Equipment
Axiom: Fujikura’s all-new iron shaft with VeloCore
Fujikura has today introduced a new addition to its line of iron shafts: Axiom.
“Designed for ultimate consistency and feel,” Axiom iron shafts will be available through Fujikura’s Charter Dealer network beginning March of 2023.
The new Axiom iron shaft line utilizes the same VeloCore Technology featured in both Ventus and Ventus TR. VeloCore Technology is precisely configured in design to provide golfers with extreme consistency, stability, and workability on all shots.
Per Fujikura, extensive player testing and Enso analytics validated that the integration of VeloCore Technology into an iron profile yielded the same performance results players have experienced with Ventus.
According to the company, these benefits include increased ball speeds from better and more consistent center-face contact, tightened dispersion (both distance and accuracy), and maximum control for more consistent shot patterns.
Another key feature of the new Axiom line is a 3-parallel shaft length system that further aims to drive performance throughout the set. Long (2i-4i), mid (5i-7i), and short (8i-PW) shaft parallel configurations are designed to help create constant set weight and eliminate the need for extensive shaft tipping. Reduced tipping enables the retention of premium material integration in the tip section in order to maintain consistency and feel.
“When we set out to create an iron shaft that would feature our flagship technology, it needed to meet very demanding and specific criteria for us to call it a success. Not only did it need to provide golfers the same exceptional benefits they’ve experienced with other VeloCore-powered products, but also give players the unique and iron-specific performance attributes that will truly enhance their critical scoring shots,” – Spencer Reynolds, Fujikura’s Product & Brand Manager.
Axiom is available in three shaft weights and various flexes to fit a wide range of players and is designed for golfers seeking to maximize their iron performance by hitting it closer to their target more consistently and efficiently. Axiom will be available at retail from March 2023 through authorized Fujikura Charter Dealers.
Pricing & Offerings
- 125 gram (X-Stiff): $125
- 105 gram (Stiff; X-Stiff): $115
- 75 gram (R2; Regular; Stiff): $105
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Whats in the Bag
Adam Scott WITB 2024 (May)
- Adam Scott what’s in the bag accurate as of the 2024 CJ Cup Byron Nelson.
Driver: TaylorMade Qi10 (10.5 degrees)
Shaft: Fujikura Ventus Blue 6 TX
Driver: TaylorMade BRNR (13.5 degrees)
Shaft: Fujikura Ventus TR Blue 7 TX
5-wood: TaylorMade Qi10 (18 degrees), TaylorMade Stealth 2 (18 degrees
Shaft: Fujikura Ventus TR Blue 9 X, Fujikura Ventus TR Blue 9 X
7-wood: TaylorMade Stealth (21 degrees)
Shaft: Graphite Design Tour AD DI Black 9 X
Irons: Srixon ZX Mk II (3), Srixon ZX5 Mk II (4), Srixon ZX7 Mk II (5), Srixon Z-Forged II (6-9)
Shafts: Graphite Design Tour AD DI Hybrid 105 X (3), True Temper Dynamic Gold Tour Issue X100
Wedges: Titleist Vokey Design SM10 (50-12F, 54-08M), SM9 (LW), WedgeWorks (LW)
Shafts: True Temper Dynamic Gold Tour Issue X100 (48-54), S400 (LW)
Putter: L.A.B. Golf Mezz.1 Proto
Ball: Titleist Pro V1
Grips: Golf Pride Tour Velvet
See the rest of Adam Scott’s WITB in the forums.
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Whats in the Bag
Pierceson Coody WITB 2024 (April)
Driver: TaylorMade Qi 10 (9 degrees)
Shaft: Mitsubishi Tensei 1K White 70 TX
3-wood: TaylorMade Qi 10 Tour (15 degrees)
Shaft: Project X HZRDUS Black 80 TX
Irons: TaylorMade P790 (3), TaylorMade P7MC (4-6), and TaylorMade P730 (7-PW)
Shafts: True Temper Dynamic Gold Tour Issue X100
Wedges: TaylorMade MG4 (50-09SB, 54-11SB, 58-08LB)
Shafts: True Temper Dynamic Gold Tour Issue S400
Putter: TaylorMade TP Reserve Juno
Grips: Golf Pride Tour Velvet
Ball: TaylorMade TP5x
Check out more in-hand photos of Pierceson Coody’s WITB here.
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Equipment
Why Ben Griffin is making the surprising switch to a Maxfli golf ball
Ben Griffin might be a little too young to remember some of the iconic Maxfli golf balls that won on tour, but that isn’t stopping him from putting the newest Tour X ball from the brand in play. Today, Maxfli and Griffin announced an exclusive partnership that will see the PGA Tour player using the company’s four-piece golf ball.
While Griffin might be the first PGA Tour player to put a new Maxfli golf ball in play, he isn’t the first profesional golfer to do so. Lexi Thompson has been playing the Maxfli Tour golf ball on the LPGA Tour since the beginning of the 2024.
View this post on Instagram
We caught up with Ben at the CJ Cup Byron Nelson in Texas this week to ask him about the new ball switch.
“I was able to finally get my hands on some and try it and immediately I saw faster ball speed with the driver, which is always something every golfer wants to see.
“Then I had to test a lot around the greens and test irons, test spins, test everything like that. Basically, I came to the conclusion that I thought this was probably one of the best golf balls for my game.
“And so I decided to make it official and partner with them and very excited to help kind of launch this golf ball and see where it takes us.”
Griffin’s ball of choice is the Maxfli Tour X, a four-piece golf ball that is made for highly skilled players that want consistent distance off the driver and spin around the green. An updated core design helps add the ball speed that Griffin mentioned and two ionomer mantle layers separate low spin driver shots from higher spin iron and wedge shots. Maxfli uses Center Of center-of-gravity balancing to ensure each ball has consistent flight in the air and roll on the green. Like all golf balls on tour, the Tour X features a cast urethane cover for maximum performance, and it has a tetrahedron dimple pattern to enhance aerodynamics.
It is exciting to see a golf ball at a lower price point — $39.99 at Golf Galaxy — being used by a top 100 ranked player in the world like Ben Griffin, and equipment junkies will be keenly watching his performance with the new ball.
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D
Feb 15, 2023 at 12:48 pm
Why do they keep separating the shafts into groups of 3 configurations like that???? Just makes the transitions have those steps! So what if you wanted to soft or hard step it??? Now you’ve thrown the configurations away and changed the way they all group. Dumb. Make it flow consistently, ffs