The first few words out of Niklas Bergdahl’s mouth were delayed because they were traveling across an ocean and six hours into the past. The delay is fitting because we’re discussing the future of golf and how the technology he’s been a part of for four years is changing that landscape. “We have a new radar system that we call an ‘ultra-high-frequency radar system’ that allows us to track the ball as it rolls across the green,” Bergdahl said. Bergdahl and his colleagues at Trackman Golf are rolling into a new frontier of golf analytics.
Trackman has become the premier launch monitor on professional circuits around the world, and with Dustin Johnson using it to rise to power as the most dominant golfer in the world, the company has gained the attention of casual fans as well. And for good reason. When I was at the Valero Texas Open in San Antonio on the last day of practice rounds, there were more players hitting balls with a Trackman than not. And when you fully understand the amount of actionable data provided by Trackman, it seems there’s no other way to truly maximize your game in today’s world.
There are things a launch monitor can see that no naked eye on Earth can. What I learned speaking with Bergdahl and other members of the Trackman team is that those things a launch monitor can see might make the difference, not only in a professional reaching the top spot in the Official World Golf Rankings, but also in a brand new golfer blossoming into an avid player.
Before we dive into the details of Trackman, I want to draw your attention to a couple of things. In 2003, Michael Lewis released Moneyball. Lewis’ book takes us on a journey into the front office of Major League Baseball’s Oakland Athletics organization. The A’s are notoriously one of the league’s poorest teams, but somehow in 2001, Billy Beane (the team’s general manager) built a team that won more than 100 games. How did he do it with less money than all but two other teams? Paul DePodesta.
DePodesta developed a system for valuing players based on statistics that created runs for the team. In DePodesta’s mind, nothing else mattered. Building a roster to create the most runs was the only answer, and the analytics used in baseball at the time weren’t good enough. There’s a long backstory that we could go into, but it would be better if you read the book. The bottom line is, before DePodesta came along and Billy Beane had the guts to trust him, nobody in baseball was thinking about the value of statistical analysis, or data at all. Moneyball changed that.
Fast forward to 2009: STATS LLC is the data-tracking company that supports the NBA with analytics. In the 2009 NBA Finals, STATS demoed its newly minted SportVU camera system that hovers above the court during NBA games and collects 25 data points per second. Let that sink in. Twenty-five data points per second. Keep that figure in mind for when we start talking about the “ultra-high frequency radar” and putting with Trackman.
The demo went well and at the start of the 2010-2011 season, four teams were using the SportVU technology in their stadiums: the Dallas Mavericks, Houston Rockets, Oklahoma City Thunder, and San Antonio Spurs. Within a couple of years, teams started to figure out what the practical application of this massive amount of data was, and in 2013, Zach Lowe penned a piece for Grantland outlining how the Toronto Raptors were using the data collected. In his piece, Lowe describes the program the Raptors developed to overlay the defensive schemes used by the team and compare them to every movement of every player during every single play. The result was the capability to produce a video such as the one below for every second of every game.
As you can see, the defensive players are represented twice: once by the lighter circle, called the ghost, and once by the white circle. The ghost is where the player actually is during the play and the white circle is where the staff thinks the player should be at any given time based on the defensive scheme adopted by the team. It’s pretty heady stuff. The application of sitting down a player and showing him this film is obvious. Trackman can do essentially the same thing with golf. And not just the full swing, but now too, with putting.
For the last half-decade or so, launch monitors have been able to provide us with the ball flight of players on television. Anyone who watches the sport from home wishes the broadcasts would show more and more of the colored line on the screen showing us how inferior we are to the professionals. But this article isn’t about the professionals, it’s about the little guy and how Trackman is changing the way we can enjoy the game.
Enter Trackman RANGE.
