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A Legacy of Excellence: Primland Resort is a Hidden Jewel in the Virginia Hills

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Recently, the attention of the golf world was focused on North Carolina as the PGA Championship was being held at Quail Hollow in Charlotte. I was there for three days and while the golf and the hospitality were great, the heat and humidity left me feeling like I had spent three days in a car wash.

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Fortunately, relief was on the way in the form of a trip to Primland Resort, located in Meadows of Dan, Virginia. Typically it is about a 2.5-hour drive from Charlotte to Primland, but I had some special help in shortening the trip. Mercedes-Benz, a partner of the PGA of America, was kind enough to provide transportation in the form of a 2017 Mercedes-AMG C43 Cabriolet. Outfitted with a 3.6-liter AMG BitTurbo that cranks out 362 horsepower, the C43 goes from 0-60 mph in 4.6 seconds and from Charlotte to Primland in not a lot more than that. Fully loaded with leather interior, state-of-the-art stereo, 9-speed transmission and enough room for clubs, my suitcase and a beautiful hitchhiker (didn’t happen), the C43 was the perfect combination of power and finesse. To avoid the law dogs I won’t say exactly what my top speed was on the way to Primland, but suffice it to say that if it was a golf score I would have been worse than a double bogey golfer. To quote the great humanist philosopher Ferris Bueller, “If you have the means, I highly recommend it.”

Golf (3)

So the C43 put me in just the right mood to visit one of the most exclusive golf destinations in the country, a description that fits Primland despite its comparatively low profile. The vision of Primland’s founder, energy magnate Didier Primat, was to create a place of “immense beauty” for his guests that features refined dining, world-class golf and other exceptional outdoor experiences. Didier Primat died unexpectedly in 2008 at the age of 64, but he had instilled the commitment in his eight children, and they have continued the pursuit of resort perfection.

Golf (2)

Spread over 12,000 mountain acres, Primland is sprawling and somehow intimate at the same time. Accommodations at the resort range from the simple to the sumptuous. Rooms and suites in the Lodge make you feel like you’re in one of those 5-star European chalets where stars and royalty go to avoid paparazzi. Natural wood and stone floors combine with high tech and a Continental attention to detail (huge bathrooms, automated window shades, down pillows, extra large robes) give you that special feeling that only the best places seem to generate. Guests can choose from the comfort of the Lodge, choose one of the cottages that are perfect for groups, or opt for the simplicity and seclusion of the rustic cabins known as “Treehouses.” The views, as you would expect from a treehouse, are amazing.

Tree House, Cooper's Hawk

A “Treehouse.”

The acclaimed Highland Golf Course is as spectacular as the rest of the resort. Featuring breathtaking views of the peaks and valleys of the Blue Ridge Mountains, the course was designed and opened in 2008 by renowned architect Donald Steel (his portfolio includes work at Enniscrone, Royal County Down and The Old Course at St Andrews). The Highland course does indeed give the feel of a Scottish highlands links, with plenty of undulation in the fairways and a variety of humps and moguls guarding entry to the greens like buried sentries. Playing as apar-72 (150 slope/75.1 rating) at just over 7,000 yards from the tips, the course is both beauty and beast, especially if the wind kicks up.

Golf (6)

The course offers demanding tee shots that have either deep forest or steep falloffs into the valleys below ready to swallow errant attempts. The greens are massive, allowing for a wide range of interesting pin placements. Featuring bent grass from tee to green, the track is immaculately maintained, a testament to the work of Head Pro Brian Alley and Superintendent Brian Kearns. “This is a course that has that certain something; you never get tired of looking at it or playing it,” Alley says.

The Lodge Pinnacles Suite

The Lodge Pinnacles Suite.

PGA Tour stars Fred Couples and Jay Haas agree, as they are on the host professional staff at Primland and are frequently on property. The critics also agree, with Golf Magazine rating the track as No. 2 among Courses You Can Play in Virginia. Golf Digest has it as No. 31 among Public Courses in America. I had the opportunity to play a round on The Highland course with Haas, who was there hosting an outing and celebrating his wife Jan’s birthday. Haas demonstrated exactly what is need to score well; always be thinking one shot ahead and take advantage of scoring opportunities when they are presented. I hit the ball about the same distance as Haas and had a great ball striking day, but a few wayward wedges and over-ambitious approaches cost me. I shot an 82 and Haas put up a 66 like he was taking candy from a baby.

Primland Aerial

Off the course, Primland offers a full menu of options to enjoy the natural beauty that surrounds you. There is an outdoor center that features sporting clays, ATV treks, hiking, biking, fly fishing, and more. If you want to do something the property doesn’t offer, the eager and experienced staff will likely be able to accommodate you. If you are more of an indoor cat, the world-class spa is available to massage your cares away. There is also a private theater where you can screen your favorite movies.

Observatory Dome (2)

The Observatory.

A unique feature of Primland is the Observatory, a domed silo that has been modified to house a powerful telescope that gives spectacular views of the planets and stars. The Observatory is available by appointment, and it shouldn’t be missed.

Elements (2)

Elements.

