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Bridgestone’s new Tour B golf balls were designed with the player in mind

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Bridgestone’s new Tour B Series of golf balls are set to improve on the company’s Tour B330 line, and there are plenty of details to share about the specifics of the four new models: the Tour B X, the Tour B XS, the Tour B RX, and the Tour B RXS. However, it’s just as important to take a step back from this launch and appreciate how Bridgestone, with their emphasis on ball fitting, arrived at this new four-ball offering, because it represents a departure from what we’re used to seeing in the industry.

Bridgestone_Tour_B_2017_feat_2

Eliot Mellow, Bridgestone Golf Marketing Manager, told GolfWRX that instead of starting with the B330 series and figuring out how to improve upon the offering in the lab, the company instead started in a very different place: with the massive amount of data collected from the company’s ball-fitting program. Beginning with the launch-monitor data from the more than 2.5 million unique swings the company has collected, Bridgestone drilled down on the “tour-ball user” player profile.

“We didn’t sit down to make four balls…a master ball…or eight balls.” Mellow said. “The first thing was just analyzing launch monitor data.”

In addition to this, Bridgestone conducted a massive player survey initiative and began organizing the findings. “Eventually, we filled four buckets that became the Tour B golf balls,” he said, indicating the company then cross-referenced its findings with information from Golf Datatech and other third-party sources to make sure it jived with the larger marketplace.

Bridgestone_Tour_B_RX_Yellow_Solo

With the four player profiles identified, the company then tasked the R&D team with developing a quartet of appropriate offerings, leading ultimately to the Tour B X, XS, RX, and RXS models. Fortunately, Mellow said, R&D succeeded. So, let’s dive a little deeper into the four balls and the associated player profiles. A first point of note: The X and XS are built for players who place feel first and foremost. The RX and RXS are for those who place distance ahead of everything else.

TOUR B X and Tour B XS

Designed for low-handicap golfers, the Tour B X is engineered for low-handicap players seeking feel plus accuracy. It replaces the Tour B330 model.

Bridgestone_Tour_B-X

Features include:

  • Firmer urethane cover than XS, reduces driver spin for increased accuracy of the tee
  • Core compression = 85
  • Construction: Three-piece urethane

Bridgestone_Tour_BXs

Tour B XS is designed for the low-handicapper concerned with feel and distance.

  • Slightly softer urethane cover than the X, creates added friction for enhanced feel and control
  • Core compression = 75
  • Construction: Three-piece urethane 

Bridgestone makes some bold claims about how the B X and B XS stack up against the B330 and B330-S. Pretty much better at everything! The company claims: higher initial ball speed, better flight in the wind, more consistent trajectory, and softer feel.

TOUR B RX and Tour B RXS 

Designed for low-to-mid handicap golfers. The Tour B RX is engineered to help low/mid handicappers primarily concerned with distance and accuracy.

Tour_B_RX_White

  • Slightly firmer urethane cover than the RXS reduces spin and increases accuracy off the tee
  • Core compression = 66
  • Construction: Three-piece urethane

Tour_B_RX_Yellow

Tour B RXS is for low/mid handicappers who value distance and feel.

  • Slightly softer urethane cover than the RX creates added friction for superior feel and greenside control
  • Core compression = 64
  • Construction: Three-piece urethane

In addition to a new dimple pattern, the company touts the following features of the Tour B Series: a Gradational Core for optimal energy transfer, and SlipRes cover technology, which increases friction by creating more stability between the ball and club for enhanced control with irons and wedges.

The line will officially be available at retailers nationwide and on bridgestonegolf.com beginning Oct. 2 for $44.99 per dozen. 

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9 Comments

9 Comments

  1. The Dude2

    Aug 24, 2017 at 4:04 pm

    Cool. I look forward to playing this ball in a year or two when I buy it from one of the used golf ball sites.

  2. Steve Cantwell

    Aug 24, 2017 at 10:36 am

    Maybe a good ball, but more likely just a money grab. especially when Costco/Kirkland is trying to offer a similar quality ball for 1/2 the price.

  3. Aaron

    Aug 23, 2017 at 2:32 pm

    Interesting how Bridgestone is competing with its highest profile pro in releasing their balls at the same time

  4. MAGA

    Aug 23, 2017 at 2:00 pm

    He got ballz

  5. Brewdawg

    Aug 23, 2017 at 9:45 am

    Make sure it “jives” with the larger marketplace… 🙂
    I love a ball that listens to me, but hate one that jives with me. Now jibing is a different story.

  6. Tom54

    Aug 23, 2017 at 8:35 am

    Let’s see…another new golf ball that will be better than last model huh? The only good thing about new golf balls coming out yearly is that you can get current ones for about $10 cheaper per dz. once the pro-v came out years ago, has any new ball really improved? All pro line balls play well in my opinion. Since the modern ball supposedly lasts around 5 yrs there are always deals to be had.

  7. Rich Douglas

    Aug 22, 2017 at 9:19 pm

    S
    O
    S

  8. Peter S

    Aug 22, 2017 at 9:00 am

    Somehow I feel they designed the ball….with profits in mind!

  9. The Dude

    Aug 22, 2017 at 8:05 am

    Love when golf ball companies create a ball with the players in mind…..”for those seeking feel and distance”……oh reeeeaaally…..

