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Opinion & Analysis

Smartphones and competitive golf

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By Chris Hibler

GolfWRX Contributor

In a tournament this past weekend I inadvertently opened a can of worms. I asked the tournament director if I was allowed to use my iPhone as a distance measuring device. The answer I received was an unequivocal “yes,” but he added, “just as long as you only use it for distance.”

My cart partner overheard out discussion and promptly lost his marbles!  He began spouting about it being against the rules:

“The tournament director does not have the power to overrule the USGA,” he said.

I decided to play it conservatively, sticking to my trusty rangefinder instead of my iPhone. As soon as the round ended, I jumped onto my iPad to see what I could find out about this murky and misunderstood rule. You know what I found out? It is a murky rule and I have misunderstood it all year long.

Here are the facts: Prior to 2006, all distance-measuring devices (aka DMD’s) were illegal during competitive rounds. In 2006, the USGA and R&A made a ruling saying that golfers could use a DMD under Local Rules during competitive rounds as long as the devices were either dedicated devices (i.e., laser ranger finders or GPS units) or golfers could use smartphones as long as they only used the devices for the DMD and not for weather or any other “illegal” data.  Thus, we as golfers, were on the “honor system” — as it should be.

But, this year, the USGA and R&A came out and essentially reversed their argument saying that smartphones could be used as DMD as long as they didn’t have the capability anywhere on the device of measuring wind velocity or accessing weather data. This rendered all smartphones illegal as, in the case of iPhones, the phones contain an embedded weather app that cannot be deleted.  Also, all smartphones are web-accessible, meaning you could access any website that has weather info from virtually any smartphone on the market.

This is not new news to most of you as the smartphone ban has been widely discussed since the GPS apps that many golfers have bought have been rendered useless for tournament play by the USGA this year. That could give you an unfair advantage by possibly glancing at your built-in weather app to tell you the speed and direction of the prevailing wind (which could vary widely from where the golfer is on the course, but I digress).

Back at my tournament, since I decided that I would not stir up controversy by using my iPhone, I was faced with a day with no access to my device at all — radio silence. It was just me, my clubs, my laser rangefinder and the hope that a TV was on at the turn to check NFL scores. Yes, many of you are applauding this as you would rather have me focus my attention on my round as opposed to sneaking glances at my “DirecTV Sunday Ticket” app – it keeps the round moving you say. I get that. But for me, the issue isn’t about checking football scores, using the latest golf GPS app, calling home, or even checking the wind speed; the issue here is about trust and integrity — and maybe even greed.

By banning the use of smartphones and related devices, the USGA is essentially saying that if a typical golfer uses these devices they are going to cheat. I’ve got news for you USGA, if I am going to cheat, I am going to REALLY cheat.  What are the ways to REALLY cheat?  Here they are in no particular order:

  • “Find” my lost ball in the deep woods by dropping a matching ball down my pant leg.
  • Improve my lie in the greenside rough to make it easier to chip the ball
  • Count my whiff in the long grass as “a practice swing.”
  • Mark my ball closer to the hole to shorten my putt.

Do I do these things? No. Have I seen (or suspected others) from doing these? You bet. I know one thing, nowhere on that list do you see where I think that a device will give me a wind speed reading that will actually help me to lower my score. I also didn’t make any note on that list about how a compass reading would assist me in any way.

I will go so far as to say that at even the highest level of golf, there would be little advantage gained with the knowledge that a smartphone could tell them about wind direction or wind speed that they couldn’t better themselves by dropping grass clippings in midair moments before their shot.

My point is this: golf is a game of integrity. The job for us as golfers is to play the course fair and square. We call penalties on ourselves when the ball moves inadvertently. We mark the ball where it came to rest on the green. We don’t try to cheat our competitors or ourselves. If you do, you don’t belong in this game.

I personally believe two things about golf integrity, which I call “Golf Karma”

  1. The guilt of “getting away” with a cheat weighs heavily on the golfer’s mind resulting in errant shots as the round progresses.
  2. We get rewarded later in the round for calling a penalty on ourselves (that no one else knew about let alone suspected) based on real self-confidence borne from integrity.

