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Bridgestone introduces JGR driver, Snedeker immediately puts it in play

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Today’s sign the golfing apocalypse is upon us: Brandt Snedeker is switching drivers.

Sneds, who plays Bridgestone irons, has used a TaylorMade Burner SuperFast driver since 2010. Unheard of! That’s five years with the same driver (which currently has an estimated resale value of $39.60).

So, what is Snedeker — who has passed on multiple generations of driver innovation — switching to? The new Bridgestone JGR driver.

Snedeker put the club in play at last week’s Hyundai Tournament of Champions where the Vanderbilt alum finished third and was 12th in the field in driving distance for the week (288.3 yards).

 

BSG 2015 Fall Collateral

“We set out to make the JGR Driver our fastest and most forgiving ever,” said Josh Kinchen, golf clubs and accessories marketing manager for Bridgestone. “The engineers really outdid themselves, as the JGR is not only incredibly forgiving, but also extremely fast and high launching. Combine that with the ability to optimize spin for players of all skill levels, and we expect that this driver will turn a lot of heads this year.”

According to Bridgestone, the JGR driver achieves the combination of distance and accuracy through three key technologies.

1. F.A.S.T Crown

FAST & SPEED

The Flex Action Speed Technology (F.A.S.T.) crown is extremely thin near the clubface and progressively thickens toward the club head rear to enable the crown to slightly flex at impact, creating a higher launch and increased repulsion on shots contacted above center.

2. speeDARC

speeDARC

A pair of internal arc-shaped ridges provides increased sole rigidity and better stability for the F.A.ST. Crown to flex against, leading to a higher launch angle and more ball speed.

3. Power Milled Face

PowerMilling

Bridgestone’s patented face milling pattern works to reduce golf ball slippage, and as a result, reduce spin. Milling is spaced further apart at the top of the driver face to maintain spin, while the milling is tighter and rougher at the bottom of the driver face to decrease spin on shots contacted lower on the face.

In addition, a new vertical milling pattern is utilized on the heel and toe of the face to further stabilize spin on mishits. The milling combines to reduce spin (300 rpm based on robot testing) for straighter and longer drives.

The club also features dual zone adjustable weighting (in the heel and center of the club).

Availability

The JGR Driver will be available March 4, and will retail for $299. It will be available in 9.5, 10.5, and 12-degree lofts. The stock shaft will be Aldila’s NV 2KXV Orange.

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36 Comments

36 Comments

  1. Dave

    Mar 20, 2016 at 1:16 am

    Does anyone know what the length is? And the swing weight as well? I have a 12 degree and it really goes. Very light.

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  3. prediksi togel hari ini

    Feb 9, 2016 at 9:14 pm

    I think what you published made a ton of sense.

    However, consider this, suppose you composed a catchier post title?

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    post title that grabbed a person’s attention? I mean Bridgestone introduces JGR driver, Snedeker immediately puts it in play
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    Jan 22, 2016 at 8:27 pm

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  5. Simon

    Jan 19, 2016 at 1:28 am

    Please do an updated 2016 WITB for Kuchar and Sneds

  6. Noah

    Jan 18, 2016 at 2:33 pm

    Agree this would be great looking driver completely murdered out

  7. AGF

    Jan 16, 2016 at 8:01 am

    They should have left the JGR graphic on the sole light gray (like the B). Or white. Would make the club look more sleek…

    • Eric

      Jan 16, 2016 at 10:48 pm

      No. Awful idea.

    • Double Mocha Man

      Jan 17, 2016 at 6:08 pm

      Boring. A little color is good. AGF, I’m guessing you wear a white shirt and khakis on the course.

  8. KK

    Jan 15, 2016 at 6:41 pm

    Sweet looking driver but not a fan of the glued hosel.

  9. Mat

    Jan 14, 2016 at 6:21 pm

    I see a patent lawsuit coming… the milling is Ping’s “True Roll” but done vertically.

    • Fahgdat

      Jan 15, 2016 at 2:37 am

      Nah. On a microscopic level, the shape of the milling is different and that is enough

    • KK

      Jan 15, 2016 at 6:39 pm

      LOL. Ping TR is variable groove depth for putters and is designed to control ball speed off putts. This is variable groove width for spin control off drives. Two completely different things. Not to mention no one gives a hoot whether drivers roll true or not.

