Opinion & Analysis
Golf Digest puts Jimmy Fallon on its cover
When Golf Digest teased us on Instagram a few days ago, with a silhouette of who would be on the next cover of the latest issue, I don’t believe many people’s first, second, or even third thought would have been Jimmy Fallon. What does the host of the Tonight Show have to do with golf anyway?
The obvious answer is that there was a 30-second clip in the movie Fever Pitch in which Fallon was playing golf with the parents of his new girlfriend, who was played by Drew Barrymore.
But seriously, what is Jimmy Fallon doing on golf’s most coveted magazine cover. Well, if you haven’t already noticed, Golf Digest’s image and brand has changed. Look no closer than the new Golf Digest logo and website. The re-launch of Golf Digest’s website is now more user-friendly, and follows a look and feel consistent to the new trend of web design. According to Golf Digest, the restyling initiative is to draw more attention to new points of emphasis; that being technology, golf science and statistics. Its product has also become “edgier” and has “more attitude” than ever, you could say.
The facts are the facts, and they are that the golf industry is struggling. When it comes to the growth of the game, getting new participants to pay their hard-earned dollars and commit to five hour rounds is an uphill battle. From Golf Digest’s perspective, would having Tiger or Phil on the cover for the 30th time discussing their “Secret Tips for Going Low” be interesting enough to make their magazine fly off the shelves? Probably not, which is why Golf Digest has changed its course.
The goal for Golf Digest seems to be to move golf away from its perception as a game for 55-year-old men who belong to country clubs, because that generation is no longer who advertisers in Golf Digest are looking to spend their dollars on.
In an article in the New York Times, Bill Pennington discusses how those who advertise in Golf Digest are looking to target the “Millennial Generation (ages 18 to 34) to market their new products and initiatives in the game. In the June Issue, in which Fallon is on the cover, you will find surveys from millennial golfers where 11 percent of those surveyed have admitted to smoking marijuana on the golf course versus 3 percent of those ages 35 to 54, and 1 percent of golfers over 55. The article lists more statistics about the patterns of the different generations of golfers, alluding to the popularity of the millennial golfer.

Paulina Gretzky, daughter of hockey legend Wayne Gretzky and fiance of PGA Tour player Dustin Johnson, was Golf Digest’s choice for its May 2014 Fitness Issue. In 2013, the magazine selected Golf Channel Personality Holly Sonders for its fitness issue.
Golf is currently perceived as more of a lifestyle than a sport, and the approach Golf Digest has taken is placing more of an emphasis on the lifestyle of the people who play golf. Coupled with the fact that magazine sales, not just in the golf industry, are probably down substantially from their heyday, Golf Digest has had to make a switch in the content they present. If their target is this so-called Millennial Generation, a generation that will respond better to Paulina Gretzky and Jimmy Fallon than Dave Stockton and Thorbjorn Olesen, then I really don’t have any beef with that.
Over the last decade, I have probably read more “Secret Tips for Putting into the Wind” than one needs to in an entire lifetime. So hearing about Jimmy Fallon’s ties to golf, and how golf courses in Colorado might give you a joint at No. 10 if you also buy a hot dog and a coke is definitely something that I (a proud Millennial Golfer) would spend money to read about.
To be honest, this revamping of the magazine doesn’t mean that the traditional Golf Digest content needs to be compromised. It just probably won’t be the magazine’s focus in the future.
Club Junkie
Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie
On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.
I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.
Opinion & Analysis
AVL: We’re talking about practice! My best tips for taking your game to the course
With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.
Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.
While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.
This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.
Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.
One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.
It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.
Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.
Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.
Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.
Equipment
Seoul Sensibilities: Is Korean golf fashion starting to shape the world?
For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.
A rather poetic mouthful packed into a short expression.
Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)
There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.
Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.
Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.
As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.
But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.
The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.
It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.
And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only
Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.
Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.
Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.
As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.
That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.
From Seoul, With Intent
Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.
Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”
Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.
It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.
Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”
That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.
These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.
And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”
“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon
Seoul and Beyond
If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.
For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.
He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.
Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.
And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon
In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”
At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.
There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.
And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.
For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.
Which brings us back to kkot-saem-chu-i.
That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.
And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.
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DerTrommler
May 9, 2014 at 11:39 am
Canceling my GD subscription now. It’s official. Paulina Gretzky on the cover was ridiculous. Now Jimmy Fallon. I don’t care that he’s a 6, or played on his HS golf team. I think he’s very good at his comedic craft, but that’s not why I subscribed to GD.
Like others have said, golf is tough and not cheap. It is what it is. GQ is for cool & trendy. The geniuses at GD are free to change their brand & theme & content. I have elected not to follow.
crisis_denier
May 2, 2014 at 7:51 pm
If this move helps Golf Digest sell more magazines, go for it, but I’m completely over hearing about the tragic demise of the game. Golf is on the decline because the “Tiger Bubble” is loosing air. It was inevitable. Now there are any number of proposals (15″ holes?!) to “save” golf, mostly being peddled by people like Mark King, who have a financial interest in how many people play.
Golf is not for everyone. It’s really, really, really difficult to become proficient. It is time consuming. It can be expensive and access to courses is an issue for some people. The deck is stacked against mass appeal, and that’s what makes it special for those of us who love the game.
enrique
May 2, 2014 at 9:38 am
At least Fallon PLAYS golf.
timbleking
May 2, 2014 at 3:49 am
I stopped buying and reading GD a long time ago. It seems that it was a good decision.
