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Morning 9: U.S. Open ratings soar | ….and still, calls for Joe Buck’s head | Woodland’s big betting buddies trip

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By Ben Alberstadt ([email protected])

June 18, 2019

Good Tuesday morning, golf fans.
1. U.S. Open ratings up 44 percent
AP report on the big uptick in viewership…”This year’s U.S. Open was the most watched since Fox started televising the event in 2015.”
  • “Nielsen ratings show Sunday’s final round averaged 7.31 million viewers and peaked at 10.17 viewers from 9:15 to 9:30 p.m. EDT, when Gary Woodland clinched his first major.”
  • “Sunday’s final round saw an increase of 44% over last year, when an average of 5.09 million watched. It is the first time since 2013 that the final round has averaged over seven million. The 2013 U.S. Open on NBC averaged 8.4 million for the final 18 holes.”
2. When the U.S. Open returns to Pebble…
Good stuff from Geoff Shackelford with some modest (in a Swiftian sense) suggestions regarding what we could see when the U.S. Open returns to Pebble Beach in 2027
Here’s one thing he sees when looking into his crystal ball…”This year’s pre-tournament buzz centered around how many holes would require driver. But as a new wave of 5-9, 150-pound super jocks continue to overtake pro golf and the governing bodies cave to their marketing departments instead of regulating distance, players in the 2027 U.S. Open ponder whether to add a sixth wedge to their bag over carrying the big stick. Just days before the event and citing pressure on their business model, equipment manufacturers successfully lobby the USGA for a local rule mandating players carry at least one of their drivers, now priced at $750. But 58-year-old Phil Mickelson, playing on a special exemption, bucks the trend and carries three drivers.”
3. Woodland’s debt to basketball
The New York Times’ Karen Crouse…
  • “Gary Woodland grew up a serial monogamist, in love, depending on the season, with basketball, baseball and golf. He bonded with his father on the golf course, aspired to be like the Hall of Fame third baseman George Brett and had shooting-guard dreams of glory until they were crushed in college by a future first-round pick of the Chicago Bulls, Kirk Hinrich.”
  • “Woodland, 35, was tasked with guarding Hinrich in his first game for Division II Washburn University against Kansas at Allen Fieldhouse. It did not go well. He can remember thinking, “O.K., I need to find something else, because this ain’t going to work.”
  • “The next year, at roughly the same age that the three-time major champion Jordan Spieth won for the first time on the PGA Tour, Woodland transferred to Kansas and fully committed himself to golf. Sixteen years later, Woodland became the first Kansas alumnus to win one of the four major golf championships.”
4. On Gary Woodland’s equipment…
Golf Digest’s E. Michael Johnson…
  • “It’s in the woods where Woodland gets particularly lumberjack-like. His Ping G410 Plus driver is a 9-degree head that actually measures out at 7 degrees. Only Bubba Watson on Ping’s staff plays with less loft. Woodland’s driver shaft is an Accra RPG 472 with the company’s M5 rating, which equates to extra-stiff, and it weighs 76 grams, again probably 25 percent or more heavier than your driver shaft. But that’s not enough for Woodland. The shaft is “tipped” approximately two inches, which makes it play at a stiffness like a triple-X shaft.”
  • “Woodland was fit for the Accra shaft almost three years ago at the RBC Canadian Open, and he’s used the same specs through multiple heads ever since. According to Accra’s Gawain Robertson, on the range Woodland “hits it farther probably than anyone in the world,” but in a tournament he wants to play a controlled fade. Like most pros, he hates the hook, so by choosing to play a fade, Woodland’s also bringing more spin into the equation. So he is doing everything equipment-wise to drop that spin. Hence the stoutness of the stiffness of the shaft on his driver and the extra-low loft.”
5. Family pleads guilty to Masters badge scheme
Golf Digest’s Joel Beall…
  • “On Monday a Texas family pleaded guilty to federal charges to a scheme involving stolen identities to obtain Masters badges.”
  • “In the tournament’s hometown of Augusta, Ga., Stephen Freeman appeared before a U.S. District Court to admit to a charge of conspiracy to commit mail fraud. As part of a plea deal, Freeman agreed to three years in a federal prison.”
  • “Freeman’s sister and parents pleaded guilty to the same crime. However, their pleas called for no jail time. The four will have to pay more than $275,000 in restitution, according to a release from the office of U.S. Attorney Bobby Christine.”
6. Opinion: Joe Buck has to go
West Valentine at Pro Golf Now has had enough…
  • “On Monday a Texas family pleaded guilty to federal charges to a scheme involving stolen identities to obtain Masters badges.”
  • “In the tournament’s hometown of Augusta, Ga., Stephen Freeman appeared before a U.S. District Court to admit to a charge of conspiracy to commit mail fraud. As part of a plea deal, Freeman agreed to three years in a federal prison.”
  • Freeman’s sister and parents pleaded guilty to the same crime. However, their pleas called for no jail time. The four will have to pay more than $275,000 in restitution, according to a release from the office of U.S. Attorney Bobby Christine.”
7. Suh sticks to his sticks
Golf Channel’s Brentley Romine…”When Suh turned pro after last month’s NCAA Championship and teed it up in the Memorial Tournament, the flatstick remained in the bag. So did Suh’s other 13 clubs.”
  • “While Suh signed a head-to-toe apparel and bag deal with Puma and a contract with Titleist to continue playing the Pro V1x ball, he decided to hold off on an equipment agreement and continue using his all-Ping setup that he’s used for three years.”
  • “It’s a rare move during a time where the top amateurs are chasing six-figure paydays from equipment companies.”
  • “What I have in the bag is something that I’ve had success with for years, and when I tee it up at a tournament, that’s something that I want in my hands,” Suh said. “I don’t want to look down and look at something completely new. I’m a big believer that the success on the golf course is ultimately going to determine the success you have off the golf course.”
8. Gary’s big betting buddies trip AKA “a little much for some of the guys” 
As told to Jason Sobel at the Action Network…”I went out to Pebble Beach with some buddies. Me and another guy were playing a shamble against two guys scrambling. Each team got three presses. The money got up to where it got to be a little uncomfortable.
  • “Fortunately, though, we were winning.
  • “It’s coming down to the 18th at Pebble and we give them a half-shot on the last hole, just because it got a little out of hand for guys who didn’t have it.
  • “There were a couple of us who could afford it, but we were playing the last hole for $32,000 each. That was a little much for some of the guys.
9. Why Was it Great?
I love this video series from our resident equipment expert Ryan Barath. If you haven’t caught it yet, take five minutes of your life and stroll memory lane…or green as RB discusses the iconic Bullseye putter.

