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In-hand photos: ’13 Adams Super LS and S Drivers

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Adams Super LS Driver

Below are photos and tech specs of Adams new drivers, fairways woods and irons for 2013. The  products are available in two versions — LS and S.

According to Mike Fox, director of product line management for Adams Golf, the LS is Adam’s premium line, which features all of Adams cutting edge technology and targets better golfers. The S line targets golfers looking for game-improving equipment and more modest price points.

Click here for more photos and discussion about the drivers, woods and irons in the “Tour/Pre-release equipment” forum. 

Tech Specs: Adams Speedline Super LS Driver (Retail: $399)

  • Offers a mid-launch and low spin (lower launching and lower spinning than Adams’ previous driver, the Fast 12)
  • 1 degree of of adjustability
  • VST (a slot in the sole), which increases ball speed on mishits and allows for a more optimally placed CG
  • “Real deal” Mitsubishi Rayon KuroKage stock shaft
  • Matte white crown with Black PVD face

“The VST (slot) is not the same depth the whole way through,” Fox said. “It’s deeper in the heel and in the toe, where you need more speed.In the center, it’s not as deep, because the speed is already maxed there.”

Tech Specs: Adams Speedline Super S Driver (Retail: $299)

  • One 460cc head that offers three different loft combinations
  • High launch with low spin
  • VST
  • “Real deal” Matrix Radix S 60 stock shaft
  • Matte white crown with Black PVD face

Comparison Photos

Super LS (left), Super S (right)

Tech Specs: Adams Speedline Super LS Fairway Woods (Retail: $299)

  • 1 degree of loft adjustability
  • Titanium crown and face, stainless steel sole and VST
  • 16 tunable settings: An included spacer fits in the hosel and allows for 0.5 inches of length to be added to the shaft
  • A lighter-weight swing-weight screw is also included with purchase, which will keep the swing weight at D2 when the length is extended
  • “Real deal” Mitsuibishi Rayon KuroKage stock shaft
  • Matte white crown with Black PVD face

          

             

Tech Specs: Adams Speedline Super S Fairway Woods (Retail: $199)

  • Cut-through VST
  • Refined cut slot creates a higher launch angle without increasing spin
  • Matrix Ozik Radix S stock shaft
  • Matte white crown with Black PVD face
            
               

              

 

Tech Specs: Adams Idea Super S Irons (Retail: $699)

  • 3-PW set includes “real deal” Adams Ideas Super S Hybrids to replace the 3 and 4 irons
  • Hybrid-inspired irons are “half hallow” on the inside, which allowed engineers to lower cg for high launch
  • Low profile and fast faces for distance and forgiveness
  • KBS 90 stock iron shafts
           
                                               

*The Adams Idea Super LS Hybrids irons will offered with the Super S irons for a $400 up-charge.

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40 Comments

40 Comments

  1. gary rosenthal

    Jun 8, 2013 at 1:57 pm

    Have had Adams super s driver for one week, 2 rounds. Gaming a reg flex for my 92-96 ss. Am 64 years old.
    The reg. flex when put on a frequency/flex machine tests out more like a stiff, and so felt a bit boardy, but only at first. The bad: when set for 9.5 degrees the face is 2 degrees open–a slice machine. The good: the slot technology contributes to a very hot face, and the shaft is quite stable.And if I had about a 5 mph faster ss it would probably be a premium quality, perfect shaft. On the course, about a 3rd of my drives 250-265 with roll out, but too many left right, so had to close the face–which raises loft. But a lovely boring trajectory when you get it right. And even on launch monitor inside, better distance with this than anything else I demo-ed. But with raised loft had to hit with a slightly lower sweep; than usual. In fact, had to use a slightly different swing than anything else in my bag–not a good thing. But with practice, draws and fades can be hit. In fact at 10.5 this seems to want to hit a power fade. Draws require more effort than say the two new Taylormade drivers. Jury’s still out. These things have come down in price. By all means give this a try, but it may take a bit more practice to get it right than other clubs out there.

  2. MSaxonPGA

    May 7, 2013 at 11:07 am

    All I have to say is these clubs are smoking hot! Didn’t like white heads at first, but after gaming them, don’t even care how they look! The ball comes off the face like a rocket! Especially the hybrid and 3wood!

