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I did that! An interview with Driver vs. Driver winner Eric Sillies

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A $50 pair of shoes! That was the big extravagance for Eric Sillies after winning the $500,000 prize on Golf Channel’s television show Driver vs. Driver presented by Wilson. That might make him sound dull, but after talking to him recently, I’ve learned he’s anything but. I spent almost an hour chatting to him about life since Wilson chose his driver, Triton, to be the company’s flagship model for 2017.

It been more than a month since the Triton hit shelves at golf retailers, and aside from a non-conformity hiccup with the USGA (which has since been resolved) the initial reaction to the driver has been very positive. A lot of people followed the show and liked the concept, and many have been curious enough to find their way to a store to try a Triton.

Sillies isn’t privy to the current sales numbers, but he did say that Wilson seems to be very happy with the exposure so far. The feedback he’s received since launch has been mostly about how forgiving the driver is in the hands of ordinary golfers, which makes him very satisfied.

“Its always great to get direct feedback from real golfers,” Eric said. “To see trends and patterns of feedback that focus on key benefits, it translates theory into reality.”

Wilson_triton_pieces

Related: See more in-hand photos of the Triton driver

In terms of his relationship with the company moving forward, Sillies is on the Wilson Advisory Staff for the foreseeable future and will be at the upcoming PGA Merchandise Show in Orlando later this month. And in talking to him, he is a great ambassador for Wilson, mixing enthusiasm with professionalism. But for now he is back to his day job in Cincinnati with LPK, a global product design agency.

Since winning, Sillies has had a lot of press interviews and speaking engagements, far more than he ever envisaged. “Work has been great, giving me time to deal with all these commitments,” he said. “But I’m still focused on my day job.” The word grounded springs to mind when talking with Sillies.

Driver v DriverAs for the Driver vs. Driver show itself, Sillies said it was surprisingly authentic and pretty true to what appeared on people’s screens. A few of his early ideas got dropped, but Sillies is used to the iterative process involved in product design and understood that there are a lot of restrictions in play because of USGA rules.

Sillies had some concepts on a modified grip and his initial weighting idea was based on a sliding rail. He also had some ideas on innovative weighting fins to improve aerodynamics. They were built into an early prototype, but analysis by Wilson Labs showed that they had no impact on aerodynamics so again the idea was canned. And his original name for the driver, “Manta,” was switched to Triton along the way. He said both he and Wilson were very happy with the final product, which is arguably the most adjustable driver in the industry.

During the 12-month process of filming and airing the TV show, Sillies said he felt very much felt a part of the Wilson Golf team. He got to meet and work closely with a bunch of people from Wilson, including Wilson Golf’s General Manager Tim Clarke. Clarke called him first thing in the morning before the news broke about the non-conformity issue.

He also met PGA Tour player Kevin Streelman, who endorses and uses Wilson Golf equipment. “It was only when the cameras were off and I spent some time one on one with him that I found out how genuine [Streelman] was,” Eric said. “He gave me a bunch of advice and very useful feedback on my designs.”

Sillies also praised Michael Vrska, Wilson’s Global Director of Golf R&D, as a great guy and crucial to his success. “Mike and his team got the club through from the design prototyping stage to the finished product, with the rendering, design graphics, production, sales and marketing, Sillies said. “He is hugely knowledgeable and very experienced at what works and what doesn’t work.”

Sillies on Fairways of Life with Matt Adams.

Sillies on Fairways of Life with Matt Adams.

Talking about Vrska led Sillies to admit how much of a huge learning curve there was in the process, and how much stress there was in the relatively short time frame from concept to launch. Sillies said Vrska allowed him to be central in the process all the way through. “This is your club, you need to decide,” Vrska reminded him.

Sillies nearly didn’t enter the competition at all, but for a work colleague suggesting it to him. Not being much of a golfer, he relied on his product design skills honed at LPK. He had some golf pedigree, working as an intern at Dick’s Sporting Goods and designing the aesthetic direction for its 2012 Nickent golf club line. But in terms of a brand new club concept it was new ground, so he resorted to his mantra of making things better by making better things.

