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Bridgestone’s new Tour B golf balls were designed with the player in mind

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Bridgestone’s new Tour B Series of golf balls are set to improve on the company’s Tour B330 line, and there are plenty of details to share about the specifics of the four new models: the Tour B X, the Tour B XS, the Tour B RX, and the Tour B RXS. However, it’s just as important to take a step back from this launch and appreciate how Bridgestone, with their emphasis on ball fitting, arrived at this new four-ball offering, because it represents a departure from what we’re used to seeing in the industry.

Bridgestone_Tour_B_2017_feat_2

Eliot Mellow, Bridgestone Golf Marketing Manager, told GolfWRX that instead of starting with the B330 series and figuring out how to improve upon the offering in the lab, the company instead started in a very different place: with the massive amount of data collected from the company’s ball-fitting program. Beginning with the launch-monitor data from the more than 2.5 million unique swings the company has collected, Bridgestone drilled down on the “tour-ball user” player profile.

“We didn’t sit down to make four balls…a master ball…or eight balls.” Mellow said. “The first thing was just analyzing launch monitor data.”

In addition to this, Bridgestone conducted a massive player survey initiative and began organizing the findings. “Eventually, we filled four buckets that became the Tour B golf balls,” he said, indicating the company then cross-referenced its findings with information from Golf Datatech and other third-party sources to make sure it jived with the larger marketplace.

Bridgestone_Tour_B_RX_Yellow_Solo

With the four player profiles identified, the company then tasked the R&D team with developing a quartet of appropriate offerings, leading ultimately to the Tour B X, XS, RX, and RXS models. Fortunately, Mellow said, R&D succeeded. So, let’s dive a little deeper into the four balls and the associated player profiles. A first point of note: The X and XS are built for players who place feel first and foremost. The RX and RXS are for those who place distance ahead of everything else.

TOUR B X and Tour B XS

Designed for low-handicap golfers, the Tour B X is engineered for low-handicap players seeking feel plus accuracy. It replaces the Tour B330 model.

Bridgestone_Tour_B-X

Features include:

  • Firmer urethane cover than XS, reduces driver spin for increased accuracy of the tee
  • Core compression = 85
  • Construction: Three-piece urethane

Bridgestone_Tour_BXs

Tour B XS is designed for the low-handicapper concerned with feel and distance.

  • Slightly softer urethane cover than the X, creates added friction for enhanced feel and control
  • Core compression = 75
  • Construction: Three-piece urethane 

Bridgestone makes some bold claims about how the B X and B XS stack up against the B330 and B330-S. Pretty much better at everything! The company claims: higher initial ball speed, better flight in the wind, more consistent trajectory, and softer feel.

TOUR B RX and Tour B RXS 

Designed for low-to-mid handicap golfers. The Tour B RX is engineered to help low/mid handicappers primarily concerned with distance and accuracy.

Tour_B_RX_White

  • Slightly firmer urethane cover than the RXS reduces spin and increases accuracy off the tee
  • Core compression = 66
  • Construction: Three-piece urethane

Tour_B_RX_Yellow

Tour B RXS is for low/mid handicappers who value distance and feel.

  • Slightly softer urethane cover than the RX creates added friction for superior feel and greenside control
  • Core compression = 64
  • Construction: Three-piece urethane

In addition to a new dimple pattern, the company touts the following features of the Tour B Series: a Gradational Core for optimal energy transfer, and SlipRes cover technology, which increases friction by creating more stability between the ball and club for enhanced control with irons and wedges.

The line will officially be available at retailers nationwide and on bridgestonegolf.com beginning Oct. 2 for $44.99 per dozen. 

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9 Comments

9 Comments

  1. The Dude2

    Aug 24, 2017 at 4:04 pm

    Cool. I look forward to playing this ball in a year or two when I buy it from one of the used golf ball sites.

  2. Steve Cantwell

    Aug 24, 2017 at 10:36 am

    Maybe a good ball, but more likely just a money grab. especially when Costco/Kirkland is trying to offer a similar quality ball for 1/2 the price.

  3. Aaron

    Aug 23, 2017 at 2:32 pm

    Interesting how Bridgestone is competing with its highest profile pro in releasing their balls at the same time

  4. MAGA

    Aug 23, 2017 at 2:00 pm

    He got ballz

  5. Brewdawg

    Aug 23, 2017 at 9:45 am

    Make sure it “jives” with the larger marketplace… 🙂
    I love a ball that listens to me, but hate one that jives with me. Now jibing is a different story.

  6. Tom54

    Aug 23, 2017 at 8:35 am

    Let’s see…another new golf ball that will be better than last model huh? The only good thing about new golf balls coming out yearly is that you can get current ones for about $10 cheaper per dz. once the pro-v came out years ago, has any new ball really improved? All pro line balls play well in my opinion. Since the modern ball supposedly lasts around 5 yrs there are always deals to be had.

  7. Rich Douglas

    Aug 22, 2017 at 9:19 pm

    S
    O
    S

  8. Peter S

    Aug 22, 2017 at 9:00 am

    Somehow I feel they designed the ball….with profits in mind!

