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What brand would you play?
In a famous lecture by Alan Watts, a British writer and philosopher (among other things), he asks his audience “What would you do if money were no object.”
His question was posed to invoke deep spiritual thoughts about the meaning of life and the search of true happiness.
I’m taking the question in another, less philosophical (well, depending on your passion for the game) direction: What golf clubs would you play if money were no object?
Professional golf is a business, especially these days. As such, the golfers we watch and cheer for week in and week out are indeed businessmen.
Golf is a game, but at the professional level it is also a means to an end. That is why we see golfers like Rory McIlroy changing sponsors in exchange for a larger bank account, and guys like John Daly, who are walking billboards for the companies they endorse.
Luckily, for the sake of this argument, money is no object for this story. The only object is brand loyalty.
Here’s the question I pose to you:
If money were no object, which brand of golf clubs would you decide to play for the rest of your golfing days?
This isn’t about contracts or looking pretty for television. It’s about what weapons you want in your arsenal. The catch is that whichever brand you choose, you must play that brand throughout your bag (putter excluded).
That means the driver, fairway woods, utility clubs, hybrids, irons and wedges must all be made by the same company. There is no mixing and matching sets. If you decide to choose a Callaway driver, you can’t have an Adams hybrid. However, you can play any club that the brand manufactured from any year (you can use a new Titleist 913D3 driver with a set of 690.MB irons if you so please).
A lot of the technology junkies are probably thinking, “I can choose whatever driver I want and just change the shaft.” Wrong. You have to keep the original stock shaft in all clubs (you can’t out-smart me, GolfWRX-ers).
Think hard, because in this hypothetical world, it will be the only brand you’ll ever play again.
Vote below for which of the following manufacturers you would use throughout your bag (driver, woods, hybrids, irons and wedges) if money were no object.