I would like it if the USGA would actually trust us. But, I have a sinking suspicion that the answer lies somewhere in the dirty underbelly of golf merchandising: the groups that benefit most from this inane ruling are the companies that specialize in the “legal” yardage devices. By quashing the low-priced app competition, the USGA has essentially ruled in favor of the handful of companies that create dedicated GPS units and laser rangefinders.

The other point is that common sense tells us that essentially banning smartphones in 2012 and beyond is just not practical in this day and age. Yes, I can recall the old and simpler days where I would leave my phone in the car, take my four hours out on the links and just tune out of life. But, we are simply not wired this way anymore. Our devices have become an extension of ourselves. For golf, it’s simply not practical to ban my possession of a smartphone on the course. I track my stats for later analysis. I keep my scorecards on my phone to see how my game is progressing. Yes, there’s is some wishy-washy part of the rule that states that you can have your phone in your pocket or something along those lines if it’s not in use.

But, I don’t like your chances with a hardline tournament director trying to argue, “I wasn’t using it, it was just in my pocket, kind of off with no weather app and stuff.”

At the end of the day, I would just like the USGA to trust and allow me as a golfer to do a few simple things in 2013:

  • Not cheat with my smartphone while using it during a competitive round.
  • Not slow play by device distraction.
  • Actually speed up play by knowing my yardage quickly without wandering around looking for sprinklers or yardage markers.
  • Save money in a tough economy by using affordable GPS apps on smartphones
  • Use mobile devices versus feeling obligated to purchase expensive “legal” yardage devices.

One final thought and a note to the USGA: what exactly am I supposed to do with my handy and convenient “Rules of Golf” app that you offer through the App store anyway?  I just want to be sure I know what to say when my competitor “finds” his ball in the woods a minute before I find it.

Click here for more discussion in the “Tour Talk” forum. 

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Chris Hibler is an avid golfer, writer and golf gear junkie. If he's not practicing his game with his kids, he's scouring the GolfWRX classifieds looking for a score.

9 Comments

9 Comments

  1. troy

    Nov 12, 2012 at 12:21 pm

    Great article Chris about the intersection of golf and technology. I agree with you — ultimately, the rules of golf are about integrity and self-regulation. You are expected to penalize yourself for infractions and as such each golfer should be trusted not to break the rules with their smart phones.

    I believe in golf karma as well! You will pay for “cheating” and be rewarded for playing by the rules!

  2. dapadre

    Nov 12, 2012 at 8:02 am

    Apologis for my misspellings.

  3. dapadre

    Nov 12, 2012 at 8:01 am

    Nice article. Sometimes I think that we humans love to complicate VERY SIMPLE things. Um, why dont they simply create or approve/sanction a DMD application. Nowadays, this can be ctreated (application) at fractions of the cost. Thsi application would pnly relay distance. Problem solved or am I missing somthing.

  4. tlmck

    Nov 11, 2012 at 7:40 am

    The USGA and R&A are so passe’. It is time for them to go away before they drive all others away.

  5. Dane

    Nov 11, 2012 at 5:25 am

    Golfshot app is what I use too. It’s great, simple, useful and keeps all your stats.

  6. ConradMacDonald

    Nov 10, 2012 at 10:09 pm

    Smartphones should be legal for all competition with the exception of professional tours where it is there job to play golf. For 99.9% of golfers they don’t make there money there and there work could call. In this day and age some people cannot take 4 hours off the phone. I play with many business owners that take calls all round because they have to, business comes before pleasure…

  7. Mats B

    Nov 10, 2012 at 4:18 am

    Great article! We need to get this debate on top of the board. You mension a whole deal of great points and from different perspective.

