News

Morning 9: Why Rose signed with Honma | The incredible story of Jose de Jesus Rodriguez

Published

7 years ago

Jan 16, 2019

Ben Alberstadt

By Ben Alberstadt ([email protected])

January 16, 2019

Good Wednesday morning, golf fans.

1. Why Rose signed with Honma

John Strege talked with Justin Rose about the rationale for his shock decision to jump ship and sign with relatively unknown in the U.S., Tour presence-lacking Honma.

“Yet it wasn’t woods or irons that precipitated Rose’s decision to look beyond the most popular brands and opt for a brand well known in Asia but virtually a nonentity in the U.S. and European markets. It was the opportunity to choose any putter and what that represents to an elite golfer-freedom from club contracts that require a player’s entire set come from their equipment benefactor.”

“That was a big factor in having that flexibility,” Rose said at Honma’s official North American launch Monday at Riviera Country Club. “The putter was a huge reason why this conversation [with Honma] started. I’ve continued, fortunately, to be surprised at every step of the way with the products Honma has been able to produce.”

“The putter that Rose is eyeing right now is the Axis1, even less well known than Honma but a true expression of the freedom of choice he’s now focused on. Honma, too, offered Rose the ability to have input into the design of the irons, including the TW 747 Rose Prototype muscle back irons, at least some of which he will have in play on Thursday. Collaboration has become one of Rose’s motivating principles.”

Full piece.

2. Dou in front

After a 2018 season to forget, Zecheng “Marty” Dou is in position to start the new year on a much more positive note.

Dou shot a 5-under 67 in the third round of the Bahamas Great Exuma Classic, turning a two-shot deficit into a three-shot lead heading into the final round of the season opener on the Web.com Tour.

Dou earned a PGA Tour card via the Web.com circuit in 2017, but his debut on the big stage last year didn’t go as planned. The 21-year-old missed the cut or withdrew in 19 of 23 starts, failing to register a single top-50 result.

Faced with a demotion for 2019, Dou has gotten off to a nearly ideal start in the Bahamas and sits at 16 under, three shots clear of John Oda, after recording seven birdies in the third round. Oda started with a two-shot lead but dropped after an even-par 72.

Full piece.

3. LPGA gets it taste of the new rules…

Will Gray of Golf Channel...”With the LPGA Tour back in action this week, pros will play under the revised 2019 Rules for the first time.”

“Randall Mell writes…”The practice has always been more prevalent in LPGA than PGA Tour events, but you won’t see it in this week’s LPGA season opener, the Diamond Resorts Tournament of Champions, or any other events.”

“No lining up is the greatest change in all the rules,” Lewis said.

“Brittany Lincicome and her long-time caddie, Missy Pederson, are among tandems who will be getting used to new routines. Lincicome was among pros who used her caddie for alignment….”The lining up thing is going to be fine,” Lincicome said. “I know how to do it. I play every day of my life at home without my caddie lining me up.”

Full piece.

4. Jose de Jesus Rodriguez

Cameron Morfit on the incredible story of Jose de Jesus Rodriguez.

A morsel….”The first time I saw him on the driving range, I thought this guy is unbelievable,” says Mike Dwyer, a club caddie who began working for Rodríguez a week before he won his first Web.com Tour title last April. “It’s just a pure swing, it’s not technical; it’s not going to go away. It’s just so rhythmic; the timing of it is always money, it’s free-flowing. Just straight back and let it rip, all feel. And then when I saw his short game, I thought, this guy has got it all.”

“In one sense, Rodríguez is unremarkable. He went from the Mackenzie Tour-PGA TOUR Canada to PGA TOUR Latinoamerica to the Web.com Tour to the PGA TOUR. He got married, had a few kids. It’s just that his journey included dropping out of school at age 12 to help his family put food on the table. And setting out for America three years later for the same reason.”

“And always, to this day, feeling like an outsider….””It’s a game of rich people,” he says, describing the occasional voice of doubt in his head. “When you have nothing, you think they’re going to look at you and say, ‘What are you doing here?’ But my wife said, ‘No, you go play. It’s the golf clubs that talk. You have money, you don’t have money, the clubs don’t care.'”

Full piece.

