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Show Stoppers: Day 3 from the 2014 PGA Merchandise Show

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The GolfWRX team is live from this year’s PGA Merchandise Show in Orlando, Fla. The “Show Stoppers” segment will highlight our favorite clubs, gear, and training aids at the show.

At the PGA Merchandise Show, golf companies show off their latest equipment on Tuesday at the PGA Demo Day at Orange County National, and at the PGA Show inside the Orange County Convention Center on Wednesday through Friday. Follow along as we bring you inside the ropes of this year’s events.

Axis 1 Joey C Putter

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Axis 1 introduced its new Joey-C putter at the 2014 PGA Merchandise Show. It features a traditional blade look, similar to the Axis1 Joey, and adds a copper insert for softer feel.

Axis 1 putters have a center of gravity that is balanced in the center of the club head. That translates into hitting putts on-line more consistently. The design also promotes a stroke that stays more square to the target, limiting face rotation during the stroke.

Axis 1 putter cost between $199 and $299, depending on the model. The Joey-C sells for $229.

Club Crown by Vive

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Club Crown by Vive is a company that makes a high-tech film that allows golfers to customize the crowns of their drivers. The film weighs just 2 grams, increasing the heft of your driver head by a mere one percent.

They cost around $50 each, and are available in a variety of stock styles and custom options. Installation is quick and easy, proved by the lovely Tovah (above) in this photo slideshow.

Edel Golf’s Custom Irons, Wedges and Putters

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Edel Golf’s wedges are some of the most drool-worthy wedges in golf. They’re offered in eight different stock grinds, and a near-limitless amount of custom options that have caused many a golfer to spend more than they intended on new short-game sticks.

Click here to see more custom Edel Golf irons, wedges and putters from the PGA Merchandise Show.

New Balance Golf Shoes

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New Balance, a company that is best known for its walking and running shoes, launched its first line of golf shoes at the 2014 PGA Merchandise show. Six styles for men and women offer both cleated and spikeless options, which are available in both waterproof and breathable fabrics.

The Minimus Sport Golf and the Minimus LX Golf shoes utilize the One-Lok cleat system that puts golfers’ feet close to the ground while providing added stability. Men’s shoes are offered in D, 2E and 4E widths, and women’s are offered in B and D widths. Prices range from $119.99 to $159.99.

Click here to see more New Balance golf shoes from the PGA Merchandise Show

Odyssey Putters

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Odyssey released several new putter models at the 2014 PGA Merchandise Show, including its high-end Metal-X Versa putters.

The Metal-X Versa putters combine two of Odyssey’s latest technologies: its acid-etched Metal-X face pattern that improves face friction for a better roll and its Versa technology, which uses white-and-black lines that are layered perpendicular to the target line to help golfers increase their awareness of face angle throughout the stroke.

Odyssey also unveiled its “Tank Cruiser” putters, which have removable weights in the sole and grip to allow golfers to fine tune swing weight and total weight. The putters are available in the four models: #1, #7, 330M and 2-Ball in 35- and 38-inch lengths. They’ll sell for $249 each when they hit stores on April 1.

The Metal-X Milled putters will hit stores on Jan. 17 in six model. The #1, #6, #9HT and 330 Mallet will cost $299, while the #7 and Rossie, which have aluminum sole plates, will cost $349.

Click here to see more Odyssey putters from the PGA Merchandise Show.

Rife Switchback Putter

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The Rife “Switchback” is an adjustable putter with four interchangeable bumper weights that change the head weight from 350-to-380 grams.They have a clean, high-tech look, and will be a hot commodity for tinkerers at the reasonable price point of $199.

Also new from Rife is the company’s Maven putter, a design that was inspired by new Rife Brand Ambassador Mike Shannon, one of Golf Digest’s Top-50 best teachers in America. The Zebra-shaped putter (see the photos in our forum) will come with five different hosel configuration to help golfers dial in their alignment and toe-hang needs. The first model, which has a plumber’s neck, will be available in May and sell for $235.