  10. jgpl001

    Jan 14, 2016 at 3:41 pm

    Bridgestone make quality equipment, but if it wasn’t for ball sales they would surely exit the golf market and that would bet a shame

  11. LK

    Jan 14, 2016 at 2:40 pm

    Golf Wrx, why do you have so many club articles without a topline view? It is kind of important.

  12. Tom

    Jan 14, 2016 at 1:08 pm

    Great to see a straight neck glued hosel.

  13. Chris C.

    Jan 14, 2016 at 12:54 pm

    I hope I have the opportunity to try the JGR. I gamed the J-815 all of last year and it proved to be the best driver I have gamed in many years. Indeed, my playing partners have threatened to hurt me if I ever showed up at team outings with a different driver. If the JGR proves to be better than the J-815, I might be approaching driver nirvana.

  14. AA

    Jan 14, 2016 at 8:33 am

    I love my non-adjustable, no graphics J40 driver, but I didn’t see much love out there for the J715/718. Will be interesting to hear how this JGR driver performs. What’s strange is Bridgestone usually doesn’t have a rapid product release cycle, but last year they rolled out the J815 and J715. Now they have three drivers they have to somewhat differentiate with technical mumbo-jumbo. I guess the $299 price reflects non-adjustability, but if their highest profile touring pro chooses it over the 715/718, what does that say? I don’t care about adjustability, so I might give it a try in spite of the garish graphics.

  15. Rich

    Jan 14, 2016 at 7:12 am

    This is nothing new. It’s just a glued Tourstage x-drive GR with Bridgestone on it instead of Tourstage. Released in Japan in 2014. Get with the program folks.

    • Will

      Jan 14, 2016 at 11:13 am

      Can’t believe I missed that!

    • Tyler

      Jan 14, 2016 at 1:20 pm

      Incorrect, there are a couple added technologies that make a significant difference as well as a brand new Aldila shaft.

      • Rich

        Jan 17, 2016 at 12:00 am

        You mean technologies off the J715. And of course a new shaft makes a driver new. Ok, you got me, it’s a new driver.

  16. Mark

    Jan 14, 2016 at 2:41 am

    Love the shape. Not so keen on the graphics. Unfortunately Bridgestone is quitting UK so no chance to try it or their new range of balls. A shame as their hardware is excellent quality.

  17. shimmy

    Jan 13, 2016 at 9:31 pm

    the different zones of face milling on this guy is interesting, especially if it does reduce sidespin.

  18. Chuck

    Jan 13, 2016 at 9:00 pm

    So Brandt went from one driver without an adjustable hosel… to another one with a non-adjustable hosel.

    I always liked the idea of adjustable hosels, but mostly for the fact that while tour pros could get drivers that were measured for loft, lie and face angle to within a tenth of a degree, retail buyers were stuck with whatever it said on the bottom of the club. (And, of course, testing stuff on our own, which is like finding a needle in a haystack.) It was nice, as a retail buyer, to get something that approximated what the tour players had.

    But of course, when you are a tour player and they will let you choose from two dozen heads, all built the way you’d like, and then bend them and measure them to however you’d like… Who needs an adjustable hosel? It’s just a little extra weight in a place you don’t need any weight.

  19. Joshuaplaysgolf

    Jan 13, 2016 at 8:14 pm

    When is it available? Or did I miss that? I’m excited to play around with this, I’m about to start my annual comparison of new equipment to my current bag and it’d be fun to get some numbers on this. It looks like you’ll pay quite a bit to get your shaft put in it, but honestly that really doesn’t matter. I always like hitting clubs from a company that isn’t on a 6-12 month product cycle, sometimes you find something that stands out from the crowd a little more definitively.

  20. Double Mocha Man

    Jan 13, 2016 at 7:46 pm

    I’m still using the same driver Snedeker used for 5 years. I’ve always said, while trying out demo drivers, that if I found anything longer and straighter I’d buy it, no matter the price Never happened… trying SLDR, Titleist, Nike and Callaway (and some others). I’m thinking in March I might be swinging the JGR.

  21. gdb99

    Jan 13, 2016 at 7:43 pm

    Someone in another story commented that the $299 driver is dead. I guess not!!

  22. John Krug

    Jan 13, 2016 at 7:26 pm

    Money talks. That’s the full story.

  23. Will

    Jan 13, 2016 at 7:17 pm

    Can’t wait to try this, especially since it was good enough to get Sneds to switch so fast….I will miss that Superfast he rocked all those years though!!

