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Ben Hogan adds Ft. Worth “White” to iron lineup

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After the launch of Diamond Black Metal finish Ft. Worth “Black” irons earlier this year, Ben Hogan’s nickel-chrome Ft. Worth irons are back…sort of. The Texas-based company today announced the launch of Ben Hogan Ft. Worth White irons.

Now with respect to the “White” designation, If you’re skeptical/confused, well, let’s just have a look at a comment on BH’s Instagram post announcing the iron launch and the company’s response…

jonmodica: “Very unclear the changes from previous model… also… white? It’s chrome…..”

Benhogangolf: ”@jonmodica More progressive specific to each club head, a more aggressive V-Sole pattern and the ‘white’ is opposite of the popular and newly designed Ft. Worth Black.”

There you have it, folks. “White” as in contrast to the Ft. Worth Black irons, and the Ft. Worth White is not merely a re-issue of original chrome Ft. Worth, according to the company.

With respect to the changes to the V-Sole system, the company said this in its marketing materials for the Ft. Worth Black.

“Feedback from strong players and robot testing indicated that the leading edge could be increased on certain irons, and trailing edge softened … especially with less-than-full shots in the shorter irons.”

“So, in our ongoing quest to design and manufacture the best clubs in golf, we’ve modified the V-Sole Technology used on the Ben Hogan Ft. Worth BLACK slightly. The sole maintains the same basic design principles as the original V-Sole but has been optimized for each iron in the set. In effect, we’ve strengthened the leading edge from the sole to the face on some of the Ft. Worth BLACK irons, while reducing the trailing edge bounce on others.”

Obviously, the company scrapped the PreciseLoft system introduced with the original Ft. Worth irons. That system offered four loft profiles, all with consistent four-degree gaps. After finding the vast majority of players preferred the “mid-high” launch profile, the company did away with the others…and returned to tradition iron number (rather than loft) stamping on the toe.

The aforementioned lofts in the 4-PW set range from 22 degrees to 46 degrees.

“The Ft. Worth White Irons are illustrative of how Ben Hogan Golf Equipment Company interacts with and listens to its customers,” said Scott White, President and CEO, Ben Hogan Golf Equipment Company. “On the heels of our sales success with the Ft. Worth Black Irons, we found many ‘traditionalists’ who wanted to play this iron design with the standard nickel-chrome finish, so we accommodated them with this launch.”

Ft. Worth White irons are available for purchase on the Ben Hogan website exclusively for $700.00 per seven-piece set (4-PW).

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15 Comments

15 Comments

  1. MAPA

    Oct 19, 2018 at 1:16 pm

    Ben Hogan….. China Forged ….. {{{{shudder}}}}

  2. Charlie

    Oct 17, 2018 at 1:12 pm

    I grew up learning golf with a set of Hogan Medalions switching to Hogan Apex pc in later years. With hesitation I purchased the Ftworth 15 and was not disappointed in the quality and feel. As far as someone mentioned the smallish sweet spot this has not been my experience. While not that of a game improvement club they are very playable.

    • William Davis

      Oct 17, 2018 at 1:45 pm

      I remember – the medallions fell out and of course you could not find them. Apex lovely irons and just know could play with these as look so good. Been a Mizuno man for 30 years so unlikely to change now.

    • larry

      Oct 18, 2018 at 11:36 am

      But they’re forged in China! How can you make America great if you love Chinese junk?

  3. Bob Jones

    Oct 17, 2018 at 11:50 am

    “Available on the website exclusively”? Does this mean you can’t get fitted before you buy them?

  4. ogo

    Oct 17, 2018 at 12:56 am

    …”forged” as in forgery…? Fully heat treated forged…. or, coin forged… surface stamped ‘forged’…? No truth in golf club advertising nowadays.

  5. Kim

    Oct 16, 2018 at 11:59 am

    Designed in Ft. Worth, Texas, USA…. cast and forged in Ft. Worth, Chengdu, China!

