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Bryson vs Brooks fails to attract TV viewers but total ratings up on previous Thanksgiving Match

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Despite the public rows and insults, the ‘cartoon’ bravado, Instagram posts and supposed hate, television viewers were simply not interested in tuning in to the recent ‘grudge’ match between Bryson DeChambeau and Brooks Koepka.

As reported by Bunkered, the 12-hole matchplay that mimicked the 12 rounds of a boxing match, had Phil Mickelson as a star commentator and was plugged to death by TNT, but still less than 635,000 viewers tuned in, a disappointing figure given some previous episodes of the feature.

The idea became a ‘must’ watch when the inaugural episode featured Tiger Woods and Mickelson in November 2018, whilst each of the following three episodes have also received viewing figures of over 1 million.

At its height, The Match 2 was seen by 5.8million viewers, although that particular game was arranged in May 2020, the height of the COVID pandemic.

Whilst viewers were starved of almost any live sporting action at the time, it remains that a friendly jolly-up between Tiger and Peyton Manning, Phil and Tom Brady still saw nearly 10 times the viewers of a much more hyped game.

The Match 3 (July 2021) had a final figure of around 1.25 million and the recent final round of the CJ Cup, a run-of-the-mill PGA Tour event, also saw a higher Nielsen rating, the figure used to assess television size and composition.

However, as The Match was simulcast across TNT, TBS, truTV and HLN, per Turner Sports, viewership was up 13% (1.2 million viewers) when compared to the previous year’s Thanksgiving event, while it delivered an audience roughly 10 years younger than the average golf audience.

In addition, The Match V raised more than $33 million in support of various charities and initiatives and has generated more than 17 million meal donations through Feeding America, which is undoubtedly a major success.

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  1. Brandon

    Dec 1, 2021 at 9:56 pm

    Not much going on personality-wise with those guys. Phil and Barkley were the only entertainment.

  2. Mark Gonzales

    Dec 1, 2021 at 9:40 pm

    Woods and chambue would be a great game and a large turn out and great for golf.

  3. CrashTestDummy

    Dec 1, 2021 at 7:13 pm

    TV is very fractured now. There are dozens of streaming and cable service options now. More competition is good, but not all services have all the networks covered. One network picks up a program, but maybe only viewable on a few streaming or cable services. Ratings are going to be diluted.

  4. Paul Runyan

    Dec 1, 2021 at 5:58 pm

    What a waste of time!

    The feigned intelligence or DeChambeau is wearing a little thin.

    And Phil’s assessment and talking over everyone during the match was rude and self aggrandizing to say the least!

    The man is an Ass!

  5. reeder

    Dec 1, 2021 at 2:22 pm

    635,000 viewers is a surprise to me. I thought that it would be much less than that. Who really takes these two guys and their comments regarding each other seriously. Personally, I do not have any interest in their “grudge” against each other or even their golf game. Seriously over-hyped!!

  6. Euan Hardman

    Dec 1, 2021 at 11:30 am

    No surprise there then.
    Miserable Guy v Musclebound Geek was never going to be good box office.

    • andyc

      Dec 2, 2021 at 1:44 pm

      Miserable Musclebound Guy vs. Musclebound Miserable Geek might be more accurate. These guys are as much alike as they are different and the casual fan probably can’t even tell them apart at first glance. Neither is a great talking-head personality and they didn’t even try to play up the bad blood during the match

  7. ericsokp

    Dec 1, 2021 at 11:29 am

    Glad to know that I’m not the only one completely uninterested in these two clowns and their petty little “feud”. What I would like to see come back on Thanksgiving TV would be The Skins Game!

  8. Al Wood

    Dec 1, 2021 at 11:29 am

    Part of it could be the channel it was on. There wasn’t much information out on where to watch it. When I first heard about it I went to the Golf Channel to search the time and date so I could record it but saw it wasn’t on there, so went to the typical, 2, 4, 7, channels and couldn’t find it. Finally found it on TNT. Maybe bad on my part but if you want people to watch it put some better info out there.

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19th Hole

Massive club-snapping crab clashes with golfers in Australia

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The Golden Bear, Great White Shark, The Walrus, El Pato and maybe even Tiger. Just some of the ‘wildlife’ names found throughout golf over the years.

But ‘coconut crab’?