  3. Jack

    Apr 22, 2013 at 3:23 am

    I actually like them. It’s personal preference I guess, but I like the slot near the face too. I think there are benefits to be had. It just stands to be seen whether they start treating Adams as a secondary line thus taking away features so they don’t cannibalize the rocketballz sales. I think a big reason they bought them is probably for the slot tech that is also present in the rocketballz fairway and hybrids.

  4. Shark

    Apr 7, 2013 at 9:57 pm

    I think they look great and having demo’d one the super s I ordered one on the way. So tired of all these whiney old classic lovers that want a store wall to have nothing but a sea of black heads with no colour no variance in style etc.
    Ps did you complaining fogeys know that steel spikes are no longer in fashion lol

  5. DKS130

    Jan 8, 2013 at 3:00 pm

    Ha, they shelved the superfast 3.0 for TM and transitioned them over to adams. They are still adams tech but with a TM coat of paint…

  6. jhenn

    Jan 2, 2013 at 9:30 pm

    Not a fan of the writing on the crown, and never will be.

  7. BMoooooore

    Dec 30, 2012 at 8:18 pm

    Am I wrong or do the specs list all these clubs with wood shafts? .335 will be super soft tips hitting the ball straight up in the air. I hope for Adams sake they didn’t do that. I am thinking it is a typo but club companies have done dumber stuff before.

  8. Ghhhg

    Dec 28, 2012 at 10:19 pm

    More ugly white drivers. If they want to increase their sales of these clubs they should include a free can of spray paint with purchase.

  9. Blopar

    Dec 22, 2012 at 11:31 am

    Shame, shame, shame. Goodbye Adams.

  10. James

    Dec 20, 2012 at 2:18 am

    So now we have an iron set with 3 degrees gap between clubs for a handicap group where 3 degree gap between clubs will in 90% of the shots mean less than a 7 yards diff between clubs, leaving a 16 degree gap at the bottom end of the club, where it has been proven by all the top teachers in the world, improve the short game, including bunker play will drop your score by 20 to 25 percent, so we keep a 4 degree gap from the PW to end up with a 60 degree lob, that if well practiced is a fantastic club for bunkers around the green, and we add 4 more clubs to the set, a 48, 52, 56 and 60. Or what is the logic?? Do club makers play the game? Why not start to build a set for mid to high handicaps, starting at the scoring end of the set? Taylormade will most likely take my idea and call it Rocket Scores.

  11. James

    Dec 20, 2012 at 2:00 am

    Another great club maker who had great products with a unique brand and identity completely F…k up by TM. I am glad I sold my CMB and MB2 irons and went back to Mizuno. I still have A12 hybrid that is great, but now Adams like TM will have no resale value, so we are left with TM, Titleist, Cleveland, Callaway and Mizuno. But I suppose Barney Adams will just start another business and sell out to Taylormade for the 3rd time,

    • setter02

      Dec 21, 2012 at 10:23 am

      Adam’s has never had a good resale value, give your head a shake if that is something that will keep you from purchasing their equipment…

  12. 1par

    Dec 19, 2012 at 10:39 pm

    Another white driver ?
    I guess I better hold on to my Razr fit driver. The way things are going a black driver might be a novelty item

  13. ventucky local

    Dec 19, 2012 at 9:05 pm

    Doesn’t look at all like the TM to me. I like the top graphics. Subtle. I usually look at the ball I’m going to hit not the clubhead. I do play every so often with some guys who like to see there own reflection off the finish. They are not my favorite partners.

  14. MItch Newton

    Dec 19, 2012 at 8:52 pm

    Don’t get the graphics on the crown….. Don’t like the graphics on the crown……. Maybe the graphics make the ball speed faster… or helps hit the ball straighter and longer…..RIGHT!!! Guess I’ll stick with the 9064 LS

  15. Kevin

    Dec 19, 2012 at 6:11 pm

    Nice headcovers. classy

  16. J Snow

    Dec 19, 2012 at 5:05 pm

    I absolutely hate the graphics on the crown of the Driver ! looks like NASCAR has invaded golf.

  17. Don

    Dec 19, 2012 at 10:45 am

    The graphic looks terrible but if you are any sort of player you can pretty much hit whatever is in your hands.