In the few weeks before the entry deadline approached, Sillies spent time during his lunch breaks and at night researching golf instruction videos. He had three main ideas. One was to put a white spot on the top of the club that was the width of the ball to show golfers where they should make contact.

“It’s so hard to hit a golf ball anyway that setting up well is a big part of it,” Sillies said. “I thought, why isn’t there a club that’s solving for that? So I decided to make one.”

He also added a removable piece that attached at the bottom of the club, which could adjust the weight of the club at several different points to fit a golfer’s swing. Both ideas ultimately made it to the final product.

Finally, he wanted the most aerodynamic club he could find. He said he was inspired to come up with an aerodynamic design by animals, specifically a manta ray. His driver wound up being the most aerodynamic of any on the show.

Wilson_Triton_address

Surprising, Sillies doesn’t yet have a final version of a Triton driver to call his own, but he was recently fitted and is expecting one soon. He called being fit for a driver he designed “a surreal experience.” Did he enjoy being on camera and being the center of attention?

“To my surprise, I found I loved it.” he said. “Everyone was so nice, so helpful and supportive. It couldn’t have been a better experience for me. I would encourage anyone to go through the same experience.”

So what did he think was the coolest thing in the whole process?

“To me it is being able to now go into a golf store with friends and see my driver on the shelves and knowing that people across the country are going to be playing it and thinking, ‘I did that!'” he said.

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Mark Donaghy is a writer and author from Northern Ireland, living in the picturesque seaside town of Portstewart. He is married to Christine and they have three boys. Mark is a "golf nut," and is lucky to be a member of a classic links, Portstewart Golf Club. At college he played for the Irish Universities golf team, and today he still deludes himself that he can play to that standard. He recently released Caddy Attitudes: 'Looping' for the Rich and Famous in New York. It recounts the life experiences of two young Irish lads working as caddies at the prestigious Shinnecock Hills course in the Hamptons. Mark has a unique writing style, with humorous observations of golfers and their caddies, navigating both the golf course and their respective attitudes. Toss in the personal experiences of a virtually broke couple of young men trying to make a few bucks and their adventures in a culture and society somewhat unknown to them... and you have Caddy Attitudes. From scintillating sex in a sand trap to the comparison of societal status with caddy shack status, the book will grab the attention of anyone who plays the game. Caddy Attitudes is available on Amazon/Kindle and to date it has had excellent reviews.

16 Comments

16 Comments

  1. Joey

    Mar 1, 2017 at 11:10 am

    That would be so sweet to make tour own club.

  2. Chris C.

    Jan 24, 2017 at 9:58 pm

    The local GG now has the conforming Tritons. With one 6 gram and two 2 gram weights, the swingweight was C-6. If you go with a two 6 gram and one 2 gram configuration, you can get the club up to C-8. Does anyone recall a major OEM release with a lighter swingweight? Anything close? It is a shame that this club has been ruined.

  3. chip

    Jan 23, 2017 at 10:46 am

    Hey Mark, if you ever decide to write another article, use Spell Check and Grammar Check. That was a disaster.

  4. Ccshop

    Jan 21, 2017 at 6:31 pm

    Happy someone could fulfill there’s dreams and get a product on such a competitive market. That being said, hitting the driver in person, ugly look and ugly numbers. Don’t know how successful this driver will be at the price point

  5. Chris C.

    Jan 21, 2017 at 11:45 am

    Unfortunately, Wilson’s decision to eliminate the 12 gram weights makes use of the carbon sole plate impractical. That is, unless you like swing weights lower than D-0.

  6. Dat

    Jan 21, 2017 at 2:01 am

    Good for him! Shame the USGA caused this product to be a slight downer on launch, but otherwise a decent 1st attempt at crowd-sourcing design.

