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Grooves on Grooves: Callaway launches new Mack Daddy 4 wedges

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“Let’s do something else,” said Callaway’s Chief Designer and wedge-making legend, Roger Cleveland when talking about designing the new Callaway Mack Daddy 4 wedges.

And something else, he did.

Callaway’s Mack Daddy 4 wedges, which the company officially launched on Tuesday, use a new “groove-in-groove” technology that features raised micro-ridges between the main grooves on the faces. Rather than these ridges going below the surface, however, they’re actually “surface positive,” as Callaway explains it; that means they protrude above the surface. Therefore, the grooves and micro-ridges create more points of contact for the golf ball, and they create additional friction to induce more backspin.

In fact, Cleveland himself was so excited about the design, he stood up during our interview and drew out the design on a whiteboard. Professor Cleveland, if you will.

Related: For more insight from Roger Cleveland himself, click here to listen as he joins our 19th hole!

Using new, proprietary cutters, it takes 12 minutes per head to cut the grooves, according to Cleveland. Using a progressive design throughout the set, the lower-lofted wedges — 52 degrees and below — use “20D” grooves, while higher-lofted wedges — 54 degrees and above — use 5D grooves. That means, overall, the higher-lofted wedges are designed to create more spin for greater control around the greens, and the lower-lofted wedges will behave more like your shortest iron. Each of the wedges also have an added groove — Callaway calls it a “nip it” groove — near the leading edge that’s designed to induce more spin when you catch the ball a bit thin.

Maybe the new groove design is why so many PGA Tour players are switching into the wedges so quickly. Sergio Garcia already won with them in the bag at the Andalucía Masters, and Brendan Grace won using them at the Nedbank Golf Challenge. In the 2017 RSM Classic, in fact, there were 30 Mack Daddy 4 wedges already in play.

Grooves aren’t the only difference you’ll notice in the new Mack Daddy 4 wedges, however. Based on Tour feedback, Callaway has designed the wedges with a more compact shape, straighter leading edges, tighter leading edge radii, and slightly more offset throughout the line, according to Callaway.

The MD4 wedges have a progressive offset in the set in order to better blend looks-wise into your set of irons.

“Tour pros like only a subtle amount of leading-edge radius,” said Cleveland, according to a press release. “In the Mack Daddy 4 we gave them enough to make a performance difference while still pleasing the eye.”

As part of the Mack Daddy 4 wedge line, there are now 4 grinds: C-grind, S-grind, W-grind and a new X-grind that has a narrow sole but with high-bounce. Here is the rundown of what each of the grinds delivers, according to Callaway:

  • C-Grind: “Increased relief, especially at the heel, making it easier to play shots with the face open. Ideal for medium-to-shallow attack angles and/or firm course conditions. 8-degrees of bounce.”
  • S-Grind: “Medium-width sole with slight chamfer at the back and moderate heel relief to keep the leading edge low through impact, promoting solid contact on open-faced shots. 10-degrees of bounce.”
  • W-Grind: “Sole is wider at the center and toe and narrower at the heel, with moderate heel relief and generous front-to-back camber. That prevents digging without increasing bounce, and keeps the leading edge close to the turf at impact. Great for open-faced shots. More versatile than our previous W Grind. 12-degrees of bounce.”
  • X-Grind: “The newest grind features a narrow, high-bounce crescent sole, with the low point near the front. Excellent for moderate-to-steep attack angles and medium-to-soft course conditions. 12-degrees of bounce.”

The Mack Daddy 4 wedges, which are made from 8620 carbon steel, come in both Platinum Chrome and Matte Black finishes. Like the previous Mack Daddy 3 wedges, the Mack Daddy 4 wedges have four weight ports, and they have milled-aluminum medallions that progressively raise CG (center of gravity) as loft increases to help dial in ball flight, spin and feel appropriately for each loft.

Available lofts include 46, 48, 50, 52, 54, 56, 58, 60 and 64-degree options, totaling 21 loft-bounce combinations. The wedges will come stock with True Temper’s Dynamic Gold Tour Issue 115 shafts and Lamkin UTx grips. Mack Daddy 4 wedges will be in stores on January 26 and will sell for $149 apiece.

See what GolfWRX members are saying about the Mack Daddy 4 wedges in our forums.

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Andrew Tursky is the Editor-in-Chief of GolfWRX. He played on the Hawaii Pacific University Men's Golf team and earned a Masters degree in Communications. He also played college golf at Rutgers University, where he graduated with a Bachelor of Arts in Journalism.