  24. Juan L. Fourqiet

    Jan 13, 2016 at 7:10 pm

    LH +

  25. Steve-O-Steamer

    Jan 13, 2016 at 6:55 pm

    Will Bridgestone finally offer their clubs for lefties? always wanted to try their irons but was never been offered in left handed version. Thank you!

    • Tyler

      Jan 14, 2016 at 9:29 am

      The J15 CB irons are available left-handed, as well as the J15 hybrid, FW, and J715 driver.

      • Gene

        Jan 14, 2016 at 3:43 pm

        Wedges available in lefty as well. Bridgestone did release the GC Mid irons in lefty some years back as well.

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Five Things We Learned: Friday at the PGA Championship

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Early on Friday morning, a vendor working for the PGA Championship was struck and killed by a tournament shuttle bus. Nearly at the same time, as he arrived for his second round of tournament play, Scottie Scheffler attempted to detour around the scene, and was arrested, booked, then released. Somehow, Scheffler returned to Valhalla and played his second round of the tournament. Despite the jokes and memes of some in the golf industry, the tournament took a back seat to life and humanity on Friday morning. Our prayers are with the family and friends of the vendor, as well as with all involved.

Day two of Valhalla’s fourth PGA Championship did not see a repeat of the record-setting 62 posted by first-day leader, Xander Schauffele. The low card of 65 was returned by five golfers, when play was suspended by darkness. Five golfers still on the course, were on the positive side of the expected cut line of one-under par, while 12 more either had work to do, or knew that their week had come to an end.

The best 70 golfers and ties would advance to the weekend. 64 golfers figured at minus-two on Friday evening, with another 15 at one-under par. The most likely scenario saw those at even par, headed home. The formula was simple: finish under par and stick around. Play resumed at 7:15 on Saturday, to sort through the last six threesomes. Before the night turned over, we learned five important things to set us up for a weekend of excitement and excellence. It’s a pleasure to share them with you.

1. The 65s

On Thursday, three golfers etched 65 into the final box on their card of play. On Friday, nearly twice that number finished at six-under par for the round. Collin Morikawa moved from top-five into a spot in the final pairing. The 2020 PGA Champion at Harding Park teed off at the tenth hole, and turned in minus-two. He then ran off five consecutive birdies from the fourth tee to the eighth green, before finding trouble at the ninth, his last hole of the day. Bogey at nine dropped him from -12 to -11.

The same score moved Bryson DeChambeau from 11th spot to T4. Joining the pair with 65s on day two were Matt Wallace and Hideki Matsuyama (each with 70-65 for T11) and Lee Hodges (71-65 for T16.) Morikawa, Matsuyama, and DeChambeau have major championship wins in their names, while Wallace has been on the when to break through list his entire career. Hodges epitomizes the term journeyman, bu the PGA Championship is the one major of them all when lesser-known challegers find a way to break through.

2. The Corebridge team of PGA Professionals

Last year’s Cinderella story, Michael Block, did not repeat his Oak Hill success. Block missed the cut by a fair amount. Of the other 19, however, two were poised to conclude play and reach the weekend’s play. Braden Shattuck had finished at one-under par, while Jeremy Wells (-2) and Ben Polland (-1) were inside the glory line, each with two holes to play.

With three holes to play on the front nine, Kyle Mendoza sits at even par. His task is simple: play the final triumvirate in one-under par or better. If Mendoza can pull off that feat, and if the aforementioned triumvirate can hold steady, the club professional segment of the tournament will have four representatives in play over the weekend.

3. Scottie Scheffler

In his post-round interview, Scheffler admitted that his second round, following the surreal nature of the early morning’s events, was made possible by the support he received from patrons and fellow competitors. The new father expressed his great sadness for the loss of life, and also praised some of the first responders that had accompanied him in the journey from course to jail cell. Yes, jail cell. Scheffler spoke of beginning his warm-up routine with jail-house stretches.

Once he returned to Valhalla, Scheffler found a way to a two-under, opening nine holes. He began birdie-bogey-birdie on holes ten through twelve, then eased into a stretch of pars, before making birdie at the par-five 18th. His second nine holes featured three birdies and six pars, allowing him to improve by one shot from day one. Scheffler found himself in a fourth-place tie with Thomas Detry, and third-round tee time in the third-last pairing. Scheffler’s poise illustrated grace under pressure, which is the only way that he could have reached this status through 36 holes.

