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Ben Hogan adds Ft. Worth “White” to iron lineup

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After the launch of Diamond Black Metal finish Ft. Worth “Black” irons earlier this year, Ben Hogan’s nickel-chrome Ft. Worth irons are back…sort of. The Texas-based company today announced the launch of Ben Hogan Ft. Worth White irons.

Now with respect to the “White” designation, If you’re skeptical/confused, well, let’s just have a look at a comment on BH’s Instagram post announcing the iron launch and the company’s response…

jonmodica: “Very unclear the changes from previous model… also… white? It’s chrome…..”

Benhogangolf: ”@jonmodica More progressive specific to each club head, a more aggressive V-Sole pattern and the ‘white’ is opposite of the popular and newly designed Ft. Worth Black.”

There you have it, folks. “White” as in contrast to the Ft. Worth Black irons, and the Ft. Worth White is not merely a re-issue of original chrome Ft. Worth, according to the company.

With respect to the changes to the V-Sole system, the company said this in its marketing materials for the Ft. Worth Black.

“Feedback from strong players and robot testing indicated that the leading edge could be increased on certain irons, and trailing edge softened … especially with less-than-full shots in the shorter irons.”

“So, in our ongoing quest to design and manufacture the best clubs in golf, we’ve modified the V-Sole Technology used on the Ben Hogan Ft. Worth BLACK slightly. The sole maintains the same basic design principles as the original V-Sole but has been optimized for each iron in the set. In effect, we’ve strengthened the leading edge from the sole to the face on some of the Ft. Worth BLACK irons, while reducing the trailing edge bounce on others.”

Obviously, the company scrapped the PreciseLoft system introduced with the original Ft. Worth irons. That system offered four loft profiles, all with consistent four-degree gaps. After finding the vast majority of players preferred the “mid-high” launch profile, the company did away with the others…and returned to tradition iron number (rather than loft) stamping on the toe.

The aforementioned lofts in the 4-PW set range from 22 degrees to 46 degrees.

“The Ft. Worth White Irons are illustrative of how Ben Hogan Golf Equipment Company interacts with and listens to its customers,” said Scott White, President and CEO, Ben Hogan Golf Equipment Company. “On the heels of our sales success with the Ft. Worth Black Irons, we found many ‘traditionalists’ who wanted to play this iron design with the standard nickel-chrome finish, so we accommodated them with this launch.”

Ft. Worth White irons are available for purchase on the Ben Hogan website exclusively for $700.00 per seven-piece set (4-PW).

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15 Comments

15 Comments

  1. MAPA

    Oct 19, 2018 at 1:16 pm

    Ben Hogan….. China Forged ….. {{{{shudder}}}}

  2. Charlie

    Oct 17, 2018 at 1:12 pm

    I grew up learning golf with a set of Hogan Medalions switching to Hogan Apex pc in later years. With hesitation I purchased the Ftworth 15 and was not disappointed in the quality and feel. As far as someone mentioned the smallish sweet spot this has not been my experience. While not that of a game improvement club they are very playable.

    • William Davis

      Oct 17, 2018 at 1:45 pm

      I remember – the medallions fell out and of course you could not find them. Apex lovely irons and just know could play with these as look so good. Been a Mizuno man for 30 years so unlikely to change now.

    • larry

      Oct 18, 2018 at 11:36 am

      But they’re forged in China! How can you make America great if you love Chinese junk?

  3. Bob Jones

    Oct 17, 2018 at 11:50 am

    “Available on the website exclusively”? Does this mean you can’t get fitted before you buy them?

  4. ogo

    Oct 17, 2018 at 12:56 am

    …”forged” as in forgery…? Fully heat treated forged…. or, coin forged… surface stamped ‘forged’…? No truth in golf club advertising nowadays.

  5. Kim

    Oct 16, 2018 at 11:59 am

    Designed in Ft. Worth, Texas, USA…. cast and forged in Ft. Worth, Chengdu, China!

  6. rex235

    Oct 15, 2018 at 9:54 pm

    Am almost afraid to ask..

