Opinion & Analysis
18 Stats and Stories from Live at the Shriners Open
When the opportunity arose to report in person from this year’s Shriners Hospitals for Children Open in Las Vegas, I didn’t hesitate to go all-in.
Arriving on Monday, I spent the week under brilliant blue skies on the immaculate grounds of TPC Summerlin, where, as it turned out, the field showcased a larger number of promising youngsters than usual, along with seasoned pros, including the eventual winner.
What follows is a selection of stories and statistics that made an impression on me during a lucky golfer’s week at the Tour’s fabulous Sin City stop.
1) Jerty Bird, from inside the ropes
Nothing much more fun than strolling the fairways in a @PGATOUR event – it’s way cooler than imagined.
— Marty Jertson (@jertybird) November 3, 2016
Jertson, who is Senior Design Engineer at Ping, earned his Vegas spot by winning sectional qualifying. His Thursday round was definitely not a good stroll spoiled: on his way to a 1-under 70, Jertson was the only player to hit every green in regulation — he does, after all, play clubs that he helped create. Unfortunately, @jertybird came back down to earth on Friday, still hitting three out of four greens, but shooting 1-over par and missing the cut by three at even par.
See the clubs Jerston had in the bag this week.
2) The 2016 PGA Champion struggles, to say the least
With an Official World Golf Ranking of 18, Jimmy Walker was the highest ranked player in the Shriners field. Unfortunately, he didn’t play like it. His 8-over par, 74-76 missed the cut by eleven, just two shots better than the worst score posted. Over his final 27 holes, Walker managed only two birdies. Which isn’t surprising, in light of a couple of other rankings: 129th in strokes gained putting, 132nd in total putting, and 139th (dead last) in strokes gained off the tee.
3) The big hitter
Longest drive of the week: 370 yards (Ryan Brehm, 13th hole, fourth round). Beast.
4) An over-sized field: The lucky ones
The Shriners field was to consist of 132 players; a mix-up resulted in there being 144. How many of the Lucky Twelve opened the door when opportunity knocked?
Eight, including most notably of course the winner, Rod Pampling, who followed a course-record 60 on Thursday with rounds of 68, 71, and 65. The other seven who made the cut: Ryan Blaum, (10-under, T31); Trey Mullinax, (9-under, T36); Will MacKenzie, (7-under, T48); Gonzalo Fernandez-Castano, (7-under, T48); C.T. Pan, (5-under, T57); Seamus Power, (5-under, T57); and Mackenzie Hughes, (2-under, T68).
5) A victim and a survivor

Early morning on the range: The calm before the storm
As a result of the super-sized field, play was suspended because of darkness in both the first and second rounds. Among those affected by the latter interruption were Kevin Tway and Ryan Brehm, each with several holes to go. When the re-start horn sounded at 7:30 a.m. on Saturday, Tway was on the green, and Brehm was on the tee. It was a gorgeous desert morning, with the just-risen sun casting long shadows. But other than a few tournament workers and a single spectator, players and caddies were on their own.
Tway’s first stroke at the crack of dawn was with his putter: from 38 feet, he rolled it 10 feet past. Something about the silence and the lack of a crowd made Tway’s comebacker seemed more nerve-racking than a putt I’ve ever faced.
Meanwhile, Brehm had driven it 276 yards onto a slope of desert waste ground. To hit his second, he had to get entirely too intimate with a scraggly bush. Brehm managed to advance the ball, but only a couple of yards, and still in the rocky scrub. Extricating himself from his new best friend, Brehm held the club across his belly, gripped in both hands, as if tempted to snap the thing in half.
Tway did make his tester, but it wasn’t enough to salvage the round, ultimately shooting 1-over. Tway finished 36 holes at 2-under, missing the cut by one. Brehm ended up double-bogeying the sixth, which left him just one above the then projected cut-line. But he rallied with birdies on two of his final three re-start holes, and shortly thereafter headed right back out, into the decidedly more glamorous atmosphere of Moving Day proper. He’d go on to post a 67, and sat in T21 at event’s end.
6) Henley closes hot
Low round on Moving Day belonged to Russell Henley: a bogey-free 63. Heading into Sunday, the two-time Tour winner had gone 30 holes without a bogey. He has form when it comes to moving and then closing hot: at Sanderson Farms, where he finished T14 at 11-under, he had eleven birdies and just one bogey over the final 51 holes.