  7. Fah Q

    Jan 20, 2017 at 10:35 pm

    USGA deemed it non-conforming. Therefore Wilson had to remove them from store shelves and change the design. Does he feel like he should give his money back and give it to the other guy who lost who would have won legitimately?

  8. Jim

    Jan 20, 2017 at 7:36 pm

    The show was a little contrived but overall pretty fun to see how the design process works with golf clubs. I hope the club does well but Wilson really needs to step up their marketing and endorsements if they expect any big sales. I’m a little surprised that Wilson didn’t offer Sillies a job though, especially as he is already in product design. At least he got the money for the rights to his club design.

  9. Matt

    Jan 20, 2017 at 6:29 pm

    Most aerodynamic driver on the show? I know you have to put stuff like that in this article to make Wilson Golf happy, but you’re ruining your credibility. Re-watch the show and you’ll clearly see it wasn’t even close to the most aerodynamic. Did you know it also didn’t meet USGA regulations as well?

  10. Weston Maughan

    Jan 20, 2017 at 5:47 pm

    Eric is a genuine guy! I enjoyed competing against him on the show. Glad to see Streelman play the Triton on the PGATour this week too!

  11. Tom Duckworth

    Jan 20, 2017 at 4:23 pm

    I’m really looking forward to how it tests out with the golfing press. I can’t think of a driver that you could do more with to change it around to fit you and change the sound as well. Not too many drivers you can get right inside of. I just hope it gets a fair test. I thought the show was a bit underwhelming but maybe a good driver in the end.

  12. Kevin

    Jan 20, 2017 at 3:23 pm

    Hi Mark, just curious if you were able to watch the show. There was a large portion of an episode on aerodynamics, and the Triton was not the most aerodynamic by quite a bit. Just want to make sure consumers are getting the right information. Thanks!

  13. Jeremy

    Jan 20, 2017 at 2:02 pm

    So how much of the final product was Eric’s and how much was Wilson’s?

  14. TexasSnowman

    Jan 20, 2017 at 1:31 pm

    great personal story, but I don’t think it will sell.

  15. S Hitter

    Jan 20, 2017 at 12:22 pm

    How does he feel about the design being judged to be non-conforming by the USGA, after all the trouble that the show’s producers went into hammering that point home to all the designers during the production phases in the show?

  16. Rat

    Jan 20, 2017 at 11:37 am

    Great interview, I think he still may have ideas that could work with the Wilson Team guiding him.
    I enjoyed the show and I am in process selecting may driver combination from Wilson’s Triton. So many shafts to choose from is great and most at no up charge. AWESOME…
    How about a fairway wood design for the future?

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19th Hole

Vincenzi’s LIV Golf Singapore betting preview: Course specialist ready to thrive once again

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After another strong showing in Australia, LIV Golf will head to Sentosa Golf Club in Singapore looking to build off of what was undoubtedly their best event to date.

Sentosa Golf Club sits on the southern tip of Singapore and is one of the most beautiful courses in the world. The course is more than just incredible scenically; it was also rated 55th in Golf Digest’s top-100 courses in 2022-2023 and has been consistently regarded as one of the best courses in Asia. Prior to being part of the LIV rotation, the course hosted the Singapore Open every year since 2005.

Sentosa Golf Club is a par 71 measuring 7,406 yards. The course will require precise ball striking and some length off the tee. It’s possible to go low due to the pristine conditions, but there are also plenty of hazards and difficult spots on the course that can bring double bogey into play in a hurry. The Bermudagrass greens are perfectly manicured, and the course has spent millions on the sub-air system to keep the greens rolling fast. I spoke to Asian Tour player, Travis Smyth, who described the greens as “the best [he’s] ever played.”

Davis Love III, who competed in a Singapore Open in 2019, also gushed over the condition of the golf course.

“I love the greens. They are fabulous,” the 21-time PGA Tour winner said.

Love III also spoke about other aspects of the golf course.