Along with Bergdahl (whom we’ll return to in a moment), I spoke with Matt Frelich, the VP of Sales and Marketing for Trackman. When I started this piece, I had a hypothesis in mind that the future of golf was personal launch monitors. That eventually we would get to a point where the technology was so affordable that most players could buy one with a little planning, much like rangefinders. Personal launch monitors exist today but in a limited capacity. And the difference between most of those and Trackman is really in the name of the company. Trackman uses Doppler Radar to actually track the entire flight of the golf ball (or whatever object it’s calibrated for), whereas most others use a snapshot reading from about 10 inches before and after impact.
Only a couple of minutes into my conversation with Matt Frelich, my personal hypothesis was blown to bits. For about 10 seconds, I was a little saddened, but what he shared with me soon after nearly made my head explode.
Imagine walking onto a driving range, setting your bag down behind a selected spot of turf and pulling your phone out. You scroll through your apps and select the Trackman app. Once you log on to the app, you’ll be connected to the Trackman server at said range, and then you’ll be prompted to hit a calibration shot. You take a swing, look at your phone once more, and the prompt will ask you, “Was this your shot?” You confirm it is and then you’re locked in.
Now for the next however long you’re at the range, Trackman will provide you the same data the pros are getting for each and every shot with the data hub right on your phone. While you’re checking your numbers, it will also be doing the same exact thing, at the same exact time, for the 75 other golfers hitting balls down range. And you didn’t have to pay a penny extra.
Trackman RANGE, in theory, looks like this.
This is a “single-radar setup”, which means that there is one 3-foot by 3-foot radar installed behind and above the range hitting area. The Trackman package includes the radar and server, and the app and will be available in your respective App Store. Trackman personnel come and install all the equipment at the range, and once installed, the system will track all shots within a 75-yard wide hitting area at the same time, providing unique data to each individual player. On natural turf, you’ll be able to move up and backward just as you do now. Trackman calls these “dynamic” bays as opposed to hitting off mats in what they call “fixed” bays.
They also have a “three-radar setup,” which is the same concept. Using it, the hitting area can be expanded from 75 yards to 130 yards in width.
I was blown away. The most incredible thing is that Trackman has developed the app to track all of your historical data no matter what range you go to; it’s all linked to an account within the app. What’s more, both the single and multi-radar setups will tell you the actual distance to targets on the range. Those flags that you’re currently shooting with a laser rangefinder will now appear on your phone screen. And when your shots land, you’ll know exactly how close you were to hitting the target, which is the most actionable part of the whole set up.
The other unique feature with Trackman and its ball-tracking radar is because Trackman is tracking the ball and not a snapshot of data before and after impact, you will get accurate data on how your ball reacts in poor conditions or high winds. There will be no more guessing as to how much the wind affected your 9-iron. You can see it, and you can learn to make those adjustments on the range instead of guessing on the course.
I asked Matt Frelich how long it would be before I could go and try out one of these ranges. “Assuming you’re willing to fly to Copenhagen, Denmark, you could try it out this afternoon,” he said. “As far as the U.S., our first range should be up by the end of August this year,” he said. I had to make him clarify. It was the first of May when we spoke on the phone.
“Wait, so you’re saying this isn’t a plan?” I asked. “It’s actually being executed as we speak?”
“Yeah, Trackman RANGE is happening right now,” Frelich said. “In fact, we had the multi-radar setup at the year’s first major. We tracked every shot hit on the range for the entire week. All the data you saw on the range during the coverage came from this setup.”
Now, one must keep in mind that Trackman RANGE will only provide ball data, not club data. The use of Trackman 4 is working its way into everyday teaching, however, and for good reason. In our conversation, Frelich and I also discussed the impact this technology could have on how the game is taught. He offered a scenario that resonated with me.
“Imagine you have this player who comes to you and is hitting a huge slice,” he said. “You look at his swing and determine that his swing path is too far outside to in. You give the player a drill to work on and he works on it for a few minutes, then goes back to hitting balls. He still slices the balls and you can’t see much difference in his swing. This continues for an entire lesson and the player leaves frustrated…” I stopped him and said this was the exact reason I’d only taken a couple of lessons.
