Equipment
Why True Spec Golf’s acquisition of Club-Conex is so important
Custom club fitter True Spec Golf has purchased what is arguably one of the most important companies in golf club fitting, Club-Conex.
Club-Conex, based in Rockford, Ill., produces universal adapter systems that allow for the interchangeability of club heads and shafts regardless of manufacturer. Founded in 2004, Club-Conex’s products have helped consumers, instructors and custom fitters compare the performance of different golf club heads and shafts without the need to purchase multiple models of the same shaft.
Here’s how the testing/fitting process works without Club-Conex. Say a golfer is using an adjustable club head and shaft from Brand A, but wants to try that shaft in Brand B’s adjustable club head. Since each brand’s adjustability systems are incompatible with each other, the golfer has two options:
- Remove the shaft adapter from Brand A’s shaft, and install Brand B’s shaft adapter.
- Purchase an additional shaft and install Brand B’s shaft adapter in order to compare the performance of the two club heads at the same time.
Option 1 eliminates the ability to simultaneously test the clubs, while option 2 is expensive, forcing golfers to purchase an additional shaft and shaft adapter.
While only a small percentage of golfers will go to such lengths to compare products on their own, the ability of custom fitters to compare different models of club heads and shafts is essential to their businesses. Custom fitting companies can stock anywhere from a few to a few dozen different brands of golf clubs, each with their own unique adjustability systems. Many premium club fitters have taken the costly route of stocking multiple shafts for each type of club head in order to please consumers who are increasingly interested in trying a variety of expensive, aftermarket shafts, while others have turned to Club-Conex.
Club-Conex offers universal adpater systems for metal woods, as well as irons and wedges.
Forty of the top 100 club fitters in the U.S., as well as more than 1,000 club fitters worldwide are currently using Club-Conex, according to Hoyt McGarity, co-CEO of True Spec Golf, which has plans to expand on the five custom-fitting centers it has located in the U.S., Bahamas and Switzerland. McGarity and co-CEO Kyle Monfort were the leading forces behind the acquisition, which was rooted in concern that another custom fitting company would purchase Club-Conex.
“Imagine if I had to have designated shafts for each company?,” McGarity said. “I’d have 800 shafts on the wall. It wouldn’t be cost effective, and I’d be bankrupt.”
Club-Conex’ management and production will remain in Illinois and it will be “business as usual” for the company, according to a True Spec press release.
“We’re looking forward to assisting them in product evolution and marketing,” said Jeff Sparling, Director of Business Development for True Spec.
In 2014, Club-Conex’ UNIT-FIT driver assembly, which consists of a universal tip adapter and specific hosel sleeve that is paired to each manufacturer’s driver head, was approved by the USGA and R&A for tournament use.
McGarity said that he and Monfort plan to improve Club-Conex’s products as they examine current market trends, and will develop new options for teaching professionals at the PGA Merchandise Show in January.
Club-Conex’s products will continue to be sold through its website.
“The determination to sell the company was not only driven by financial reward, but one where the new ownership and I share a common vision for the growth of the company,” said Eric Burch, Club-Conex Founder. “I look forward to continuing to design products that help the club fitting business run more efficiently and I am eternally grateful for the past and continuing support.”
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- Kevin Tway what’s in the bag accurate as of the Wells Fargo Championship. More photos from the event here.
Driver: Ping G430 LST (10.5 degrees)
Shaft: Fujikura Ventus Black 6 X
3-wood: TaylorMade Stealth 2 (15 degrees)
Shaft: Mitsubishi Diamana D+ 80 TX
5-wood: TaylorMade Stealth 2 (18 degrees)
Shaft: Mitsubishi Diamana D+ 90 TX
Irons: Wilson Staff Utility (2), Titleist T100 (4-9)
Shafts: Mitsubishi MMT 100 TX (2), True Temper Dynamic Gold Tour Issue X100 (4-9)
Wedges: Titleist Vokey Design SM10 (48-10F @47, 52-12F @51, 56-14F), SM7 (60-10S)
Shafts: True Temper Dynamic Gold Tour Issue X100 (48-56), True Temper Dynamic Gold Tour Issue S400 (60)
Putter: Scotty Cameron T-5 Proto
Grip: Scotty Cameron Black Baby T
Grips: Golf Pride Tour Velvet Plus4
More photos of Kevin Tway’s WITB in the forums.
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Editor’s note: This is an excerpt from a piece our Andrew Tursky originally wrote for PGATour.com’s Equipment Report. Head over there for the full article.
The timing of Lowry’s putter changeup was curious: Was he just using a Spider putter because he was paired with McIlroy, who’s been using a Spider Tour X head throughout 2024? Was Lowry just being festive because it’s the Zurich Classic, and he wanted to match his teammate? Did McIlroy let Lowry try his putter, and he liked it so much he actually switched into it?
