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Cleveland launches all-new Launcher XL irons

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Cleveland Golf has launched its all-new Launcher XL irons: game improvement irons designed to give players a reliable ball flight and consistent control.

The Launcher XL irons feature a new XL head design with an MOI of 3,081 g-cm² in the 7-iron, the most ever in a Cleveland Golf game-improvement iron. This 15% increase in high-toe MOI (Moment of Inertia) over the previous generation is designed to give players maximum forgiveness.

The irons were designed using artificial intelligence, with MainFrame variable face technology designed to increase ball speed, while unique weight pad designs aim to ensure maximum forgiveness across the face. The variable thickness pattern behind each iron face aims to maximize COR and ball speed for more distance on every strike.

The 4i-7i lofts from the new irons contain wider, flatter grooves, while the 8i-DW have closely-spaced, deeper, and higher spinning wedge grooves. In addition, the higher lofts also feature laser-milled grooves for enhanced friction.

An 8g weight placed inside the end of the grip seeks to offer better balance for more control without extra effort, while the V-Shaped sole is designed to provide an elevated leading edge that glides through turf with less drag to maintain speed and power on heavy strikes.

Speaking on the new irons, Dustin Brekke, Director of Engineering at Cleveland Golf, said

“The new Cleveland Launcher XL Irons provide a new XL head design with a large high MOI and confidence inspiring shape that results in more greens in regulation.

“MainFrame technology faces are optimized with AI to guarantee shots all over the face maintain distance and precision, while Action Mass CB, with a counterbalance weight in the grip end, helps players get on the correct swing plane while increasing head speed for distance. All in all, Cleveland Launcher XL Irons deliver a pin seeking iron for shooting your lowest scores.” 

Pricing & Availability

  • Pricing: 7-piece steel ($799.99); 7-piece graphite set ($899.99)
  • U.S. Retail Launch Date: September 17, 2021

 

 

Gianni is the Managing Editor at GolfWRX. He can be contacted at [email protected]

1 Comment

1 Comment

  1. ericsokp

    Sep 10, 2021 at 12:51 pm

    “… maximize COR and ball speed for more distance on every strike…”. Without going to the website to check the specs, I see from the photo that the 8 iron is lofted at 33*; that’s the same as my current 7 iron, so yeah, I guess these would be “longer”.

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