    I suggest we all put this article on our Facebook walls, Twitter accounts, and make a copy paste mail to our local golf club, our local golf union and national PGA society. USGA and R&A has simply made a mistake changing this rule or adding a change to the rule in 2012. It needs to be corrected sooner than later otherwise it will harm the development of the game and the growth of new players enthusiast joining the game. Which teenager shuts off his mobile phone and put it away for 4-5 hours? No one I know and they are the future for this game…. Todays society demand that you’re accessable almost 24/7, I’m not stating that it’s good, but it is reality. If we are not allowed using our phones on course, we simply don’t go out to the course. And while having your smartphone out there, why not try to use it for the best? Where players can choose themselves how much they want to engage in the game, point down scores and use statistics in order to improve their game and so on….. Why having isolated devices for each task or function, when the technique allows us to gather all we need and require in one device. It’s a time saver, using one device instead of having to go through a number of devices during a round of golf.

    Wake up USGA and R&A, it’s time to realize that future won’t allow for silly roule changes simular to the changes you made last year, it will hurt the game of golf and the sport of golf, in a wider perspective than a few Manufacturers of DMD:s.

    As a reply to your last question Nate, I use Golfshot to my iphone and it works great for me. Once you’ve got used to it, it’s simple, a time saver and gives you an increased awareness of you game and capabilities, if you use the functions for statistic.

    Again, great article and great subject.

    /Mats

  8. Nate Leeds

    Nov 9, 2012 at 9:31 pm

    Great article with many interesting points I’ve never considered. I completely agree, the use of a smartphone should be allowed with the honest onus on us.

    What is the best app to track stats? What kind of stats can I track?

    Thanks in advance.

    Nate

  9. Princeton_TN

    Nov 9, 2012 at 12:27 pm

    I had the exact opposite hit me last week. While playing in a tournament my job called me on three different holes. I had to answer, it was my job! Of course it was a smart phone, and at the time I was leading the tournament or so I was told. After the conclusion of the three hole stretch that I had to talk on the phone, one of the rules officials came up to me on the tee box and informed me that a two stroke penalty was given to me for each hole in which I used my smart phone for phone calls in which I was inside the players ropes! WOW a stretch of holes I just went birdie, birdie and par were now bogey, bogey and double bogey! I asked for an explanation because I was using it for only the call, and was told by my caddie to shut up cause he thought that I should have been disqualified! None the less after words I was destroyed and ended up loosing the event by 8 strokes, I shot an 82 and 74 won the event! It was on holes 10, 11 and 12 and I was 3 over at the turn and had just gotten it to one over before the penalties were assessed… I mean really!!! I think that with the yardage books used today, range finders leagal for USGA and R&A play, why not allow the use of cell phones and any measuring devices that they can hold! It isnt as if only one or two would gain an advantage, because we all have access to them today!!!

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Opinion & Analysis

The Book That Almost Wasn’t a Book: Ben Hogan’s “Five Lessons”

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Five Lessons: The Modern Fundamentals of Golf,” written by Ben Hogan and Herbert Warren Wind, continues to be the largest selling golf instructional book in history. This year marks the 60th anniversary of the book, which was first published in 1957.

Sports Illustrated

The story of how the book was published revolves around Sports Illustrated, which was owned by Time Magazine. The weekly magazine launched in 1954 as an experiment to see if an all-sport publication could survive. In 1956, the publication was on the brink of disaster, having yet to find its audience.

This is the backdrop against which Sydney James, the magazine’s managing editor, received a call from Ben Hogan. Hogan had an idea for an article. Would Sports Illustrated be interested?

James promised to get back to him shortly with an answer. And he did, telling him that the magazine would be very interested in collaborating with him, and that he would begin making the necessary arrangements to get the project off the ground.

Texas Three-Step

James explained his plan to Hogan, which was to arrange for the magazine’s most talented writer, Herbert Warren Wind, and top-rated freelance illustrator, Anthony Ravielle, to visit Hogan in Fort Worth to further discuss his idea.

“Would that be agreeable” he asked?

“Yes,” Hogan replied. He would make himself available as needed.