Click here to see more photos of Rife putters from the PGA Merchandise Show.

True Temper Project X LZ

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True Temper’s prototype Project X LV graphite shafts are hand rolled to exact specifications at the company’s headquarters in San Diego. They have the stiff butt and tip sections that characterize the original Project X graphite shafts, but the mid-sections are much softer.

According to Don Brown, product development manager for True Temper, the softer mid sections act as “loading zones,”  helping golfers release more energy into the golf ball at impact. Click here to read more about True Temper’s prototype Project X LV shafts.

True Temper’s Project X PXv 39 shaft also caught golfers’ attention at the PGA Merchandise Show. It’s the first of the company’s shafts to weigh less than 40 grams at a length of 46 inches. Originally, it was intended for recreational players, but it has been tested and put in play by professionals in Europe and the U.S.

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17 Comments

17 Comments

  1. 78Staff

    Jan 25, 2015 at 6:27 pm

    $50 for a driver head wrap? PT Barnum would be proud…sheesh.

  2. Neal Gregory

    Feb 10, 2014 at 1:48 pm

    I purchased a 34inch 350g Axis1 Umbra putter. The zero balance helped with not pulling putts. I played with it for a couple rounds that had very challenging greens. My only complaint was that it felt too light, so I returned it. The owner was great about the return. Once Ohio thaws out, I will def. be purchasing the Umbra 400g and putting a slightly larger grip on it.

    Looks of a putter builds confidence? No, my friend, sinking putts you wouldn’t normally make builds confidence. Anyone who putts for dough knows that!

    Neal

  3. Pingback: Are You a Golf Technology Geek? Day 2 PGA Show 2014 – Video | GolfShadowAre You a Golf Technology Geek? Day 2 PGA Show 2014 - Video - GolfShadow

  4. Really!?!?!

    Jan 24, 2014 at 11:26 pm

    Okay, I have to call BS on this one. These are supposed to be “showstoppers” and the axis 1 putters are a joke. I would be willing to bet that if they weren’t a golfwrx sponsor they never would have made this post. You cannot tell me for one second that there wasn’t something better to cover than those hideous things. Sorry to vent a little but that is a lame sponsor plug…nothing more, nothing less.

    • Phil Long

      Jan 25, 2014 at 1:22 pm

      A joke? Lol!

      I usually don’t respond to posts like this but I will.

      Tell you what….please shoot me an email and next time I am in your area, I will personally meet you and let you roll the putters. You can even bring yours too and we can do some testing. I’m confident enough in our product to do so. Doubt I will hear from you but hope I do.

      Thanks,
      Phil Long
      Vice President
      Axis1 Golf
      PhilLong@axis1golf.com

      • Really!?!?!

        Jan 26, 2014 at 11:23 am

        The gauntlet has been thrown and I gladly accept the challenge Mr. Long. I shot you an email, I look forward to hearing from you soon. Sincerely, Joel

      • Michael K

        Jan 26, 2014 at 12:34 pm

        Mr. Long….I live in Maryland and would love to try one of your putters if you are ever in the area…I also play at Andrews Air Force Base and you are welcome to be my guest. r/Mike

        • Phil Long

          Jan 26, 2014 at 12:41 pm

          Michael,

          Thanks for the offer. Would love to. I know its 5 months away but I am coming up for the AT&T National. We could get together then if not before. Shoot me an email!!

          Thanks,
          Phil

    • Mike

      Jan 26, 2014 at 4:08 pm

      Who cares if they roll the ball better. Those things are hideous and after a month of playing it, you’ll go back to trusty. Bottom line is that confidence starts by looking down at something that is pleasing to the eye. Not that thing. Just saying.

      • Charlie

        Jan 30, 2014 at 12:25 pm

        Seriously? what one person deems hideous another thinks is the perfect look.

        There are a million different putter designs. You go find one that you think is pretty, meanwhile I’ll find one that best rolls the ball in the cup.