5. Sanderson Farms no longer an alternate event

Golf Digest’s Joel Beall…”On Tuesday Sanderson Farms officials, along with the PGA Tour, announced the Jackson-based event has graduated from its alternate status-it’s been opposite the WGC-HSBC in recent years, along with the Open Championship and Ryder and Presidents Cups-to become a stand-alone competition for the 2019-’20 season.

“We would like to thank Joe Sanderson and Sanderson Farms for their continued commitment to Mississippi’s PGA Tour event,” said Andy Pazder, PGA Tour chief competitions and tournaments officer. “The partnership between the PGA Tour and the Sanderson Farms Championship is unique in that Joe Sanderson has been selfless with his intentions for the tournament and the State of Mississippi. Because of Joe’s vision for growing the state’s largest professional sporting event, this stand-alone date will further elevate the tournament’s stature and provide an even better experience for fans attending the Sanderson Farms Championship.”

Full piece.

6. Waugh on cynicism

Geoff Shackelford… “New PGA of America CEO Seth Waugh sat down with Morning Read’s Adam Schupak to discuss his vision for the PGA as a the United Nations of golf and several other topics. He may have said too much, oh, throughout most of the chat.”

“There’s a natural cynicism of the members about HQ. There’s this feeling that we get to drive our courtesy cars and we’re sitting down there in Florida and all this money is rolling in and, What’s in it for me? I’ve got three kids going off to school, and my lesson book is going down, and I don’t have any health care and whatever. They’re right.”

“Well that’s why that cynicism has been natural all these years….We have to figure that out if we want this to work. We have an army of 29,000 people who are the best army in the game to make it better. We need to figure out how to make their lives better and incent them to do the things to make that all happen. The selfish thing is, if we figure it out, we’ll have a more passionate group to get it done for us. That’s what I’m hoping, and that’s why I’m here.”

Full piece.

7. More from Whan on pay disparity

How important is it to you that the PGA and LPGA tour have the same prize money for this new award?

“Before being commissioner, I was a sponsor. I’ve written checks to every sport, and I get it, you pay for what that entity can deliver. And we deliver about a fourth of the eyeballs the PGA Tour does week in and week out, and that translates about to what we play for. That’s not something have to have a sponsor solve, that’s something we have to solve. But it’s really encouraging that in the last few years sponsors have come to me with some real foundational moves in the direction of payment equality. When CME came to me and said they wanted a winner’s check of $1.5 million, I wasn’t there pleading for a higher purse, they came to us. When AON said we want to pay the men and the women the same for this competition, it wasn’t a mandate from me in our agreement. So, you asked how important it is, I think the importance is that it wasn’t my idea. Companies are bringing it to me, not the other way around. We have a lot to do to solve payment inequality, and it has nothing to do with sponsors. But when sponsors say it’s what I want to do because it’s the right thing to do, then I think we’re seeing a really good shift happening.”

Full piece.

8. Kerr carrying on

Golfweek’s Beth Ann Nichols…”Cristie Kerr appeared on Golf Channel as a guest analyst last weekend, offering insight during the Golf Central pregame show leading into the Sony Open. Kerr isn’t thinking of retiring anytime soon, but the idea of doing a little television work when she’s not playing seemed appealing.

Kerr, a 41-year-old mother of two, has always been one of the best quotes in the women’s game. She’s not afraid to offer an opinion and rarely delivers one of those bland, programmed responses that have become the norm.”

“Want a straight answer? Ask C.K….”I’m not going to put a limit on it,” said Kerr, when asked if her timeline for playing had changed now that she’s a mother of two boys.”

Full piece.

9. Rose’s Honma sticks

Our Johnny Wunder got a look a Justin Rose’s new Honma setup at a launch event California the other day.

Driver: Honma TW 747 460 9.5

Shaft: Honma Vizard FD-7X 45.25 @D3

3-wood: TaylorMade M4 (15 degrees)

Shaft: Mitsubishi Tensei CK Orange 80TX

5-wood: TaylorMade M3 (19 degrees)

Shaft: Mitsubishi Tensei CK Orange 80TX

Irons: TW747V (4,5), TW747 Rose Proto (5-10)

Shafts: KBS Tour C-Taper 125 S+

Wedges: Honma Custom Grind RAW (52, 56 degrees), Titleist Vokey Wedge Works (60, K-Grind)

Shafts: KBS Hi-Rev 2.0 135XS

Putter: Axis 1 Proto

Ball: TaylorMade TP5

Full piece.

