Equipment

Cleveland Frontline putters feature a new weighting system designed for added accuracy

Published

7 years ago

Sep 3, 2019

Cleveland Golf has introduced its Frontline putter series which features a brand-new weighting system which brings the center of gravity forward in a bid for greater stability through impact.

The tungsten forward weighting on the Frontline series places two Metal Injection Molded (MIM) tungsten weights in the face of the putter. According to the company, the design places the center of gravity forward in the new putter for maximum accuracy on the greens.

Speaking on the new Cleveland putters, Jacob Lambeth, Research and Development Engineer at Cleveland Golf, stated

“We are very excited about Frontlinebecause it is a completely new approach to putter design. By pairing an extreme center of gravity with an improved speed-optimized face, we’ve designed a putter that uniquely maximizes directional and speed consistency. Combined with slick black cosmetics, great shapes and hosel options for different stroke types, Frontline really is the whole package.”

The new additions feature the brand’s Speed Optimized Face Technology (SOFT) which is designed to normalize ball speed across the face for consistent distance performance on each putt. Every model in the Frontline series also includes an individualized SOFT pattern which aims to prevent speed and distance loss, particularly on off-center strikes.

Or, in graphic form, per Cleveland…

Cleveland Frontline putter: Exploded view

Cleveland Frontline putters: Details

Frontline offers three different mallet options that include Cleveland’s 2135 technology, which is designed to provide an excellent alignment aid regardless of where your eyes sit at address. Two hosel types are also on offer for the Frontline mallets—single bend and slant neck. The former suited to those with a straight stroke and the latter for golfers with a slight arc stroke.

More photos of all four Cleveland Frontline putter models in the forums.

The putters come with a Lamkin SINKFit Pistol Frontline grip and are available in 33”, 34”, and 35” length options. The Frontline 4.0 blade MAP is $179.99, while the three different mallet models (Elevado, Cero and Iso) MAP is $199.99. The Frontline series will be available at retail from September 14.

More photos of all four Cleveland Frontline putter models in the forums.

Whats in the Bag

Alex Noren WITB 2026 (June)

Published

10 hours ago

Jun 6, 2026

GolfWRX Staff

Driver: Callaway Paradym Ai Smoke Max D (9 degrees @7, draw setting)
Shaft: Graphite Design Tour AD VF 6 X

3-wood: Callaway Quantum Triple Diamond (15 degrees)
Shaft: Mitsubishi Diamana BB 83 TX

Hybrid: Callaway Apex UW (19 degrees)
Shaft: Project X HZRDUS Black

Irons: Callaway Apex TCB (4-9)
Shafts: True Temper Dynamic Gold Tour Issue X100

Wedges: Callaway Opus SP (46-10S, 50-10S, 56-08C, 60-08C)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: Odyssey O-Works #1W

Grips: Golf Pride Tour Velvet

Ball: Callaway Chrome Tour

Check out more in-hand photos of Alex Noren’s clubs here.

Equipment

Spotted: Titleist GTS USWO headcovers

Published

1 day ago

Jun 5, 2026

Andrew Von Lossow

GolfWRX Tour Photographer Greg Moore was at Riviera Country Club this last week in Los Angeles for the U.S. Women’s Open. While browsing the photos, I spotted a recent major trend in headcovers. That is, the Titleist GTS headcover line expands the majors theme.

Seen on the bag of Natalia Guseva were the red, white, and blue Titleist GTS covers. This is the third time we have seen limited-edition Titleist major covers, the others being at the Masters and the PGA Championship. But with the launch of the GTS line back at the Texas Children’s Houston Open in March, this is the first time we have seen Titleist come out with major themed head covers for the season (driver headcovers through hybrids).

Check out some photos below.

At the Masters, we saw the familiar Masters green, white, and yellow. While the PGA Championship design was colors synonymous with the Philadelphia Eagles NFL team. This shows the season major drops continue full steam ahead for major OEMs. New opportunities for each major for designs and themes, and who knows, maybe a lucky spark for a player and a major championship for their resume. It gets the wheels turning for what major theme headcover you would keep on your bag for the whole season!