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Titleist responds to Costco’s suit with 284-page countersuit

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Wondering how Acushnet/Titleist’s legal team would respond to Costco’s pursuit of a judgment that the Kirkland Signature ball didn’t infringe on any Acushnet patents? With creativity and overwhelming force, it seems.

Almost five months removed from Costco’s suit, Acushnet is predictably denying all claims, as well as filing a 284-page countersuit of its own. The substance of the suit: Alleging the Costco ball infringes on 10 Acushnet patents.

But this isn’t all: Titleist is also taking issue with the Kirkland Signature Guarantee. You know, the company’s proclamation that, “Every Kirkland Signature product is guaranteed to meet or exceed the quality standards of the leading national brands.”

Acushnet suggests there’s no way a Costco private label product of the same quality as the Titleist Pro V1. Thus, in this case, the Guarantee amounts to false advertising.

In this case, the Kirkland Signature Guarantee, Acushnet alleges, is intended to deceive consumers into believing the Kirkland Signature ball “meets or exceed the quality standards” of Titleist’s Pro V1 line. Further, Acushnet doesn’t believe Costco has conducted the comparison testing required to make the such claims and guarantees.

Kirkland_Signature_Box

Acushnet, in the countersuit, indicates it has done the requisite comparison testing between the Kirkland Signature ball and the Pro V1/Pro V1x. The company found Costco’s ball didn’t go as far across a range of swing speeds, had less back spin, and was less durable.

Not only should the court declare Costco is infringing on the 10 patents in question, the countersuit says, but Costco should pay three times “adequate damages” for the infringement. Even further, Acushnet wants Costco to hand over three times Costco’s profits on the K Sigs.

As of now, Acushnet is not asking for a specific amount in damages. Rather, the company is seeking a jury trial to determine infringement and damages.

This all began with a letter from Acushnet in December. The Pro V1 manufacturer told Costco it believed the company was engaging in false advertising and infringing on company patents. Costco filed its aforementioned suit in mid-March. Acushnet 284-page countersuit represents a response to that motion.

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Equipment

Forum Thread of the Day: Cobra’s new King F9 “Speedback” driver?

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Today’s Forum Thread of the Day revolves around information on Cobra’s latest releases. News of Cobra’s King CB/MB irons, which were created in tandem with Rickie Fowler, were released a couple of days ago, and in the thread titled “Cobra ’19 News?”, GolfWRX members got a peak at what else Cobra has lined up for its followers.

GolfWRX member cbuescher has revealed some fascinating information on possible future Cobra products, dishing out details on what are apparently Cobra’s new F9 drivers.

“F9 drivers look great.  No more F8+…..just one head with three different loft options.  Found out that the old F7/F8 adapters will fit new heads, but new adapters are labeled differently.  They now say STD, +1, -1, +1.5, etc.  The three different loft options will have the standard lofts as 9.0, 10.5, or 12. Drivers and fairways have a similar look as before but they’ve added two “turbulators” on the back of the crown. The driver will have 2 color options.”

GolfWRX forum members were also privy to information gleaned from cbuescher on Cobra’s new fairway wood and hybrid line:

“Fairway woods look almost identical to F8 with the milled face added this year.  Hybrids are a black matte finish and look much better IMO than last year.  Several of you asked about the KING Forged iron.  Unfortunately this club has gone away…they felt like Forged Tech was a better fit for that gap and the King Forged was not needed anymore.”

For more photos and discussion make sure to check out the entire thread here.

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Review: Ping Sigma 2 Putters (TG2 Video)

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Equipment expert Brian Knudson and Editor Andrew Tursky discuss their opinions of the Ping Sigma 2 putter line, along with the new technologies, in this episode of Two Guys Talking Golf (TG2). Enjoy the video review below, and click here for more photos and the full write-up on the new designs.

Click here for photos and tech.

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The drivers used by the top-10 most accurate players on the PGA Tour

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What drivers do the PGA Tour’s most accurate golfers use to find the short grass? Now that the 2017-2018 PGA Tour season is behind us, we can do a thorough examination.

First, here’s a tally of what the top 10 in driving accuracy on Tour are using by driver manufacturer.

  • Callaway: 5
  • PXG: 1
  • TaylorMade: 4

But this is GolfWRX, so of course you want to know more. Below is a breakdown of the driving-distance leaders on the PGA Tour in 2017-2018, the available specifics of their drivers, shafts and how often their tee shots found the fairway.

10. Jim Furyk

Driver: Callaway Rogue Sub Zero
Loft: 9 degrees
Shaft: Fujikura Motore Speeder VC 6.2X
Driving accuracy percentage: 69.77

9. Steve Wheatcroft

Driver: Callaway Rogue
Shaft: Project X HZRDUS T1100
Driving accuracy percentage: 69.79

8. Emiliano Grillo

Driver: Callaway GBB Epic
Loft: 9 degrees
Shaft: Aldila NV 2KXV
Driving accuracy percentage: 69.89

7. Brian Gay

Driver: TaylorMade M2
Shaft: Aldila Rogue MAX 65TX
Driving accuracy percentage: 70.92

6. Kyle Stanley

Driver: TaylorMade M1
Loft: 10.5 degrees
Shaft: Fujikura Speeder 757 Evolution
Driving accuracy percentage: 71.20

5. Brian Stuard

Driver: Callaway Rogue Sub Zero
Loft: 10.5 degrees
Shaft: Project X EvenFlow Max Carry
Driving accuracy percentage: 71.21

4. Ryan Moore

Driver: PXG ZZ
Loft: 9 degrees
Shaft: Graphite Design Tour AD IZ-6
Driving accuracy percentage: 71.94

3. Chez Reavie

Driver: TaylorMade M2 2017
Loft: 9.5 degrees
Shaft: Aldila Rogue 60TX
Driving accuracy percentage: 72.09

2. Ryan Armour

Driver: TaylorMade M1 2017
Shaft: UST Mamiya Elements Proto 6F5
Loft: 10.5 degrees
Driving accuracy percentage: 73.58

1. Henrik Stenson*

Driver: Callaway Rogue
Loft: 9 degrees
Shaft: Project X HZRDUS 6.5 62
Driving accuracy percentage: 74.79

*Stenson, as we know, tees off with his beloved 13-degree Callaway Diablo Octane Tour 3-wood with a Graffaloy Blue shaft the vast majority of the time.

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