7) The youngster
Twenty-year-old Aaron Wise was the youngest Shriners Open entrant, making his fifth career PGA Tour start as a sponsor invite. The 2016 NCAA individual medalist while at Oregon, Wise will be on the Web.com Tour in 2017.
Wise’s coach, Jeff Smith of TPC Summerlin, has described Wise as “one of the straightest drivers I have ever seen when he wants to be. His ability to drive the golf ball is what sets him apart.”
Related: See the clubs Wise has in the bag in 2016
At the Shriners, however, Wise couldn’t find the fairway at first: he was T132 in Driving Accuracy after the first round (only 4 of 14 fairways), and still struggling through the second. That evening, he was the last man on the range under the lights, driver in hand and working, as he explained to me, on losing the push-cut and keeping the clubface from “getting right” on him. Result? In Round 3, Wise climbed to T1 in the same category, hitting 11 of 14 fairways.
Wise shot 68 Sunday, finishing T10 at 14-under. But the driver troubles had returned: he hit only 4 of 14 again, and dropped back to last (T72) in terms of closing-day Driving Accuracy.
8) The best scramblers
- Best scrambling percentage: 78.26 percent (Vaughan Taylor, making 18 saves on 23 missed greens in regulation).
- Best sand save percentage: 100 percent (Seung-Yul Noh, 4 for 4; Sean O’Hair, 3 for 3).
- Most bunkers hit into: 12 (Ernie Els, who made 6 saves), 11 (Keegan Bradley, who made 8).
9) The best putters
- Fewest putts per round: 21 (Chez Reavie, round 2).
- Best percentage on putts from outside 25-feet: 27.8 percent (Brian Gay, 5 out of 18).
- Best one-putt percentage: 56.94 percent (Michael Kim, with 41 one-putts over the seventy-two holes).
10) Fez wearers, fundraisers and a great swing

Within two club-lengths of just about everywhere you go at the Shriners, you catch sight of a fez. It has got to be the most distinctive headgear encountered on the PGA Tour. Worn by higher-ups in the Shriners — including “Potentates” — each fez is embroidered with the arabian-themed name of the wearer’s home course, by which I mean his local chapter, known as a “temple.” For example, in the accompanying photo, Richard Burke, Jeff Sowder, and Kevin Costello represent for Atlanta’s “Yaarab,” Wichita’s “Midian,” and Albany’s “Cyprus.”
What a golf swing.
Tommy Morrissey, 5, hit the ceremonial first tee shot today @ShrinersOpen. https://t.co/7JU1ieGzoD
— PGA TOUR (@PGATOUR) November 3, 2016
It should be noted what outstanding charitable work the Shriners do through their Hospitals for Children. At 22 locations, they provide life-changing care for kids, regardless of their families’ ability to pay. One of their patients, 5-year-old Tommy Morrissey, dazzled a number of hard-to-impress Tour pros early in the week with his unique golfing skill. For more about Tommy and the Shriners: @onearmgolfer and www.shrinershospitalsforchildren.org.
11) A fruitful late-night range session

Martin Flores was spotted as the last player on the range after he moved the wrong way on Moving Day, following up back-to-back 67s, which included a total of 13 birdies, with a birdie-less 77 (the day’s worst round), leaving him T68 at 2-under. The rest of the field bagged 304 birds on Saturday; only Kevin Streelman joined Flores without a single circle on his card.
He must have found something on the range Saturday night, because he finished with a Sunday 65, good for T41. From 77 to 65 in just one day; isn’t golf a crazy game?
The Shriners is Flores’ third event of 2016-17, and the second cut he’s made. He re-earned his Tour card for this season with an outstanding ’15-’16 on the Web.com Tour, where he had a win plus seven top-10s in 21 starts.
12) The most difficult hole
The 492-yard, par-4 third, which played to a 4.27 scoring average, allowing only 33 birdies, compared to 120 bogeys and 17 doubles or worse. Winner Rod Pampling played the hole in 2-under for the week, making birdie, birdie, par, par.
13) The easiest hole
The 560-yard, par-5 16th, which played to a 4.14 scoring average, as the field notched 32 eagles and 231 birdies, versus only 27 bogeys and 3 doubles or worse.
14) Perez changes clubs, gets his swagger back

Pat Perez had the kind of week (15-under, finishing T7) that prompted questions about how it felt to have his “swagger” back. Biggest factor: he’s healthy again. But he’s also switched to some new clubs, as he explained to ASAP Sports, “and I got a lot longer once I was healthy.” He added: “I’m actually hitting it solid, so much farther than I used to, and I’m in places that I have never been on this course. I hit 7-iron into 16 today and made eagle. I’ve never had anything less than hybrid in there.”
