Equipment
Tech Talk: Cobra BiO Cell + Driver
Magnesium, aluminum, zinc, copper and zirconium.
Those are the five materials that were used to make the “Venollum” crown on Cobra’s new BiO Cell Plus driver, which is 4.1 grams lighter than the 6-4 titanium crown used on the company’s BiO Cell driver.
The lighter crown gives the BiO Cell Plus a 28 percent lower center of gravity than the BiO Cell, causing it to launch 0.8-degrees higher with more than 200 rpms less spin than BiO Cell on average. That will help golfers, particularly those who have trouble with excess spin, create the high-launch, low-spin conditions necessary for longer-flying drives.
The BiO Cell Plus drivers measure 440-cubic centimeters (20 cc’s smaller than the Bio Cell), and are available in five different colors that highlight the use of their Venollum crowns. The crown inserts are painted either blue, orange, silver, black or red, while the surrounding areas of the driver head are painted white. That gives the drivers a perpendicular line near the front of the crown that may help some golfers with their alignment. But it’s a major change to Cobra’s driver aesthetics that will surely elicit polarizing responses from golfers.
Like the BiO Cell drivers, the BiO Cell Plus drivers have Cobra’s new MyFly8 adjustable hosels, but the loft range is 1-degree lower. That’s more in line with the lofts played better golfers, the target audience for the Bio Cell Plus driver.
The MyFly8 hosel adjusts to loft 8, 8.5, 9.5, 10.5 and 11 degrees, and have three draw settings that make the driver more upright: 8.5D, 9.5D and 10.5D. Last year’s AMP Cell Pro driver also measured 440 cubic centimeters, but it had two fade settings, which gave the driver a flatter lie angle to help right-handed golfers move the ball from left to right. According to Jose Miraflor, director of product marketing for Cobra-Puma, Cobra decided to scrap the fade setting after a study showed that only 7 percent of AMP Cell Pro driver users preferred it, and none of the them were Cobra-Puma’s PGA Tour players.
What’s in the Bio Cell name? Like the Bio Cell drivers, the Bio Cell Plus drivers use light, strong patterns found in nature like this spider web-looking structure to move weight on a cellular level from higher, more frontward parts of the driver head to lower, more rearward areas.
The Bio Cell Plus driver has Cobra’s Smart Pad, a 1.5-centimeter strip on the sole of the driver that helps keep the face angle neutral when the loft is adjusted. In its lowest loft of 8 degrees, the driver will rest about 1 degree open, while in its highest loft, 11 degrees, the driver is designed to rest exactly square.
The driver comes stock with an aftermarket version of Matrix’s Red Tie 6Q3 (painted white), and will hit stores Jan.15 with a price tag of $399.
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Rory McIlroy WITB
Driver: TaylorMade Qi10 (9 degrees @8.25) Buy here.
Shaft: Fujikura Ventus Black 6 X (45 inches)
3-wood: TaylorMade Qi10 (15 degrees) Buy here.
Shaft: Fujikura Ventus Black 8 X
5-wood: TaylorMade Qi10 (18 degrees) Buy here.
Shaft: Fujikura Ventus Black 9 X
Irons: TaylorMade Proto (4), TaylorMade Rors Proto (5-9) Buy here.
Shaft: Project X 7.0 (4-9)
Wedges: TaylorMade MG4 (46-09SB, 50-09SB, 54-11SB) Buy here, Titleist Vokey Design WedgeWorks (58-K @59) Buy here.
Shafts: Project X 6.5 (46-54), Project X 6.5 Wedge (60)
Putter: TaylorMade Spider Tour X3 Buy here.
Grip: SuperStroke Zenergy Pistol Tour
Ball: 2024 TaylorMade TP5x Buy here.
Grips: Golf Pride MCC
Check out more in-hand photos of Rory McIlroy’s WITB in the forums.
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Shane Lowry WITB
- Shane Lowry what’s in the bag accurate as of the Cognizant Classic.
Driver: Srixon ZX5 Mk II (8.5 degrees) Buy here.
Shaft: Mitsubishi Diamana D+ White 70 TX
5-wood: TaylorMade Stealth Plus Buy here.
Shaft: Graphite Design Tour AD DI 8 X
Irons: Srixon ZX Utility (3, 20 degrees) Buy here, Srixon ZX5 Mk II (4, 5) Buy here, Srixon ZX7 Mk II (6-PW) Buy here.