Tour Photo Galleries

Photos from the 2026 Memorial Tournament

Published

15 hours ago

Jun 1, 2026

Ben A

GolfWRX is on site this week at the Memorial Tournament, with both Alistair Cameron and Tour Photographer Greg Moore on the ground in Dublin, Ohio, where a strong field is assembled to pay homage to the Golden Bear.

In addition to WITB galleries, we’ve already been treated to an in-hand look at Tommy Fleetwood’s new TaylorMade Spider putters.

Check out links to all our photos below.

General Albums

2026 The Memorial – Monday #1

WITB Albums

Pullout Albums

News

Tour Tech Rundown: Heroic Henley

Published

1 day ago

Jun 1, 2026

Ronald Montesano

Around the world, the golf wheel spun this final week in May of 2026. From New Jersey to Austria, with stops in Korea, Texas, and North Carolina (don’t let me route your next trip) the world’s finest put their golf games on display. There were three playoffs, some known commodities and some new talent. It was the sort of week that we hope to have at this point in the seasons. June and July afford double-digit major events, and perhaps, one of this week’s champions will use this success as a springboard to new heights. Time to run it all down, tech style, in this week’s Tour Tech Rundown.

Thanks to WITBHub, Today’s Golfer, GolfWRX, and Inside Tour Golf for initial research into equipment.

PGA Tour @ Charles Schwab Challenge: Heroic Henley denies Cole

Eric Cole did nearly everything that a fellow can do, to secure a first PGA Tour title. He stayed one shot clear of Ryder Cup player Ben Griffin. He kept US Open champion Gary Woodland and wunderkind Michael Brennan two shots distant. He posted 70 on day four to reach twelve under par. And then, Russell Henley revealed his Dr. Strange cloak. Henley made 47 feet of birdie putts on holes 16, 17, and 18, to jump from minus-nine to twelve-deep, and secured a spot in a playoff with Cole. The duo returned to the final tee, and put on a stripe show.

Both golfers found the fairway off the tee, and Henley improved on his regulation play with an approach to four feet. Cole did himself proud, tucking an iron to a dozen feet, but he was unable to convert the putt for three. Henley is one of the best putters on tour, and he proved it once more by draining a putt for a fourth consecutive birdie, and a sixth PGA Tour title. For Eric Cole, that first victory should come, and soon. He has done everything necessary to earn the chalice lift.

Henley’s Suitcase

Driver: Titleist TSi3 at 10 degrees. Shaft: Project X HZRDUS Smoke Black 70g 6.5 TX
Metal: Titleist TS3 at 16.5 degrees. Shaft: Project X HZRDUS Smoke Black 80 TX
Hybrid: Titleist TSi2 at 21 degrees. Shaft: Mitsubishi MMT hybrid 100 TX
Iron: Titleist T250 4-iron. Shaft: True Temper Dynamic Golf AMT Tour White X100
Irons: Titleist T100 5-6 irons. Shaft: True Temper Dynamic Golf AMT Tour White X100
Irons: Titleist T100 7-9 irons. Shaft: True Temper Dynamic Gold Tour Issue X100
Wedges: Titleist Vokey Design SM11 at 48 and 50 degrees. Shaft: True Temper Dynamic Golf Tour Issue X100
Wedges: Titleist Vokey Design SM11 at 54 and 60 degrees. Shaft: rue Temper Dynamic Golf Tour Issue S400
Putter: Titleist Scotty Cameron T5 Tour Prototype

LPGA @ Shoprite LPGA: Welcome back, Celine!

Soo Bin Joo had her eyes on a maiden LPGA title. She held the lead after two rounds, then hit a red light at the intersection of can-I and how-To. Joo posted plus-two on day three in New Jersey, and dropped to a T4 finish, which was still a career-best for the young Korean golfer. Instead of a new face, a familiar face returned to the top of the podium.

