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2021 King Cobra wedges with Snakebite grooves – classic looks, new tech

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For 2021, what’s old is new again, as Cobra Golf introduces the all-new wedges King Cobra Snakebite wedges which bring together the classic King Cobra script on wedges packed with their latest Snakebite groove technology.

Snakebite Groove technology

Groove performance is all about precision, and the new Snakebite grooves utilize a new cutting method to increase groove depth by 11 percent and sharpen the radius by a whopping 40 percent to increase spin and on full and partial shots.

This is possible because the tools used during the groove cutting process are replaced more frequently to ensure grooves are taken right to the tolerances of volume and sharpness.

The engineers at Cobra didn’t stop at just tooling a one size fit all groove. The new King Cobra wedges feature a progressive groove profile to optimize spin based on lofts with the 48- 54-degree wedges having a deeper and narrower groove for full shots hit with square faces. While the 56- 60-degree lofts feature full-face grooves that are wider and shallower to maximize performance on shots hit at lower speeds and with more open faces.

The full-face grooves also help create extra friction on shots hit higher on the toe, which is something that occurs more often on shots where the face is opened up.

Grind options

  • Versatile grind: An grind for medium to firm course conditions intended for a wide variety of golfers.
  • Classic grind: A progressive width sole with a rounded heel-to-toe radius and trailing edge relief. This wedge works best for neutral to steep swings and under a wide variety of course conditions.
  • Wide-low grind: This wide-soled, low bounce option works ideal in soft conditions to provide versatility while also preventing the club from digging in.

Price, availability, and specs

The new King Cobra Snakebite wedges are available for preorder starting today Mar 16 and will be arriving on retail shelves starting Friday, March 19. They will be priced at $149 each.

The stock configuration will include a KBS Hi-Rev 2.0 wedge shaft and Lamkin Ace crossline connect grip.

Specs

For the One-Length golfers out there, the new King Cobra Snakebite wedges will be available in a One-length configuration in 56 and 60 degrees with versatile grind and full-face grooves.

The new King Cobra wedges will come stock with Cobra Connect powered by Arccos, and new subscribers will receive a free 14-piece Arccos Smart caddie sensor kit (a $179 value) for the rest of their clubs and a 90 day trial of the app for free.

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Ryan Barath is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

3 Comments

3 Comments

  1. ericsokp

    Mar 16, 2021 at 6:48 pm

    So I usually get slammed whenever I bring this up, but if full-face groves are acceptable on wedges, why not irons? I know, I know … I’m not supposed to ever hit it out on the toe, but when I occasionally do, wouldn’t having some grooves out there help out even a tiny little bit?

  2. 2balls

    Mar 16, 2021 at 6:08 pm

    I don’t want to get snake bit about my wedges. Sounds too much like the yips. YIKES!

  3. Joseph Macnider

    Mar 16, 2021 at 12:02 pm

    no MIM technology here?

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Equipment

Why Rory McIlroy will likely use the new TaylorMade BRNR Mini Driver Copper at the RBC Heritage

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Although we spotted Rory McIlroy testing the new TaylorMade BRNR Mini Driver Copper last week during practice rounds at the Masters, he ultimately didn’t decide to use the club in competition.

It seems that will change this week at the 2024 RBC Heritage, played at the short-and-tight Harbour Town Golf Links in Hilton Head.

When asked on Wednesday following his morning Pro-Am if he’d be using the new, nostalgic BRNR Copper this week, McIlroy said, “I think so.”

“I like it,” McIlroy told GolfWRX.com on Tuesday regarding the BRNR. “This would be a good week for it.”

 

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According to Adrian Rietveld, the Senior Manager of Tour at TaylorMade, the BRNR Mini Driver can help McIlroy position himself properly off the tee at the tight layout.

Here’s what Rietveld told GolfWRX.com on Wednesday:

“For someone like Rory, who’s that long at the top end of the bag, and then you put him on a course like Harbour Town, it’s tough off the tee. It’s tight into the greens, and you have to put yourself in position off the tee to have a shot into the green. It kind of reminds me of Valderrama in Spain, where you can be in the fairway and have no shot into the green.

“I’m caddying for Tommy [Fleetwood] this week, so I was walking the course last night and looking at a few things. There’s just such a small margin for error. You can be standing in the fairway at 300 yards and have a shot, but at 320 you don’t. So if you don’t hit a perfect shot, you could be stuck behind a tree. And then if you’re back at 280, it might be a really tough shot into the small greens.

“So for Rory [with the BRNR], it’s a nice course-specific golf club for him. He’s got both shots with it; he can move it right-to-left or left-to-right. And the main thing about this club has been the accuracy and the dispersion with it. I mean, it’s been amazing for Tommy.

“This was the first event Tommy used a BRNR last year, and I remember talking to him about it, and he said he couldn’t wait to play it at Augusta next year. And he just never took it out of the bag because he’s so comfortable with it, and hitting it off the deck.

“So you look at Rory, and you want to have the tools working to your advantage out here, and the driver could hand-cuff him a bit with all of the shots you’d have to manufacture.”

So, although McIlroy might not be making a permanent switch into the new TaylorMade BRNR Mini Driver Copper, he’s likely to switch into it this week.

His version is lofted at 13.5 degrees, and equipped with a Fujikura Ventus Black 7X shaft.

See more photos of Rory testing the BRNR Mini here

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Equipment

Spotted: TaylorMade P-UDI driving iron

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It seems like the RBC Heritage is full of new gear to be spotted, and you can add TaylorMade’s P-UDI utility irons to that list.

We spotted a 17-degree P-UDI 2-iron in Nick Dunlap’s bag yesterday, and now have some photos of both the 3- and 4-irons. Nick has his P-UDI 2-iron setup with a Project X HZRDUS Black 4th Gen 105g TX shaft.

From what we can tell, this new P-UDI utility iron looks to have some of the usual TaylorMade technology as we can see the Speed Slot on the sole of the club for additional face flexibility. A toe screw is usually used to close off the hollow body design that will probably be filled with a version of TaylorMade’s Speed Foam that is present in the current iron lineup. This hollow body, foam-filled design should offer additional ball speed, soft feel, and sound, as well as an optimized CG for ball flight.

“Forged” is etched into the hosel, so we can assume that either the face, body, or both are forged for a soft and responsive feel. The club looks good from behind and at address, where we can see just a little offset and a topline that I would consider medium thickness. We don’t have the full details on what is under the hood or how many loft options will be available yet.

TaylorMade P-UDI 3-iron – 20°

TaylorMade P-UDI 4-iron – 22°

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Whats in the Bag

Collin Morikawa WITB 2024 (April)

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Driver: TaylorMade Qi10 LS (9 degrees)
Shaft: Mitsubishi Diamana D+ Limited 60 TX (45 inches)

3-wood: TaylorMade Qi10 (13.5 degrees)
Shaft: Mitsubishi Diamana D+ Limited 80 TX

5-wood: TaylorMade Qi10 (18 degrees)
Shaft: Mitsubishi Diamana D+ Limited 80 TX

Irons: TaylorMade P770 (4), P7MC (5-6), P730 (7-PW)
Shafts: True Temper Dynamic Gold Tour Issue Mid 115 X100 (4-6), True Temper Dynamic Gold Tour Issue X100 (7-PW)

Wedges: TaylorMade MG4 (50-SB09, 56-LB08), TaylorMade MG4 TW (60-TW11)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: TaylorMade TP Soto
Grip: SuperStroke Zenergy Tour 2.0

Grips: Golf Pride Z-Grip Cord

Ball: TaylorMade TP5x

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