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Whats in the Bag

Jhonattan Vegas WITB 2020

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  • Equipment accurate as of 1/14/20

Driver: TaylorMade M6 (9 degrees)
Shaft: Fujikura Atmos Tour Spec Black 9 TX

3-wood: TaylorMade M6 Rocket 3 (14 degrees)
Shaft: Fujikura Atmos Tour Spec Black 9 TX

Irons: Mizuno MP-20 HMB (3), Mizuno MP-4 (4-PW)
Shafts: Project X 7.0

Wedges: Titleist Vokey Design SM8 (52-12F, 56-14F), TaylorMade Hi-Toe (60-09 LB)
Shafts: Project X 7.0

Putter: Scotty Cameron GoLo DB5
Grip: Lamkin Deep-Etched Paddle

Grips: Golf Pride Tour Velvet Cord

Ball: Titleist Pro V1

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What GolfWRXers are saying about TaylorMade’s SIM fairway woods

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In our forums, WRXer Hotdocta created a thread to discuss the new SIM fairway woods and wants to hear from fellow members who have experienced them. Plenty of WRXers give their thoughts on the 2020 additions from TaylorMade, with the vast majority mightily impressed with what they have seen.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • DNice26: “I bought the 5 wood based on reports the Sim is silly long and low spin, and after my first round today, it absolutely delivered. The 5 wood isn’t too big, and I found it to flight excellently off the tee and off the fairway. It set me up today for birdies on all the par 5s. I have mine shafted with an 80X diamana blue, and it is fantastic.”
  • JoeFrigo: “The SIM is the hottest 3w I have ever hit. Had the m6 all last year and absolutely loved it. I said all last year it was the best fairway I’ve ever played….the SIM is even better. I love the profile at address, and there are times the SIM 3w gets within 1mph of my driver ball speed. I honestly went back to PGA store for playability and grabbed the 5w instead because the face is so hot. I had about 5 launch monitor sessions and 1 round on the course and was killing it, but gaps were way off now. Decided id wait and get more course time with it, but then the Coronavirus came.”
  • tyusg: “The SIM fairways are extremely hot off the face. Was hitting off the trackman at my work, and was reaching smash factors of 1.51 and 1.52. The shape of them do remind me of the M6, a little bigger, and a pretty deep face. But the V Steel tech they put back in I believe is why the smash was so high. Even on off center hits, the ball speed was pretty much all there still.”
  • Polly509109: “I have hit both SIM ti/ SIM Max. They were both very good. Tried all the Mavrik 3W offerings and SIM fit my swing better. Switched from TS3 fairway. Into the SIM ti with my old shaft from the Titleist. 82X Diamana Whiteboard. Don’t have any numbers for you, not really a launch monitor guy. But was getting 255-269 carry and 275-288 overall with the stock Diamana 75S shaft when I was fitted. 104-108 ss. Don’t know what kinda monitor.”

Entire Thread: “TaylorMade’s SIM fairway woods”

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What GolfWRXers have bought since ‘lockdown’

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In our forums, our members have been discussing their golfing purchases since lockdown began in many areas of the world. WRXer ‘lvmike’ created the thread and has purchased a Ping putter as well as a TaylorMade driver and our members have been getting involved with plenty of WRXers investing in new equipment from clubs to hitting mats and beyond.

Here are a few posts from the thread but make sure to check out the entire discussion and have your say at the link below.

  • JoeFrigo: “Other than a mat and net, unfortunately, I haven’t bought any clubs…courses are closed here so I can’t hit anything anyways. I’m now really looking into a personal launch monitor since ill have a month at least of no range time. But the temptation is strong for more clubs! particularly putters since I can do that in my basement green.”
  • manima1: “Purchased an EXPUTT putting simulator – perfect for lock-down. Review so far is this is an excellent tool in dialing in putting distances and developing a consistent stroke at a given distance – similar to how you can dial in irons and wedges on a typical full simulator.”
  • pmang: “In the past week I’ve bought a SIM Max, a TS2 and a hot melt gun. Come to think of it I bought a Garmin clip-on GPS/Rangefinder… oh, and some Adidas golf shoes…. and I’m sure there will be more.”
  • pgetzen: “Bought a Stitch SL1 bag and two Cleveland RTX4 wedges on the Walmart deal, as well as 3 knit headcovers.”
  • 1PuttTutt: “Full basement simulator setup, including hitting mat, screen/enclosure, mevo+ launch monitor, projector, gaming laptop, etc. Unfortunately only the hitting mat has arrived so far, but I was able to set up some blankets and padding so I can hit balls in the basement. I also bought four dozen balls and a pushcart. I was thinking the pushcart was a genius idea, being that courses would limit to one person per cart, and courses would run out. But then they shut courses down before I could use it.”
  • uglande: “Two Vokey SM8 wedges and a Scotty Special Select putter. I’m wearing out my basement carpet with all of this chipping and putting, so my short game should be good to go when we’re released again to the outdoors. I also bought some sweet Titleist black leather (noir) head covers.”
  • Kye123: “Me, my dad and my little bro bought a Swingcaddie S300 and an industrial net from a fishing company… was going great until my little bro sailed a 60 straight into the conservatory two houses down, wedges are now banned.”

Entire Thread: “What have you purchased since ‘lockdown’?

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