  18. Bill

    Dec 17, 2012 at 9:23 pm

    Hit everything but the irons yesterday and I love not only the playability but the color. The hybrid has a heavier head than I’m used to, but it is so solid. Check them out

  19. court

    Dec 17, 2012 at 6:01 pm

    I got to hit both new drivers over the weekend – very solid. The performed as well as anything else I’ve hit this year. Felt good and the ball flew very well. They didn’t have the new hybrids – that’s what I wanted to hit more than the drivers.

  20. paul

    Dec 15, 2012 at 12:39 am

    Sorry should have put these in the reply to what someone said area not here at the bottom. oops.

  21. paul

    Dec 15, 2012 at 12:38 am

    Maybe if golfers spent more money learning the game and less money on crutches the average handicap would have dropped in the last 20 years.

  22. paul

    Dec 15, 2012 at 12:34 am

    Why do we need a draw version? Why not just learn that the big golf cliche that swinging from the inside is true? and that swinging the club even more from the inside causes a draw.

  23. Jay

    Dec 14, 2012 at 10:26 pm

    These look awesome except for the irons. By far the best looking models from Adams. Love the top and bottom.

  24. Jake

    Dec 13, 2012 at 11:00 pm

    I’m still using your Speedline 10 Driver modified with an Aldila DVS shaft which really has the pop I like off of the tee. The reason I’m telling you this is because as much as I like your clubs and look forward to purchasing a new model, you always seem to do something ridiculous like silver crowns or now Speedline across the top. A simple all white or all black with the small “S” for alignment would be so much more. Please, I do not want to see Speedline at address. For what it’s worth, let’s advertise on the bottom.

  25. tlmck

    Dec 13, 2012 at 7:17 pm

    I have a feeling many of the TM staff players are going to have a bag with TM drivers, wedges, and putters, along with Adams irons and hybrids.

  26. bulls9999

    Dec 13, 2012 at 3:22 pm

    Any reason my post was pulled? Graphics on the crown are awful, there’s no need for them. Poll the public and see how many would prefer crowns devoid of any graphics.

    • bulls9999

      Dec 13, 2012 at 3:24 pm

      Nevermind…. I didn’t realize there’s 2 threads, the Super hybrids and the driver/woods…my earlier post is in the other one. Sorry.

  27. Mike

    Dec 13, 2012 at 11:07 am

    The graphics are more subdued than the R1 / RBZ clubs, but the lack of a draw version concerns me. I guess TMaG people are superstitious… no R13 nor Adams Fast 13!

  28. winstonalan

    Dec 13, 2012 at 10:23 am

    I don’t understand the fuss over the graphics on the crown. In looking at the face, and also the bottom of all the clubs they look nothing like TMAG equipment. It is only their attempt reach a YOUNGER clientele. If the game of golf is ever to grow, it must move past its haughty image.

    • Ayrbhoy

      Jan 10, 2013 at 11:03 pm

      Agreed! I wonder if some of the golfers who don’t care for the new look with graphics on the clubhead would enjoy the old persimmon headed drivers:)? Would the ring lines of the persimmon wood be too busy? The deep cherry red of the wood would be too much no doubt. Too red!

  29. tider992010

    Dec 13, 2012 at 8:57 am

    I agree, looks like TaylorMade is having an effect on Adams.

  30. ZenGolfer

    Dec 13, 2012 at 4:42 am

    talk about TM RBZ re-badged………….. not cool!

  31. tom

    Dec 12, 2012 at 10:54 pm

    WTF … this is why I hate when good small companies (in any industry) get bought by big marketing machines. Awful. I’ve tried many of the Speedline drivers and still like the original one the best. Classic looking and got the job done.

  32. paul

    Dec 12, 2012 at 9:17 pm

    I think the driver looks okay. irons not bad to.

  33. Snowman

    Dec 12, 2012 at 9:13 pm

    r u kidding me with the SPEEDLINE graphic on the crown of the Driver/FW??????? AWFUL

  34. Jason

    Dec 12, 2012 at 4:05 pm

    The graphics on the crown look terrible. I was afraid the TMaG influence would bleed over to the Adams line. Looks like I will be looking for a new small OEM to back.