11 Comments

11 Comments

  1. HDTVMAN

    Jan 10, 2018 at 4:02 pm

    I like the look, but will stay with my PM Grind wedges. I don’t understand why more wedges do not have grooves across the entire face, like the PM Grind. Even if I miss off the toe, the shot is still acceptable.

  2. Uhit

    Jan 9, 2018 at 4:38 pm

    Funny, the Bridgestone Tour B wedges have also that “new “groove-in-groove” technology”,
    already mentioned in a press release in august last year:

    http://www.bridgestonegolf.de/content/node_15813.htm

    and already reviewed on WRX in november:

    http://www.golfwrx.com/forums/topic/1563642-bridgestone-tourb-xw-1-wedges/

    • Blop

      Jan 9, 2018 at 9:42 pm

      Cleveland/Srixon have been using this for a while now.

  3. stan

    Jan 9, 2018 at 10:38 am

    These hi-tech wedges are only effective for tour players with higher speed swings. Only the top 1% of golfers, which includes gearhead wannabes, will entertain buying these contraptions.
    Btw, in the 1967 book Search for a Perfect Swing (SPS) they tested a smooth grooveless wedge and found insignificant differences in performance compared to a grooved wedge. The testing was done under scientific condition of that time so perhaps the results would be different with these Cally wedges with the fancy face milling.

    • Paul G

      Jan 9, 2018 at 11:13 am

      I think wedges are one of the few areas of most amateur golfers games that can be in any way like a Tour player. Not the full swing shots, but those around the green are well within the reach of a normal golfer. If you look at a 30 yard pitch, the speed a Tour player uses and an amateur will be very close (providing they are playing the same kind of shot) as the goal isn’t about maximum yardage but the correct yardage. Of all the gear in your bag, wedges and your putter are the clubs that allow you to play a “tour players” game as they don’t rely on physical strength and speed to work

      Grooves are useful once there is anything in the way of the contact between ball and club, so a grooveless wedge is fine from a perfect clean lie, but poor everywhere else, hence all wedges have grooves.

    • Huh?

      Jan 9, 2018 at 11:28 am

      Stan – Where or how are you coming up with this nonsense?

    • Dan

      Jan 9, 2018 at 1:31 pm

      The groves are for poor lies. A grove wedge in the rain removes about 2 tsp of water from between the club face and ball. The groves also improve spin out of the rough.

      • stan

        Jan 9, 2018 at 5:28 pm

        So, if you hit different types of wedges off a clean tight lie there would be no significant difference between their performance results?

        • The dude

          Jan 9, 2018 at 8:27 pm

          I buy that….isn’t there an old article that proves that??

    • dlygrisse

      Jan 12, 2018 at 11:59 am

      Flawed study.

      Grooveless wedges only perform good under perfectly clean conditions. Like off a turf mat and a perfectly dry/clean ball. If any moisture gets on the ball or clubface the whole thing goes haywire.

      Wedges are designed for slower swing speeds, unlike drivers. Along with putters they are the most relevant.

  4. Travis

    Jan 9, 2018 at 10:23 am

    Groove-ception

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Fujikura launches new Pro 2.0 and Pro 2.0 Tour Spec shafts

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Fujikura has announced the launch of the second generation of its Pro series shafts: the Pro 2.0.

The first iteration of the Pro shafts were designed with a soft handle section to aid in loading. The Pro 2.0 presents an even more effective loading zone, according to the company, which also says torsional stiffness is 14 percent greater in the 2.0.

“Like all of our shafts, the Pro 2.0 has been designed utilizing enso, a 3D motion-capture technology that no one else in the shaft industry has,” said Alex Dee, Vice President at Fujikura Composites America.

“This technology and advanced data analytics has allowed us to crack the code on how club performance and ball flight are affected by shaft characteristics and swing type. When we compared to the original Pro, we saw the 2.0 was significantly easier to swing, had tighter shot dispersion, and lower spin to deliver the club head with more power, control and distance. We were thrilled with the result.”

The Pro 2.0 is painted “Destroyer Grey” with a metallic blue design in line with the original Pro shaft. The Tour Spec model is painted “Tour Spec White.”

The shafts will be available in weight ranges from 57 to 87 grams (5, 6, 7, 8) and in flexes starting at R2 up to X. $225 MSRP; $250 for the Tour Spec model. Hybrid option available for $140.