“Wait, so you’re saying this isn’t a plan? it’s actually being executed as we speak?”
“But with Trackman, I can take that player and do the same thing, but I’ll measure his swing path currently and set an objective.” he said. “Let’s say 0 is the objective and he starts out at -10. I give him the drill, he works on it for a minute, then he starts hitting balls again. He still slices it, but this time his swing path is -8 instead of -10. It’s progress that my eyes can’t see and he likely can’t feel, but his path is getting better. Over the 15 or 20 swings, he gets it down to -6, then -2, then he hooks one and it’s +2. What we’ve just done is take a player who would have left really frustrated and changed his entire outlook because I can show proof that he was improving throughout the session. That’s the difference with using data and not using data.”
When the NBA implemented the SportVU camera system, they didn’t yet have the tools to process it on a practical level, but they knew that in order to constantly improve, they needed the data. Three years later the Raptors had developed a system that can tell each and every player how far out of position they were on each and every play. SportVU gave the NBA coaches and players actionable data that is virtually impossible to see and convey to the naked eye but can easily be conveyed and comprehended through the digital world. Trackman is doing the same thing with golf.
We’ve already seen what Trackman’s technology does for the best players in the world, but the best players in the world aren’t the future of golf. The kids and teenagers playing in junior tournaments, learning the game with this type of data, are the future of golf. The people who decide to pick up the game in their 40s, who will be able to go to a range with Trackman installed and can tell if their progressing, are the future of golf.
Trackman RANGE is cool, but the final frontier of data collection in golf is putting. To this point, radars have only been able to track objects in flight, which has proven difficult to adapt to putting. “What makes putting data difficult”, Bergdahl says, “Is the fact that the ball is on the ground, but also that the putter tends to get in the way. With the radar behind the putter, the follow through has given us trouble in the past to be able to see what the ball is doing. With Trackman 4, we’ve solved it.”
Bergdahl would go on to say that with the Trackman 4, the ultra-high-frequency radar can give the player an effective Stimpmeter reading of the green by using the “ball deceleration rate,” basically how quickly the ball loses speed. Knowing the quantifiable speed of the green you’re practicing on can be huge in honing your feel for speed in putting.
While measuring the speed, it also tracks when your ball stopped skidding and when it started rolling. It breaks that down into a percentage of the putt. In the graphic above, you can see that the sample putt was 18 feet, 9 inches. The ball was skidding for 34 inches of that putt, which means it was only rolling end over end for 85 percent of the distance it traveled. The one thing you’re trying to do when you’re putting is always put a good roll on it. Now you see the fruits of your labor with Trackman.
Another way to think about it is this: You’re working on five-footers at your club. You’ve hit about 50 of them thus far and feel good about your stroke, but you also know that seven or eight of those putts that went in the hole went in because you got lucky. Maybe you hit it too hard and it did one of those “bounce up and in” deals, or you pulled it a little bit and it just barely caught the edge of the cup. Without hard data, your mind will simply log those “accidents” as successes. But if you have Trackman, it’s going to tell you where the ball would have ended up had it not gone in the hole. Trackman will tell you if your putt was going to roll two-feet past the hole or if it was going to stop just short and to the left. Those insights can better inform you of where you are in your path to improvement. Again, the message here is “actionable data.”
The difficult part of this technology is that Trackman 4 won’t be available to the casual golfer like Trackman RANGE will be. Trackman 4 starts at $18,995, so its Performance Putting Software won’t be as readily available as the range setup will be. But that doesn’t mean that it won’t be available at your local golf shop.
Data has revolutionized professional golf. As I’ve written about before, the evolution of ShotLink technology and Strokes Gained Analytics has given players the ability to understand and improve areas of their game that, until the 2000s, weren’t even measurable. What I think is important about where we’re headed is that we will potentially see non-golfers become casual golfers and casual golfers become avid golfers. And in a time where everyone is screaming that the game is dying, I have to believe this is a shining light into the future.