  35. Ollie

    Dec 12, 2012 at 3:52 pm

    Well you can tell taylormade bought this company they look exactly the same.bit pointless

  36. RAT

    Dec 12, 2012 at 3:42 pm

    I hope it plays better than it looks!

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Whats in the Bag

Kevin Tway WITB 2024 (May)

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Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: TaylorMade Stealth 2 (15 degrees)
Shaft: Mitsubishi Diamana D+ 80 TX

5-wood: TaylorMade Stealth 2 (18 degrees)
Shaft: Mitsubishi Diamana D+ 90 TX

Irons: Wilson Staff Utility (2), Titleist T100 (4-9)
Shafts: Mitsubishi MMT 100 TX (2), True Temper Dynamic Gold Tour Issue X100 (4-9)

Wedges: Titleist Vokey Design SM10 (48-10F @47, 52-12F @51, 56-14F), SM7 (60-10S)
Shafts: True Temper Dynamic Gold Tour Issue X100 (48-56), True Temper Dynamic Gold Tour Issue S400 (60)

Putter: Scotty Cameron T-5 Proto
Grip: Scotty Cameron Black Baby T

Grips: Golf Pride Tour Velvet Plus4

More photos of Kevin Tway’s WITB in the forums.

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Did Rory McIlroy inspire Shane Lowry’s putter switch?

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Editor’s note: This is an excerpt from a piece our Andrew Tursky originally wrote for PGATour.com’s Equipment Report. Head over there for the full article.

The timing of Lowry’s putter changeup was curious: Was he just using a Spider putter because he was paired with McIlroy, who’s been using a Spider Tour X head throughout 2024? Was Lowry just being festive because it’s the Zurich Classic, and he wanted to match his teammate? Did McIlroy let Lowry try his putter, and he liked it so much he actually switched into it?

Well, as it turns out, McIlroy’s only influence was inspiring Lowry to make more putts.

When asked if McIlroy had an influence on the putter switch, Lowry had this to say: “No, it’s actually a different putter than what he uses. Maybe there was more pressure there because I needed to hole some more putts if we wanted to win,” he said with a laugh.

To Lowry’s point, McIlroy plays the Tour X model, whereas Lowry switched into the Tour Z model, which has a sleeker shape in comparison, and the two sole weights of the club are more towards the face.

Lowry’s Spider Tour Z has a white True Path Alignment channel on the crown of his putter, which is reminiscent of Lowry’s former 2-ball designs, thus helping to provide a comfort factor despite the departure from his norm. Instead of a double-bend hosel, which Lowry used in his 2-ball putters, his new Spider Tour Z is designed with a short slant neck.

“I’ve been struggling on the greens, and I just needed something with a fresh look,” Lowry told GolfWRX.com on Wednesday at the 2024 Wells Fargo Championship. “It has a different neck on it, as well, so it moves a bit differently, but it’s similar. It has a white line on the back of it [like my 2-ball], and it’s a mallet style. So it’s not too drastic of a change.

“I just picked it up on the putting green and I liked the look of it, so I was like, ‘Let’s give it a go.’”

Read the rest of the piece over at PGATour.com.

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Webb Simpson equipment Q&A: Titleist’s new 2-wood, 680 blade irons, and switching to a broomstick Jailbird

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With seven career wins on the PGA Tour, including a U.S. Open victory, Webb Simpson is a certified veteran on the course. But he’s also a certified veteran in the equipment world, too. He’s a gearhead who truly knows his stuff, and he’s even worked closely with Titleist on making his own custom 682.WS irons.

On Wednesday at the 2024 Wells Fargo Championship, I caught up with Simpson to hear about his experience with Titleist’s new prototype 2-wood, how Titleist’s 680 Forged irons from 2003 ended up back in his bag, and why he’s switching into an Odyssey Ai-One Jailbird Cruiser broomstick putter this week for the first time.

Click here to read our full story about Simpson’s putter switch on PGATOUR.com’s Equipment Report, or continue reading below for my full Q&A with Simpson at Quail Hollow Club on Wednesday.

See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here

GolfWRX: It seems like you’ve been a little all over the place with your irons in the past six months or so, and now going back to the 680’s. Is that just a comfort thing? What’s been going on with the irons?