4. Sahith!

It’s a little bit funny that the fellow who followed 65 with 67, is nowhere to be found on the video highlight reels. He’s not alone in that respect, as Thomas Detry (T4) was also ignored by the cameras. Theegala has won on tour, and has the game to win again. The Californian turned in four-under par on Friday, then made an excruciating bogey at the par-five tenth. He redeemed himself two holes later, with birdie at the twelfth hole.

Theegala is an unproven commodity in major events. He has one top-ten finish: the 2023 Masters saw him finish 9th. He did tie for 40th in 2023, in this event, at Oak Hill. Is he likely to be around on Sunday? Yes. Will he be inside the top ten? If he is, he has a shot on Sunday. If Saturday is not a 67 or better, Theegala will not figure in the outcome of the 2024 championship.

5. X Man!!

After the fireworks of day one, Xander Schauffele preserved his lead at the 2024 PGA Championship. He holds a one-shot advantage and will tee off in the final pairing on Saturday, with Collin Morikawa. Eleven holes into round two, Schauffele made his first bogey of the week. The stumble stalled his momentum, as he had played the first ten holes in minus-four. Will the run of seven pars at the end signal a negative turn in the tide of play for Schauffele? We’ll find out on day three. One thing is for sure: minus twelve will not win this tournament. Schauffele will likely need to reach twenty under par over the next two days, to win his first major title.

 

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Scottie Scheffler arrested, charged, and released after traffic incident at Valhalla

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As first reported by ESPN’s Jeff Darlington, Scottie Scheffler has been detained by police on the way to Valhalla Golf Club this morning due to a traffic misunderstanding.

“Breaking News: World No. 1 golfer Scottie Scheffler has been detained by police in handcuffs after a misunderstanding with traffic flow led to his attempt to drive past a police officer into Valhalla Golf Club. The police officer attempted to attach himself to Scheffler’s car, and Scheffler then stopped his vehicle at the entrance to Valhalla. The police officer then began to scream at Scheffler to get out of the car.

“When Scheffler exited the vehicle, the officer shoved Scheffler against the car and immediately placed him in handcuffs. He is now being detained in the back of a police car.”

Darlington also posted a video of the dramatic moment which you can view below:

There was an unrelated accident at around 5am, which is what may have caused some of the misunderstanding of which traffic was moving.

Speaking on ESPN, Darlington broke down exactly what he witnessed in full detail:

“Entering Valhalla Golf Club this morning, we witness a car pull around us that was Scottie Scheffler. Scottie Scheffler has been detained by police officers, placed in the back of a police vehicle in handcuffs after he tried to pull around what he believed to be security, ended up being police officers.

“They told him to stop, when he didn’t stop, the police officer attached himself to the vehicle, and Scheffler then travelled another 10 yards before stopping the car.”

“The police officer then grabbed at his arm, attempting to pull him out of the car, before Scheffler eventually opened the door, at which point the police officer pulled Scheffler out of the car, pushed him up against the car and immediately placed him in handcuffs. Scheffler was then walked over to the police car, placed in the back in handcuffs.

“Very stunned about what was happening, he looked towards me as he was in those handcuffs and said ‘please help me’. He very clearly didn’t know what was happening in the situation.”

“It moved very quickly, very rapidly, very aggressively. He was detained in that police vehicle for approximately 20 minutes. The police officers at that point did not understand that Scottie Scheffler was a golfer in the tournament, nor of course that he is the number one player in the world.”

Due to the accident, play has been delayed this morning. Scheffler’s current tee time for the second round of the PGA Championship is 10:08 a.m.

Scheffler’s mugshot following the incident:

*Update*

Scheffler has been charged with 2nd Degree assault of a police officer, criminal mischief 3rd degree, reckless driving and disregarding signals from an officer directing traffic.

*Update*

According to ESPN+, Scottie Scheffler has been released and is now on his way to the golf course.

*Update*

Scottie Scheffler arrives at Valhalla ahead of his 10:08 a.m second round tee time.

*Update*

The PGA of America released this statement regarding the fatal accident, which diverted traffic at Valhalla this morning.

“This morning we were devastated to learn that a worker with one of our vendors was tragically struck and killed by a shuttle bus outside Valhalla Golf Club. This is heartbreaking to all of us involved with the PGA Championship. We extend our sincere condolences to their family and loved ones.” 