 

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Morning 9: Rory: I’m not joining LIV | Masters ratings | Nelly: We just need a stage

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By Ben Alberstadt with Gianni Magliocco.

For comments: [email protected]

Good Wednesday morning, golf fans, as we gear up to this week’s RBC Heritage.

1. Rory: I’m not going to LIV

ESPN’s Mark Schlabach…McIlroy said neither he nor his agents have ever discussed a potential deal to lure him to the LIV Golf League, which is being financed by Saudi Arabia’s Public Investment Fund (PIF).

  • “I honestly don’t know how these things get started,” McIlroy told Golf Channel while on the practice range at Harbour Town Golf Links in Hilton Head, South Carolina, the site of this week’s RBC Heritage. “I’ve never been offered a number from LIV, and I’ve never contemplated going to LIV. Again, I think I’ve made it clear over the past two years that I don’t think it’s something for me.
  • “It doesn’t mean that I judge people who have went and played over there. I think one of the things that I have realized over the past two years is that people can make their own decisions for whatever they think is best for themselves, and who are we to judge them for that? But personally, for me, my future is here on the PGA Tour, and it’s never been any different.”
Full piece.

2. Masters ratings down

Yahoo’s Jay Busbee…”Ratings for the full Masters week are now out, and 2024’s version ranks as the lowest since the COVID-impacted years of 2020 and 2021. There was a brief moment when four players shared the lead at the 2024 Masters, but Scottie Scheffler took care of business quickly enough and strolled to what qualifies as an “easy” Masters victory — a four-stroke triumph that wasn’t in doubt for most of the second nine.”

  • “Perhaps as a result, Sunday’s final round averaged 9.59 million viewers on CBS, according to Sports Media Watch, a 22.8% decline from last year’s 12.06 million. Scheffler’s win two years ago averaged 10.17 million viewers. Worth noting: Sunday’s final round was down 20 percent against last year’s victory by Jon Rahm, but last year’s final round fell on Easter Sunday, which created a significantly higher out-of-home percentage of viewers — 21 percent in 2023, as opposed to 9 percent this year.”
Full piece.

3. Chevron gets purse boost

Golfweek’s Beth Ann Nichols…“Chevron’s commitment to the LPGA went a step higher on Tuesday with the announcement of a purse increase to $7.9 million in 2024. The move brings the tour’s first major in line with the purses of other championships. The U.S. Women’s Open purse of $12 million paces the tour, with the KPMG Women’s PGA second at $10 million. The AIG Women’s British Open purse checks in at $9 million while Amundi Evian is $6.5 million.”