Writer and Illustrator

Herbert Warren Wind, a graduate of Yale University, was not just a writer, but a literary craftsman. He was without question the finest writer of his time, contributing regularly as a columnist for The New Yorker magazine from 1941-47.

For his part, Ravielle was quickly earning a reputation as one of the most talented illustrators in the country. His expertise was drawing the musculature of the human body in life-like detail. And then having the unique ability to convey a sense of motion with the human form.

A Single Idea

A few weeks later, the two met with Hogan at his office in Fort Worth, Texas. They then made their way to Colonial Country Club. And once there, they walked out to a part of the course where they would not be disturbed. And then Hogan began to explain to the two men what he had in mind.

As they listened to his ideas for the article, they suggested that he consider a five-part series. What they proposed was a sequential pattern of lessons beginning with the grip, the setup, the backswing, and the downswing. The fifth chapter would be a summary and review of what had been presented in the first four chapters.

Hogan liked the idea and agreed immediately.

As Hogan began to explain his thoughts on the swing, Wind began to scribble in his notebook, not wanting to miss a single word. (In later years, when interviewing a subject, modern-day reporters would use a tape recorder, but at that time it had not yet been invented.)

Wind would at times stop Hogan to ask a question or to clarify an important point. And when he reached the point at which he couldn’t possibly absorb another thought, Wind gave way to Ravielle, who armed with a still camera, snapped one photograph after another, capturing the various positions that would ultimately mirror Hogan’s thoughts.

During the next few days, Hogan continued to elaborate on his theories about the golf swing and the logic behind them. As they finished, the three men agreed that they would meet again, either at the end of 1956 or after the first of the year.

Scratch Board

After returning to New York, Wind began writing a rough draft of the five-part series. At the same time, Ravielle started working from the photographs that he had taken earlier. He began by drawing pencil sketches that he would later show to Hogan for his approval before moving on to the final version.

The three gathered together again for a week-long session in January 1957. Hogan was extremely impressed with Ravielle’s sketches, believing that he had managed to capture the very essence of what he was attempting to covey to his would-be readers.

The pencil sketches would be transformed a final time using a “scratch-board” technique that Ravielle had mastered. The scratch-board technique created a uniquely vivid picture, which invited the reader to reach out and touch the seemingly life-like image on the page.

Wind’s spirits were buoyed after meeting with Hogan a second time as he wrote, “Hogan had gone into a much more detailed description of the workings of the golf swing then we had anticipated. Moreover, he had patently enjoyed the challenge and had given it everything he had.”

On returning to New York, Wind and Reveille begin working together, side by side, laying out the text, the illustrations, and captions in page form for each of the five chapters.

Seminole Review

As Wind recounted, “When an installment was completed and had gone through the production department, we airmailed photostats of the pages to Hogan, who was in Palm Beach getting ready for the Masters. I would telephone Ben at his apartment at an appointed time each week, and we would go over each paragraph line by line. A session usually took between 45 minutes to an hour.”

During these sessions, as they reviewed the copy, Hogan was insistent that each word and phrase precisely communicate exactly what he intended to say. Wind recalls one example, when he had written “that at a certain stage of the swing the golfer’s weight had shifted to his left side.” Hogan corrected, “Let’s not say left side,” Adding “That isn’t accurate. In golf, there’s no such thing as a player’s left side. At this point in the swing most of the golfer’s weight is on his left foot and left leg.”

Wind found these discussions exhausting as Hogan worked his way through the copy with a “fine-tooth comb.” As wind wrote, “After these protracted checking sessions with Hogan, I did some deep-breathing exercises to relax myself, but I also had the bracing feeling that even Sherlock Holmes wouldn’t be able to detect a smudged adjective or a mysterious verb in the text.”

As they were nearing completion of their work, Hogan asked Wind if he had any suggestions for the series name. As Wind recalls, “I thought for a long moment and then tossed up ‘The Fundamentals of Modern Golf?’”