Per the PGA Tour, Scheffler released the following statement.

We will update this developing story as more information on the situation is revealed.

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Five Things We Learned: Thursday at the PGA Championship

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It was a year ago that we the north, found ourselves with toes and fingers crossed. The Oak Hill PGA Championship of 2023 finished on schedule, despite the iffiness of weather in upstate New York. It’s 75 degrees today across the Niagara Frontier, which makes it two out of three (2022 was the same way) for sultry, unseasonal weather.

Louisville is, let’s be honest, a much better bet for a May PGA Championship, and Valhalla is an exciting venue for the year’s second major championship on the men’s circuit. Brooks Koepka came in as the defending champion, and Rory McIlroy arrived as the last golfer to win a major at the Nicklaus-designed course. That was a decade ago, and lord, have things changed in the world and golf.

Day one at Valhalla offered walk-in eagles, buckets of birdies, and potential for a record-low, winner’s score. We’ll get right to the meat of the matter, with five things that we learned. After all, if you can make par from the muck, anything’s possible in the land of the horses.

1. X marks this spot

Xander Schauffele went head-to-head last Sunday with Rory McIlroy, at least on the practice green. By the end of the round, Rors had won for a fourth time at Charlotte, while the X Man sat scratching his head, wondering what went wrong. Fortunately for us, Xander didn’t sulk.

The San Diego State alumnus absolutely torched Jack’s track with 62. Four birdies on the front nine, were followed by five more on the inward side. Schauffele never looked as if bogey was a consideration, and he might have gone even lower. Despite winning the Covid-delayed Gold medal at the Japan Olympics (I consider it a major, btdubs) Schauffele continues to chase an initial men’s major, and the validation that it brings. If 62 doesn’t get you over the hump, who knows what will.

2. Scottie starts strong? Aye.

Last month, Mr. Scheffler won a second green jacket at Augusta National. Last year in Rochester, Mr. Scheffler tied for second in this event. Mr. Scheffler began play today with a walk-in eagle, a one-hop affair that never looked as if it might go anywhere but to its home. Scheffler had a few rough holes, but that’s to be expected from a new dad. Each time he made bogey, he bounced back with birdie, so he has that short memory that winners crave. Surprisingly, Scheffler failed to manage one last birdie at the reachable 18th. Perhaps that miss will motivate him in round two.

3. LIV Check-In

It’s good to check in on the departed from time to time, to ensure that the fellows formerly known as PGA Tour members are doing well. It’s safe to say that some of them can still play. Defending champion Brooks Koepka posted 67 on the day, He had an eagle and three birdies on the day, with only a stumble at the 17th. He’s tied for 7th. Bryson DeChambeau made an eagle of his own, but also had a bogey, at the 12th hole. He cohabits eleventh position with Cameron Smith, who ALSO had a bogey on his card. They are one shot behind Koepka, and a fistful more behind the leader.

4. Sahith and Tony at Schauffele’s heels

Both Finau and Theegala represent a special sort of athletic golfer. Their power and their charisma blend to draw golf fans to their groups. Let’s be honest, too, and say that they don’t look like the traditional professional golfer. As much as Tiger Woods did in the 1990s, they have the power to bring greater diversity to the sport.

In terms of their play today, well, only Xander was better. Finau had a clean card, with six birdies and twelve pars. Theegala had seven birdies, ten pars, and one bogey. Each combined power and finesse to insert themselves squarely in contention, ahead of round two. How will they, and Xander as well, manage the afternoon putting surface on Friday? That’s the great unknown!

5. All those other guys are here!

Rory, Tom Kim, Collin, and Viktor are all at minus-three or lower. Valhalla may not be a traditional golf course, but it is the type of course that the world’s best play well. McIlroy currently sits at minus-five, tied with Robert MacIntyre, Kim, and three others in fourth position.  Maverick McNealy finished fast to reach the same figure, as did Tom Hoge. Morikawa closed with birdie to join the sextet at five below. Both Scheffler and Morikawa finished their rounds late on Thursday, meaning they should see smoother greens on Friday morning. If someone is a betting soul, wiser wagers could not be placed on better names than those two, two-time, major champions. Rory will tee off in Friday’s afternoon wave but, hey, he’s Rory, and he won going away last week at Quail Hollow, a course not unlike Valhalla.

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