    • Charlie

      Jan 30, 2014 at 12:28 pm

      What a lame post from someone who has never seen an Axis in person let alone actually tried one out. The Odyssey Sabertooth was pretty hideous until people realized how good of a putter it is.

      I’ll bet you’re the type who discounts a putter until a pga player wins with it, then you rush out to buy.

  5. JCorona

    Jan 24, 2014 at 9:47 am

    My name is Joey C…. would I be a narcissist if I got that putter??? That being said, how can I NOT buy a putting that is actually named after me…. then again, I don’t drink Corona beer….

  6. Homer Simpson

    Jan 24, 2014 at 7:05 am

    Booth girl showdown! Booth girl showdown! Booth girl showdown!

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Equipment

Top 10 most iconic driver and fairway wood shafts of all time

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fujikura golf shaft

If there is one thing we love as golf gear junkies, it’s driver (and fairway wood) shafts!

From the early years to today’s modern designs, materials, and profiles, there are some shafts that have maintained steady popularity—like a Ping Eye 2 lob wedge. There are a lot of graphite shafts that have stood the test of time, and they bring back memories of great driver combos gone by.

This is my top 10 list (in no particular order) of the most iconic driver shafts of all time.

Fujikura 757 Speeder

Fujikura golf shaft

Launched more than two decades ago, you could arguably say it’s the shaft that started the shaft craze. Built from advanced materials in a profile that was designed to work for stabilizing larger driver heads of the time—you know when 300cc was HUGE. The Speeder 757 was an instant hit among PGA Tour players, most notably Fred Couples, who used the shaft for over a decade and was said to have at one point remove all the remaining stock from one of the equipment vans for his personal use.

Aldila NV

Aldila NV Green golf shaft

One of the very first “low-spin monsters,” the Aldila NV took the PGA Tour and retail by storm when it was introduced. The unique green paint made it easily recognizable, and thanks to the many weights it was offered in, it was just as popular in fairway woods as it was in drivers. Honorable mention goes to its cousin the NVS (orange version) that was softer in profile and easier to launch. At a time when most off the rack drivers had three shaft options (low, medium, and high flight-promoting shafts), the NV was the staple as the low-launch option in many OEM offerings.

Mitsubishi Diamana Blue Board

Diamana Blue Board - Tiger shaft

Originally very hard to find, the Diamana Blue Board was a shaft that fit a large variety of golfers. Its name was derived from the blue oval that surrounded the “Diamana” on the all silver/ion painted shaft. Just like others on the list, the Blue Board came in a variety of weight options and was made particularly popular by Tiger Woods. Best known by most shaft junkies as being extremely smooth, it is one of the first sought after shafts in the aftermarket.

True Temper EI-70

True temper graphite EI70

It’s hard to picture a classic 900 series Titleist Driver without an EI-70 shaft in it. The EI-70 was lower torque—when that was a big talking point in shaft design—and it had a fairly stout profile, which in turn made it very stable. Unlike others on the list, it was much more subdued as far as its paint and graphics, but the green shaft was a mainstay for many years on tour and in the bags or recreational golfers.

Graphite Design Tour AD DI-6/7

Tour AD Di7 Tiger orange shaft

It’s hard to figure out if it was the design and performance of the shaft or the performance of a certain golfer (a certain Mr. Woods) that to this day makes the Tour AD DI-7 so popular. Painted BRIGHT orange with a bend profile that offered a lot of stability and playability for a variety of player types, it can still be spotted on tour every week. You could call the DI-7 the grandchild of the YS6/7, which should also get an honorable mention for its well documented smooth feel.

UST ProForce

UST golf shaft gold graphite

The aptly nicknamed “Lakers Shaft” because of its original gold and purple paint job, this was another shaft that was just as popular at the retail level as it was on the PGA Tour. As driver head sizes were going up (400cc ), players were looking for stability and this offered it. The most notable player to use it was Jim Furyk, who won the 2003 U.S. Open with one in the bag.

