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Morning 9: U.S. Open ratings soar | ….and still, calls for Joe Buck’s head | Woodland’s big betting buddies trip

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By Ben Alberstadt ([email protected])

June 18, 2019

Good Tuesday morning, golf fans.
1. U.S. Open ratings up 44 percent
AP report on the big uptick in viewership…”This year’s U.S. Open was the most watched since Fox started televising the event in 2015.”
  • “Nielsen ratings show Sunday’s final round averaged 7.31 million viewers and peaked at 10.17 viewers from 9:15 to 9:30 p.m. EDT, when Gary Woodland clinched his first major.”
  • “Sunday’s final round saw an increase of 44% over last year, when an average of 5.09 million watched. It is the first time since 2013 that the final round has averaged over seven million. The 2013 U.S. Open on NBC averaged 8.4 million for the final 18 holes.”
2. When the U.S. Open returns to Pebble…
Good stuff from Geoff Shackelford with some modest (in a Swiftian sense) suggestions regarding what we could see when the U.S. Open returns to Pebble Beach in 2027
Here’s one thing he sees when looking into his crystal ball…”This year’s pre-tournament buzz centered around how many holes would require driver. But as a new wave of 5-9, 150-pound super jocks continue to overtake pro golf and the governing bodies cave to their marketing departments instead of regulating distance, players in the 2027 U.S. Open ponder whether to add a sixth wedge to their bag over carrying the big stick. Just days before the event and citing pressure on their business model, equipment manufacturers successfully lobby the USGA for a local rule mandating players carry at least one of their drivers, now priced at $750. But 58-year-old Phil Mickelson, playing on a special exemption, bucks the trend and carries three drivers.”
3. Woodland’s debt to basketball
The New York Times’ Karen Crouse…
  • “Gary Woodland grew up a serial monogamist, in love, depending on the season, with basketball, baseball and golf. He bonded with his father on the golf course, aspired to be like the Hall of Fame third baseman George Brett and had shooting-guard dreams of glory until they were crushed in college by a future first-round pick of the Chicago Bulls, Kirk Hinrich.”
  • “Woodland, 35, was tasked with guarding Hinrich in his first game for Division II Washburn University against Kansas at Allen Fieldhouse. It did not go well. He can remember thinking, “O.K., I need to find something else, because this ain’t going to work.”
  • “The next year, at roughly the same age that the three-time major champion Jordan Spieth won for the first time on the PGA Tour, Woodland transferred to Kansas and fully committed himself to golf. Sixteen years later, Woodland became the first Kansas alumnus to win one of the four major golf championships.”
4. On Gary Woodland’s equipment…
Golf Digest’s E. Michael Johnson…
  • “It’s in the woods where Woodland gets particularly lumberjack-like. His Ping G410 Plus driver is a 9-degree head that actually measures out at 7 degrees. Only Bubba Watson on Ping’s staff plays with less loft. Woodland’s driver shaft is an Accra RPG 472 with the company’s M5 rating, which equates to extra-stiff, and it weighs 76 grams, again probably 25 percent or more heavier than your driver shaft. But that’s not enough for Woodland. The shaft is “tipped” approximately two inches, which makes it play at a stiffness like a triple-X shaft.”
  • “Woodland was fit for the Accra shaft almost three years ago at the RBC Canadian Open, and he’s used the same specs through multiple heads ever since. According to Accra’s Gawain Robertson, on the range Woodland “hits it farther probably than anyone in the world,” but in a tournament he wants to play a controlled fade. Like most pros, he hates the hook, so by choosing to play a fade, Woodland’s also bringing more spin into the equation. So he is doing everything equipment-wise to drop that spin. Hence the stoutness of the stiffness of the shaft on his driver and the extra-low loft.”
5. Family pleads guilty to Masters badge scheme
Golf Digest’s Joel Beall…
  • “On Monday a Texas family pleaded guilty to federal charges to a scheme involving stolen identities to obtain Masters badges.”
  • “In the tournament’s hometown of Augusta, Ga., Stephen Freeman appeared before a U.S. District Court to admit to a charge of conspiracy to commit mail fraud. As part of a plea deal, Freeman agreed to three years in a federal prison.”
  • “Freeman’s sister and parents pleaded guilty to the same crime. However, their pleas called for no jail time. The four will have to pay more than $275,000 in restitution, according to a release from the office of U.S. Attorney Bobby Christine.”
6. Opinion: Joe Buck has to go
West Valentine at Pro Golf Now has had enough…
  • “On Monday a Texas family pleaded guilty to federal charges to a scheme involving stolen identities to obtain Masters badges.”
  • “In the tournament’s hometown of Augusta, Ga., Stephen Freeman appeared before a U.S. District Court to admit to a charge of conspiracy to commit mail fraud. As part of a plea deal, Freeman agreed to three years in a federal prison.”
  • Freeman’s sister and parents pleaded guilty to the same crime. However, their pleas called for no jail time. The four will have to pay more than $275,000 in restitution, according to a release from the office of U.S. Attorney Bobby Christine.”
7. Suh sticks to his sticks
Golf Channel’s Brentley Romine…”When Suh turned pro after last month’s NCAA Championship and teed it up in the Memorial Tournament, the flatstick remained in the bag. So did Suh’s other 13 clubs.”
  • “While Suh signed a head-to-toe apparel and bag deal with Puma and a contract with Titleist to continue playing the Pro V1x ball, he decided to hold off on an equipment agreement and continue using his all-Ping setup that he’s used for three years.”
  • “It’s a rare move during a time where the top amateurs are chasing six-figure paydays from equipment companies.”
  • “What I have in the bag is something that I’ve had success with for years, and when I tee it up at a tournament, that’s something that I want in my hands,” Suh said. “I don’t want to look down and look at something completely new. I’m a big believer that the success on the golf course is ultimately going to determine the success you have off the golf course.”
8. Gary’s big betting buddies trip AKA “a little much for some of the guys” 
As told to Jason Sobel at the Action Network…”I went out to Pebble Beach with some buddies. Me and another guy were playing a shamble against two guys scrambling. Each team got three presses. The money got up to where it got to be a little uncomfortable.
  • “Fortunately, though, we were winning.
  • “It’s coming down to the 18th at Pebble and we give them a half-shot on the last hole, just because it got a little out of hand for guys who didn’t have it.
  • “There were a couple of us who could afford it, but we were playing the last hole for $32,000 each. That was a little much for some of the guys.
9. Why Was it Great?
I love this video series from our resident equipment expert Ryan Barath. If you haven’t caught it yet, take five minutes of your life and stroll memory lane…or green as RB discusses the iconic Bullseye putter.