Shafts: Nippon N.S. Pro Modus3 Tour 120 X (3), KBS Tour 130 X (4-PW)
Wedges: Cleveland RTX 6 ZipCore Tour Rack (50-10 MID, 54-10 MID) Buy here, Cleveland RTX Full Face (58-8) Buy here.
Shafts: KBS Tour Wedge X Black
Putter: TaylorMade Spider Tour Z Buy here.
Grip: SuperStroke Zenergy Pistol 1.0
Grips: Golf Pride Tour Velvet
Ball: Srixon Z-Star XV Buy here.
The winning WITB is presented by 2nd Swing Golf. 2nd Swing has more than 100,000 new and pre-swung golf clubs available in six store locations and online. Check them out here.
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- Steve Stricker WITB accurate as of the Zurich Classic. More photos from the event here.
Driver: Titleist TSR3 (9 degrees, C4 SureFit setting)
Shaft: Fujikura Motore Speeder VC 7.2 X
3-wood: Titleist 915F (13.5 degrees)
Shaft: Mitsubishi Tensei CK Pro White 80 TX
Hybrid: Titleist 816 H1 (17 degrees)
Shaft: Fujikura Motore Speeder VC 9.2 X
Irons: Titleist T200 (3, 4), Titleist T100 (5-9)
Shafts: Project X 6.5
Wedges: Titleist Vokey SM8 (46-10F @55), Titleist Vokey SM10 (54-10S @53), Titleist Vokey SM4 (60 @59)
Shafts: True Temper Dynamic Gold X100 w/Sensicore
Putter: Odyssey White Hot No. 2
Ball: Titleist Pro V1x
Grips: Golf Pride Tour Velvet Grip Rite
Check out more in-hand photos of Steve Stricker’s clubs here.
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- Alex Fitzpatrick what’s in the bag accurate as of the Zurich Classic.
Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X
3-wood: TaylorMade Qi10 (15 degrees)
Shaft: Fujikura Ventus TR Black 7 X
Hybrid: Ping G430 (19 degrees)
Shaft: Fujikura Ventus Black HB 10 TX
Irons: Ping iCrossover (2), Titleist T100 (4-PW)
Shafts: Fujikura Ventus Black HB 9 TX (2), Nippon N.S. Pro Modus 3 Tour 120 X (4-9)
Wedges: Titleist Vokey Design SM10 (50-12F, 56-12D, 60-08M)
Shafts: Nippon N.S. Pro Modus 3 Tour 120 X
Putter: Bettinardi SS16 Dass
Grips: Golf Pride MCC
Check out more in-hand photos of Alex Fitzpatrick’s clubs here.
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Team McIlowry (Rory McIlroy, Shane Lowry) winning WITBs: 2024 Zurich Classic
Rory McIlroy WITB Driver: TaylorMade Qi10 (9 degrees @8.25) Buy here. Shaft: Fujikura Ventus Black 6 X (45 inches) 3-wood:...
Steve Stricker WITB 2024 (April)
Steve Stricker WITB accurate as of the Zurich Classic. More photos from the event here. Driver: Titleist TSR3 (9 degrees, C4...
Alex Fitzpatrick WITB 2024 (April)
Alex Fitzpatrick what’s in the bag accurate as of the Zurich Classic. Driver: Ping G430 LST (10.5 degrees) Shaft: Fujikura...
Alejandro Tosti WITB 2024 (April)
Alejandro Tosti what’s in the bag accurate as of the Zurich Classic. Driver: Srixon ZX5 Mk II LS (9.5 degrees...
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19th Hole3 weeks agoDave Portnoy places monstrous outright bet for the 2024 Masters
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19th Hole7 days agoJustin Thomas on the equipment choice of Scottie Scheffler that he thinks is ‘weird’
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19th Hole3 weeks agoTiger Woods arrives at 2024 Masters equipped with a putter that may surprise you
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19th Hole7 days ago‘Absolutely crazy’ – Major champ lays into Patrick Cantlay over his decision on final hole of RBC Heritage
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19th Hole2 weeks agoTwo star names reportedly blanked Jon Rahm all week at the Masters
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19th Hole2 weeks agoReport: LIV Golf identifies latest star name they hope to sign to breakaway tour
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19th Hole2 weeks agoNeal Shipley presser ends in awkward fashion after reporter claims Tiger handed him note on 8th fairway
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19th Hole2 weeks agoBrandel Chamblee has ‘no doubt’ who started the McIlroy/LIV rumor and why
dave
Jan 9, 2015 at 1:51 pm
it broke on the first ball i hit
Marcus
Nov 20, 2013 at 6:08 am
I had a hit with one today, so sweet 🙂
Bio Cell Driver $380 AUS
dave
Jan 9, 2015 at 1:50 pm
its a piece a junk
Toms1090
Nov 16, 2013 at 8:19 pm
I must be weared because I like the looke of these. Maybe I’m just “different”.