Grafalloy Blue

Blue graphite shaft stenson

Henrik Stenson and the Grafalloy Blue in his 3-wood. Name a more iconic duo…(I’ll wait). An updated and stiffer version of the Prolite, the Blue stood out for a couple reasons—its color, and its extremely low torque. Most golfers wouldn’t consider the Blue a very smooth feeling shaft, because it took a lot of speed and a quick tempo to maximize its performance, but it did birth another shaft for average player: the Prolaunch Blue, which is still available to this day.

Matrix Ozik TP7HD

1000 golf shaft Matrix

$1,100 bucks! That was the original asking price for the Martix Ozik TP7HD. Matrix thought of this design as a concept car of shafts and threw everything they had at it including exotic materials like Zylon, and the fact that it was wrapped on a 16-sided hexadecagon mandrel. Some golfers said it had a fluid-like feel (we golfers can sure be weirdly descriptive) but it still had a LOT of stability thanks to the materials. Although never as popular as many on the list, if you did spot one of these in the wild you knew its owner was VERY serious about golf gear.

True Temper Bi-Matrix

bimatrix Bubba golf shaft

Bi (two) matrix (a surrounding medium or structure). The first and only truly notable shaft to be made from putting two very different and distinct pieces together. The bottom portion of the shaft utilizes a steel tip section that serves to add stability and additional weight. This shaft is quirky, which is something that could also be said about Bubba Watson, who has used this shaft for over a decade now in MANY different Ping drivers (although Tiger did give it a go for a short period).

Accra SE-80

ryan palmer accra 5 wood shaft

This shaft might seem like the underdog of the bunch, but if you talk to any longtime club builder and get into “vintage” aftermarket shafts, undoubtedly the Accra SE-80 is going to come up at some point. Originally launched in 2006, the SE-80 combined a very low torque rating with an active tip section to help increase launch—yet feel extremely stable. Even though this shaft design is officially a teenager now, you can still find it in the bag of PGA Tour winner Ryan Palmer, who uses it in a TaylorMade R15 5-wood.

 

Editor’s Note: Let us know any shafts you think should be included in the comment section, WRXers!

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Equipment

Forum Thread of the Day: “TaylorMade Albertsons Boise Open putter covers”

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Today’s Forum Thread of the Day showcases TaylorMade’s Albertsons Boise Open putter covers. The covers have impressed our members, who are hoping that the new additions will now come to retail.

Here are a few posts from the thread, but make sure to check out the entire thread and have your say on the covers at the link below.

  • Green In Reg: “Name your price TM!”
  • chrisokeefe12: “Those are super cool. Would be sweet if they did one for every major college.”
  • Titletown: “Those are great.”

Entire Thread: “TaylorMade Albertsons Boise Open putter covers”

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Whats in the Bag

Justin Thomas’ winning WITB: 2019 BMW Championship

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Driver: Titleist TS3 (9.5 degrees)
Shaft: Mitsubishi Diamana BF 60TX

justin-thomas-witb-driver

3-wood: Titleist TS3 (15 degrees)
Shaft: Mitsubishi Tensei CK Pro Blue 80TX

5-wood: Titleist 915Fd (18 degrees)
Shaft: Fujikura Motore Speeder VC 9.2 Tour Spec X

Irons: Titleist T100 (4-iron), Titleist 718 MB (5-9)
Shafts: True Temper Dynamic Gold Tour Issue X100

Wedges: Vokey Design SM7 (46, 52, 56 degrees), Vokey Design SM6 (60 degrees)
Shaft: True Temper Dynamic Gold Tour Issue S400

Photo via Vokey Wedge Rep Aaron Dill

Putter: Scotty Cameron X5

Grip: SuperStroke Pistol GT Tour

Ball: Titleist Pro V1x

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How @justinthomas34 marks his @titleist Pro V1x ????

A post shared by Ben Alberstadt (@benalberstadt) on

Grips: Golf Pride Tour Velvet Cord

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19th Hole

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