“The greens are great; the fairways are perfect. It is a wonderful course, and it’s tricky off the tee.”

“It’s a long golf course, and you get some long iron shots. It takes somebody hitting it great to hit every green even though they are big.”

As Love III said, the course can be difficult off the tee due to the length of the course and the trouble looming around every corner. It will take a terrific ball striking week to win at Sentosa Golf Club.

In his pre-tournament press conference last season, Phil Mickelson echoed many of the same sentiments.

“To play Sentosa effectively, you’re going to have a lot of shots from 160 to 210, a lot of full 6-, 7-, 8-iron shots, and you need to hit those really well and you need to drive the ball well.”

Golfers who excel from tee to green and can dial in their longer irons will have a massive advantage this week.

Stat Leaders at LIV Golf Adelaide:

Fairways Hit

1.) Louis Oosthuizen

2.) Anirban Lahiri

3.) Jon Rahm

4.) Brendan Steele

5.) Cameron Tringale

Greens in Regulation

1.) Brooks Koepka

2.) Brendan Steele

3.) Dean Burmester

4.) Cameron Tringale

5.) Anirban Lahiri

Birdies Made

1.) Brendan Steele

2.) Dean Burmester

3.) Thomas Pieters

4.) Patrick Reed

5.) Carlos Ortiz

LIV Golf Individual Standings:

1.) Joaquin Niemann

2.) Jon Rahm

3.) Dean Burmester

4.) Louis Oosthuizen

5.) Abraham Ancer

LIV Golf Team Standings:

1.) Crushers

2.) Legion XIII

3.) Torque

4.) Stinger GC

5.) Ripper GC

LIV Golf Singapore Picks

Sergio Garcia +3000 (DraftKings)

Sergio Garcia is no stranger to Sentosa Golf Club. The Spaniard won the Singapore Open in 2018 by five strokes and lost in a playoff at LIV Singapore last year to scorching hot Talor Gooch. Looking at the course setup, it’s no surprise that a player like Sergio has played incredible golf here. He’s long off the tee and is one of the better long iron players in the world when he’s in form. Garcia is also statistically a much better putter on Bermudagrass than he is on other putting surfaces. He’s putt extremely well on Sentosa’s incredibly pure green complexes.

This season, Garcia has two runner-up finishes, both of them being playoff losses. Both El Camaleon and Doral are courses he’s had success at in his career. The Spaniard is a player who plays well at his tracks, and Sentosa is one of them. I believe Sergio will get himself in the mix this week. Hopefully the third time is a charm in Singapore.

Paul Casey +3300 (FanDuel)

Paul Casey is in the midst of one of his best seasons in the five years or so. The results recently have been up and down, but he’s shown that when he’s on a golf course that suits his game, he’s amongst the contenders.

This season, Casey has finishes of T5 (LIV Las Vegas), T2 (LIV Hong Kong), and a 6th at the Singapore Classic on the DP World Tour. At his best, the Englishman is one of the best long iron players in the world, which makes him a strong fit for Sentosa. Despite being in poor form last season, he was able to fire a Sunday 63, which shows he can low here at the course.

It’s been three years since Casey has won a tournament (Omega Dubai Desert Classic in 2021), but he’s been one of the top players on LIV this season and I think he can get it done at some point this season.

Mito Pereira +5000 (Bet365)

Since Mito Pereira’s unfortunate demise at the 2022 PGA Championship, he’s been extremely inconsistent. However, over the past few months, the Chilean has played well on the International Series as well as his most recent LIV start. Mito finished 8th at LIV Adelaide, which was his best LIV finish this season.

Last year, Pereira finished 5th at LIV Singapore, shooting fantastic rounds of 67-66-66. It makes sense why Mito would like Sentosa, as preeminent ball strikers tend to rise to the challenge of the golf course. He’s a great long iron player who is long and straight off the tee.

Mito has some experience playing in Asia and is one of the most talented players on LIV who’s yet to get in the winner’s circle. I have questions about whether or not he can come through once in contention, but if he gets there, I’m happy to roll the dice.