 

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Tour Photo Galleries

Photos from the 2026 U.S. Women’s Open

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GolfWRX Tour Photographer made the trip from the Memorial Tournament across the country to the U.S. Women’s Open at Riviera. Check out links to all the photos below!

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Photos from the 2026 Memorial Tournament

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GolfWRX is on site this week at the Memorial Tournament, with both Alistair Cameron and Tour Photographer Greg Moore on the ground in Dublin, Ohio, where a strong field is assembled to pay homage to the Golden Bear.

In addition to WITB galleries, we’ve already been treated to an in-hand look at Tommy Fleetwood’s new TaylorMade Spider putters.

Check out links to all our photos below.

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Tour Tech Rundown: Heroic Henley

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Around the world, the golf wheel spun this final week in May of 2026. From New Jersey to Austria, with stops in Korea, Texas, and North Carolina (don’t let me route your next trip) the world’s finest put their golf games on display. There were three playoffs, some known commodities and some new talent. It was the sort of week that we hope to have at this point in the seasons. June and July afford double-digit major events, and perhaps, one of this week’s champions will use this success as a springboard to new heights. Time to run it all down, tech style, in this week’s Tour Tech Rundown.

Thanks to WITBHub, Today’s Golfer, GolfWRX, and Inside Tour Golf for initial research into equipment.

PGA Tour @ Charles Schwab Challenge: Heroic Henley denies Cole

Eric Cole did nearly everything that a fellow can do, to secure a first PGA Tour title. He stayed one shot clear of Ryder Cup player Ben Griffin. He kept US Open champion Gary Woodland and wunderkind Michael Brennan two shots distant. He posted 70 on day four to reach twelve under par. And then, Russell Henley revealed his Dr. Strange cloak. Henley made 47 feet of birdie putts on holes 16, 17, and 18, to jump from minus-nine to twelve-deep, and secured a spot in a playoff with Cole. The duo returned to the final tee, and put on a stripe show.

Both golfers found the fairway off the tee, and Henley improved on his regulation play with an approach to four feet. Cole did himself proud, tucking an iron to a dozen feet, but he was unable to convert the putt for three. Henley is one of the best putters on tour, and he proved it once more by draining a putt for a fourth consecutive birdie, and a sixth PGA Tour title. For Eric Cole, that first victory should come, and soon. He has done everything necessary to earn the chalice lift.

Henley’s Suitcase

  • Driver: Titleist TSi3 at 10 degrees. Shaft: Project X HZRDUS Smoke Black 70g 6.5 TX
  • Metal: Titleist TS3 at 16.5 degrees. Shaft: Project X HZRDUS Smoke Black 80 TX
  • Hybrid: Titleist TSi2 at 21 degrees. Shaft: Mitsubishi MMT hybrid 100 TX
  • Iron: Titleist T250 4-iron. Shaft: True Temper Dynamic Golf AMT Tour White X100
  • Irons: Titleist T100 5-6 irons. Shaft: True Temper Dynamic Golf AMT Tour White X100
  • Irons: Titleist T100 7-9 irons. Shaft: True Temper Dynamic Gold Tour Issue X100
  • Wedges: Titleist Vokey Design SM11 at 48 and 50 degrees. Shaft: True Temper Dynamic Golf Tour Issue X100
  • Wedges: Titleist Vokey Design SM11 at 54 and 60 degrees. Shaft: rue Temper Dynamic Golf Tour Issue S400
  • Putter: Titleist Scotty Cameron T5 Tour Prototype

LPGA @ Shoprite LPGA: Welcome back, Celine!