Well, as it turns out, McIlroy’s only influence was inspiring Lowry to make more putts.
When asked if McIlroy had an influence on the putter switch, Lowry had this to say: “No, it’s actually a different putter than what he uses. Maybe there was more pressure there because I needed to hole some more putts if we wanted to win,” he said with a laugh.
To Lowry’s point, McIlroy plays the Tour X model, whereas Lowry switched into the Tour Z model, which has a sleeker shape in comparison, and the two sole weights of the club are more towards the face.
Lowry’s Spider Tour Z has a white True Path Alignment channel on the crown of his putter, which is reminiscent of Lowry’s former 2-ball designs, thus helping to provide a comfort factor despite the departure from his norm. Instead of a double-bend hosel, which Lowry used in his 2-ball putters, his new Spider Tour Z is designed with a short slant neck.
“I’ve been struggling on the greens, and I just needed something with a fresh look,” Lowry told GolfWRX.com on Wednesday at the 2024 Wells Fargo Championship. “It has a different neck on it, as well, so it moves a bit differently, but it’s similar. It has a white line on the back of it [like my 2-ball], and it’s a mallet style. So it’s not too drastic of a change.
“I just picked it up on the putting green and I liked the look of it, so I was like, ‘Let’s give it a go.’”
Read the rest of the piece over at PGATour.com.
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Equipment
Webb Simpson equipment Q&A: Titleist’s new 2-wood, 680 blade irons, and switching to a broomstick Jailbird
With seven career wins on the PGA Tour, including a U.S. Open victory, Webb Simpson is a certified veteran on the course. But he’s also a certified veteran in the equipment world, too. He’s a gearhead who truly knows his stuff, and he’s even worked closely with Titleist on making his own custom 682.WS irons.
On Wednesday at the 2024 Wells Fargo Championship, I caught up with Simpson to hear about his experience with Titleist’s new prototype 2-wood, how Titleist’s 680 Forged irons from 2003 ended up back in his bag, and why he’s switching into an Odyssey Ai-One Jailbird Cruiser broomstick putter this week for the first time.
Click here to read our full story about Simpson’s putter switch on PGATOUR.com’s Equipment Report, or continue reading below for my full Q&A with Simpson at Quail Hollow Club on Wednesday.
See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here
GolfWRX: It seems like you’ve been a little all over the place with your irons in the past six months or so, and now going back to the 680’s. Is that just a comfort thing? What’s been going on with the irons?
Webb Simpson: Titleist has been so great at working with me, and R&D, on trying to get an iron that kind of modernizes the 680. And so the 682.WS took the T100 grooves, but kinda took the look and the bulk and the build of the 680’s into one club. They’re beautiful, and awesome looking. I just never hit them that well for a consistent period of time. It was probably me, but then I went to T100’s and loved them. I loved the spin, the trajectory, the yardage, but again, I never went on good runs. Going through the ground, I couldn’t feel the club as well as with the blade. So last week, I’m like, ‘Alright. I’m gonna go back more for…comfort, and see if I can get on a nice little run of ball striking.’
So that’s why I went back.
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OK, that makes sense. I know you had done some 2-wood testing recently. Is that in the bag right now?
It’s like day-by-day. I used it at Hilton Head every day. Valero, I used it one round. And this week, me and my caddie will do the book every morning, and if it’s a day where we think we need it, we’ll just put it in and take the 3-wood out. I love it because it’s a super simple swap. Like, it doesn’t really change much.
Yeah, can you tell me about that club? I mean, we don’t really know anything about it yet. You know? I haven’t hit it or anything, obviously.
It has grooves like a 3-wood. Spin is perfect. And it’s honestly, like, everything is in the middle of a 3-wood and driver number. Trajectory, spin, carry, all of it. So, a Hilton Head golf course is almost too easy to talk about because, you know, there, so many holes are driver 3-wood.
Valero, our thinking was we had two par-5’s into the wind, and we knew that it would take two great shots to get there in two. So instead of hitting driver-driver, we just put it in. And I used it on those holes.
Hilton was a little easier because it was off-the-tee kind of questions. But Colonial will be a golf course where, you know, there’s a lot of driver or 3-woods. It’s kind of like a backup putter or driver for me now. I’ll bring it to every tournament.
So it’s, like, in your locker right now, probably?
Well, it would be. It’s in my house [because Webb lives near by Quail Hollow Club, and is a member at the course.] It’s in the garage.
Oh, yeah, that’s right. Do you know what holes you might use it out here if it goes in play?
Potentially 15, depending on the wind. Second shot on 10. Could be 14 off the tee. The chances here are pretty low (that he’ll use the 2-wood). But, like, Greensboro would be an awesome club all day. I’m trying to think of any other golf courses.
There’s plenty that it’ll be a nice weapon to have.