Andy Ogletree +15000 (DraftKings)

Andy Ogletree is a player I expected to have a strong 2024 but struggled early in his first full season on LIV. After failing to crack the top-25 in any LIV event this year, the former U.S. Amateur champion finally figured things out, finished in a tie for 3rd at LIV Adelaide.

Ogletree should be incredible comfortable playing in Singapore. He won the International Series Qatar last year and finished T3 at the International Series Singapore. The 26-year-old was arguably the best player on the Asian Tour in 2023 and has been fantastic in the continent over the past 18 months.

If Ogletree has indeed found form, he looks to be an amazing value at triple-digit odds.

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Opinion & Analysis

Ryan: Lessons from the worst golf instructor in America

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In Tampa, there is a golf course that boasts carts that do not work, a water range, and a group of players none of which have any chance to break 80. The course is overseen by a staff of crusty men who have succeeded at nothing in life but ending up at the worst-run course in America. However, this place is no failure. With several other local courses going out of business — and boasting outstanding greens — the place is booked full.

While I came for the great greens, I stayed to watch our resident instructor; a poor-tempered, method teacher who caters to the hopeless. At first, it was simply hilarious. However, after months of listening and watching, something clicked. I realized I had a front-row seat to the worst golf instructor in America.

Here are some of my key takeaways.

Method Teacher

It is widely accepted that there are three types of golf instructors: system teachers, non-system teachers, and method teachers. Method teachers prescribe the same antidote for each student based on a preamble which teachers can learn in a couple day certification.

Method teaching allows anyone to be certified. This process caters to the lowest caliber instructor, creating the illusion of competency. This empowers these underqualified instructors with the moniker of “certified” to prey on the innocent and uninformed.

The Cult of Stack and Jilt

The Stack and Tilt website proudly boasts, “A golfer swings his hands inward in the backswing as opposed to straight back to 1) create power, similar to a field goal kicker moving his leg in an arc and 2) to promote a swing that is in-to-out, which produces a draw (and eliminates a slice).”

Now, let me tell you something, there is this law of the universe which says “energy can either be created or destroyed,” so either these guys are defying physics or they have no idea what they are taking about. Further, the idea that the first move of the backswing determines impact is conjecture with a splash of utter fantasy.

These are the pontifications of a method — a set of prescriptions applied to everyone with the hope of some success through the placebo effect. It is one thing for a naive student to believe, for a golf instructor to drink and then dispel this Kool-Aid is malpractice.

Fooled by Randomness

In flipping a coin, or even a March Madness bet, there is a 50-50 chance of success. In golf, especially for new players, results are asymmetric. Simply put: Anything can happen. The problem is that when bad instructors work with high handicappers, each and every shot gets its own diagnosis and prescription. Soon the student is overwhelmed.

Now here’s the sinister thing: The overwhelming information is by design. In this case, the coach is not trying to make you better, they are trying to make you reliant on them for information. A quasi Stockholm syndrome of codependency.

Practice

One of the most important scientists of the 20th century was Ivan Pavlov. As you might recall, he found that animals, including humans, could be conditioned into biological responses. In golf, the idea of practice has made millions of hackers salivate that they are one lesson or practice session from “the secret.”

Sunk Cost

The idea for the worst golf instructor is to create control and dependency so that clients ignore the sunk cost of not getting better. Instead, they are held hostage by the idea that they are one lesson or tip away from unlocking their potential.

Cliches

Cliches have the effect of terminating thoughts. However, they are the weapon of choice for this instructor. Add some hyperbole and students actually get no information. As a result, these players couldn’t play golf. When they did, they had no real scheme. With no idea what they are doing, they would descend into a spiral of no idea what to do, bad results, lower confidence, and running back to the lesson tee from more cliches.