Hogan mulled it over for a moment and then asked, “How about ‘The Modern Fundamentals of Golf?’” Wind agreed that the reversal in wording was a definite improvement. The series now, for the first time, had both a name and an identity.

The Magazine and the Book

The series was very successful, of course, boosting not only the sales of the magazine but also its circulation. The content of what would eventually become the book appeared in five installments beginning with the March 11, 1957 issue, which in Wind’s exact words, “sold like hotcakes.“

The book was released some five months later in September as a joint venture between Hogan and the magazine.

A Triple Play

Why has the book endured?

The first reason is because of the public’s fascinated with Hogan, not only as player, but as a man. He was a great ball-striker, maybe the best of all time, but there was more to the man than his ability to play golf. He is one of the more complex sports figures in the pantheon of great players. He was a man of secrets who preferred the shadows to the light.

The second reason is the wonderful prose of Herbert Warren Wind, which flows with ease from one paragraph to another, giving the reader at times the feeling of floating on air from one sentence to another.

The third reason is the illustrations of Anthony Ravielle, which describe in dramatic fashion the essence of what Hogan wanted to convey to the reader.

“Five Lessons” was then the collaboration of three men, each one of them the very best in their fields. They were, through luck and circumstance, thrown together in space and time. And maybe once joined together, they sensed the opportunity to create something very special with one purpose in mind — to write one of the best golf instruction books ever. And they succeed.

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Opinion & Analysis

Bag Chatter: An Interview with Uther Supply

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Bag Chatter is a series of interviews that spotlights brands around the golf industry and the people behind them. We’re looking to make this a regular thing, so please comment and share through your medium of choice. If you have a brand and are interested in participating in these interviews, you can email mailbag@golfwrx.com for consideration. This interview is with Daniel Erdman of Uther Supply.

Tell us about Uther. How do you pronounce that? What are you all about? How did you start?

It’s actually pronounced “other.” We’ve gotten that question a lot and, to be honest, we’re kind of OK with it. We wanted to brand ourselves as unique, so we think it fits well. We want to create products that no one else creates. That could be towels in unique prints or some other golf goods outside of that. We’re targeting the customer that wants to be different as well…people who want to demonstrate their unique personalities.

Forgive me for being a little direct, but golf towels may not strike a lot of people as being something a lot of people would start a business with. Were you seeing a lack of something in the marketplace somehow? What prompted you to start this company selling golf towels?

It may not be conventional and I definitely recognize that. Some of my friends have laughed at me for starting a golf towel business. I guess it hit me when I was working at private clubs (I have worked at The Thornhill Club and Ladies’ Golf Club of Toronto). When you work in the back shop and storage facility, you handle a lot of golf bags. I just noticed rows and rows of bags that all look the same and I thought it made a lot of sense to inject some personality into it. You know, people go crazy for how all the pros personalize their wedges and their bags. They buy towels and bag tags from courses like TPC Sawgrass and Pebble Beach to personalize their stuff, but in the end it all kind of blends together. Billy Horschel’s octopus-print pants at the 2013 US Open was something that always stuck out in my mind and in that moment when I was staring at all those bags, it all kind of came together in a way. I thought we could really add something to the marketplace.

What do you think differentiates your products from others in the marketplace? Why do you think people would buy your products?

We’ve already addressed the fact that we offer different and bold prints, but that’s obviously the first thing that most customers will notice. Beyond that, though, we put a lot of attention to detail into our products. We went through 40 different suppliers to get things right. My grandparents had a really successful flooring mat company when I was growing up. Watching them run the family business gave me the bug at a very young age to start my own business. It also taught me how much quality matters and getting the right suppliers and materials. It was so much more difficult back then without the internet, but now, a quick google search just does so much of the legwork for you.

Uther Supply’s golf towel lineup

Something that I think is very interesting here is you’re very young at only 22 years old. A lot of the people I’ve talked to recently have been in their twenties as well. Tell me a little bit about what it took to start this company. Did you have to secure an investment? A lot of people shy away from starting a company for fear of the hill being too steep to climb, if you will. Since you’re in the process of climbing it, what’s that actually like?