  6. rex235

    Oct 15, 2018 at 9:54 pm

    Am almost afraid to ask..

    RH Only?

  7. the dude

    Oct 15, 2018 at 6:47 pm

    take out the FT. Worth black or white…and it would have more appeal

  8. Tom

    Oct 15, 2018 at 5:18 pm

    Looks like they finally replaced the irons loft number with convention iron numbering system…

  9. Travis

    Oct 15, 2018 at 4:52 pm

    Really a shame the reinvention of the Hogan brand was with these folks… they had an opportunity to really become a major OEM and just completely flopped…

  10. Diss Topia

    Oct 15, 2018 at 4:15 pm

    Sweet spot the size of a pencil eraser. Even tour pros won’t hit ’em.

    • Josh

      Oct 15, 2018 at 9:20 pm

      I’m sure their robot hits em just fine lol

  11. jon

    Oct 15, 2018 at 3:24 pm

    Sooo pretty.

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Whats in the Bag

Darius Rucker WITB 2022

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PGA Tour WITBs are great and all, but what about multi-Platinum Grammy winners? The Hootie & the Blowfish lead singer is a well-known lover of and ambassador for the game. He is also the originator of Monday After the Masters, a Hootie & the Blowfish Foundation charity pro-am started by the band in 1994 and recently signed on with PXG as a brand ambassador.

Let’s check out what the four handicap is playing.

Driver: PXG 0811 X GEN4 (10.5 degrees)
Shaft: Fujikura Speeder Evo V 569 R

3-wood: PXG 0341 X GEN4
Shaft: Aldila NV2KXV Blue 70 R

Hybrid: PXG 0317 X GEN4 Hybrid (19 degrees)
Shaft: Accra iSeries 80i

Hybrid: PXG 0317 X GEN4 Hybrid (22 degrees)
Shaft: Accra iSeries 80i

Irons: PXG 0311 P GEN4 (5-PW)
Shafts: AeroTech SteelFiber 110cw

Wedges: PXG 0311T Milled Sugar Daddy (52, 56), PXG 0311T Milled Romeo (60)
Shafts: AeroTech SteelFiber 110cw S

Putter: PXG Battle Ready Blackjack

What other celebrity WITBs would you like to see, GolfWRXers?

 

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Giveaway, member testing roundup: Cleveland CBX ZipCore wedge giveaway + much more!

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Our forum faithful are well acquainted with the incredible giveaways going on in the realm of threads and comments, but we want to make sure front page readers are able to get in on these unique opportunities.

Check out a roundup of our current giveaways and review opportunities below!

GIVEAWAY: Cleveland CBX ZipCore Wedge

Cleveland Golf and GolfWRX are very excited to bring you this amazing giveaway! We are giving one lucky winner the chance to win a brand new Cleveland CBX ZipCore wedge of their choice! Enter now for your chance to win and put a brand new wedge in your bag!

Enter here. 


GIVEAWAY: Precision Pro ACE Smart Speaker

Precision Pro now has the ability to help your golf game and keep you entertained on the course, at the same time! The new ACE Smart Speaker is not only a speaker that can crank out your favorite tunes, but can also help you lower your scores and improve your course management! This customizable speaker is the latest piece of technology from Precision Pro that offers you amazing performance at a great price! Enter now because we are giving 3 lucky GolfWRX members the chance to win an ACE Smart Speaker of their own!

Enter here. 


GIVEAWAY: Rapsodo Mobile Launch Monitor

Rapsodo and GolfWRX are very excited to bring you this awesome Mobile Launch Monitor giveaway! The Rapsodo Mobile Launch Monitor (MLM) not only offers excellent accuracy, but it also offers exciting features to help you analyze every part of your game! The MLM features indoor and outdoor modes so you can improve your game during the regular season or offseason! We are giving 1 lucky member the chance to win a Rapsodo MLM of their own! Enter now for your chance to win!