As for the dining experiences, they are also stellar. If you want to get fancy, try Elements, where the farm to table menu and wine selection are both outstanding. If you want to stay casual, try the 19th Pub (note: they make a PERFECT martini).

19th Pub (1)

The 19th Pub.

Founder Didier Primat loved the outdoors and was a committed to providing a place where people could come and experience it. Whether you are playing golf, riding horses, shooting clays or watching shooting stars, it’s impossible to spend time at Primland without acquiring Didier’s affection for this special patch of land. It’s a little out of the way, but definitely worth the trip.

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Williams has a reputation as a savvy broadcaster, and as an incisive interviewer and writer. An avid golfer himself, Williams has covered the game of golf and the golf lifestyle including courses, restaurants, travel and sports marketing for publications all over the world. He is currently working with a wide range of outlets in traditional and electronic media, and has produced and hosted “Sticks and Stones” on the Fox Radio network, a critically acclaimed show that combined coverage of the golf world with interviews of the Washington power elite. His work on Newschannel8’s “Capital Golf Weekly” and “SportsTalk” have established him as one of the area’s most trusted sources for golf reporting. Williams has also made numerous radio appearances on “The John Thompson Show,” and a host of other local productions. He is a sought-after speaker and panel moderator, he has recently launched a new partnership with The O Team to create original golf-themed programming and events. Williams is a member of the United States Golf Association and the Golf Writers Association of America.

10 Comments

10 Comments

  1. Scott

    Sep 5, 2017 at 10:34 am

    They cater to high-end clients so is overpriced for what you get. More affordable and IMO better option close by is Olde Mill.

    • Rwj

      Sep 5, 2017 at 7:37 pm

      Olde Mill is excellent. Didn’t want to let others on the “spot”

  2. Progolfer

    Sep 5, 2017 at 1:13 am

    That Mercedes plug was over the top. Disgusting.

  3. MCHamner

    Sep 4, 2017 at 10:31 pm

    And coming from someone who was in the woods and long grass plenty while there, ticks are not a worry and neither are mosquitoes due to the elevation.

    • Chris K

      Sep 5, 2017 at 11:54 am

      Fine for you but most courses suffer from mosquitoes and ticks. Caution must be exercised.

      • MCHamner

        Sep 6, 2017 at 9:02 pm

        yea but the comment was towards the post below talking about having to do all those precautionary things before playing this particular course. When you dont have to at this particular one. A negative comment like that should not be made towards a course you havent played.

  4. david

    Sep 4, 2017 at 6:30 pm

    amen

  5. Ronald M

    Sep 4, 2017 at 2:09 pm

    Here’s the problem with a golf course carved out of the wilderness. With global warming and rising temperatures certain insect-borne diseases become more prevalent. The risk lurking in a golf course like Primland is Lyme Disease due to deer ticks and West Nile Virus due to mosquitoes.

    Insect repellant applied often and tucked in pant legs is a must on such pristine but lethal golf course. No golf shorts whatsoever and never hit OB and then go searching for your ProV1x unless you want to tempt grim fate.

    • Bill

      Sep 4, 2017 at 5:23 pm

      My local golf club has taken out most of the deep rough and bushes lining the fairways and greens for this reason. One of our members contracted Lyme disease from another golf course and it was not pretty. Our course immediately cut down the rough as a precautionary measure. I always spray with DEET and wear long pants. Golf can be dangerous to your health.

  6. Rwj

    Sep 3, 2017 at 8:44 pm

    Aside from the Mercedes junk…I love this course. It’s beautiful and difficult. Little overpriced @ $220 a round but nice.

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Courses

Hidden Gem of the Day: Cedar Crest, home of the 1927 PGA Championship

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These aren’t the traditional “top-100” golf courses in America, or the ultra-private golf clubs you can’t get onto. These are the hidden gems; they’re accessible to the public, they cost less than $50, but they’re unique, beautiful and fun to play in their own right. We recently asked our GolfWRX Members to help us find these “hidden gems.” We’re treating this as a bucket list of golf courses to play across the country, and the world. If you have a personal favorite hidden gem, submit it here! 

Today’s hidden gem, submitted by GolfWRX Member Simp, is called Cedar Crest Golf Course in Dallas, Texas. If you’re a golf historian, you may recognize the course (formerly known as Cedar Crest Country Club) as the host of the 1927 PGA Championship. That was back when the PGA Championship was a match play event, and in the 1927 competition, Walter Hagen defeated Joe Turnesa 1up.

Today, according to Cedar Crest’s website, rates range from $13 to $48 dollars depending on time of day and the season, which has to make it one of the most affordable major championship venues to play in the world.

Check out more photos of the course, submitted by GolfWRX Member Simp, below, And if you have a Hidden Gem (under $50) you want to submit, click here.

Submit your favorite local Hidden Gem here.

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Ari’s Course Reviews: Sand Hills Golf Club in Nebraska

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There are so many fantastic golf courses throughout the world, and it’s all of the incredibly varied fields of play that make the game so great to me. The most random places in the world can be home to some of the best golf courses. When deciding which course to write about next, it seemed natural to write about my personal favorite course in the world., which happens to be in a very unexpected place.