See the clubs Perez used at the Shriners Open here.
15) “Other,” the worst word in golf
In golf, there are eagles, birdies, pars, bogeys, double-bogeys … and “other.” Ah yes, the dreaded other. At the Shriners, there were 26 of them (as against 61 eagles and 4,685 pars), and one other belonged to defending Shriners champion Smylie Kaufman. His third-round snowman at the par-4 sixth hole resulted from first having trouble off the tee, and then trying to get back out of that trouble. Plus — wait for it, all of you who, like me, know all too well how this particular tune goes — three putts from 20 feet.
16) The drama
Sunday’s final group consisted of Lucas Glover, Rod Pampling and Brooks Koepka, with Glover in the lead by one at 15-under. After the trio started with pars, there was lead-altering action on virtually every hole. Glover and Koepka birdied two. Glover bogeyed three. Birdies all-round on four. Koepka bogeyed five. Pampling birdied six. Pars all round on seven. Pampling birdied eight, then he and Glover birdied nine.
At the turn: Pampling (18-under); Glover, (17-under); Koepka, (15 -under), and four other players had also reached 15-under by then.
Pampling bogeyed 10. Glover bogeyed 11, then birdied 12, while Pampling bogeyed 12. Koepka’s par-streak, meantime, had reached seven at this point. It didn’t reach eight: Kopeka birdied 13, as did Pampling and Lucas. Pampling birdied 14. My head was starting to spin.
So, with four to go: Pampling (18-under); Glover, (18-under); Koepka, 16 (16-under). Molinari was in the clubhouse at 16-under, with Oglivy, in the last-but-one group, now at that number too. Birdies all-round at 15 for the final group. Koepka birdied 16. Glover bogeyed 17. This is getting interesting.
One to go: Pampling (19-under); Glover, (18-under); Koepka, (18-under). And Pampling drives the nail into the coffin by absolutely burying a 32-footer to close out with a birdie. Koepka finished second with a par and two shots back, while Glover finished third with a closing-hole bogey.
Related: What Pampling was thinking over his winning putt
In all, 26 birdies and bogeys were made by the final group. Talk about excitement!
17) Pampling earned it
Rod Pampling made a combined 325-feet and 4-inches of putts on his way to the win. He ranked first in total strokes gained, in strokes gained around the green, and in strokes gained tee-to-green. He was T15 in driving accuracy, and hit 56 of 72 greens in regulation (T11).
18) Sunday Scorecard
- Francesco Molinari’s Sunday 61 started taking shape when he holed-out from 124 yards for eagle at the 440-yard 11th hole (he started on the back). Molinari added eight birdies in his bogey-free round, and had the clubhouse lead at 16-under 268, where he was later joined by Harris English and Geoff Ogilvy for a T4 finish.
- Keegan Bradley’s strong season continued, closing with a 66 to finish T7 at 15-under.
- Kevin Streelman got right back on the birdie train on Sunday, sinking a 5-footer on the 10th hole, his opening hole.
- Martin Flores had to wait to re-board that train until his sixth hole of the day, after starting out with five pars. He then added more birdies on his seventh, ninth, 10th, 16th and 18th. Flores’ line: 67, 67, 77, 65, for an 8-under 276 and a T41 finish. He also drove long all week, averaging 307 yards, second in the field.
- Russell Henley never got it going. He bogeyed number five, after opening with four straight pars, then also bogeyed nine and 16. Posting only a pair of birdies, he finished with a 72, for T24 at 12-under.
Club Junkie
Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie
On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.
I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.
Opinion & Analysis
AVL: We’re talking about practice! My best tips for taking your game to the course
With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.
Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.
While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.
This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.
Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.
One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.
It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.
Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.
Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.
Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.
Equipment
Seoul Sensibilities: Is Korean golf fashion starting to shape the world?
For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.
A rather poetic mouthful packed into a short expression.
Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)
There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.
Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.
Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.
As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.
But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.
The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.
It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.
And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only
Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.
Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.
Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.
As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.
That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.
From Seoul, With Intent
Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.
Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”
Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.
It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.
Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”
That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.
These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.
And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”
“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon
Seoul and Beyond
If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.
For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.
He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.
Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.
And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon
In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”
At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.
There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.
And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.
For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.
Which brings us back to kkot-saem-chu-i.
That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.
And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.
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robin
Nov 7, 2016 at 1:52 pm
what about Kyle Stanley! My favorite player his first top ten in quite sometime,so happy for him.