Chuck
Nov 21, 2013 at 8:14 pm
Well, you can’t spell for one thing.
Brand Me Silly
Nov 14, 2013 at 12:02 pm
Of all the drivers the Bio + is the only that has my interest. Not that I’m lusting to buy one, but I do want to hit one. As far as TM and Cally’s new stuff I don’t care if I ever even see one.
joro
Nov 14, 2013 at 10:09 am
You mean my Amp Cell Pro Driver, FW, hy, and Pro Tour irons are no good now. Even my extra set of Amp Cell irons? WOW, what a bummer. How about me Orange Staff Bag, that still okay?
Unbelievable!
Nov 13, 2013 at 11:55 pm
If it performs it’s worth a trip to Continental.
Problem solved.
snowman0157
Nov 13, 2013 at 10:36 pm
I just surprised myself…. I think I like the white/color crown. I must be mellowing in my old age; I plan to start drinking heavily now.
Lawrence Williams
Nov 13, 2013 at 9:17 pm
Color me intrigued…….higher launch but lower spin in a smaller package? Sign me up! Was looking at sldr 430 but this has jumped to the top…..still waiting for Callaway to introduce it’s sliding option though.
The two tone is no more distracting than the ft series seam or a multitude of graphics over the years.
Lawrence Williams
Nov 13, 2013 at 10:21 pm
Also the plus model looks like the Cleveland hi bore xl with a trunk lid! Me really likey!
Mark
Nov 13, 2013 at 8:48 pm
Remember when the gutta-percha was replaced?….then the first metalwoods, hideous…..then cavity back irons, reprehensible…..and a cavity back putter, disgusting…..graphite shafts, repulsive…..the 2-Ball putter, horrible…..460cc drivers, frightening…..a white driver, Heavens NOOOO!!!! Whatever will the Golf Gods do now? These clubs from Cobra appear to be ahead of the times.
R
Nov 13, 2013 at 7:24 pm
sounds like it’ll perform. thank god they decided to put an actual shaft instead of the nonsense they put in the amp cell pro.
markb
Nov 14, 2013 at 4:57 pm
Gotta agree with you on the shafts. That old Mitsu Kuro Kage was awful both on the Amp and the Nike.
LorenRobertsFan
Nov 13, 2013 at 6:43 pm
Having a Red Tie painted white? Are they trying to confuse people??? Stupid
butchhenderson
Nov 13, 2013 at 7:49 am
I see a huge price drop coming about a year after these hit the shelves.
Milton
Nov 13, 2013 at 10:57 am
Gianormis price drop ButchHenderson you are spot in with that call.
Dolph Lundgrenade
Nov 13, 2013 at 12:30 am
I’d be interested in comparing the numbers versus the other big boys in the driver game… Just based on the article however I am actually interested. That’s almost 1″ of extra loft with lower spin- this is how to get distance and run-out for your drives.
And who knows, maybe the playhouse paint scheme is distracting enough that I won’t be thinking about my swing when I take on the a par 5!
Joshua
Nov 12, 2013 at 12:54 pm
Wow, talk about hideous. Who is the idiot that thought that looks good? Amazing how you go from a great looking club in the AMP cell pro to this. Looks like cobra might be in serious need of a common sense division.
Leon
Nov 12, 2013 at 12:48 pm
Oh…I will probably loss a few pounds by starring these paintings everyday…
Tyler
Nov 12, 2013 at 11:33 am
I wish they would post pics of the regular ones. These look like toys.
BILL
Nov 12, 2013 at 7:25 am
Bio cell will be available in plain coulors, like black, and you guys might actually be able the hit them since they are bigger too!
EM
Nov 12, 2013 at 1:22 am
Club Crown wants their business back lol
Paul
Nov 12, 2013 at 1:14 am
dont like the crown at all. weird colors distracting.
Nick
Nov 12, 2013 at 1:56 am
The regular Bio Cell drivers look awesome imo, but the + model white/color crown is terrible.