Celine Boutier was the It Girl in 2023. She collected four victories, including a major title at Evian. Boutier reached world number one status, then simply faded into the background. No wins came her way over the next 30 months. On Sunday, she collected LPGA victory number seven, at the same trace as LPGA victory number two.

Day three saw Boutier manage the windswept Seaview Bay course with six birdies and a bogey. She was challenged in the end by Thailand’s Arpichaya Yubol, who signed for a 66 of her own. Yubol came up one shot shy of the top ladder rung. Finishing in third place at -7, two back of the winner, was Ireland’s Lauren Walsh.

Celine’s Suitcase

Driver: PXG 0311 Black Ops Tour-1 at 9 degrees. Shaft: Graphite Design AD IZ-5
Hybrid: PXG 0311 Black Ops at 19 and 22 degrees. Shaft: KBS Hybrid Prototype
Hybrid: PXG 0311 Gen5.
Iron: PXG 0311 P Gen 4 5-9 irons
Wedge: PXG 0311 T Gen 4 PW
Wedges: PXG 0311 Sugar Daddy II at 50, 54, 58 degrees
Putter: Bettinardi Studio Stock 3 DASS

DP World Tour @ Austrian Alpine: KK? KK!

Kota Kaneko has a rhythmic name. It has strong vowels and a run of voiceless stops in its crunchy K sounds. On Sunday in Austria, Kaneko put a stop to a challenge from Portugal’s Ricardo Gouveia and everyone else, and claimed a first-ever title on the DP World Tour. Gouveia did well to reach 16-under par over four days, but Kaneko held firm, two shots in the clear.

Davis Bryant of the USA also forged a strong challenge for the win. He ended in a tie with Gouveia for second place. Kaneko began and finished his final round in a bit of a malaise, but he caught fire midway through. Birdies at 10, 12, and 13 provided the necessary cushion to cruise to the finish line without breaking a serious sweat.

Kaneko’s Suitcase

Driver: Ping Max G440
Metals: TaylorMade Qi4D at 15, 16.5, 21, and 24 degrees
Irons: TaylorMade P760 5 and 6 irons
Irons: TaylorMade P7TW 7-9 irons
Wedges: Titleist Vokey Design at 46, 52, 56, and 60 degrees
Putter: Odyssey Ai-One Cruiser Arm Lock #7

Korn Ferry Tour @ UNC Health Championship: Improbably Alvaro

Alvaro Ortiz may have had a bit of scare on the outward nine on Sunday, but he came through in clutch fashion in the end. Ortiz began the day bogey-double, and added another double bogey at the 11th hole. He was mired in a downward trend, spiraling away from the top of the leader’s board. Ortiz found hope at the 14th, where his first birdie of the day tumbled home. Inspired, he closed with birdies and 17 and 18 to catch Ross Steelman at 10-under par, and the duo returned to the 18th deck for overtime.

The extra session concluded in brief time. Ortiz, buoyed by his newly-retrieved confidence, hit the fairway with driver, then approached to six feet and drained the putt. Gobsmacked, Steelman could do little more than smile and applaud, as his run at the top came to a close. The victory was the first for Ortiz on the KFT, and will implant him squarely in the chase for a PGA Tour promotion.

Alvaro’s Suitcase

Driver: Ping G430 MAX driver at 9 degrees loft
Metal: Ping G430 MAX 3W
Iron: Ping iDi Driving Iron
Irons: Ping Blueprint S irons
Wedges
Putter: Scottsdale TR Piper C

A party on the green!

Alvaro’s time comes in Raleigh with his first win @UNCHealthChamp ? pic.twitter.com/2dmtZdbSzk

— Korn Ferry Tour (@KornFerryTour) May 31, 2026

LIV @ Korea: Me llamo Joaquin

Chile’s Joaquin Niemann had been away from the LIV winner’s circle throughout all of 2026. This week in Korea, he reminded us that he is still a force to consider. Niemann chased down Taylor Gooch over the closing holes at Asiad Country Club, then claimed victory with a hole-one birdie in extra time. Bryson DeChambeau claimed solo third, one shot in arrears at minus-eleven. Dustin Johnson finished on fourth, one putt farther back.

Niemann’s Suitcase