  9. The Dude

    Aug 22, 2017 at 8:05 am

    Love when golf ball companies create a ball with the players in mind…..”for those seeking feel and distance”……oh reeeeaaally…..

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Equipment

All-new Srixon Q-Star: Spin where you want it!

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If there is anything I have learned in the past year about golf balls, it’s that they are packed with more technology and chemical compounds than most people can comprehend. A lot of premium boundary-pushing technology is found in, as the name states, the premium ball category, BUT Srixon is bringing the same tech found is the Z-Star line to the masses with the fifth-generation Q-Star, priced at $26.99 a dozen.

So, what am I talking about when I say chemistry? How about Spin Skin with Slide-Ring Material (SeRM for Short). SeRM is a urethane coating with flexible molecular bonds (how many times do you think about molecular bonds when talking golf ball?). This flexible coating digs deep into grooves for more control and more stopping power.

When we say “control” we mean friction. Friction is extremely important in golf is because the more you can create with your scoring clubs, the more control you are going to have around the greens. Where does all this chemistry come from, you might ask? In case you didn’t already, know Srixon is owned by Sumitomo Rubber Industries — a world leader in rubber technology including tires. Hmm…I think if a company can find ways to increase friction on a tire on a car going 100+ MPH, there must be some type of parallel there…

When you consider that most average golfers miss a LOT of greens, and often times in the wrong places, having a ball that offers a bit more control than the standard two-piece ball means you can (hopefully) stop it closer to the hole. And if I’ve said it once, I’ve said it 1,000 times: The closer you golf ball end up to the intended target, the lower your scores are going to be.

Another way of getting the ball closer to the hole is distance, and the Q-Star isn’t lacking in that department either. By utilizing Fast Layer Core Technology, meaning the core is softer in the middle than around the outer layer [think of it like a symmetrical round muffin top (drool…mmm…muffins)], they can create a ball that is lower compression, feels great, and spins less off the driver without sacrificing the oh-so-important distance. Don’t forget that less spin off the driver ALSO means less axis tilt (often wrongly communicated as “side spin”) creating shots missed left and right.

All off this technology wrapped up in 338 dimples, available in both white and yellow.

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Equipment

Forum Thread of the Day: “What has made it into your bag so far in 2019?”

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Today’s Forum Thread of the Day discusses new equipment that has made it into the bags of our members so far in 2019. From new club additions to shaft changes, our members share the tweaks they have made so far this year and divulge what has been successful as well as what has failed to work for them.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • Jackal66: “Went from 816 DBD Alpha driver to M3. Changed Odyssey Fang putter to Scotty Cameron Newport putter. Bought a 56° wedge and it is competing with my 53° Diadic.”
  • ObiwanForAll: “Gone all in with TaylorMade clubs and UST shafts.”
  • macedan: “Successes- Ping G400 9*, thought the smaller head size may hamper my confidence, but It has performed beautifully. Mizuno ST180 16*, No words, performs as needed and looks absolutely sharp. Middle of the road- Ping G Crossover 21*, unfortunately, I fell into a swing slump across the bag not long after buying it. When my swing is on, it is one of my absolute favorites in the bag. My biggest complaint is just the appearance of the massive amount of offset.”
  • pollock21: “Been quite a year…TS3 knocked out my trusty G400 LST which was quite a feat. Now shafted with 130 Rogue Silver. I500 w/LZ 7.0 125’s experiment is on the way out. They’ve been excellent irons for me, but I just hit them obnoxiously long. Currently looking for my next set. Also dabbling with a hi-toe 60 to replace my trusty 60* Glide 2.0 stealth. So far, I’m loving it. Last change was putting in the copper spider x which knocked out my ketcsh and scotty newport 2.0.  Failed experiment so far with the flash sz fairway. Putting the trusty 16M2 back in the bag. Definitely moving on from the flash, I’m just not as consistent with it.”
  • shanx: “Took a lesson late spring and my ballstriking has improved. I ditched the Callaway X20 Pros, Cally X Forged ’07s, added Mizzy MP15s with C Taper Lites. Not sure if those shafts will work for me in the long run, but I am going to play them for a bit as I am still working on swing changes from the lesson. Rotating three drivers (2 Titleists and a Callaway Epic), thinking about going to get fit for my driver soon.”

Entire Thread: “What has made it into your bag so far in 2019?” 

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Whats in the Bag

Chez Reavie’s winning WITB: 2019 Travelers Championship

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Driver: TaylorMade M2 2017 (9.5 degrees)
Shaft: Aldila Rogue Silver 60 TX

3-wood: TaylorMade M5 (15 degrees)
Shaft: Aldila Rogue White 130 

5-wood: TaylorMade M5 (19 degrees)
Shaft: Aldila Rogue White 130 

Irons: TaylorMade P-790 (4-iron), TaylorMade P-750 (5-PW)
Shafts: KBS C-Taper Tour 120

Wedges: Titleist Vokey SM7 (50-08F, 54-08 M, 58-08 M)
Shafts: KBS C-Taper (50), KBS Hi-Rev 2.0 (54, 58)

Putter: Odyssey Works No. 7

Ball: Titleist Pro V1

Grips: Golf Pride Z Grip cord

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