Soo Bin Joo had her eyes on a maiden LPGA title. She held the lead after two rounds, then hit a red light at the intersection of can-I and how-To. Joo posted plus-two on day three in New Jersey, and dropped to a T4 finish, which was still a career-best for the young Korean golfer. Instead of a new face, a familiar face returned to the top of the podium.

Celine Boutier was the It Girl in 2023. She collected four victories, including a major title at Evian. Boutier reached world number one status, then simply faded into the background. No wins came her way over the next 30 months. On Sunday, she collected LPGA victory number seven, at the same trace as LPGA victory number two.

Day three saw Boutier manage the windswept Seaview Bay course with six birdies and a bogey. She was challenged in the end by Thailand’s Arpichaya Yubol, who signed for a 66 of her own. Yubol came up one shot shy of the top ladder rung. Finishing in third place at -7, two back of the winner, was Ireland’s Lauren Walsh.

Celine’s Suitcase

  • Driver: PXG 0311 Black Ops Tour-1 at 9 degrees. Shaft: Graphite Design AD IZ-5
  • Hybrid: PXG 0311 Black Ops at 19 and 22 degrees. Shaft: KBS Hybrid Prototype
  • Hybrid: PXG 0311 Gen5.
  • Iron: PXG 0311 P Gen 4 5-9 irons
  • Wedge: PXG 0311 T Gen 4 PW
  • Wedges: PXG 0311 Sugar Daddy II at 50, 54, 58 degrees
  • Putter: Bettinardi Studio Stock 3 DASS

DP World Tour @ Austrian Alpine: KK? KK!

Kota Kaneko has a rhythmic name. It has strong vowels and a run of voiceless stops in its crunchy K sounds. On Sunday in Austria, Kaneko put a stop to a challenge from Portugal’s Ricardo Gouveia and everyone else, and claimed a first-ever title on the DP World Tour. Gouveia did well to reach 16-under par over four days, but Kaneko held firm, two shots in the clear.

Davis Bryant of the USA also forged a strong challenge for the win. He ended in a tie with Gouveia for second place. Kaneko began and finished his final round in a bit of a malaise, but he caught fire midway through. Birdies at 10, 12, and 13 provided the necessary cushion to cruise to the finish line without breaking a serious sweat.

Kaneko’s Suitcase

  • Driver: Ping Max G440
  • Metals: TaylorMade Qi4D at 15, 16.5, 21, and 24 degrees
  • Irons: TaylorMade P760 5 and 6 irons
  • Irons: TaylorMade P7TW 7-9 irons
  • Wedges: Titleist Vokey Design at 46, 52, 56, and 60 degrees
  • Putter: Odyssey Ai-One Cruiser Arm Lock #7

Korn Ferry Tour @ UNC Health Championship: Improbably Alvaro

Alvaro Ortiz may have had a bit of scare on the outward nine on Sunday, but he came through in clutch fashion in the end. Ortiz began the day bogey-double, and added another double bogey at the 11th hole. He was mired in a downward trend, spiraling away from the top of the leader’s board. Ortiz found hope at the 14th, where his first birdie of the day tumbled home. Inspired, he closed with birdies and 17 and 18 to catch Ross Steelman at 10-under par, and the duo returned to the 18th deck for overtime.

The extra session concluded in brief time. Ortiz, buoyed by his newly-retrieved confidence, hit the fairway with driver, then approached to six feet and drained the putt. Gobsmacked, Steelman could do little more than smile and applaud, as his run at the top came to a close. The victory was the first for Ortiz on the KFT, and will implant him squarely in the chase for a PGA Tour promotion.

Alvaro’s Suitcase

  • Driver: Ping G430 MAX driver at 9 degrees loft
  • Metal: Ping G430 MAX 3W
  • Iron: Ping iDi Driving Iron
  • Irons: Ping Blueprint S irons
  • Wedges
  • Putter: Scottsdale TR Piper C

LIV @ Korea: Me llamo Joaquin

Chile’s Joaquin Niemann had been away from the LIV winner’s circle throughout all of 2026. This week in Korea, he reminded us that he is still a force to consider. Niemann chased down Taylor Gooch over the closing holes at Asiad Country Club, then claimed victory with a hole-one birdie in extra time. Bryson DeChambeau claimed solo third, one shot in arrears at minus-eleven. Dustin Johnson finished on fourth, one putt farther back.

Niemann’s Suitcase

  • Driver: Ping 440 LST
  • Metal: Ping G440 Max at 15 degrees
  • Metal: Ping G425 Max at 21 degrees
  • Hybrid: Ping G430 at 25 degrees
  • Irons: Ping Blueprint S 5 through PW
  • Wedges: Ping S159 at 52, 56, and 60 degrees
  • Putter: Ping PLD Anser

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