Paulina is way right an eye catcher, but who is supposed to play golf in bra? That’s ridiculous…
HackerDav
May 1, 2014 at 8:49 pm
It’s no wonder golf’s participation continues to decline every year. With geniuses like those commenting on Facebook about this, who are so steadfast in making sure “real golfers” are represented, its not wonder the game won’t grow. If it’s going to survive this game needs a shot in the arm, and guys like Fallon can help provide that as Sinatra, Hob Hope, Carson and others did before him.
Golf lacks cool right now, and last I checked Kenny G isn’t really doing that, nor is 90% of the PGA tour. If you took ten seconds to google it, you’d find Fallon plays off a 6 and played on his high school team and loves the game. Stop your whining and wake up. Your precious, sacrosanct game is killing itself. Things like this are good for golf, especially in helping attract new players. Maybe try to welcome them in rather than judging them on your way to slicing your drive off the first tee box.
Tony Lynam
May 1, 2014 at 10:02 pm
I don’t know, it felt pretty cool shooting a 75 today and that took some skill and being “cool” had nothing to do with it. A lot of people thought Barack Obama was “cool” and it got him the double dip in the presidency. But it turns out that we needed a competent President not a “cool” one. My point is, “cool” is a frame of mind and/or someone’s perception about another person, place or thing. Does not help much in the game of golf or running a country.
HackerDav31
May 1, 2014 at 10:15 pm
Not sure what exactly you’re talking about, nor am I sure the hell the president has anything to do with this discussion, but sure…
The point I was trying to make was that icons help make things attractive to those outside of an activity or sport. Tiger did it for golf in the early 2000’s and that spike has now dipped. Golf could use an image refresher to make it attractive to people who don’t play in the hopes of enticing them to do so. That was the point. You think golf is cool because you already play it, and so do I. Its the coolest sport on the planet. The problem is, people who don’t play don’t know that, and the image with which golf is associated is elitist, old, and drab. Why not align the games image with something fresher?
Tony Lynam
May 2, 2014 at 9:00 pm
My point was “cool” is in the eyes of the beholder, and at the end of the day what does it matter. You are right on the Tiger affect as I’m a product of that era as a golfer (although as a kid I caddied for the old stuffy types but never really got hooked until I gave up team sports and still needed athletic competition). I think that golf has made strides with clothing trends that are “cool”, but the single most glaring thing holding back golf from growth is cost. Look at equipment prices alone. $500 plus for a driver that material wise did not cost $100 (I know R&D drives prices for the most part, but really?) is just insane and that is only one economic issue plaguing golf. I do agree with your comments along the lines of stuffy people in golf, that is why I frequent courses where the staff and pro’s are younger men and women, because they get it and still believe in what they are doing and they believe in service to the customer. But all in all if you want more people playing, the golf industry needs to stop out pricing the masses out of the game to start.
Philip
May 4, 2014 at 3:01 pm
Actually, what is affecting the golf industry regarding how they price affects everything now. A friend at work cycles and I am interested in getting back into it. WTF – the prices are off this planet, yes I know that some of the tech costs a lot to produce, but on some things a little change doubles or triples the cost and we are not talking adding titanium or some other precious metal.
We are in the age of “What the market will bear” and cost of production is not even remotely connected to market price. Golf is not even close to being an essential like clothing, cell phones and even televisions.
It is all about perceived value for each of us as cost does not stop many from buying the latest gadget or outfit … etc.
Dale Mitchell
May 15, 2014 at 2:55 pm
This is so true. I’ve been saying for years that the cost of golf has far exceeded inflation for all the years since the “Tiger boom” began. The golf industry (including equipment and courses) just got way too greedy and drove off a lot of the lower and middle income players who could no longer justify the cost. And even for younger players, the cost can be prohibitive. The industry shot itself in the butt. The market is no longer bearing the cost, and the industry won’t adjust.
brad
May 2, 2014 at 6:37 am
+1
Perhaps the most sensible comment on here in months (except maybe the dig at the end of the comment)
Brad
May 2, 2014 at 6:41 am
Dang. Meant to hang hat under @HackerDav’s post
yo!
May 1, 2014 at 8:29 pm
pic of paulina squeezing her boobs together to demonstrate the golf address position is an eye catcher to say the least.
Martin
May 1, 2014 at 8:05 pm
Almost as stupid as Paulina.
DC
May 1, 2014 at 6:16 pm
Well this definitely helps clarify my decision to cancel my subscription. If I want to read about Paulina Gretzky or Jimmy Fallon I will buy US Weekly or People Magazine.
Tony Lynam
May 1, 2014 at 10:04 pm
Agree. Golfwrx takes care of pretty much everything the golf rags used to provide me and then some.
Curtis
May 1, 2014 at 6:11 pm
Great idea!! I stopped buying GD (except for the Hot List of course) because I was sick of reading tips from mostly the same guys. I like where they are going finally! LT & Win from GC next!!
John Spalding
May 1, 2014 at 6:24 pm
I hope for their sake the new target readership will subscribe in the numbers equal to the loss of p1 subscribers….individual copy sales won’t feed the bulldog!
Hector
May 1, 2014 at 7:04 pm
they’d probably switch out some lost subscriptions for getting better numbers in the younger demo.
Tony Lynam
May 1, 2014 at 10:06 pm
Funny, that is what the Obama administration thought about Obamacare and the younger demo signing up to carry it.
Hector
May 1, 2014 at 11:29 pm
there’s no guesswork in the ad game, the younger demo is more attractive to advertisers as a whole
marionmg
May 4, 2014 at 11:42 am
Okay we get it Tony – you’re not an Obama fan.
Xreb
May 4, 2014 at 8:32 pm
You seem to want to drag the President into every conservation about golf….