It’s interesting, the wave of 2-woods and mini drivers. Like, it’s just really taken off on Tour, and all the companies have seemed to embrace it.
Yeah. The thing I had to learn, it took me, like, at least a week to learn about it is you gotta tee it up lower than you think. I kept teeing it up too high. You need it low, like barely higher than a 3-wood. And that was where I got optimal spin and carry. If you tee it up too high, you just don’t get as much spin and lose distance, I don’t know if that’s just a mini driver thing.
And you obviously have a Jailbird putter this week. What spurred that on?
Inconsistent putting. I’m stubborn in a lot of ways when it comes to my equipment, but I have to be open minded – I just hadn’t putted consistently well in a while. And I’m like, ‘Man, I feel my ball-striking coming along. Like I feel better; for real, better.’
If I can just get something in my hands that I’m consistent with. Being on Tour, you see it every year, guys get on little runs. I can put together four to five tournaments where I’m all the sudden back in the majors, or in the FedExCup Playoffs. You can turn things around quick out here. I’m like, ‘Man, whatever’s going to get me there, great.’
My caddie, David Cook, caddied for Akshay at the Houston Open and he putted beautifully. Then, I watched Akshay on TV at Valero, and he putted beautifully. And, I’m like, ‘I’m just going to try it.’
I’ve never tried it for more than a putt or two, and I just ordered what Akshay uses. It was pretty awkward at first, but the more I used it, the more I’m like, ‘Man, it’s pretty easy.’ And a buddy of mine who’s a rep out here, John Tyler Griffin, he helped me with some setup stuff. And he said at Hilton Head, he wasn’t putting well, then tried it, and now he makes everything. He was very confident. So I’m like, ‘Alright, I’ll try it.’”
And you’re going with it this week?
Hundred percent.
Alright, I love it. Thank you, I always love talking gear with you. Play well this week.
Thanks, man.
See Webb Simpson’s full WITB from the 2024 Wells Fargo Championship here
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Pingback: TSG / Club-Conex feature on GOLFWRX.com - True Spec Golf
lew
Nov 12, 2015 at 2:50 pm
Im lost on why people think this is not great for golf. If you have shafts and adapters for a few different heads and brands you can use these to test between without the issues of pulling and re-glueing eventual killing the shafts.
From the fitters point the saving over having many shafts for each adapter passes is amazing.
From a customers view they should see some savings as it costs the fitter less too.
Win win win if u ask me.
Styles
Nov 10, 2015 at 6:33 pm
The article claims conex is important but doesn’t backup the headline assertion that the acquisition by true spec is important. It also doesn’t explain why conex is important. Are independent club fitters relevant to the 99% of golfers?
Steve
Nov 12, 2015 at 9:32 am
Definately makes no sense. Is it “so important” when it effects only 40/100 U.S top clubfitters and return effects less then 1/1000 golfers? This is a infomercial more or less, most likely paid by the company to write it.
Mat
Nov 10, 2015 at 4:12 pm
It sure would be nice if they sold to consumers…
Apprenti23
Nov 10, 2015 at 9:40 pm
They’ve been available for purchase by Joe Schmoe for the past ten years. You can buy them online through golfworks or either golfsmith, i can’t remember who sorry
Mat
Nov 11, 2015 at 1:27 am
Let me rephrase; it would be nice if they offered “off the shelf kits” or a simple online store that would let me just buy the parts I need, and take them to a club shop.
JD
Nov 11, 2015 at 11:11 am
http://www.clubconex.com/#!shop-all/cav5
Mike
Nov 10, 2015 at 2:40 pm
I wish this would be put out of business by an industry standard adapter…
Charlie
Nov 10, 2015 at 1:34 pm
Seriously, why? Did I miss part of the article?
George
Nov 10, 2015 at 1:01 pm
Nice advertising for True Spec, important not really
cho
Nov 10, 2015 at 2:36 pm
George.. they arnt sponsors but nice try.
Two clubfitters in the area I live has this setup and it is awesome. I can test any shaft I want and not just the ones the manufacturer has in their fitting cart. It also allows the small guy to only buy one shaft to cover all heads.
Steve
Nov 12, 2015 at 9:35 am
You would go to a fitter with only one shaft to try?
SKip
Nov 10, 2015 at 12:48 pm
Soooo, this acquisition is important because…..?
Joshuaplaysgolf
Nov 10, 2015 at 2:28 pm
Because the name on the building/products will be changing. ITS ASTRONOMICAL!!!!!
Actually, it’s huge because the dudes that started the company can move out of Rockford. I grew up about 30 miles west of there down route 20 and it’s gone steeply downhill in the past few years from quiet, mid-size Midwestern city to major drug hub riddled with daily violence. Not awesome. Good for those guys.
Tom
Nov 10, 2015 at 12:09 pm
This is great for the industry.