedges were designed by Phil Mickelson and have a radical shape that can help golfers get better performance...

Nicklaus Companies launched its first golf balls in fall of 2013. The company’s offerings have been well received, even making Golf Digest’s Hot List. Recently,...

Titleist’s 2015 Pro V1 and Pro V1x are designed to give golfers all the performance they’re used to from the company’s flagship golf ball...

Ben Hogan’s new line of irons and wedges are aimed at golfers looking for the most possible precision from their clubs, with 44 available...

Just before Scratch Golf President Ari Techner founded his company in 2003, his plan was to make clubs that were designed, manufactured and assembled in the United States....

"What's the perfect grip?" That's the question SuperStroke President Dean Dingman asked the company's PGA Tour rep, who passed on the same question to Tour...

SuperStroke has combined its oversized, non-tapered grip technology with a new counterweighting system that allows golfers to make any putter a counterbalanced putter. The counterweighting system...

Equipment is accurate as of the Sony Open in Hawaii (01/18/15). Driver: Titleist 915D2 (9.5 degrees) Shaft: Aldila Rogue TX (44.5 inches) 3 Wood: Titleist 915F (15 degrees) Shaft: Aldila...

Pros: Extremely low-spinning, and more consistent than TaylorMade's SLDR drivers. Offered in two colors -- black and white. The ability to split the R15's...

Bridgestone's new J15 Forged wedges are designed to increase spin, versatility and durability using three main technologies -- a Sure Contact Sole, Pro Groove...

Nike's new line of Engage wedges, which were in Rory McIlroy's bag at the Abu Dhabi HSBC Championship on Thursday, include three different sole grinds...

You want to know what a Titleist golf ball plant smells like? Rubber. Want to know what a Titleist golf ball customization plant smells like? Paint. If...

Bridgestone has carved its niche among better golfers with its forged irons, but its latest model expands the company's reach to golfers who need more...

Callaway's XR drivers, fairway woods and hybrids use the company's new-and-improved Hyper Speed Face Cup technology to produce faster ball speeds -- without skimping...

Callaway 's new XR iron line, which includes the XR and XR Pro irons, uses the company's new Face Cup 360 technology that improves...

To improve on a classic, SeeMore went bigger. Much bigger. Its new Giant FGP putter is 28 percent larger than the original FGP putter, which has been used to win two major championships...

Puma’s new TITANTOUR golf shoes are cool in every sense of the word. The shoes are designed to regulate temperature with what Puma is calling Outlast...

Equipment is accurate as of the Hyundai Tournament of Champions (1/12/14).  Driver: Callaway Big Bertha Alpha Double Black Diamond (8.5 degrees) Shaft: Fujikura Fuel 75X 3 Wood: Callaway X2 Hot Pro (13.5 degrees) Shaft:...

Along with its new J715 drivers, Bridgestone golf will release new J15 fairway woods and hybrids that promise improved ball speeds, higher launch angles...

Pros: Big forgiveness, low spin. The ball speed, launch angle and spin rate are very consistent, even on mishits. Cons: Not as low spinning as...

Different golfers need different wedges, but they’re all searching for the same thing.  “When you have a wedge that’s just right for you, it doesn’t...

What if you could improve the consistency of your putting stroke just by changing the weight of your putter head? That question led to the...

After two years with TaylorMade as an equipment sponsor, Ryan Moore has decided to go an unusual path in 2015. According to a PGATour.com report,...

We've heard about GoDaddy founder Bob Parson's interest in the golf equipment industry for several years. Now, we're seeing it. In August 2013, Parson hired...