Available at over 600 qualified Fujikura charter dealers beginning February 1. Full specs at Fujikura.com.

See what GolfWRX members are saying about the Pro 2.0 in the forums.

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Fred Couples signs with Bettinardi, will continue to use FCB putter

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Fred Couples has been using his namesake Bettinardi putter, the FCB (Fred Couples Blade), for the past four years. Now, he’s officially joining Bettinardi’s Tour staff.

Couples, who has won 15 times on the PGA Tour and 13 times on the PGA Tour Champions, will putt exclusively with the company’s flatsticks.

(Photo by Drew Hallowell/Getty Images)

“I’m really looking forward to representing Bettinardi and its beautiful range of hand-made putters, as they always give me great confidence when I’m standing over putts,” said Fred. “Having won 5 times already with a Bettinardi putter, there’s nothing I’d rather be putting with.

Couples averaged 1.70 putts per hole when playing in 12 events with the Bettinardi wand last year.

“Having Fred Couples join our Tour staff is a massive endorsement for Bettinardi Golf,” said founder Robert Bettinardi. “We’re so proud and excited to welcome him to our growing Tour staff. I’m sure he will prove to be a great ambassador for our brand, as he attracts huge crowds and media attention wherever he plays.”

Here’s a look at Boom Boom’s FCB putter.

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Odyssey’s new EXO 2-Ball, Works Red and Black, and Toulon putters

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There’s one thing Odyssey has never struggled with: giving golfers options. Today, the company launched a trunk-full of new putters, including eight Works Red and Black putters, Toulon Atlanta and Portland models, and an Odyssey EXO 2-Ball putter that gives the classic 2-ball design a very new, and premium look.

Most of the new putters, actually, are mallets. More specifically, they are mallets that Odyssey says feel like blade putters; that’s because they’re made with toe hang (like a blade putter) rather than face-balanced designs of typical mallets. Toe hang frees up the face of a putter to open and close, a stroke-style that many golfers employ — amateurs and pros alike.

According to Austie Rollinson, chief designer of Odyssey, there’s been a trend of blade users on Tour switching into mallets because of this toe hang, and that will continue to happen. Odyssey says that of the PGA Tour wins last year, 29 winners used mallets — 14 of those were mallets with toe hang — while there were 20 blade winners. Also, of the top-50 in Strokes Gained: Putting, 31 players used mallets, 13 of which were toe-hang mallets, and 19 players used blades.

Therefore, many of the new putters from Odyssey are toe-hang mallets. Check out all of the new putters below, with info on design, pricing and release dates.

Discussion: See what GolfWRX members are saying about the new putters here

Odyssey Works Red and Black putters

 

The new Works Red and Black putters — adding on to the line of putters released in 2017 — continue to use microhinge face inserts that are designed to “grab” the ball to impart more topspin on the golf ball to get it rolling faster. The new offerings launched today include a No. 1 Wide S, No. 1 Tank, No. 7 Tank, 2-Ball Fang, Marxman, Marxman S, Jailbird Mini and Jailbird Mini S.

They will sell for $199 with a standard Winn AVS midsize pistol grip, and $219 with a SuperStroke grip starting on February 23.

See more photos and join the discussion about the Works Red and Black putters here.

Odyssey EXO 2-Ball

The new EXO 2-Ball, made with Rose Gold PVD, is a premium version of the iconic 2-ball shape. It’s CNC-milled with a microhinge insert, has an aluminum crown with a steel sole plate and Tungsten in the rear portion of the head. The EXO 2-ball also has black circles instead of the familiar white color for which 2-balls are known.

According to Odyssey, it’s a “statement product,” and it will only sell 5,000 of these putters globally. They will sell for $499.99 starting on February 2.

Odyssey says: “Our new Odyssey EXO 2-Ball is a premium limited edition putter unlike any we’ve ever offered. It combines one of the game’s most innovative and iconic putter designs with top-notch materials and meticulous production to create something truly special.”

Toulon Atlanta and Portland

Odyssey’s premium putter brand continues dipping its toes in the mallet style with its new mid-mallet Atlanta and Portland models. They have gunmetal finishes and are 100-percent milled from soft, 303 stainless steel. They also have Toulon’s familiar diamond-milled faces for improved roll.

The Atlanta and Portland models will sell for $399.99 apiece and hit retail on February 2.

Discussion: See what GolfWRX Members are saying about the Toulon Atlanta putter here

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