If you told me I could go anywhere in the world for a round of golf tomorrow, I would be blazing a trail to the area just south of Mullen, Nebraska and playing Sand Hills Golf Club. Sand Hills opened for play on June 23, 1995 and is one of the most natural golf courses you can find anywhere in the world. There was very little dirt moved and most of the money spent building the course was spent on installing irrigation. The course is built entirely on sand, and was designed by Bill Coore and Ben Crenshaw. Bill Coore speaks on the design here.

For a bit more background, here’s an old CBS Sunday Morning segment on Sand Hills…

The course lies in the middle of the Sand Hills region of Nebraska, which makes up about one-third of the state. The area has huge, natural dunes everywhere that are much more reminiscent of Scotland or Ireland than the flat part of Nebraska along I-80 that most people associate with the state. Because of the firm, mostly fescue, sand-based fairways at Sand Hills, and the ever-present wind, the course plays like a links course though the bent grass greens rival any top country club for speed and purity. In fact, the fastest greens I have ever seen in person were at Sand Hills in late September.

The course has a tasteful amount of variety and challenge. The three par 5s are of the best sets in the world and include 1) a fantastic mid-length par 5 starting hole that is one of the best starting holes in golf, 2) a very reachable but exacting hole in the 14th, and 3) in my opinion, the best long par 5 in golf, the 613 yard 16th.

The par 4s vary from the long uphill 485-yard monster 18th, to the 7th, which at less than 300 yards still sees a lot more 5s and 6s than 3s. The par 3s are masterful starting with the 3rd playing a little over 200 yards downhill to a sprawling side hill green where you can hit driver one day and 7 iron the next. The 6th is 185 yards slightly downhill to maybe my favorite green on the course with definitely my favorite hole location in the front left of the green to a semi-blind spot in a little bowl.  The 13th is a 215-yard uphill monster that can be the hardest hole in relation to par on the course. Lastly the 17th is a 150-yard work of art to a little triangle shaped green and is definitely in the discussion for best short par 3 in the world.

Aside from a great variety in distance of the holes, the topography also presents an amazing amount of variety on the ground. Due to the random nature of the bounce of the ball, the undulating and random fairway contours, and the wind that can blow in literally any direction, the course never plays the same twice. There are just so many great holes out there that I really wouldn’t argue with any of the 18 holes being someone’s favorite. Personally, I can’t name a favorite as it seems to change every time I think about it. The routing is fantastic with both 9s returning to Ben’s Porch, which serves as the home base for the course where people eat lunch, have a post-round drink and generally enjoy one of the best views in all of golf. The course has a good amount of elevation change but is a dream to walk with very short green to tee transitions. It simply is as close to perfect as you can get in my mind.

While the focus of my reviews are on the golf course and not the amenities, I would be remiss if I did not mention the down-to-earth, welcoming people that make up the staff at Sand Hills. Any time I’ve been lucky enough to be at the club I have felt more like I was visiting family and friends than a golf club. When you combine the welcoming and friendly atmosphere of the club, some of the best food in the world and my personal favorite golf course to play anywhere in the world, you have an experience so special its hard to put into words.

Enjoy the collection of photos below from Dan Moore, and make sure to check out my other reviews in the links at the bottom of the page!

Hole No. 1

Hole No. 2

Hole No. 4

Hole No. 8

Hole No. 9

Hole No. 13

Hole No. 14

Hole No. 16

Hole No. 18

Ari’s Other Course Reviews

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Hidden Gem of the Day: Wolfridge Golf Course in Angora, Minnesota

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These aren’t the traditional “top-100” golf courses in America, or the ultra-private golf clubs you can’t get onto. These are the hidden gems; they’re accessible to the public, they cost less than $50, but they’re unique, beautiful and fun to play in their own right. We recently asked our GolfWRX Members to help us find these “hidden gems.” We’re treating this as a bucket list of golf courses to play across the country, and the world. If you have a personal favorite hidden gem, submit it here! 

Today’s hidden gem was submitted by GolfWRX Member eboettne, and it’s called Wolfridge Golf Course located in Angora, Minnesota. Why did it make the list? Here’s what eboettne had to say:

“This 9 hole reversible course is located approximately 30 miles away from the acclaimed Giant’s Ridge and Wilderness courses that are usually the center of most MN golf trips. However, few people include this course in the itinerary and it should be. The trip to the course is memorable as you are deep in the northwoods and must drive down a long gravel road to arrive at the clubhouse. The course has elevation changes, rock outcroppings throughout, and is generally just a fun time. However, the most impressive part of the course may be that the entire thing is maintained by one man that lives in a house(the only one you’ll see) on the property. If you are going to make it up this way you’d be remiss to skip this gem.”

According to Wolfridge’s website, it’s $39 to play 18 holes with a cart any day or time of year, or $26 to walk. Twilight is $23 for unlimited holes (presumably before dark).

Do you have a favorite Hidden Gem course you think belongs on this list? Click here to submit it!

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