It definitely was difficult. The only outside funding I got were some grants and loans from business accelerator programs. Those helped tremendously. I remember having to place a very large order at my supplier at the same time my one of my funding opportunities was being processed. That particular one only had like a 20 percent acceptance rate, and if I didn’t get it, I honestly wasn’t sure how I was going to fund the order. The way everything happened to be timed, I had to I place my order before I heard back from my funding application to meet a deadline. It turned out I was accepted, so that was a relief, but it was definitely pretty stressful. You know, in the beginning, you’re working for months before you generate any income. You’re doing everything for the first time like sending stuff through customs, dealing with suppliers, collecting transactions, you name it. You’re bound to make mistakes along the way and when you have zero money coming in, the mistakes you make hurt so much more. You have no processes or systems in place. It’s something you need to accept for what it is and grind through it. Social media helped accelerate things quite a bit (including meeting my sales partner Luke through Instagram). Selling on Amazon and going to the PGA show last year gave us a boost as well. It’s hard to say what the hardest part is specifically. It’s just the grind in the beginning trying to get momentum behind it. Once you get over the hump, it’s really exciting and fun, but getting up to that point is definitely not easy.

It should also be mentioned that you’re based out of Canada. A lot of people would assume being in the Great White North would make the game of golf a challenging proposition. How long/short is your golf season in Ontario? How do you stay sharp over the Canadian winters? And what’s the craziest thing you’ve ever done to play golf when it’s far too cold for most of us? To what lengths will you go?

It can get interesting for sure. I first started golfing because of my hockey friends. Yes, a lot of us do play hockey up here. It was a natural transition for a lot of us to play hockey in the winter and golf in the summer. However, if you do happen to get a golf itch in the winter, you will have to get creative. It’s pretty easy to go to just an indoor simulator to practice. Sometimes I would go to Golf Town (our version of Golf Galaxy) to pretend to demo clubs in order to practice my swing. That can get you by for a while, but it’s not the same as hitting an actual golf ball and watching it fly through the air, you know? So when you get to that point, there’s a nice indoor/outdoor range near me with covered, heated hitting bays. Our golf season is from like April through October, so that leaves a lot of time in between. Golf vacations become necessary sometimes.

Before starting Uther, you alluded to your experience working at golf courses. First off, you must have some good stories. No need to mention any names, but what’s your favorite story from that stage of life? Also, what was it like to go from working at a club to having to court those golf clubs to become your customer, stock your products, etc? Was that really easy or really difficult?

Well, I have a bunch of stories involving golf carts. Just in case the old golf directors read this, I won’t give too many details. Working at a course is great. You can’t get a better “office” than going to the course every day. There’s nothing like watching the sunrise on a dew-covered golf course, especially when you’re being paid. Some of my best memories were after tournaments where three of us guys would clean like 80 golf carts. We would all have fun and get to know each other. It didn’t really feel like work.

In both instances (working for a course and now selling to them), it doesn’t really feel so much like work. It does take a lot of work, don’t get me wrong, but it doesn’t feel like drudgery, that’s for sure. The difference is that there’s a lot more behind the scenes work that I’m doing now. We recently did a towel for the San Francisco Public Golf Alliance in collaboration with State Apparel. It took us a lot of back and forth to get that product right, but once we did, we came up with a custom, one-off product that our customers really loved. And watching them react to it was incredible. Stuff like that really keeps you going.

Bo Links, Co-Founder of the San Francisco Public Golf Alliance, holding custom towel developed with Uther Supply

This question is unabashedly inspired by (ahem…lifted from) one of Rick Shiels’ recent posts. (Giving credit where it’s due here). If you had to “Tin Cup” it (i.e. play a round of golf with only one club), what club would it be and how many extra strokes do you think it would take? So, if you were to play your home course, your normal score is what? And what would your “Tin Cup” score be, you think?