Webb Simpson: Titleist has been so great at working with me, and R&D, on trying to get an iron that kind of modernizes the 680. And so the 682.WS took the T100 grooves, but kinda took the look and the bulk and the build of the 680’s into one club. They’re beautiful, and awesome looking. I just never hit them that well for a consistent period of time. It was probably me, but then I went to T100’s and loved them. I loved the spin, the trajectory, the yardage, but again, I never went on good runs. Going through the ground, I couldn’t feel the club as well as with the blade. So last week, I’m like, ‘Alright. I’m gonna go back more for…comfort, and see if I can get on a nice little run of ball striking.’

So that’s why I went back.

 

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OK, that makes sense. I know you had done some 2-wood testing recently. Is that in the bag right now?

It’s like day-by-day. I used it at Hilton Head every day. Valero, I used it one round. And this week, me and my caddie will do the book every morning, and if it’s a day where we think we need it, we’ll just put it in and take the 3-wood out. I love it because it’s a super simple swap. Like, it doesn’t really change much.

Yeah, can you tell me about that club? I mean, we don’t really know anything about it yet. You know? I haven’t hit it or anything, obviously.

It has grooves like a 3-wood. Spin is perfect. And it’s honestly, like, everything is in the middle of a 3-wood and driver number. Trajectory, spin, carry, all of it. So, a Hilton Head golf course is almost too easy to talk about because, you know, there, so many holes are driver 3-wood.

Valero, our thinking was we had two par-5’s into the wind, and we knew that it would take two great shots to get there in two. So instead of hitting driver-driver, we just put it in. And I used it on those holes.

Hilton was a little easier because it was off-the-tee kind of questions. But Colonial will be a golf course where, you know, there’s a lot of driver or 3-woods. It’s kind of like a backup putter or driver for me now. I’ll bring it to every tournament.

So it’s, like, in your locker right now, probably?

Well, it would be. It’s in my house [because Webb lives near by Quail Hollow Club, and is a member at the course.] It’s in the garage.

Oh, yeah, that’s right. Do you know what holes you might use it out here if it goes in play? 

Potentially 15, depending on the wind. Second shot on 10. Could be 14 off the tee. The chances here are pretty low (that he’ll use the 2-wood). But, like, Greensboro would be an awesome club all day. I’m trying to think of any other golf courses.

There’s plenty that it’ll be a nice weapon to have.

It’s interesting, the wave of 2-woods and mini drivers. Like, it’s just really taken off on Tour, and all the companies have seemed to embrace it.

Yeah. The thing I had to learn, it took me, like, at least a week to learn about it is you gotta tee it up lower than you think. I kept teeing it up too high. You need it low, like barely higher than a 3-wood. And that was where I got optimal spin and carry. If you tee it up too high, you just don’t get as much spin and lose distance, I don’t know if that’s just a mini driver thing.

And you obviously have a Jailbird putter this week. What spurred that on?

Inconsistent putting. I’m stubborn in a lot of ways when it comes to my equipment, but I have to be open minded – I just hadn’t putted consistently well in a while. And I’m like, ‘Man, I feel my ball-striking coming along. Like I feel better; for real, better.’

If I can just get something in my hands that I’m consistent with. Being on Tour, you see it every year, guys get on little runs. I can put together four to five tournaments where I’m all the sudden back in the majors, or in the FedExCup Playoffs. You can turn things around quick out here. I’m like, ‘Man, whatever’s going to get me there, great.’

My caddie, David Cook, caddied for Akshay at the Houston Open and he putted beautifully. Then, I watched Akshay on TV at Valero, and he putted beautifully. And, I’m like, ‘I’m just going to try it.’

I’ve never tried it for more than a putt or two, and I just ordered what Akshay uses. It was pretty awkward at first, but the more I used it, the more I’m like, ‘Man, it’s pretty easy.’ And a buddy of mine who’s a rep out here, John Tyler Griffin, he helped me with some setup stuff. And he said at Hilton Head, he wasn’t putting well, then tried it, and now he makes everything. He was very confident. So I’m like, ‘Alright, I’ll try it.’”

And you’re going with it this week?

Hundred percent.

Alright, I love it. Thank you, I always love talking gear with you. Play well this week. 

Thanks, man.

See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here

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