Photo Credits: TrackMan Golf/Media Kit
On Spec: Please don’t play blades (or maybe play them anyway)
Host Ryan talks about the different ways to enjoy the game and maximizing your equipment enjoyment which doesn’t always have to mean hitting it 15 yards farther. The great debate of blades vs cavity backs is as old of an argument you will find in golf but both sides can be right equaling right. Ryan explains why.
Want more GolfWRX Radio? Check out our other shows (and the full archives for this show) below.
What’s going on with the decline in putting on the PGA Tour?
Watching the PGA Tour recently, I was struck by Frank Nobilo commenting on how professionals and their instructors work down to the smallest detail, a reflection on the intense competition on the PGA Tour and the fact that to be successful you cannot ignore anything. He made this comment with his thumb and forefinger barely not touching for emphasis.
That being the case, the numbers below should cause major introspection by every player and their coach. They are self-explanatory and have been verified by a third party expert who deals in putting data.
All figures are Shotlink data from the PGA Tour. To preclude undue influence by an anomaly years 2003-5 are averaged as are 2016-18
Average make percentage from 5 distances, 2003-2005 combined
- 6 FEET: 71.98 percent
- 8 FEET: 55.01 percent
- 10 FEET: 43.26 percent
- 15-20 FEET: 19.37 percent
- 25 FEET AND BEYOND: 5.96 percent
Average make percentage from the same 5 distances, 2015-2018
- 6 FEET: 70.43 percent
- 8 FEET: 53.54 percent
- 10 FEET: 41.39 percent
- 15-20 FEET: 18.80 percent
- 25 FEET AND BEYOND: 5.33 percent
- 6 FEET: 1.55 percent
- 8 FEET: 1.67 percent
- 10 FEET: 1.87 percent
- 15-20 FEET: .57 percent
- 25 FEET AND BEYOND: .83 percent
One comment, green conditions have been vetted to the point where they are not considered a culprit. Faster, yes, but pristine surfaces, and very consistent week to week. There are some outliers like the U.S. Open greens but they are included in the data shown and caused no significant spike for that week.
Further, on the subject of greens, today’s professional has booklets showing green patterns, high MOI putter heads, instruction from putting specialists, and caddies, expert green readers in their own right. Bottom line: if anything the greens help not hurt.
So your turn. Look at the data. Appoint yourself all-powerful guru to improve putting data. What would your plan, be? Oh and this little tidbit so you can earn a huge consulting fee: We took six players, three on either side of the halfway point, your solution resulted in a one-shot per TOURNAMENT improvement. Average INCREASE in earnings for the season: a smidge over $500K!
A merciful new local rule
This April, within a list of 2019 Rules Clarifications, the USGA and R&A quietly authorized a new Local Rule that you can expect to see enacted everywhere from the U.S. Open Championship to, if you’re lucky, your own club championship.
New Local Rule E-12 provides some protection from an unintended consequence of Rule 14.3c, which requires that your ball come to rest in the relief area for the drop you’re taking. When I first read about this option, I confess that I was a bit skeptical. But now that I’ve experienced the Local Rule in action, its value has become very clear.
My initial skepticism came from the fact that I like it that every time, we drop we now must drop in a relief area. I also like the simplicity of requiring the ball to come to rest in that relief area — no more awkward need to figure out if your ball stayed within two club lengths of the point where your drop first struck the course, as used to be the case. So right from the start, I was very comfortable with the new rules in this regard. But in some cases, particularly for those who haven’t carefully studied the revised rules, this simple approach has caused problems.