If I had to choose one club for a Tin Cup round, I think it would be a five iron. My home course (and the public golf course I worked for) is Richmond Hill Golf Club. It’s only like 6,000 yards, so I feel like I could totally get by with a five iron and get on any green in 3. I typically shoot like an 80-85. I don’t think I would be that far off the number honestly. I trust the five iron, but also, I know my course pretty well and I think that club would suit it nicely. Now that you ask, though, I feel like I’m dying to try it!

What tour pro would you most like to have a beer with? Not necessarily the guy you’d want to play golf with or pick his brain about the game. Who do you think is the most likeable guy on tour? Who would you most like to befriend, if you will?

I would definitely have to go with Rickie Fowler. He’s got a bold style for sure, but he owns it and I really dig that. I love that he congratulates the other guys on tour and is supportive of them when they win tournaments. He seems so humble. He’s also really adventurous. He’s into motocross. I’m not into motocross, but I love the adventurous spirit. He just seems like a really cool guy from what I can tell.

It’s almost hard to believe, but the PGA Merchandise Show is fast approaching (January 23-26, 2018 in Orlando, FL for those who don’t know). Will you be exhibiting? What are you most looking forward to? That question is, of course, about what steps you think Uther will take, but also, are you looking forward to anything specific from other manufacturers? What companies’ booths are you planning on going to?

We will definitely be at the show and we’re really looking forward to it. Come see us at booth 3988! I walked the show last year but wasn’t exhibiting, so I would go up to potential customers and pitch my products to them. That was a lot of work and it was quite stressful being out on a limb like that. We’ve been working on this year’s show since August and I think it’s going to be a ton of fun. We’ve got some really cool stuff planned. You also get to meet so many people there, which is just a blast. As far as other stuff I’m looking forward to, Greyson Clothiers is definitely at the top of the list. Charlie’s story is so interesting and I just love their products.

Uther Supply plaid towel on the course

Lastly, what do you guys have in the works? Are there any product releases forthcoming? Tell people how to find you on website, social media, etc.

So, the big news is that we will be expanding beyond golf towels. We will be launching some gloves and hats that I’m really excited about. We have six different golf gloves as well as bucket and baseball hats we’ll be rolling out in some very fun prints and colors (because that’s what we do). Definitely a good idea to check out our website, which is www.uthersupply.com. The website has a link to sign up for our email list which will send out some discount codes from time to time. There will also be some exclusive and limited-edition products on the website at times too. @Uthersupply is our handle on all social media platforms. Business customers can reach us at contact@uthersupply.com to collaborate with us on custom products. We’d love to have people come see what we’re about!

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Opinion & Analysis

Tara Iti: A Golfer’s Paradise

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This trip couldn’t have started better. Tara Iti Golf Club is magic! No disrespect to the home of golf, but this course might be as special as it gets when it comes to playing links golf.

Catch Up: The Start of My Golf Adventure

Tara Iti is a masterpiece that opened late in 2015. It’s designed by the famous golf architect Tom Doak, and it’s located on a large piece of land on the North Island of New Zealand around 1.5 hours from Auckland. It’s well hidden from houses and traffic, so you can just focus on your game and the stunning property.

The course brings swift fairways and plenty of risk-reward opportunities, offering a bevy of challenging shots that you need to plan carefully in order to get close to the flag. I loved especially the shapes presented by the fairways and waste areas, which make it feel as though the entire course is seamlessly woven together. I also like the idea they’ve got here of playing the ball as it lies. No bunkers, just waste areas.

On a personal note, my match against Johan was halved. He played very well on the first nine while I did well on the back nine.

What’s key to success to Tara Iti is a polished short game in combination with the ability to hit the fairways. I found my favorite hole at No. 17, a strikingly beautiful short par-3 that pops up between the wild sand dunes. There are three iconic trees to the left with the sea and a beautiful island as a backdrop.

Up Next: Kauri Cliffs on the northern peak of New Zealand. It is said to be one of the most scenic courses in the world.

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19th Hole

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