9News Australia recently posted a video on Twitter of a group of golfers on Christmas Island clashing with one of these huge crustaceans, confirmed by Wikipedia as ‘the largest terrestrial arthropod in the world’.

Indeed, probably better known as a ‘robber crab’, that name seems far more appropriate given the beast’s actions in the clip where he clamps down hard on three clubs despite the golfers’ attempts at pulling the sticks free of the exceptional behemoth.

Eventually they recover a couple, but the longest club in the bag is never leaving his pincers.

Weighing up to 4.5kg (10 pounds) and measuring up to one meter from leg tip to leg tip, this was golfers versus ‘a chainsaw’, as one player named the creature.

Indeed, the way he snaps that driver suggests it was very much a match the golfers would never win, although surely he was going for the putter with that claw grip!

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You can play this Minnesota golf course for free if you’re under 18

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Golf is in a great place at the moment, with an enormous interest in a mere sighting of Tiger Woods on the range and then at his own Hero Challenge.

Top that with the healthy debate on the recent PIP awards and what looks like being record amounts of bloggers and podcasts in 2022, and the sport is in rude health at premier level. But what of grassroots?

As reported by The Morrison County Record, the Little Falls Golf Course will no longer charge anyone aged 18 or under to play golf as ”an investment in our community”.

Aimed at getting a younger generation to take up the sport, City Administrator Jon Radermacher continued, “If you get people hooked on golf, or at least exposed to golf when they’re in their younger years, they’re going to come back when they’re older and capable to pay. They’re going to be future members for our course. I think, for us, that could yield some great benefits.”

With the circa $200 junior membership fee a thing of the past, as well as family membership now a discontinued option, and the abandonment of senior and resident discounts, single membership and that for couples rises to $800 and $1500, respectively.

As well as the initiative, Little Falls will use the increase to offset increasing expenses and to offer pay rises for their employees, many of which have seen their workload increase over the past year as interest in golf has soared both here and throughout the world.

Whilst green fees will change slightly depending on date and time, they expected the average round to be around $45 for a non-member aged 18-plus, something Radermacher says will “be in line with where we need to be.” He continued, “With those changes on the membership side and then the greens fees side, I think that really would set us in line for future years.”

Radermacher called the plan “radical,” but the Minnesota course is hopefully on track to produce another Tom Lehman, one of the County’s most successful golfers.

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The 10 most read articles on GolfWRX in 2021

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With the year almost in the books, here we take a look back at the top-10 most-read articles on GolfWRX for 2021.

From big equipment news and in-depth analysis to hot takes and beyond—excluding WITB pieces—here are the top-10 stories that grabbed the attention of WRXers over the past 12 months. And THANK YOU for reading and your loyal following.

10. Golf fans react to bizarre driving range video

A stranger driving range video is unlikely to ever be found.

Read it here.

9. GolfWRX Members Choice: Best fairway wood of 2021

Our fitters break down the best fairway woods of 2021.

Read it here.

8. Symetra Tour player hit with baffling two-stroke penalty

A rules violation that had more than a few people scratching their heads.

Read it here. 

7. The member list at Michael Jordan’s private golf club is a sight to behold

MJ’s member’s list at The Grove is as exclusive as you would expect.

Read it here.

6. Gary Player’s son ‘banned from the Masters’ for perceived guerrilla marketing

The incident that clouded the opening day at the 2021 Masters in controversy.

Read it here.

5. Sergio Garcia’s wife fires warning to ’embarrassing’ U.S. Ryder Cup fans

Sergio Garcia’s wife putdown of the U.S. Ryder Cup fans got many people talking before this year’s Ryder Cup.

Read it here.

4. Best driver 2021: By club fitters for you!

Our fitters break down the best drivers of 2021.

Read it here.

3. ‘Patrick Cantlay p****d me off’ – European Ryder Cup rookie hits out at U.S. star

Shane Lowry was not happy with Ryder Cup star Patrick Cantlay following a one-sided affair at Whistling Straits.

Read it here.

2. Bryson reveals the cut-off point on money list where players make an annual loss on Tour

DeChambeau had his say on what the cut-off point is where players make an annual loss on Tour, and his answer stunned many of our readers.

Read it here.

1. ‘What the f**k you doing?’ – Former Masters champ tells Brooks Koepka to ‘get a life’

Ian Woosnam sticking the boot into Brooks Koepka was our most read article of 2021.

Read it here.

 

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