News
Ping is coming out with a new book: “And The Putter Went…PING”
Available starting May 1, Ping’s new book, And The Putter Went…PING, goes behind the scenes of one of golf’s most popular equipment brands. It offers a comprehensive dive into the rich history of the company, which started in the garage of Karsten Solheim in 1959, and its technological advancements throughout the years.
Written by Jeffrey B. Ellis — author of The Clubmaker’s Art: Antique Golf Clubs and Their History — the 530-page book has 16 chapters, as well as a foreword written by John A Solheim, the youngest child of Karsten, and an afterword written by John K. Solheim, John A.’s oldest son and the current president of Ping.
The book was written over 4.5 years and has contributions from current and former Ping employees, friends of the company, golf professionals and industry leaders, according to a Ping press release, and more than 70 people were interviewed. Among the topics covered in the book are the birth of the company, the original Ping 1A putter, the reasoning behind the “Ping” name, early obstacles the company faced, the Eye2 irons, an in-depth look at the invention of the Anser putter, the “square groove” controversy of the 1980’s, the company’s Color Code Chart and custom fitting process, and more.
“We’ve shared a lot of personal stories and recalled many special memories dating back to the early days in our garage and leading up to the company we are today,” John A. Solheim, PING Chairman and CEO said in a press release. “Our family and employees have been very fortunate to be part of the golf industry for nearly 60 years. The book is a reflection of our never-ending commitment to making golf more enjoyable, and a tribute to all the golfers who have relied on PING products to play their best. We wouldn’t have a story like this without their belief in our products and processes.”
The book will sell for $100 at Ping’s headquarters in Phoenix, at authorized Ping retailers and online here. A limited-edition version with “padded leather binding and glided edges” will sell for $300.
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Tour Photo Galleries
Photos from the 2024 Zurich Classic of New Orleans
GolfWRX is live on site this week at the Zurich Classic of New Orleans for the PGA Tour’s one-and-only two-man team event.
As usual, general galleries, WITBs, and pullout albums — including some pretty spicy custom putters and headcovers — await your viewing.
Be sure to check back for more photos from the Big Easy, as we’ll continue to update this page with additional galleries throughout the week.
General Albums
- 2024 Zurich Classic – Monday #1
- 2024 Zurich Classic – Monday #2
- 2024 Zurich Classic – Tuesday #1
- 2024 Zurich Classic – Tuesday #2
WITB Albums
- Alex Fitzpatrick – WITB – 2024 Zurich Classic
- Austin Cook – WITB – 2024 Zurich Classic
- Alejandro Tosti – WITB – 2024 Zurich Classic
- Davis Riley – WITB – 2024 Zurich Classic
- MJ Daffue – WITB – 2024 Zurich Classic
- Nate Lashley – WITB – 2024 Zurich Classic
- James Nicholas – WITB – 2024 Zurich Classic
- Kevin Streelman – WITB – 2024 Zurich Classic
- Rasmus Hojgaard – WITB – 2024 Zurich Classic
- Tom Whitney – WITB – 2024 Zurich Classic
- SangMoon Bae – WITB – 2024 Zurich Classic
- Daniel Berger – WITB – 2024 Zurich Classic
- Rory McIlroy – WITB – 2024 Zurich Classic
- Russ Cochrane – WITB – 2024 Zurich Classic
- Aldrich Potgieter – WITB – 2024 Zurich Classic
- Steve Stricker WITB – 2024 Zurich Classic
- Drew Brees WITB (Legendary New Orleans Saints QB) – 2024 Zurich Classic
- Derek Carr (New Orleans Saints QB) – 2024 Zurich Classic
- Thriston Lawrence WITB – 2024 Zurich Classic
Pullout Albums
- MJ Daffue’s custom Cameron putter – 2024 Zurich Classic
- Cameron putters – 2024 Zurich Classic
- Swag covers ( a few custom for Nick Hardy) – 2024 Zurich Classic
- Custom Bettinardi covers for Matt and Alex Fitzpatrick – 2024 Zurich Classic
- Doug Ghim’s custom Cameron putter – 2024 Zurich Classic
- Patrick Cantlay spotted testing a Scotty Cameron blade putter – 2024 Zurich Classic
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Jerry
May 3, 2017 at 1:28 pm
I look forward to picking up a copy at Half Price Books in a few years. 🙂
Rano
Apr 26, 2017 at 4:56 am
The price seems ridiculous but is actually in keeping with this sort of thing. Luxury watch manufacturers have been doing the same thing for years.
chinchbugs
Apr 25, 2017 at 1:48 pm
Headcover (dust jacket) not included…
iShankEveryArticle
Apr 25, 2017 at 8:18 am
Was wondering why people were shanking this article…until I saw the $100. Get out of here.
ooffa
Apr 25, 2017 at 6:21 am
WOW!, you are just shot out. Angry much dude?
ooffa
Apr 26, 2017 at 8:06 am
My point was that you seem shot out and angry.
ooffa
Apr 25, 2017 at 6:20 am
Vanity Project. Just a company brochure on steroids.
Mat
Apr 24, 2017 at 11:45 pm
Along with everyone else, $100 is too much. It’s a $50 book.
Rich Douglas
Apr 24, 2017 at 11:00 pm
Hundred bucks? Seriously. Are you people TRYING TO KEEP THIS A SECRET?
I’d be interested in an insider’s perspective of Ping and Karsten, but would be worried it would just be a self-congratulatory love letter. At this vanity price, you can be assured of that. Too bad.
Bryan
Apr 24, 2017 at 8:36 pm
Price is insane. If it was under $40, I’d get one right now.
BIG STU
Apr 24, 2017 at 5:37 pm
My sentiments exactly $100 for a book? Someone is out of their mind
RH
Apr 24, 2017 at 2:53 pm
Interested in the book but the $100.00 price tag is downright offensive. Its a d damn book!
Give Me a Break
Apr 24, 2017 at 2:47 pm
I was super interested in reading this book until I saw the $100 price tag. ARE YOU FREAKING KIDDING ME!?!? SHANK!!!
jimjim
Apr 25, 2017 at 11:58 am
but what if it had a tour issue serial number?