The fact is that poor instruction is about conditioning players to become reliant members of your cult. To take away autonomy. To use practice as a form of control. To sell more golf lessons not by making people better but through the guise that without the teacher, the student can never reach their full potential. All under the umbrella of being “certified” (in a 2-day course!) and a melee of cliches.

This of course is not just happening at my muni but is a systemic problem around the country and around the world, the consequences of which are giving people a great reason to stop playing golf. But hey, at least it’s selling a lot of golf balls…

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19th Hole

Vincenzi’s 2024 Zurich Classic of New Orleans betting preview

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The PGA TOUR heads to New Orleans to play the 2023 Zurich Classic of New Orleans. In a welcome change from the usual stroke play, the Zurich Classic is a team event. On Thursday and Saturday, the teams play best ball, and on Friday and Sunday the teams play alternate shot.

TPC Louisiana is a par 72 that measures 7,425 yards. The course features some short par 4s and plenty of water and bunkers, which makes for a lot of exciting risk/reward scenarios for competitors. Pete Dye designed the course in 2004 specifically for the Zurich Classic, although the event didn’t make its debut until 2007 because of Hurricane Katrina.

Coming off of the Masters and a signature event in consecutive weeks, the field this week is a step down, and understandably so. Many of the world’s top players will be using this time to rest after a busy stretch.

However, there are some interesting teams this season with some stars making surprise appearances in the team event. Some notable teams include Patrick Cantlay and Xander Schauffele, Rory McIlroy and Shane Lowry, Collin Morikawa and Kurt Kitayama, Will Zalatoris and Sahith Theegala as well as a few Canadian teams, Nick Taylor and Adam Hadwin and Taylor Pendrith and Corey Conners.

Past Winners at TPC Louisiana

  • 2023: Riley/Hardy (-30)
  • 2022: Cantlay/Schauffele (-29)
  • 2021: Leishman/Smith (-20)
  • 2019: Palmer/Rahm (-26)
  • 2018: Horschel/Piercy (-22)
  • 2017: Blixt/Smith (-27)

2024 Zurich Classic of New Orleans Picks

Tom Hoge/Maverick McNealy +2500 (DraftKings)

Tom Hoge is coming off of a solid T18 finish at the RBC Heritage and finished T13 at last year’s Zurich Classic alongside Harris English.

This season, Hoge is having one of his best years on Tour in terms of Strokes Gained: Approach. In his last 24 rounds, the only player to top him on the category is Scottie Scheffler. Hoge has been solid on Pete Dye designs, ranking 28th in the field over his past 36 rounds.

McNealy is also having a solid season. He’s finished T6 at the Waste Management Phoenix Open and T9 at the PLAYERS Championship. He recently started working with world renowned swing coach, Butch Harmon, and its seemingly paid dividends in 2024.

Keith Mitchell/Joel Dahmen +4000 (DraftKings)

Keith Mitchell is having a fantastic season, finishing in the top-20 of five of his past seven starts on Tour. Most recently, Mitchell finished T14 at the Valero Texas Open and gained a whopping 6.0 strokes off the tee. He finished 6th at last year’s Zurich Classic.

Joel Dahmen is having a resurgent year and has been dialed in with his irons. He also has a T11 finish at the PLAYERS Championship at TPC Sawgrass which is another Pete Dye track. With Mitchell’s length and Dahmen’s ability to put it close with his short irons, the Mitchell/Dahmen combination will be dangerous this week.

Taylor Moore/Matt NeSmith +6500 (DraftKings)

Taylor Moore has quickly developed into one of the more consistent players on Tour. He’s finished in the top-20 in three of his past four starts, including a very impressive showing at The Masters, finishing T20. He’s also finished T4 at this event in consecutive seasons alongside Matt NeSmith.

NeSmith isn’t having a great 2024, but has seemed to elevate his game in this format. He finished T26 at Pete Dye’s TPC Sawgrass, which gives the 30-year-old something to build off of. NeSmith is also a great putter on Bermudagrass, which could help elevate Moore’s ball striking prowess.

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