Opinion & Analysis
Why chasing quick fixes keeps you from getting better (and what to do about it)
I’m sure you’ve done this yourself or had a buddy do it. You head to the range on the weekend determined to fix your swing during a range session with an extra large bucket of balls. And it starts out pretty rough.
The ball flight is inconsistent. Your typical miss won’t go away. Then about halfway through the session you “find it.” Most of the shots you’re hitting are perfect, and contact is solid. Actually, PGA Master Professional Dennis Clark just wrote about this phenomenon for GolfWRX, and his explanation of it was perfect.
“If golfers hit enough balls, they can start to time their compensations perfectly.”
You compensate well on the range, but when the next match or game with your buddies rolls around it’s gone. The only consistencies are poor shots and double bogeys.
There’s a good reason this keeps happening. The research shows that this kind of repetitive practice (same shot, same club, same lie) will lead to better short-term performance, but it doesn’t mean what you’ve learned will transfer to the golf course in a day or two.
Embracing the quick fix doesn’t help you get better and build skills that consistently transfer to the golf course. In fact, practice that leads to rapid improvement in performance doesn’t support retained long-term learning. We explored this topic with researcher Dr Robert Bjork and coach Adam Young here.
But it’s not your fault. The golf industry has ingrained the concept of the quick fix. A new driver that’s promising 10 yards more distance? It’s the same game as the YouTube video that promises to fix your slice in 5 minutes.
Think of it this way. If you wanted to learn Spanish, you wouldn’t expect to practice once a week, see a tutor twice a month, and attempt to have a conversation in Spanish on Saturday morning and be fluent in a year. It takes consistent coaching and an environment that facilitates growth. In fact, practice that leads to rapid improvement in performance doesn’t support retained long-term learning.
The Alternative
The concept of long-term group coaching has been catching on in golf. Instead of seeing an instructor in a 1-on-1 setting for 30-60 minutes once or twice a month, why not make a plan and commit to 3-6 months or even 12 months of coaching? Doing that, you and your coach can build a game plan and get the proper practice and coaching you need. There’s even the possibility of getting out on the golf course and getting some course strategy lessons.
This type of coaching is highly effective, and yet more affordable than the traditional model of 1-on-1 instruction. Instead of just standing there hitting balls and getting some info every once in awhile, you’ll be working on all aspects of your game that you might not otherwise.

Will Robins
Will Robins is a coach in Sacramento who has embraced long-term group coaching (groups of 6 getting together once a week for 90 minutes over 12 weeks) because of the difference in results he’s seen in students.
I asked him about the difference when he switched from 1-on-1 instruction to group coaching, and his response is below.
Robins: Prior to the coaching model, people came to me with their problems and wanted quick fixes. I wasn’t happy with the model and they weren’t getting better as quickly as they should. So I sat down with a group of 16 guys and explained that I had enough of that model and told them they needed to learn how to play the game and score better instead of always trying to figure out how to hit their driver. So we set up a plan and they came out to practice and play with me.

I helped them with all aspects of their games and got them the skills and information they needed to actually shoot lower scores. For one, it freed me up so I became a coach and no longer the teacher who was the source of knowledge. I could work with the players on what I knew they needed to work on… because I was their coach.
Another hidden aspect of working with a group of students is the competitiveness of the team and getting used to the pressure of people watching. The big thing with long-term coaching is you put your game on the line and it forces the coach to step up and really get the results. The coach has to be committed.
The Results
According to Robins, the 16 golfers dropped an average of 11 shots on their average round over the first 12 weeks of group coaching.
Since that time, he has coached thousands of students in the group-coaching model, and has seen its power. In fact, he’s worked with dozens of coaches to help their use the same model in their coaching (if you’re a coach find out more about this here). It’s a true win-win situation, he says, as group coaching is not only more fun for the student (and the coach), but more affordable than the traditional 1-on-1 model.
Who’s tried long-term group coaching before? Let me know in the comments section.
Club Junkie
Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie
On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.
I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.
Opinion & Analysis
AVL: We’re talking about practice! My best tips for taking your game to the course
With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.
Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.
While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.
This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.
Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.
One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.
It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.
Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.
Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.
Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.
Equipment
Seoul Sensibilities: Is Korean golf fashion starting to shape the world?
For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.
A rather poetic mouthful packed into a short expression.
Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)
There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.
Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.
Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.
As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.
But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.
The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.
It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.
And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only
Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.
Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.
Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.
As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.
That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.
From Seoul, With Intent
Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.
Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”
Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.
It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.
Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”
That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.
These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.
And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”
“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon
Seoul and Beyond
If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.
For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.
He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.
Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.
And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon
In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”
At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.
There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.
And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.
For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.
Which brings us back to kkot-saem-chu-i.
That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.
And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.
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Jason Helman
Apr 5, 2016 at 6:52 pm
I have been saying this for years. The word lesson and quick have been removed from all marketing. I’m experimenting with a 21 day fix this year but for all intense in purposes I’m not really a big fan of “fix” merely spinning it off the show much like I did with a Biggest Loser contest which was very successful a couple of years ago.
I’m going to have to disagree. It’s more important that the student be committed and held to some accountability in the long term coaching programs. The coach has already committed into the program by planning the process or pathway to success. If there is a fail, it comes when the student does not measure up and stay on task. The coach can only motivate so far.
Group coaching can work. Never had any success with it from the male perspective and it’s very dependent on your club members and personalities.
Big Slice
Apr 4, 2016 at 5:01 pm
As with other commenters, I would also like more information on where to find these coaches and sessions. Sounds like it could be a good option. My whole issue with private lessons is about finding the right instructor. You could waste a lot of money trying to find the right instructor, the one who works well for your game. I wish there was a better repository of reviews for instructors to make a better decision. There aren’t many out there, leaving you to go by either word of mouth, or trial and error (which could be expensive).
Cordie Walker
Apr 6, 2016 at 9:23 am
Definitely feel the pain! Where are you located?
Might be able to refer you to someone who runs a group coaching program like this.
Big Slice
Apr 6, 2016 at 12:50 pm
That would be great. I’m in the suburbs around Philadelphia. Thanks!
Cornfused...
Apr 4, 2016 at 3:15 pm
This article was like a teaser for an actual article on group coaching. I don’t have anywhere near enough information to know what it is or why it would be better.
Cordie Walker
Apr 6, 2016 at 9:24 am
Maybe this warrants a follow up article! What info would you like to see covered?
Hawk
Apr 4, 2016 at 2:44 pm
Ok I’m confused. You say: “In fact, practice that leads to rapid improvement in performance doesn’t support retained long-term learning.”
And follow it up with: “According to Robins, the 16 golfers dropped an average of 11 shots on their average round over the first 12 weeks of group coaching.”
To me that is counter intuitive to your point. How can I expect 16 golfers who dropped an average of 11 shots be able to retain that long-term based on what you said earlier? Am I missing something?
For me personally, I never see improvement at the range, I don’t see how anyone does. I always see the improvement after the fact on the course. Maybe I’m practicing differently? When I hit the range I use the same theory: one club, one lie, one target. I repetitively try to hit my target. However; my goal isn’t in ball flight. When I practice I practice one distinct flaw in my swing and I only practice that correct form for that one flaw. Then as if it were ingrained, it changes almost permanently, and the new form carries over to the course. Maybe that is the difference, I don’t practice hitting balls, I practice a more perfect swing.
Cordie Walker
Apr 6, 2016 at 9:26 am
Over the 12 weeks they did on course assessments, on course playing lessons, and focused on the entire game not just swing.
I would say most golfers expect to improve after a swing lesson or two. Getting together once a week for 12 weeks and really practicing in a great learning environment (not just hitting balls on the range) can see some serious improvements and retained skills.
Having a “coach” also means you have someone telling you what to work on. They set up the training session depending on what they see in your game when they watch you play on the golf course.
Shaun
Apr 4, 2016 at 1:04 pm
Mike, I am only guessing here but I assume the benefit would come from the repetition. Meaning not everyone can afford to see a $60+ coach twice a week for the time it would take to improve. it sounds like you either pay less or pay more but get more time with a coach in terms of frequency. That is the hardest part, imho, getting far away from your last lesson without seeing a coach.
Howard
Apr 4, 2016 at 11:36 am
Ditto the first comment. I’m intrigued but have no idea how it works. How about a description of the process when you’ve got 16 people all working on different aspects of the game? Where’s the “coach” if all 16 are on the course at the same time? Are the students seen together or in smaller groups on different days? How are the students charged?
Mike
Apr 3, 2016 at 9:27 pm
Well this is a nice article. So it exposes the
Benefits of group coaching…..hmmm. So it is better than 1 on 1? How can that be? If I can’t learn by direct teaching, I will learn more efficiently by group teaching? Call me a non- believer, skeptic, whatever. Really trying to understandn it, but a non-starter for me.