The freedom this new Local Rule provides applies exclusively to back-on-the-line relief drops, such as you might make from penalty areas or for unplayable balls. It’s a bit complicated, but let me take you through how it helps. We’ll use yellow-staked penalty areas as an example. Last year, for back-on-the-line drops such as these, you’d identify the point where your ball last crossed the margin of the water hazard and draw an imaginary line from the flagstick through that point, select a nice place to drop anywhere you chose back along that line, and then let it drop. If you picked a point sufficiently back, and your ball didn’t hit anything prohibited, and it didn’t stop more than two club lengths from where you dropped it, you were good to go.
This year, instead of dropping on that imaginary line, you drop in a relief area that surrounds that imaginary line. Just like before, you identify the edge of the penalty area where your ball last crossed, go back as far as you wish along an imaginary line from the flagstick through that point — but now you should identify a relief area around your selected drop location. To do so, you pick a point on the line, then define a relief area one club length from that point no closer to the hole. So you typically have a semicircle two club lengths in diameter in which to drop. If you drop a foot or two back from the front edge of the semicircle, there’s almost always no problem with the ball coming to rest outside the releif area and you’ll be ready to play. But if you drop right on the front edge of your defined relief area, or if you didn’t bother to identify a point/relief area along the imaginary line before you dropped, and your ball bounces and comes to rest even the slightest bit forward — it’s now outside the relief area and subject to a two-stroke or loss of hole penalty for playing from the wrong place if you end up hitting the ball before correcting your mistake.
That might seem kind of harsh — you take a back-on-the-line drop like you did last year, it bounces and stops an inch forward, you hit it — and you get severely penalized. If you had simply established the relief area an inch or two forward, things would have been perfectly legal! The 2019 rules, in their effort to simplify and make consistent the drop/relief procedure, created an unintended potential trap for players that weren’t careful enough managing their business. This seemed like it was going to be a big enough problem that the USGA and R&A decided to graciously do something about it: Introduce Model Local Rule E-12.
When this Local Rule is adopted, a player is given some additional freedom. If he or she applies the relief area/drop principles correctly, there is, of course, still no problem. But if he or she ends up with the ball somewhat outside the relief area, there still might be no penalty. As long as the ball originally struck the course within where the relief area should be, and as long as it didn’t come to rest more than one club length from where it first hit the course when dropped, you can still play it penalty-free (as long as it’s not nearer the hole than where the ball originally lay in the case of an unplayable ball drop, or nearer the hole than the edge of the penalty area where the ball last crossed for a penalty area drop).
While all that’s a bit complicated sounding, in practice it’s intuitive. And as an added bonus, it probably doesn’t matter if you don’t understand it or even know it’s in force — there are simply more occasions when you can blissfully, even ignorantly, play on penalty-free.
This new Local Rule provides another advantage as well. When it’s in effect, an opponent or ref (or a TV viewer) won’t have to concern themselves with whether or not the player making the drop actually followed the recommendation of first defining a relief area before making a back-on-the-line drop. If you’re at a distance, and you see a player taking a drop which bounces slightly forward, you can relax. You don’t have to wonder whether or not you should rush up and confirm that the ball didn’t squeak out of the player’s intended relief area in an effort to prevent the player from incurring a penalty. One way or another, everything is more than likely just fine.
With all that in mind, maybe you’d like to see the specific wording of E-12:
“When taking Back-On-the-Line relief, there is no additional penalty if a player plays a ball that was dropped in the relief area required by the relevant Rule (Rule 16.1c(2), 17.1d(2), 19.2b or 19.3b) but came to rest outside the relief area, so long as the ball, when played, is within one club-length of where it first touched the ground when dropped.
“This exemption from penalty applies even if the ball is played from nearer the hole than the reference point (but not if played from nearer the hole than the spot of the original ball or the estimated point where the ball last crossed the edge of the penalty area).
“This Local Rule does not change the procedure for taking Back-On-the-Line relief under a relevant Rule. This means that the reference point and relief area are not changed by this Local Rule and that Rule 14.3c(2) can be applied by a player who drops a ball in the right way and it comes to rest outside the relief area, whether this occurs on the first or second drop.”
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