    RH Only?

  7. the dude

    Oct 15, 2018 at 6:47 pm

    take out the FT. Worth black or white…and it would have more appeal

  8. Tom

    Oct 15, 2018 at 5:18 pm

    Looks like they finally replaced the irons loft number with convention iron numbering system…

  9. Travis

    Oct 15, 2018 at 4:52 pm

    Really a shame the reinvention of the Hogan brand was with these folks… they had an opportunity to really become a major OEM and just completely flopped…

  10. Diss Topia

    Oct 15, 2018 at 4:15 pm

    Sweet spot the size of a pencil eraser. Even tour pros won’t hit ’em.

    • Josh

      Oct 15, 2018 at 9:20 pm

      I’m sure their robot hits em just fine lol

  11. jon

    Oct 15, 2018 at 3:24 pm

    Sooo pretty.

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Whats in the Bag

Kristoffer Broberg WITB 2021 (September)

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  • Kristoffer Broberg what’s in the bag accurate as of the Dutch Open

Driver: Callaway Epic Speed (8.5 degrees)
Shaft: Mitsubishi Diamana D+ 60 TX

3-wood: Callaway Epic Speed Triple Diamond (15 degrees)
Shaft: Mitsubishi Diamana TB 70 TX

5-wood: Callaway Epic Speed Triple Diamond (15 degrees)
Shaft: Fujikura Ventus Black 8 X

Irons: Callaway Apex Pro 2019 (4-6), Callaway Apex MB (7-PW)

Wedges: Titleist Vokey WedgeWorks Design Proto (52-M), Titleist Vokey Design SM8 (56-08M, 60)

Putter: Scotty Cameron Timeless T2 SSS

Grips: Golf Pride Tour Velvet

Ball: Callaway Chrome Soft

Thanks to SMS_on_Tour for the photos.

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Whats in the Bag

Joseph Bramlett WITB 2021 (September)

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  • Joseph Bramlett’s what’s in the bag accurate as of the Fortinet Championship. >14 clubs pictured.

Driver: Titleist TSi3 (10 degrees, D1 SureFit setting)
Shaft: Mitsubishi Tensei CK Pro Orange 60 TX

3-wood: Titleist TSi3 (16.5 degrees, A1 SureFit setting)
Shaft: Mitsubishi Tensei 1K

5-wood: Titleist TSi2 (21 degrees, B2 SureFit setting)
Shaft: Mitsubishi Tensei AV Blue 85 TX

Hybrid: Nike VR Pro (18 degrees)
Shaft: Graphite Design Tour AD DI

Irons: Titleist T100 (4), Titleist 620 CB (5-8), Titleist 620 MB (9)
Shafts: Nippon N.S. Pro Modus3

Wedges: Titleist Vokey Design SM8 (46-10F, 50-08F, 60-04L), SM8 WedgeWorks (54-M)
Shafts: True Temper Dynamic Gold X100 (46-54), True Temper Dynamic Gold S400 (60)

Putter: Bettinardi Prototype

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1

More photos of Joseph Bramlett’s WITB in the forums. 

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Accessory Reviews

GolfWRX Spotlight: Motocaddy M7 Remote and M5 GPS DHC electric cart review

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I have been thinking about electric golf push carts, or trollies, ever since I started playing in my league seven years ago.

Motocaddy has been making high-quality electric, and non-electric, carts since 2004 and has a couple of great options for the golfer who loves to walk. Motocaddy was nice enough to get their M7 Remote and M5 GPS DHC in my hands to try out on the course for a few weeks.

I have had a lot of people stop me to ask about the carts, and the one thing I keep telling them is that these carts are just flat out fun to use on the course.

Motocaddy M7 Remote

The M7 Remote was very easy to get set up right out of the box. All you have to do is charge the battery, install the wheels, and you are pretty much ready to go. The M7 folds up pretty small, just a little larger than the 3-wheel pushcart that I had been using for years. Getting it to the course should be no problem with just about any trunk space. Now, the one downside to an electric cart is the weight when moving it around, and both carts come in at around 35 pounds each. Even with that extra weight, I didn’t have much trouble lifting them in and out of the back of a pickup.