  • “Chevron, which moved the event away from Mission Hills Country Club in Rancho Mirage, California, to Texas, last year, has increased the purse by $4.8 million since assuming title sponsorship in 2022. The company has committed to title sponsor the event through 2029.”
Full piece.

4. Shipley on “notegate”

Alex Myers for Golf Digest…”So what was up with “notegate”? During his hilarious spot with McAfee, Shipley reiterated there was no note from Woods, and that he was only looking at the moderator because he was so confused where the question was coming from:

  • “I looked over at the moderator like ‘Who the hell is this guy?'” Shipley says in the clip. “Because it just didn’t happen. I was so confused and so shocked in the moment.”
Full piece.

5. Nelly: We just need a stage

Iain Carter for the BBC…”Korda is the first American to win four consecutive tournaments on the LPGA since Lopez won five straight 46 years ago. This astonishing streak made the then rookie front page material for Sports Illustrated.

  • “Korda’s feats have yet to transcend the golfing village, and perhaps that suits her as she “tries to stay in my bubble”. But the American Solheim Cup player does recognise that more could be done to tell the increasingly compelling story of women’s golf.”
  • “I feel like we just need a stage,” she told reporters here at Carlton Woods just north of Houston. “We need to be put on TV.
  • “I feel like when it’s tape delay, or anything like that, that hurts our game. Women’s sports just needs a stage. If we have a stage we can show up and perform and show people what we’re all about.”
Full piece.

6. Photos from the 2024 RBC Heritage

  • Check out all of our galleries from this week’s event!
Full piece.
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Tour Photo Galleries

Photos from the 2024 RBC Heritage

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GolfWRX is on site this week at Harbour Town Golf Links on Hilton Head Island for the RBC Heritage. Plenty of golfers who competed in the Masters last week will be making the quick turnaround in the Lowcountry of South Carolina as the Heritage is again one of the Tour’s Signature Events.

We have general albums for you to check out, as well as plenty of WITBs — including Justin Thomas and Justin Rose.

We’ll continue to update as more photos flow in from SC.

Check out links to all our photos, below.

General Albums

WITB Albums

Pullout Albums

See what GolfWRXers are saying and join the discussion in the forums.

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Morning 9: Aberg: I want to be No. 1 | Rory’s management blasts ‘fake news’ reports

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By Ben Alberstadt with Gianni Magliocco.

For comments: [email protected]

Good Tuesday morning, golf fans, as we look back at the Masters while looking ahead to this week’s RBC Heritage.

1. Shane Ryan: Appreciate Scottie’s greatness

Golf Digest’s Shane Ryan…”This is what’s called generational talent, and we haven’t seen it in almost 20 years. Steve Stricker read the tea leaves when he picked Scheffler for the 2021 Ryder Cup—a decision that was richly rewarded—and starting in 2022, he was off to the races. The only hiccup was a few putting woes last year, but even that only served to highlight how remarkable his ball-striking had become—instead of winning, he was finishing third. When he fixed the putting, with help from a new coach and a bit of equipment advice from Rory McIlroy, he soared yet again to the top of the game, but this time he seemed more indomitable, more inevitable, more brilliant.”

  • “The sustained success of the last three years has officially made him the best professional golfer since Tiger Woods, a conclusion supported by analytics, the eye test, and every other metric you could dream up. With fewer majors, he has nevertheless leaped past Spieth, McIlroy, and Koepka in terms of pure ability. He doesn’t have their legacy, yet, but if we’re talking about peak performance, he’s already surpassed them.”
  • “He’s so much better than everyone else, which is a sentiment that is both commonplace—I saw it on Twitter over and over again—and revelatory. It’s the thing you say because there is nothing else to say. You’re left with the wild truth, which words can describe but never capture.”
Full piece.

2. Aberg: I want to be No. 1

The AFP’s Simon Evans…”The 24-year-old finished second, four strokes behind winner Scottie Scheffler, after carding a final round 69 but he certainly won many admirers among the patrons at Augusta National and beyond.”

  • “And his performance has filled Aberg with self-belief.”
  • “Everyone in my position, they are going to want to be major champions. They are going to want to be world number one, and it’s the same for me, that’s nothing different,” he said.
  • “It has been that way ever since I picked up a golf club, and that hasn’t changed. So I think this week solidifies a lot of those things are there, and we just need to keep doing those things and put ourselves in positions to win tournaments, ” he said.
Full piece.

