Equipment
Medicus Golf releases Kick X line of equipment, moves HQ
Medicus Golf, the company known best for its popular training aids, has announced a new line of “Kick X” golf equipment that includes drivers, fairway woods, irons, putters and balls. The decision to enter the golf equipment marketplace coincides with the company’s decision to move all of its operations from Brunswick, Ohio, to the epicenter of the golf equipment industry, Vista, Calif.
“We have expanded our staff, infrastructure and facilities in California to accommodate our new product development plans and we felt it was important for all of our operations to be in Vista, the hub of the golf industry,” said former PGA Tour player Bob Koch, the company’s founder. “Having one location to serve the needs of our existing customers, as well as new ones, will be a win-win for everyone. The process of fulfilling orders will be streamlined. This is a major step in the evolution of Medicus Golf and I could not be more excited.”
Koch founded Medicus in 1986, and the company has since become a household name among golfers with its dual-hinge swing training clubs and instruction programs. The next step in helping golfers, Koch decided, was to build clubs that took the training onto the course.
“But we needed a new brand, so that players wouldn’t confuse the products with Medicus training devices,” Koch said. “So we formed Kick X Golf by Medicus, and brought Mark Adams on board to make it happen.”
Adams is the former vice president of research and development at Tommy Armour Golf. He and Koch said they designed the equipment line with larger, hotter sweetspots to “make it easier for people to play golf: to play it better, faster, and ultimately get maximum enjoyment out of the game.”
The Kick X Golf line features the Blast Driveway ($347.95), a versatile 12.5-degree club that is designed to be used as both a driver and fairway wood. It uses what Medicus calls Compression Cavity Technology to allow compression of the entire clubface at impact to increase distance.
The Tracker SRT (Sliding Response Technology) system found in the hybrid ($239.95) has the ability to eliminate hooks and slices by moving weights across the back of the head. The MA-9 irons promote a large sweet spot and improved feel, while being offered in both cast ($479.95) and forged models.
The Zball putters come in four designs ($167.95 to $229.95) and feature alignment technology that matches the company’s new TourZ balls. The TourZ balls also have a Metal Fuzion Core surrounded by a triple-layer cover to promote distance and feel.
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Whats in the Bag
Drew Brees WITB 2024 (April)
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Driver: TaylorMade Stealth 2 Plus (10.5 degrees)
Mini driver: TaylorMade BRNR Mini Copper (13.5 degrees)
5-wood: TaylorMade Stealth Plus (19 degrees)
Irons: TaylorMade P790 (4-8, PW), TaylorMade P760 (9)
Wedges: TaylorMade MG Hi-Toe (52-09, 56-10, 60)
Putter: Scotty Cameron Select Newport 2 Prototype
Check out more in-hand photos of Drew Brees’ clubs here.
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Equipment
Putter Roundup: 2024 Zurich Classic of New Orleans
We always get some great photos of some phenomenal putters at tour events and love to share them. Here are a few from the 2024 Zurich Classic that caught our eye and seemed interesting. (And as a reminder, you can check out all our photos from New Orleans here)
MJ Daffue’s Scotty Cameron T-11 Prototype
MJ is going with the new Scotty Cameron T-11 Prototype this week. The putter is a multi-piece mallet that puts an emphasis on stability with the wings on the back. Daffue’s putter does have a design that differs from retail with a monotone finish, which eliminates the black paint on the aluminum parts that we see at retail. He also has a half siteline milled into the top and an L-neck welded on for some additional toe hang. The face features a deeper milling that should offer a softer feel and slightly quieter sound.
Scotty Cameron T-7.5 Prototype
We spotted a few different Scotty Cameron Phantom models with modified rear flanges. It looks like the straight black flange was cut into a half circle for a little softer look at address. On this T-7.5, you can still see the raw aluminum from the back view, so this might have been a last-minute job to get them out on tour. The semi-circle also has a white line on it, maybe to frame the ball differently.
Alex Fitzpatrick’s Bettinardi SS16 DASS
Alex’s SS16 is made from Bettinardi’s famous D.A.S.S., or double-aged stainless steel, for a softer and more responsive feel. The face has a unique diamond pattern milling and features a logo that I feel like I have seen before, but can’t put a name to. The putter is a classic mid-mallet style with a simple, single white siteline on the top. The sole is clean with just the SS16, DASS, and a green triangle logo on it.
Steve Stricker’s Odyssey White Hot No. 2
This putter has made some amazing putts in its long career! Stricker’s White Hot No. 2 might be in the top 10 of most famous putters in golf. When you see all the dents and lead tape, you know the heel will be up and it will be sinking putts! The soft White Hot insert looks to be in good shape and has less wear on it than the rest of the putter. We don’t know how much lead tape is on the sole, but it has to be multiple layers compacted down over the years.
Doug Ghim’s Scotty Cameron T-7 Prototype
This T-7 should win the award for “best color finish” in this list with its deep chromatic bronze. It looks like Scotty added a cherry bomb dot to the heel of the deep-milled face and filled it with a very dark blue paint. The rest of the putter looks pretty stock with its single site line on the topline and twin site lines down the “fangs” of the putter. Twin 5-gram weights are installed in the sole and the putter is finished off with a gloss black double bend shaft with a fill shaft offset.
- Check out the rest of our photos from the 2024 Zurich Classic
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Equipment
Spotted: Project X Denali hybrid shaft
Project X’s Denali wood shafts have been seen in more and more golf bags this year as we start off the season. As a refresher, Denali Blue is the mid-launch and mid-spin model while Denali Black is for players seeking lower launch and spin.
Denali combines great feel with stability and increased ball speed. Currently, Project X only offers Denali Blue and Black in wood shafts, but we spotted a hybrid shaft in Daniel Berger’s bag at the 2024 Zurich Classic.
The shaft looks to be a Denali Blue 105G – HY in TX flex. No word on details from Project X yet but we can assume that this is a mid-launching shaft that weighs around 105 grams in Tour X-Stiff flex.
Berger has this shaft in his TaylorMade P770 3-iron, likely for some added launch and spin to hold the green from longer distances.
Hopefully, this means we will see some more shafts coming under the Denali name in the future, as I think many of us would like to try one in a hybrid or utility iron!
- Check out the rest of our photos from the 2024 Zurich Classic
- Check out in-hand photos of Daniel Berger’s full WITB here.
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Freddy
May 1, 2014 at 5:28 pm
The logo looks an awful lot like the Callaway X in their X2-hot series. Wonder if that will be some sort of patent infringement…
Bill
May 1, 2014 at 2:54 pm
Personally, I won’t ever buy a Medicus product again after they were dishonest with their add on products. I bought one thing from them and the next thing I knew, I was on the hook for hundreds of dollars of add on products. Not to mention, these clubs look like generic K Mart clubs. Can anyone say Voit?
Curtis
May 1, 2014 at 11:13 am
Could you please tell them they can finally update there ancient commercials on Golf Channel! Thank you.