The M7 unfolds quickly with the flick of two levers and extends the front wheels automatically. Once unfolded, you drop in the battery, plug it in, and secure your bag. If you own a Motocaddy bag, they have developed a really nice system called EasiLock that involves two metal studs that fit into the bottom of the cart. This system also includes a molded base that prevents the bag from rotating at all, even on the roughest terrain. You can still use the M7 with almost any other golf bag as it includes elastic straps that wrap around the top and bottom of the bag.

As soon as you plug in the battery the LCD screen comes to life and you are ready to go. You can use the M7 without the remote by using the dial on the handle to control the starting, stopping, and speed. But the M7 has a remote that is activated by a simple press of the power button to get going. The remote is very simple with just five buttons to control where the M7 goes.

Getting a feel for the M7 takes no time at all and by the time you drive it from your car to the 1st tee you will be in complete, and confident, control of the cart. You simply press the “+” button to start moving forward and the cart takes off gently without any rattling of your clubs, and you can press that same button again to increase the speed. The cart will go from a slow crawl, for bumpy or tight areas, too, as fast as I could run with just a few presses of the button. The big red “stop” button in the center stops the cart immediately, and when stopped it is locked in place, even on steep hills. You don’t have to worry about remembering to set the brakes or anything because it is done automatically.

Steering is just as easy: simply press the right or left button to turn the cart. Small, quick presses will just slightly adjust the cart as it moves down the fairway while a long hold of the button can make it turn on a dime to the right or left.

Almost everyone asked me how stable the cart was and if it would tip over. I can proudly say that it has stayed upright even on some unseen bumps at maximum speed. Side hills, ruts, and even curbs are handled with ease with the help of the small rear wheel.

I really enjoy strolling down the fairway with nothing but the M7’s remote in my hand — it just makes golfing more fun!

Motocaddy M5 GPS DHC

After using the M7 and its fancy remote, I was a little nervous that I wouldn’t like not having it. But to be honest the M5 was just as fun to use, but for a different reason.

As the name suggests, the M5 has a built-in GPS with 40,000 courses preloaded into it. The screen is a good size, pretty responsive to the touch, and easy to read in direct sunlight. Having the GPS directly on the cart is great, you drive up to your ball and immediately have yardage to the front, back, and center of the green as well as bunkers and hazards. You can easily toggle between screens on the GPS and it offers a couple of different views to help navigate the hole. The M5 can also keep score and let you know shot distances right on the screen. Motocaddy even includes nice little touches like a screen protecter kit to ensure durability.

Driving the M5 is just as easy as the M7 with using the dial on the handle. And speaking of the handle, the grips have a great tacky rubber that grips well even in hot and humid conditions. To start the M5 you just press the dial down and the cart will gently start down the fairway. You can turn the dial to increase or decrease the speed — I found between 5-6 to be the most comfortable for me. But the speed can go up to a very fast pace if you are looking to set a record for fastest round of the day.

As you walk down the fairway, or rough, stopping the cart is as simple as pressing he dial again. When stopped the M5 engages a parking brake automatically so you don’t have to worry about it running down a hill without your approval. The M5 has tons of power to go up just about any hill and the Down Hill Control (DHC) keeps the speed consistent even when going down a steep decent.

Since the M5 has so much power, and it is a little heavy, I thought steering would be a little bit of a challenge. It wasn’t, at all. Guiding the M5 took very little effort and slight adjustments going down the fairway were very easy. Really tight turns took a slight bit more effort as the torque can want to go forward a little more than turn. Again, once you get the M5 from the car to the first tee, you will be a master at driving it.

Overall, Motocaddy has created two great carts that provide additional enjoyment to walking your favorite 9 or 18. Having the ability to walk without carrying or pushing your bag, clubs, and whatever else goes with you. I like them so much that it is going to be hard to get the M7’s remote out of my hands when I go play!

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