3. Homa’s honest answer on double bogey

Golf Channel staff report…”But Homa’s tee shot at No. 12 bounded off the putting surface and into a bush. After a healthy search, Homa found his ball and had to take an unplayable lie. He made double bogey, effectively ending his bid at a maiden major title.”

  • “Homa tied for third, seven shots back of Scheffler. Asked about what happened on the fateful 9-iron, Homa offered two replies.”
  • “The honest answer is, it didn’t feel fair. I hit a really good golf shot, and it didn’t feel fair. I’ve seen far worse just roll back down the hill,” he said.
  • “The professional answer is, these things happen.”
Full piece.

4. Harbour Town ahead

RBC Heritage field notes, via Adam Stanley of PGATour.com…”Scottie Scheffler is, for now, set to tee it up at the RBC Heritage. He was clear to say that if his wife, Meredith, would go into labor during the Masters, he would head home to be with her, so it’s safe to assume that same rule will stand at Harbour Town. Scheffler has not shot an over-par round all season and has three victories (and one runner-up). He made his debut at Harbour Town last year and finished T11… Matt Fitzpatrick looks to become the first golfer to go back-to-back at the RBC Heritage since Boo Weekley in 2007-08. Fitzpatrick, a playoff victor last year, has two top-10 finishes this season. He has just one missed cut at Harbour Town over the last six years and he finished fourth in 2021 to go along with two more top-15 results in a three-year span (T14 in 2018 and 2020)…”

  • “Jordan Spieth is hoping to continue his run of fine play at Harbour Town after a playoff loss last season and a playoff win the season prior. Spieth has five top-25 finishes at the RBC Heritage in seven starts… Justin Thomas earned a spot in the field after remaining in the top 30 (he’s No. 30) in the Official World Golf Ranking despite a missed cut at the Masters. Thomas, who finished T25 last season at Harbour Town, has two top 10s on the season… Ludvig Åberg, who is tops in the Aon Next 10, will head to Hilton Head for the first time. Åberg has had a fabulous 2024 campaign thus far with four top 10s (including two runner-up results) and is knocking on the door for a victory… Hideki Matsuyama was the only eligible player who did not commit to the RBC Heritage, while Viktor Hovland – after a missed cut at the Masters – withdrew from the field on Saturday.”
Full piece.

5. Reed’s caddie’s needle

Our Matt Vincenzi…”After a particularly bad drive during his third round on Saturday, Reed’s caddie, Kessler Karain, also his brother-in-law, made a snide but factual comment to Patrick.”

  • “Your driving has cost us a lot this week,” Karain remarked.
  • “Reed didn’t disagree and told reporters after the round that there was nothing good about his round…
  • “A reporter then asked: “It’s a good thing he’s a family member, right?”
  • “Yeah, exactly. I’d probably be dragging him up that last hole,” Reed said. “I swear.Just what you want to hear as you’re looking at the ball in the tree, and he goes, ‘You need to drive it better.’ Thanks, Kessler. I appreciate it. Great words of wisdom. Drive it better.”
  • “This may be the last major for Reed for a while, as the 33-year-old has not been invited nor qualified for next month’s PGA Championship.”
Full piece.

6. LIV wants Hovland next?

Ewan Murray for the Guardian…”Rising speculation that Viktor Hovland will be the next high-profile golfer to be coaxed to the LIV tour will increase the need for Ryder Cup Europe to apply a simple qualification process for golfers on the Saudi Arabian-backed circuit.”

  • “LIV is forging ahead with plans for 2025, which include new events and the recruitment of more players from the PGA and DP World Tours. The rate of turnover is likely to be increased by the number of golfers who had three-year contracts when joining LIV, which will expire at the end of 2024.”
  • “Chatter on the range at the LIV event in Miami this month and again at the Masters largely surrounded Hovland, the world No 6 who starred for Europe in the defeat of the United States in Rome last year. Jon Rahm and Tyrrell Hatton, who also played in that team, have subsequently joined LIV. Hovland missed the cut at the Masters and promptly withdrew from the PGA Tour’s $20m stop in Hilton Head this week.”
Full piece.

7. Rory’s management: LIV reports are ‘fake news’

Brian Keogh for the Irish Independent…”A report that Rory McIlroy was on the verge of an $850million move to LIV Golf has been slammed as “fake news” by his management.

“Fake news. Zero truth,” McIlroy’s manager Sean O’Flaherty said in an email.

London financial paper “City AM” reported today that sources have told them that McIlroy “could” join LIV Golf

The paper reported that “two separate sources have told City AM that they believe a deal is close. It is claimed that LIV Golf chiefs have offered world No2 McIlroy an eye-watering $850m to join, plus around two per cent equity in the competition.”

Full piece.
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