Enter here.


GIVEAWAY: StrackaLine Yardage and Green Reading Books

GolfWRX is once again teaming up with StrackaLine to give five of our members a chance to get their hands on StrackaLine’s yardage and green reading books! With their precision guides, StrackaLine will help you achieve better course management and green reading.

Enter here.


The reviews are coming in…

10 GolfWRXers received early access and are testing L.A.B. Golf’s new MEZZ.1 Putter.

Three GolfWRX members are testing Callaway’s Apex UW Fairway Wood.

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Equipment

Mizuno unveils new ST-Z 220 and ST-X 220 drivers

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Mizuno Golf has today introduced its latest ST Series of drivers: the ST-Z 220 driver and ST-X 220 driver, which will both arrive at retail on February 3rd. 

The ST-Z and ST-X drivers both feature a 40% expansion of the carbon-sole area and thinning out the Titanium portion, alongside a doubling of the stabilizing back weight in design to provide excellent stability and consistency from off-center strikes.

“Any twisting or deflecting at impact due to an off-center hit is an energy loss and varies launch conditions. By working with the prior ST driver platform and familiar materials, we were able to find several adaptations to impact the internal weighting. Creating far more stable tendencies in both the ST-Z and ST-X.” – Mizuno’s Director of R&D David Llewellyn

Mizuno ST-Z 220 driver

The Mizuno ST-Z 220 driver features a balanced toe/heel carbon construction and central back weight designed to encourage a low spinning, efficient, straight ball flight.

The 460cc head aims to offer players a confidence-inspiring profile at address for elite players, while a heavier, 20g back weight creates a deeper center of gravity in design for more efficient performance, more often.

The ST-Z driver features Mizuno’s Z-Axis design with weight evenly distributed across toe and heel in design to provide a low spinning stable straight flight, while a highly resilient forged SAT2041 Beta Ti face and multi-thickness CorTech design aims to produce increased ball speeds.

In addition, an optimized Wave Sole is included in a bid to further increase ball speeds, particularly from low on the clubface, while 4 degrees of loft adjustability allows for fine-tuning of launch and trajectory.

“The ST-Z is the most played of all our drivers. It’s a modern driver for players who have grown up hitting long straight bombs rather than shaping the ball. The addition of a 20g back weight also makes it an exceptionally forgiving option,” says Chris Voshall.

Specs & Pricing

  • Lofts: Right hand – 9.5 and 10.5 degrees. Left hand – 9.5 degrees only.
  • Price: $449.95

Mizuno ST-X 220 driver

The ST-X 220 driver is a draw-biased driver with heel focused weight location aimed at players with moderate swing speeds who need help producing a more extended ball flight.

The new driver features a 20-gram heel biased back weight that creates a deeper center of gravity in design for more efficient, longer drives. The ST-X is also available as a J-Spec option with an ultra-lightweight HeLIUM NanoCore shaft for seniors and those with slower swing speeds.

The ST-X aims to deliver exceptional stability from off-center strikes via an expansion of the carbon sole area by 40% and thinning out the Titanium portion, alongside a near doubling of the stabilizing heel/back weight.

Featuring Mizuno’s X-Axis design, weight is focused deep in the heel, encouraging a higher draw bias flight, while a rounded 460cc profile seeks to offer a higher launch and mid spin performance.

A highly resilient forged SAT2041 Beta Ti face and multi-thickness CorTech design are also designed to produce increased ball speeds and the driver also includes an optimized Wave Sole, while 4 degrees of loft adjustability allows for fine-tuning of launch and trajectory.

“For a lot of golfers, the modern low spinning driver design preferred by tour players is a serious distance killer. The ST-X’s extra spin, slight draw bias and a higher flight will add driving distance for a surprising number of players.” – Mizuno’s Director of Product Chris Voshall

Specs & Price

  • Lofts: Right hand – 10.5 and 12 degrees.
  • Price: $449.95
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